Augmented Authenticity: How Snapchat and AR Are Helping to Redefine Brand-Customer Relationship
Business Post Contributor By Talia Klopper It’s not just the way that brands promote their products and services or communicate their…
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AI is Changing Rules of Digital Marketing, Here’s How to Take Advantage of it
By Alistair Errington After years of promising advances, the past year has been a breakthrough for bringing artificial…
African Marketers Simply Cannot Afford to Ignore Snapchat: Here’s Why
By Alistair Errington Over the years, Snapchat has consistently defied its most ardent critics. The platform has grown…
Snapchat Appoints DMS as Advert Sales Rep for Egypt, Kuwait
Dipo Olowookere By Dipo Olowookere The official digital arm of Choueiri Group, Digital Media Services (DMS), has been appointed as…
Top 3 Tips for Brand Building, Business Marketing With Snapchat
Modupe Gbadeyanka By Nkem Ndem With over 100 million active users and 400 million snaps per day, the social media…