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MaWhoo is Spotify EQUAL Africa Ambassador for July

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MaWhoo Spotify

South African singer and songwriter MaWhoo has stepped into her power as she’s been crowned Spotify’s EQUAL Africa Ambassador for July 2025.  She joins a growing list of African women who are shaping the sound of now.

MaWhoo earned widespread acclaim for her soulful, spiritual sound that blends amapiano rhythms with deeply rooted Zulu influences. Her emotive vocal style and powerful storytelling have made her a standout voice in South Africa’s music scene, with collaborations alongside leading artists such as DJ Maphorisa, Kabza De Small, and Sam Deep.

The EQUAL Africa initiative is part of Spotify’s broader commitment to spotlighting woman creators and driving equity in the music industry by providing tools and resources to promote gender parity

“When you’re selected for something like this, it means your name is being mentioned in rooms even when you’re not there,” MaWhoo said. “It speaks to the growth of my career from being overlooked to now being recognised on such a powerful platform. I’m grateful and deeply honoured.”

Raised in KwaZulu-Natal, MaWhoo born Thandeka Ngema discovered her passion for music early in life. But it was the release of her first professional single “Umshado” in 2018 that confirmed her path. Despite facing creative suppression in the early days of her career, she refused to give up, instead choosing to follow her calling with purpose and determination

We sat down with MaWhoo to learn more about her and her music:

What is that one surprising thing your fans might not know about you?

People didn’t know I can cook really well until I started posting food content on my socials. I can also braid and plait hair. I know how to do different hairstyles. I used to do it a lot when I was younger and when I was in high school, people even used to pay me. Another thing is that I can design clothes from scratch. I’m a designer and I used to own a boutique store.

When did you realise that making music was in your destiny and what is your WHY for pursuing this craft?

In 2018 when I released my first professional song “Umshado”, the positive feedback from people and the reception to the track made me realise that I can do this thing. But I’ve always been passionate about music from a young age.

There was a time when people used to make me do music and a sound that didn’t resonate with me; I couldn’t be creative fully and be expressive so people used to assume I couldn’t sing or that I wasn’t talented. I was often bullied and that made me stressed, but instead of leaving music I carried on and didn’t give up. I used that to push myself.

I believe the gift for music is a calling. I pursued music so I can express myself. I wanted to motivate, encourage and heal people with my voice. When I see genuine and heartfelt reactions from people, like seeing someone crying tears because of me and the lyrics that I write, it keeps me going.

Which African songs or artists did you grow up listening to?

I used to love Umgqumeni when I was younger. Umgqumeni is a late Maskandi artist that shaped the genre and inspired a lot of the artists making music right now.

I also used to listen to Thobekile, she makes traditional gospel music and is very spiritual.

To someone who has never heard your music, how would you describe the sound, tone, and style?

My voice is powerful, authentically African and bold. My writing is resonant. I would describe my sound as spiritual, emotive and versatile. I’m inspired by different African sounds and I’m not restricted to one genre or style of music.

Any advice for someone dreading following their dreams?

When you first start anything, it always feels impossible. So, if you have a dream, keep pushing and working towards it. Also, follow your heart – your heart will tell you if something is meant for you. Don’t do it for your family or friends, do it for you. They always say you don’t work a day when you do something you love, so it’s important to chase your dreams.

How do you navigate the music space as a woman artist and how does your unique perspective shape your artistry?

By empowering myself. I’m not afraid to take charge. I’m my own boss. I make decisions that make me happy. I don’t do things to please other people. I always put myself and my happiness first. I don’t do anything that’s going to make me feel uncomfortable. When I feel like the space I’m in or around is not working for me, I walk away.

I come from a very humble and loving family that has taught me a lot of things. My mother taught me that she can guide and tell me what’s right or wrong but she won’t control or dictate what I do with my life because I go out into the world on my own. She taught me that actions have consequences, good or bad, so I have to make my own decisions. Those teachings have taught me to respect everyone and treat people equally.

A quote from you about your experience navigating the male-dominated world of music and what being a part of the EQUAL programme means to you

As a woman, even beyond the music industry, there are challenges that we face. We are subjected to being wanted and approached by men promising us love or looking for intimacy, even in professional settings. As women, learn to stand your ground and say no. Teach people to respect you and your decisions. Don’t do things because you want to please others and want to be favoured, don’t sell your soul.

I believe that when you are selected for anything it means you are doing something right. It makes me happy, it means my name comes up in rooms even when I’m not there. It means there are people who think and consider me for such opportunities. It also speaks to the growth of my career over the years. When I first started I was a nobody, no one believed in me, including my own family because they were of the traditional belief of going to school and maybe becoming a teacher. But I persisted and pushed. I’m grateful and thankful for being recognised for such an important programme.

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Connections Tested as Heartbeat Heats Up in Episode 3

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Heartbeat Watch This Weekend on DStv

Episode 3 of Heartbeat picked up right where the drama left off, and this time, emotions ran even higher as new games, unexpected pairings, and bold choices changed the energy in the Love Pad.

After winning the kissing challenge, Igwe claimed the Love Nest key and chose Toria for a private night together. While the pair shared a cosy evening, the morning after came with mixed feelings. Toria admitted she felt uncomfortable being so exposed on camera and began questioning their connection, while Igwe seemed ready to move on, saying the spark just wasn’t there anymore. Just like that, what looked promising quickly cooled off.

But the house didn’t stay quiet for long. The singles were thrown into the Love Dip game, where everyone picked numbers, and anyone who matched automatically became partners for the night. The random twist led to surprising combinations across the house, forcing some singles to step outside their comfort zones.

Still, not everyone stuck to the rules. Despite being paired with other people, Ken and Latifah couldn’t resist each other. The two quietly slipped away from their assigned partners and ended up cuddling on the couch, proving their connection might be stronger than they’d like to admit.

Elsewhere, different emotions were brewing. Alvin’s calm and unreadable personality left Shekinah confused about where they stood, while Chidera and Kenna grew even closer, deciding to focus solely on each other rather than risk outside distractions. Their decision to “lock in” made them one of the most stable pairs in the house.

Then came a playful but revealing poolside card game, where singles had to complete daring or flirty tasks. From seductive dances to bold moves meant to send messages, the challenge stirred jealousy, laughter, and side-eyes across the group. Feelings were tested in real time, and it became obvious that everyone was still very much exploring their options.

But the biggest moment of the night was the official Heartbeat Game.

In this challenge, each male sat in the “hot seat” while the women had one minute each to impress him using props from a mystery box,  from scarves to feathers and other playful items. The goal was simple: charm, tease, and create a spark. After every round, the men secretly scored each woman over ten.

The woman with the highest total score would win the ultimate prize,  the Love Nest key and the power to choose who she’d spend the night with. One by one, the scores rolled in, and confidence filled the room as the women gave it their all.

When the final results were counted, Latifah came out on top, earning the highest ratings and securing the key. With all the power now in her hands, she had a major decision to make: return to Ken, the connection everyone already knew about, Henri, her new paired partner or Igwe, to explore someone new.

In true Heartbeat fashion, she chose unpredictability. Latifah made a bold decision about who she would take into the Love Nest, leaving Ken visibly stunned and the rest of the house buzzing. But who did she actually pick? Tune in next week to find out.

If Episode 3 proved anything, it’s that comfort zones don’t last long in Heartbeat, and one bold choice can change everything.

Catch Heartbeat every Sunday at 9 pm on Africa Magic Showcase, GOtv Channel 8.

To upgrade, subscribe, or reconnect, download the MyGOtv App or dial *288#. For catch-up and on-the-go viewing, download the GOtv Stream App and enjoy your favourite shows anytime, anywhere.

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From Igwe’s Power Move to Latifa’s Shocking Decision, Episode Three Refuses to Calm Down

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Africa Magic Heartbeat episode 3

Episode three of Africa Magic Heartbeat picked up exactly where the tension left off, and if episode two was about shifting power, this one was about using it.

After winning the “Score the Kiss” challenge, Igwe made his choice and selected Toria to join him in the Love Nest. The decision felt deliberate and a little dangerous, confirming his growing reputation as the wildcard of the season. As the rest of the house watched, it became clear that Igwe was no longer just reacting to attention. He was actively shaping the chaos.

With the Love Nest decided, the remaining singles were left to chance. Numbers were drawn, and new pairings emerged for the night. Alvin found himself paired with Hilda, Queen Latifa with Henri, and Ken with Shekinah. But the pairing that raised eyebrows was Chidera and Kena, who once again picked matching numbers. At this point, it felt less like a coincidence and more like the universe insisting on unfinished business.

The next morning brought a poolside game that quickly turned uncomfortable. When Queen Latifa was asked to suck Igwe’s toe and did so without hesitation, all eyes shifted to Ken. The moment lingered, and the tension was unmistakable.

Things escalated further when it was Igwe’s turn. Asked to walk up to the person he found most attractive and kiss them, he initially moved toward Chidera, clearly enjoying the suspense. At the last second, he switched direction and kissed Queen Latifa instead. The reaction was immediate. Ken later admitted it was difficult to watch, and episode three made it clear that jealousy was no longer subtle.

As the day progressed, it became obvious that some of the earlier pairings were already losing steam. They struggled to find rhythm, except for Chidera and Kena who continued growing closer. Elsewhere, Shekinah appeared to shift her focus toward Igwe, a move that felt less about connection and more about sending a message to Alvin.

Toria, meanwhile, pulled Alvin aside for a heart-to-heart conversation. She openly expressed her discomfort, pointing out that he seemed torn between her and Shekinah. Calling herself possessive and jealous, she asked him to be honest and clear the air. Before the conversation could settle, Shekinah arrived, and the tension became too much. Toria chose to walk away.

As night fell, host Seyitan Atigarin introduced a new Heartbeat challenge centred on seductive dancing. This time, the women took the floor while the men watched and scored. According to Seyitan, the goal was simple: explore, take risks, and avoid locking into early comfort zones. Toria sat out the challenge due to feeling unwell, but the rest of the ladies came prepared.

Queen Latifa dominated the round, repeatedly scoring perfect tens from the men. When the final scores were tallied, she emerged the winner and earned the power to choose who would join her in the Love Nest.

All eyes turned to Ken. But Latifa had other plans.

Instead of choosing familiarity, she announced she wanted fresh blood. The decision landed like a bombshell and brought episode three to a close on a cliffhanger that promised even more disruption.

If episode three proved anything, it is that comfort does not last long on Heartbeat. Power keeps changing hands, jealousy is no longer hidden, and choices are starting to carry real consequences.

Catch the next episode of Heartbeat on Africa Magic Showcase, DStv Channel 151 and GOtv Channel 8, at 9 pm on Sunday. If you missed episode 3, catch up on Showmax, the DStv or GOtv Stream apps or via the Catch Up feature on your decoder.

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Nigerian Record Labels Reject Plans by NCC to Pay Royalties to MCSN

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MCSN

By Adedapo Adesanya

Major Nigerian record labels have kicked against a plan by the Nigerian Copyright Commission (NCC) to disburse music copyright levies to the Musical Copyright Society Nigeria (MCSN).

According to a report by Pulse Nigeria, the opposition is being led by the umbrella body representing several leading Nigerian record labels – Record Label Proprietors Initiative Limited (ReLPI) – an industry group that includes Mavin Records, Chocolate City, and Davido Music Worldwide (DMW) among others.

According to the publication, ReLPI argues that the NCC’s decision to channel the levy solely through MCSN is flawed and does not reflect the structure of rights ownership in sound recordings. MCSN is recognised by the NCC as the only Collective Management Organization (CMO) allowed to license, monitor, and distribute royalties for Musical Works and Sound Recordings in Nigeria.

However, at At the centre of the dispute is the private copying levy, a statutory compensation meant to remunerate rights holders for unauthorised private copying of copyrighted works, such as music copied onto personal devices.

According to ReLPI, sound recording owners—primarily record labels—are major beneficiaries under the law but were not adequately consulted or represented in the proposed distribution framework. They maintained that Section 89(3) of the Copyright Act 2022 allows the NCC to disburse such levies not only to approved collective management organisations (CMOs) but also to other representatives of rights holders.

ReLPI formally raised concerns with the NCC, stressing that MCSN does not have the mandate to collect or distribute royalties on behalf of its members in a letter dated January 21, 2025.

The controversy has also drawn international attention, particularly from the International Federation of the Phonographic Industry (IFPI), which represents record labels worldwide. Pulse Nigeria reported that the body wrote to the NCC on January 22, 2026, urging transparency and fairness in the disbursement process.

IFPI emphasised that the portion of the levy attributable to sound recordings must be paid directly to legitimate rights holders or bodies with a clear and unequivocal mandate to represent them.

Despite these objections, the NCC has reportedly maintained its position, insisting that MCSN remains the only recognised CMO in the Nigerian music sector and will therefore receive the funds. ReLPI members claim they have been informed that the commission intends to proceed with the payment.

Business Post reports that this development has reignited broader debates about governance and transparency in Nigeria’s music copyright ecosystem.

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