Showbiz
I’m Honoured to Join Spotify EQUAL Music Programme—Fave
By Modupe Gbadeyanka
Nigerian rising star, Fave, has expressed her joy at being named as the latest EQUAL Africa ambassador of the month by music streaming giant, Spotify.
Fave is joining the EQUAL programme’s list of fierce African women making waves in music.
The Spotify EQUAL Music Programme is part of an effort to foster gender equality and provide a platform to celebrate influential female artists in Africa.
Fave has continued to gain fame and popularity since the release of her breakthrough hit single, Baby Riddim in September 2021 via emPawa Africa.
The 22-year-old singer is a burgeoning Nigerian Afro R&B singer whose charming music style is attracting the big guns of the entertainment industry, placing her on the same level as other young female artists like Tems and Ayra Starr (another Spotify EQUAL Artist), who are becoming the next generation of female artists in Nigeria, each bringing with them their own style of music.
She is a talented creative who understands the power of social media and who made her way to the spotlight through it. She hit the spotlight after she posted a freestyle of her song, N.B.U (Nobody But You), a blend of upbeat pop and Afro that soared across playlists and social media during the COVID lockdown. The song received shares across social media and became an instant hit prior to its release.
Commenting on her inclusion to the programme, Spotify’s head of music for sub-Saharan Africa, Phiona Okumu, stated that, “Our aim with the EQUAL Music Programme is to shine a light on remarkable young women in Africa who are finding their feet through music.
“We remain committed to levelling the playing field for female creators by giving emerging and established artists equal opportunities on our platform. Fave exudes character and confidence and we are proud to showcase her.”
In her reaction, Fave said, “It’s easy to come across, or even be directly involved in, a conversation on the subject of female artists and the widely believed stereotype that women cannot give their 100 per cent to music because there are other things that occupy their time, based on societal norms. Like family and kids.”
“Stereotypes like this already influence how people in the industry view women. On a broader scale, you almost get the vibe that people think the success of a female artist can only be short-lived. Of course, defects like this are not general but they do exist.
“Male domination, I believe, is something that can only be filtered away by our outstanding success as women in our fields of excellence and talent. I’m honoured to be part of the EQUAL programme with women who plan to change the world,” she added.
On his part, the co-founder and Head of Label Services at emPawa Africa, Mr Ikenna Nwagboso, said, “We will continue to seek, recognize and amplify the female voices we have in the African music space so that the next generation of female artists can believe and have many influences to look up to.”
With this development, Fave’s breakout track Baby Riddim will be featured on the EQUAL Africa and EQUAL Global playlists.
The fight against content theft intensified on Thursday as MultiChoice Nigeria led stakeholders in a Walk Against Piracy from Ikeja City Mall, Lagos, drawing a powerful mix of Nollywood actors, filmmakers, directors, writers, media personalities, regulators, students, and members of the public.
The walk was part of a broader national advocacy campaign aimed at protecting Nigeria’s creative economy from the escalating damage of piracy. Participants marched through the Ikeja axis, distributing flyers, engaging passers-by, and educating the public on the dangers of piracy and its impact on livelihoods.
Veteran actor, Saidi Balogun, one of the leading voices at the walk, described piracy as “a silent killer draining the lifeblood of the creative industry.”
“People see the glamour but forget the sweat, months of work, and the hundreds of jobs behind a single film,” he said. “When you pirate a movie, you are killing someone’s dream, someone’s job, and the future of an entire industry. It must stop.”
Screenwriter and producer, Obi Emelonye, warned that piracy poses an existential threat to the next generation of creatives.
“Piracy is a menace eating deeply into the industry. If we do nothing, young creatives coming behind us will inherit an economy with no structure, no revenue, and no incentive to create,” he stated. “We cannot allow that future.”
The regulatory perspective came from Charles Amudipe, Deputy Director of Operations at the Nigerian Copyright Commission (NCC), who emphasised both the legal and personal risks tied to piracy.
“Piracy is a criminal offence under Nigerian law, punishable by fines and imprisonment,” he said. “Beyond the legal consequences, consumers who download illegal content expose their devices to malware, identity theft, and financial fraud. It is not worth the risk.”
During the outreach, members of the public raised questions about affordability and alternatives to pirated content. The team responded by highlighting accessible, cost-friendly, and legal platforms available to consumers, underscoring that entertainment can be enjoyed responsibly without breaking the law.
Caroline Oghuma, Executive Head, Corporate Affairs at MultiChoice Nigeria, explained that the walk was a continuation of MultiChoice’s long-standing commitments to consumer education. Last month, the company led a school sensitisation programme at Kuramo Senior College in Victoria Island, teaching students how piracy harms creators and how they can unknowingly participate in it.
“We want to catch them young, take this message into communities, and meet Nigerians where they are,” Oghuma said. “Today’s walk is a reminder that protecting intellectual property is everyone’s responsibility. What we are fighting for is the survival of Nigeria’s creative future.”
Other notable participants included members of the Intellectual Property Law Advocacy Network (IPLAN), lawyers, media executives, content creators, and fans of Nigerian entertainment.
MultiChoice Nigeria reaffirmed its commitment to working with regulators, industry bodies, and stakeholders to champion policies, education, and enforcement mechanisms that safeguard creative work and ensure creators receive fair reward for their labour.
By Modupe Gbadeyanka
The Association of Nigeria Theatre Arts Practitioners (ANTP) has debunked viral news reports that that the chairman of its board of trustees, Mr Olalere Osunpaimo, well known as Lere Paimo, was dead.
In a public notice from the national Public Relations Officer (PRO) of the organisation, Mr Adejonwo Oluwafemi Femson, it was disclosed that the veteran action is “alive and well.”
Members of the public were advised to disregard the death rumour.
“We would like to inform the public that reports circulating on Facebook about the passing of Chief Olalere OsunPaimo (MFR) are FALSE.
“We have confirmed with Baba Eda Onile Ola’s wife that he is alive and in good health.
“Please disregard these false reports and be aware that they are being spread by unscrupulous individuals.
“Chief Olalere OsunPaimo (MFR), Chairman Board of Trustee Association of Nigeria Theatre Arts Practitioners (ANTP), is alive and well.
“We urge everyone to verify information before sharing to avoid spreading misinformation,” the notice disclosed.
By Modupe Gbadeyanka
The duo of Nivea and inDrive has been announced as the title sponsors of TikTok’s 2025 Sub-Saharan Africa Awards, while Coca-Cola, Dis-Chem and PEP Stores are the category sponsors.
As title sponsors, inDrive and NIVEA (Beiersdorf) will play key roles in amplifying creator recognition, supporting event experiences, and on-the ground activations.
NIVEA (Beiersdorf) will sponsor the Creator of the Year award, while inDrive will present the Storyteller of the Year award, both reflecting a shared passion for innovation, inclusivity and celebrating African voices making a global impact.
In addition, Coca-Cola is sponsoring Food Creator of the Year award, Dis-Chem is for the Social Impact Creator of the Year award, and PEP Stores is for the Entertainment Creator of the Year award.
This year’s event is slated for Saturday, December 6. It would be used to celebrate the continent’s most inspiring and innovative creators who are using the platform to educate, entertain, and empower their communities.
“We are delighted to partner with TikTok, as we share a long-standing relationship across the globe, including in the Sub-Saharan region. TikTok is a unique platform that enables us to engage with young audiences in a language and format that truly resonates with them.
“We extend our gratitude to the company for organizing The 2025 TikTok Awards Sub-Saharan Africa and congratulate all guests and participants on this remarkable event,” the Marketing Lead of inDrive Africa, Mikita Ponarin, stated.
“TikTok is proud to partner with great local and regional brands that support Africa’s creative economy. What excites us about these partnerships is the shared vision.
“These brands are making a conscious choice to invest in African creativity at a pivotal moment. They see what we see: that when we uplift creators, we strengthen entire communities and economies across the continent,” the Head of Content Operations for Sub-Saharan Africa,” Boniswa Sidwaba, said.
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