Media OutReach

OPPO Ads Connect 2025 Southeast Asia Salon: Unlocking New Marketing Growth and Drafting a Business Blueprint

Published

10 months ago

26/02/2025

SINGAPORE – Media OutReach Newswire – 26 February 2025 – On February 20, the “Exploring New Growth” OPPO Ads Connect 2025 Southeast Asia Salon was successfully held in Singapore alongside the launch of OPPO Ads’ new Device+ Marketing Solution. This is OPPO Ads’ first platform-level event abroad, showcasing its strategic capabilities, creative accomplishments, market insights, and marketing product solutions. Attended by marketers, service providers, developers, industry practitioners, and other stakeholders, the salon promoted industry development and innovation. Expert speakers sparked discussion of leading-edge market development opportunities and helped to foster commercial growth.

An important link between OPPO Ads and partners, Connect provides a new platform that aggregates multiple ecosystems. The salon event marks the first public engagement of OPPO Ads in the Southeast Asian market and is an important part of its globalization strategy. During the event, Head of OPPO Ads Overseas Sales and Operations Tim Chen, Product Director of OPPO Ads Kevin Wu, and AM Director of OPPO Ads Gavin Zou shared their perspectives on the long-term commercial capability building and innovative marketing solutions of OPPO Ads, and empowering advertisers in user acquisition, efficiency improvement, and long-term operations with a one-stop solution.

Enhancing the Terminal OS Ecosystem and Unlocking New Market Vitality

Tim Chen stated that in addition to solidifying its foothold in the Southeast Asian market, OPPO has continued to roll out significant advancements through its robust product matrix, channel strengths, and user influence. The Find X8 series has doubled its sales compared to its predecessor. Furthermore, OPPO’s international shipments continue to surge, securing the top spot in Southeast Asian markets in 2024. These achievements underscore OPPO’s strong market position and sway in Southeast Asia.

At the same time, OPPO Ads is becoming the preferred platform for international advertisers aiming to expand due to its unique commercial marketing value for three reasons:

First, with its competitive pricing, OPPO Ads uses more proactive scenarios to help advertisers reach a large number of users more efficiently and maximize the advertising value.
Second, advertisers can easily transition from reach to conversion, enhancing user value throughout the life cycle, and greatly boosting user engagement and retention by utilizing OPPO’s robust OS ecosystem.
Finally, OPPO Ads offers a range of marketing solutions for advertisers in different industries and with different needs. These span pre-load cooperation and targeted delivery, as well as light-touch scenarios and deep engagements, satisfying the unique needs of advertisers and significantly increasing delivery efficiency and effectiveness.

OPPO Ads has dramatically expanded commercial use cases and traffic supply as the business has grown. In 2024, OPPO Ads’ request volume increased by 300% with the introduction of new commercial applications such as PUSH, global search listing, Shelf card, and local video Feeds, with 140 million monthly active users on Southeast Asia’s OS. In 2025, OPPO Ads will see significant advancements and growth in terms of shipment and traffic, as well as commercialization capabilities. The vast active user base provides a broad space for advertising placement and brings more marketing opportunities to advertisers.

Unlocking The “Retention” Code Through Product Iteration and Upgrade Hard Power

At the commercial product level, Kevin Wu introduced that OPPO Ads is leveraging cutting-edge technologies and innovation to iterate and update product capabilities across three key dimensions:

Marketing Platform Capability Upgrade: OPPO Ads has comprehensively upgraded its marketing platform to include new features like splash screens, enabling advertisers to engage users across all scenarios and manage all types of promotions. During the mid-investment phase, the platform supports RTA (Real-Time API) optimization and utilizes multiple bidding strategies to help ensure backend conversion costs, effectively increasing backend ROI by over 10%. In the post-advertising phase, enhanced attribution capabilities and OS data monitoring cater to advertisers’ needs for effect attribution, making marketing results quantifiable.
Programmatic Ad Efficiency Improvements: OPPO Ads has intensified efforts to boost the effectiveness of programmatic ads, facilitating DSP (demand-side platform) participation and optimizing advertising features across the board, greatly increasing exposure, winning bids, and engagement. It also allows DSP access to all traffic, leading to more than a 200% increase in request volume.
PUSH Marketing Solution: OPPO Ads has explored the diverse applications of system scenarios and built a variety of commercial capabilities based on PUSH capabilities. Through capability upgrades such as “sticky on the top” and empowerment of style rights, the click-through rate and backend effects were greatly improved.

Along with offering advertisers more effective marketing options to improve target user reach, these iterations have helped OPPO’s business expand in terms of technology and innovation.

Device+: A Solution for One-Stop User Management

During the event, Gavin Zou unveiled the Device+ Marketing Solution, designed to help advertisers efficiently acquire large numbers of high-quality users, conduct user operations on the OPPO platform, and expand business boundaries. Based on OPPO’s massive mobile Internet ecosystem, Device+ offers global clients a one-stop user management service through preload, advertising, and ecosystem cooperation. It covers new user acquisition, user activity improvement, and user conversion, among other things, to meet clients’ user operation needs at various stages.

Device+ preload cooperation: OPPO Ads can reach 24 million new device users in Southeast Asia annually through preload and PAI services. The services streamline the registration process, offer a special quick open feature for notifications, and increase the activation rates by over 20% by detecting the activation status of preload apps on the device side and promptly engaging with users.
Device+ APP distribution: For users who have not installed the application, OPPO can flexibly reach them through effect advertising, and based on the system’s unique ADD download capability, we improve download and installation efficiency, as well as overall user acquisition efficiency by more than 30%.
Device+ massive touchpoints: With the help of system-level data insights and user churn warning models, OPPO can activate each potential user promptly, reducing user churn rate by 10%, and optimizing network and application performance through LinkBoost and HyperBoost to improve user experience.
Device+ pre-positioning: User conversion is one of the important indicators that advertisers care about in long-term management. Using OPPO’s unique system scenarios, users can use services without opening apps, such as search listing, shelf cards, and OPUSH, which attracts users as soon as they see them, improving user retention, transaction conversion rate, and click-through rates.

Future Outlook: Collaborating for Long-Term Success

The OPPO Ads Connect 2025 Southeast Asia Salon marks a significant step for OPPO Ads in the Southeast Asian market and serves as a vibrant platform for industry exchanges. During the roundtable, Jenny Wang, OPPO Ads Sales Director of Southeast Asia Area, Nita Wang, OPPO Ads Sales Director, and guests from leading companies such as Agoda, AIDC, DTI and AppsFlyer exchanged insights on Southeast Asian industry trends and marketing needs. They identified key challenges, strategized effective solutions, and discussed leveraging OPPO’s comprehensive advertising solutions to enhance user acquisition and user engagement.

This event demonstrates OPPO Ads’ innovative marketing value, outstanding OS system capabilities, and diversified solutions in commercial marketing, providing advertisers with more comprehensive support and more boundless business opportunities. Whether it is the development of emerging markets or the deep cultivation of mature markets, OPPO Ads is helping clients grow their businesses.

Looking ahead, OPPO Ads will continue to enhance its commercial capabilities and collaborate with ecosystem partners to explore new cooperative opportunities and promote ongoing industry growth and prosperity.

For more information, please follow the official OPPO Ads accounts on Facebook and Linkedin.Hashtag: #OPPOAds

The issuer is solely responsible for the content of this announcement.

Media OutReach

AEON Bank Helps Ease Festive Season’s Budget Constraints with No-Hassle Personal Financing-i

Published

1 day ago

24/12/2025

Media Outreach

KUALA LUMPUR, MALAYSIA – Media OutReach Newswire – 24 December 2025 – As Malaysians gear up for multiple financial commitments in the upcoming weeks and months, especially during the year-end holidays, back-to-school and double festive season, AEON Bank (M) Berhad, Malaysia’s first digital Islamic bank, strengthens its commitment to financial inclusion by offering accessible support through its Personal Financing-i (PF-i).

From December 2025 till March 2026, the bustling seasons present convergence of multiple spending needs for many households. Acknowledging that this might raise the need for flexible liquidity, AEON Bank provides a solution to address such budgetary constraints in the form of the PF-i; an inclusive, hassle-free financing facility, easily accessible via its digital banking app.

Optimising a Risk-Based Pricing (RBP) framework to determine a competitive and personalised profit rate, AEON Bank ensures that customers can seamlessly apply for PF-i online, as long as they are Malaysian citizens aged 18 to 55, with a minimum monthly gross income of RM2,500 – be it salaried employees or self-employed individuals, freelancers, as well as gig economy workers.

Aligned with Shariah banking principles, PF-i offers financing facility from RM1,000 up to RM100,000 with flexible tenure options ranging from 3 to 84 months, allowing for repayments tailored to individual budget needs. The Flat Profit Rate starting from 3.88% p.a. and a nominal Wakalah Fee of RM1 is applicable upon acceptance.

The entire process, from the application to fund disbursement are all managed online via the AEON Bank app. This simplifies the process and eliminates the need for physical paperwork or branch visits. To apply for PF-i, customers simply need to follow these steps :

Step 1 : Activated Savings Account-i pre-requisite

Download the AEON Bank app and activate the Savings Account-i, prior to applying for PF-i.

Step 2 : Eligibility check and employment details

Applicants must be Malaysian citizens aged 18 and above, earning a minimum monthly gross income of RM2,500 – either as salaried employees, self-employed or gig workers.

Step 3 : Financing selection

Select the preferred financing amount ranging from RM1,000 up to RM100,000 and flexible repayment tenure, with options between 3 to 84 months.

Step 4 : Supporting document submission

Upload the latest EPF (KWSP) statement, reflecting the latest consecutive 6-months contributions (for salaried workers) or latest consecutive 6-month bank statement (for self-employed/gig workers).

Step 5 : Approval and fund disbursement

Applications will be processed immediately and upon approval, funds will be disbursed directly into the applicant’s AEON Bank Savings Account-i. Repayments will be automatically deducted via monthly auto-debit.

PF-i enables Malaysians to access a Shariah compliant financing facility to ease their needs; be it an emergency financial support, family budget constraint, small renovation, vehicle repair or a much needed financial aid to bridge the temporary cashflow gaps.

For comprehensive details on the Personal Financing-i (PF-i), including full terms and conditions, click here to browse the website and scan the QR Code to download the AEON Bank app: https://www.aeonbank.com.my/api/qr-handler

Hashtag: #AEONBank #DigitalBanking #IslamicDigitalBank #ShariahCompliant #FinancialInclusion #IslamicFintech #PersonalFinancing

https://www.aeonbank.com.my/
https://www.linkedin.com/company/aeonbankmy/?viewAsMember=true
https://x.com/aeonbankmy
https://www.facebook.com/aeonbankmalaysia
https://www.instagram.com/aeonbankmy

The issuer is solely responsible for the content of this announcement.

AEON Bank (M) Berhad

AEON Bank (M) Berhad is the first digital Islamic bank in Malaysia, licensed and regulated by Bank Negara Malaysia and the Ministry of Finance. Officially launched on 26 May 2024, we currently offer a suite of Shariah-compliant products and services under the Personal Banking and Business Banking (AEON Bank Biz).

Our Personal Banking offerings are 100% accessible via the AEON Bank app, namely the deposit Savings Account-i, AEON Bank x Visa Debit Card-i, Personal Financing-i, Term Deposit-i, Savings Pots, DuitNow QR, utility bill payments, personal financial management and budgeting tools with Neko Sensei, and a range of digital payment services with strategic partners and merchants, as well as Neko Missions, Malaysia’s first gamified digital banking interactive rewards programme.

On 8 August 2025, AEON Bank (M) Berhad officially launched AEON Bank Biz, anchored by the Current Business Account-i and integrated cash management capabilities, with the initial onboarding of vendors from AEON Credit Service (M) Berhad and suppliers within the broader AEON ecosystem. The targeted approach is designed to create an integrated value chain linking AEON’s retail and financial services networks, supporting strategic growth and greater inclusivity. AEON Bank Biz offers streamlined processes for account onboarding, credit assessments and financial services, utilising AI-driven fintech solutions to enable simplified procedures, faster approvals, and an enhanced digital banking experience for business owners and entrepreneurs. AEON Bank Biz’s products and services will soon be extended to more local businesses and entrepreneurs across Malaysia.

Being part of the AEON Group conglomerate, AEON Bank (M) Berhad is equally held by AEON Financial Service Co. Ltd. (AFS Japan) and AEON Credit Service (M) Berhad (ACSM). AFS Japan is responsible for the AEON Group’s financial services businesses, with strong roots in the retail sector which operates in Japan and 10 countries across Asia and it is. AEON Group is Japan’s largest retail group and it is a pure holding company that comprises eight core businesses.

AEON Group Malaysia consists of several entities, namely, AEON Co. (M) Bhd, AEON Credit Service (M) Berhad, AEON Bank (M) Berhad, AEON BiG (M) Sdn Bhd, AEON Fantasy (M) Sdn Bhd, AEON Delight (M) Sdn Bhd, AEON Global Supply Chain Sdn Bhd and Malaysian AEON Foundation (MAF). AEON Group has been a recognizable household brand with more than 200 years of history and evolution in Japan since the Edo era, along with 4 decades of growth in Malaysia, providing consumers with daily financial solutions and diversified retail convenience.

Our cloud native agility and AI optimisation, combined with the strength of our Shariah DNA, Malaysian roots and Japanese heritage are our distinguishing factors, while the integration with the AEON ecosystem gives us a competitive advantage of being the only bank in Malaysia with its own nationwide retail network. On top of that, AEON Points loyalty programme offers customers value-added benefits and meaningful rewards, as the AEON Points can be redeemed into cash value, deposited directly into customers’ AEON Bank Savings Account-i.

AEON Bank (M) Berhad is committed to provide accessible financial solutions for Malaysians and we aim to empower the community in pursuing their financial aspirations and achieve economic independence, hence fostering a more inclusive financial future for all. We will continue to contribute towards the Islamic banking development in the region and the nation’s digital economy.

Media OutReach

AEON Bank Helps Ease Festive Season’s Budget Constraints with No-Hassle Personal Financing-i

Published

1 day ago

24/12/2025

Media Outreach

Step 1 : Activated Savings Account-i pre-requisite

Download the AEON Bank app and activate the Savings Account-i, prior to applying for PF-i.

Step 2 : Eligibility check and employment details

Applicants must be Malaysian citizens aged 18 and above, earning a minimum monthly gross income of RM2,500 – either as salaried employees, self-employed or gig workers.

Step 3 : Financing selection

Select the preferred financing amount ranging from RM1,000 up to RM100,000 and flexible repayment tenure, with options between 3 to 84 months.

Step 4 : Supporting document submission

Upload the latest EPF (KWSP) statement, reflecting the latest consecutive 6-months contributions (for salaried workers) or latest consecutive 6-month bank statement (for self-employed/gig workers).

Step 5 : Approval and fund disbursement

Hashtag: #AEONBank #DigitalBanking #IslamicDigitalBank #ShariahCompliant #FinancialInclusion #IslamicFintech #PersonalFinancing

https://www.aeonbank.com.my/
https://www.linkedin.com/company/aeonbankmy/?viewAsMember=true
https://x.com/aeonbankmy
https://www.facebook.com/aeonbankmalaysia
https://www.instagram.com/aeonbankmy

The issuer is solely responsible for the content of this announcement.

AEON Bank (M) Berhad

Media OutReach

Empowering Website Operations Across ASEAN with AI and Teamwork

Published

1 day ago

24/12/2025

Media Outreach

Japan’s MONJI+—A WebOps Enablement Platform Inspired by Voices from 77 Countries—Launches Its English Edition

OSAKA, JAPAN – Media OutReach Newswire – 24 December 2025 – ALAKI Inc., celebrating its 15th anniversary, has officially launched the English edition of MONJI+, an evolution of its 2018-born feedback tool MONJI β, now reimagined as a comprehensive WebOps Enablement Platform.

Alongside its free plan, available indefinitely, MONJI+ begins its full-scale expansion into the ASEAN market, helping teams elevate their website operations. In addition, a free Academic Edition is now offered to educational institutions to foster the next generation of web and IT talent.

▶️ Learn more about MONJI+

A Platform Born from 77 Countries of Real-World Insight

Since its launch in Japan in 2018, MONJI β has been adopted by web agencies, corporations, and advertising firms worldwide—across 77 countries and regions—streamlining feedback workflows for website management and development.

In everyday website operations, teams often face:

Feedback scattered across tools and channels
Miscommunication between internal teams and agencies
Unclear priorities that fail to drive results
Knowledge loss when members change
Valuable learnings buried and forgotten

MONJI+ connects creation, publishing, maintenance, and optimization into a single workflow—eliminating silos and enabling all members to move forward toward shared goals.

▶️ See how MONJI+ transforms your workflow

Since its official launch in Japan in January 2025, MONJI+ has rapidly spread among enterprises and educational institutions. It is increasingly adopted as a practical standard among agencies and in-house teams, improving productivity and measurable outcomes.

Responding to Global Voices – Official Launch of the English Edition

During forums and seminars held alongside the Expo 2025 Osaka, Kansai, Japan, ALAKI engaged with government representatives and industry leaders from around the world.

The feedback was clear: inefficiencies in website operations, lack of improvement cycles, and a shortage of web marketing expertise are universal challenges. But one issue stood out above all—the shortage of skilled web and IT professionals.

Some governments even requested that MONJI+ contribute to national web/IT talent development, not just productivity gains. Following the Expo, inquiries from multiple countries confirmed the demand, prompting the official release of the English edition of MONJI+.

Confidence from SWITCH 2025, and a Vision for What’s Next

As part of its ASEAN expansion, ALAKI visited SWITCH 2025 (Singapore Week of Innovation & Technology), held from October 29–31. Through dialogues with government agencies, corporations, startups, and academic institutions, the importance of website operations productivity and digital talent development was reaffirmed.

Insights from leading ASEAN web and IT innovators will continue to shape the evolution of MONJI+.

Key Benefits of MONJI+

Eliminate inefficiencies and dependency on individuals—enhancing both productivity and performance in website operations.

Workflow Efficiency: Centralize feedback and progress tracking to prevent oversights
Error Reduction: Detect typos automatically with AI proofreading
Results-Oriented: Integration with analytics tools helps identify improvement areas instantly
Team Collaboration: Share real-time updates across internal and external members
Knowledge Building: Use the Wiki feature to retain expertise and reduce training costs

▶️ Explore MONJI+ features

The Future of “Agentic WebOps” — Powered by Data and AI

MONJI+ evolves beyond a simple management tool—it becomes an AI-driven partner that learns from operational data to support human decision-making and creativity.

Our vision: a human-in-the-loop “Agentic WebOps” environment that helps teams achieve outcomes with AI-assisted decision support.

Available AI Features:

AI typo and error detection for feedback
AI chatbot assistance

Upcoming AI Features (Examples):

Content suggestion and creation
Feedback trend analysis and improvement recommendations
Design assistance
Webpage performance analysis and enhancement

Customer Success Stories

Global Marketing Agency (Singapore): “Sharing the same interface greatly improved collaboration across our international offices.”
Web Production Agency (Japan): “Centralized feedback management accelerated delivery times by roughly 30%.”
E-commerce Company (Japan): “By linking with an analytics tool, we identified key improvement areas instantly—our conversion rate increased by over 20%.”
Recruitment Platform (Japan): “With AI detecting typos automatically, our job listing checks became faster and more reliable.”

Vision Video – ‘Pride and Hope for the Web Industry’

Discover how MONJI+ envisions the future of website operations.

▶️ Watch the Vision Video

CEO’s Comment

“Website operations shouldn’t be about chasing scattered messages—it should be about generating results that matter. With MONJI+, we unify feedback, workflow, and analytics, while AI suggests the next strategic move. Our mission is to help ASEAN teams reach outcomes faster and more reliably.”

— Yuji Yamauchi, Founder & CEO, ALAKI Inc.

Getting Started

Getting started is easy, with no credit card required. MONJI+ aims to be the shared foundation for website operations, accessible to everyone.

Forever-Free Plan: Access essential functions without time limits
30-Day Free Trial: Experience all features in a live environment

▶️ Start your free 30-day trial now

Free “Academic Edition” for Educational Institutions

To empower the next generation of web and IT professionals, MONJI+ offers an Academic Edition free of charge to universities, vocational schools, and online programs. Students and educators can experience real-world website operations, gain practical skills, and collaborate through shared projects.

▶️ Learn more about the Academic Edition

Hashtag: #MONJI+

The issuer is solely responsible for the content of this announcement.