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Creating Spaces That Matter: Avenue K’s Drive For Connection And Community Impact

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    KUALA LUMPUR, MALAYSIA – Media OutReach Newswire – 27 May 2025 – Avenue K Shopping Mall is reaffirming its commitment to inclusivity, sustainability, and holistic well-being as core pillars of its community engagement. In today’s evolving urban landscape, Avenue K continues to be a vibrant hub where individuals of all backgrounds, interests, and abilities are welcomed and empowered—living out the mall’s tagline: “Make Friends, Create Trends.”

    The recent community workout event in collaboration with Fitness First at ABOVE, Avenue K Shopping Mall drew significant participation from the public.

    Celebrating Neurodiversity with Oasis Place
    In conjunction with Autism Awareness Day, Avenue K collaborated with Oasis Place—Malaysia’s largest multidisciplinary intervention centre—to host Our Heart: Colours of Neurodiversity on 12 April 2025. The event explored themes of neurodiversity, accessibility, mental health, and assistive technology through interactive workshops, expert panels, and stories from lived experiences. The initiative reaffirmed Avenue K’s commitment to fostering an inclusive society where all individuals are seen, heard, and supported.

    Feline Friendships at Avenue Katz Adoption Fiesta
    In an effort to promote kindness to animals and advocate for responsible pet ownership, Avenue K teamed up with Persatuan Haiwan Malaysia to organise Avenue Katz Adoption Fiesta from 14-20 April 2025, that brought together animal lovers, local shelters, and adorable feline companions in search of forever homes. A total of 43 cats were adopted during the event. Supported by key government bodies including the Department of Veterinary Services Malaysia (DVS), the event also featured educational booths and activities that raised public awareness about animal welfare and pet care. Shoppers contributed to animal-related causes, reinforcing the community’s role in animal welfare and Avenue K’s ongoing mission of compassion and meaningful impact.

    Empowering Local Talent Through Music
    Avenue K is proud to work with Malaysian Buskers to support the local music scene through a dedicated Buskers Corner within the mall—a welcoming space for performers to share their craft with the public. On 8 May 2025, the mall also hosted the Malaysian Buskers Workshop 7.0, a hands-on training and sharing session designed to develop performance skills, industry knowledge, and community connections. These efforts highlight Avenue K’s dedication to nurturing creative expression and empowering homegrown talent.

    Igniting Passion for Literacy and Learning
    Avenue K is home to a permanent Reading Corner curated by Books For A Better World (BFBW)—a cosy, self-service book store where visitors of all ages can browse, enjoy and purchase books at their own pace. This ongoing collaboration fosters a culture of literacy, discovery, and creativity. In support of the broader literary community, Avenue K also hosted the Global Book Crawl – Malaysia Edition (Grand Finale) from 26 – 27 April 2025, an initiative led by BFBW that celebrates the charm of independent bookshops nationwide. Through these efforts, Avenue K continues to nurture a thoughtful, engaged community with a deep passion for learning.

    Health and Fitness for All
    Avenue K continues to inspire active living with inclusive fitness programmes that energise and engage the community. In partnership with Fitness First, the mall has hosted a variety of wellness activities—from the adrenaline-fuelled Ice Warrior Challenge and high-intensity HYROX functional training, to calming yoga sessions and rhythm-packed Body Jam and Zumba workouts. These initiatives not only promote physical health, but also foster a fun, social environment that encourages everyone to get moving.

    Looking ahead, Avenue K will celebrate Global Wellness Day on 14 June 2025, with the main event taking place at Level 4, the mall’s rooftop event space. The celebration will offer a full day of activities—including workout sessions, mindfulness practices, wellness talks, health screenings, and booths featuring healthy snacks and beverages—underscoring the mall’s commitment to holistic well-being and making wellness accessible to all.

    Returning with Purpose: AK Balloon Run 9.0
    Avenue K’s signature event, the AK Balloon Run, returns for its 9th edition on 21 September 2025 —continuing its mission to unite people from all walks of life in a celebration of community, inclusivity, and joy. Open to runners, joggers, walkers, and differently-abled individuals, the event promotes not only a spirit of togetherness but also the importance of leading an active, healthy lifestyle.

    This year, Avenue K is proud to continue its collaboration with 360 All Ability, led by wheelchair fencer Daniel Lee, reinforcing our support for adaptive sports and inclusive participation. Together, we aim to promote acceptance, break down barriers, and celebrate the strength and resilience of every individual.

    Above all, AK Balloon Run 9.0 celebrates the strength of community—empowering everyone, regardless of ability, to come together, get moving, and be part of something bigger. Avenue K remains committed to championing inclusivity, unity, and the collective spirit that brings us all together.

    Sustainability Through Recycling
    As part of its ongoing sustainability commitment, Avenue K’s Recycling Corner on Level C (Concourse) offers a convenient space for shoppers to recycle items such as e-waste, paper, plastics, and books. By promoting responsible disposal and conscious consumerism, the initiative encourages environmentally mindful practices within an urban setting—fostering a greener, more sustainable community.

    A Lasting Commitment to Community
    At Avenue K, community engagement and inclusivity are not one-off initiatives—they are part of our core identity. Staying true to our tagline “Make Friends, Create Trends,” we strive to build meaningful connections and lead with purpose by championing causes that matter. As we continue to evolve alongside our city, we remain dedicated to creating experiences that connect, uplift, and celebrate every member of our diverse community. Whether through wellness, education, sustainability, or inclusion, Avenue K is proud to be a space where everyone belongs.

    Hashtag: #AvenueKMY #MakeFriendsCreateTrends #AKFriends #ShoppingMallMalaysia #ShoppingMall #NeurodiversityMatters #PetAdoptionMY #SupportLocalTalent #BooksForABetterWorld #GlobalWellnessDay #AKBalloonRun #Sustainability



    The issuer is solely responsible for the content of this announcement.

    About Avenue K Shopping Mall

    Avenue K is Kuala Lumpur’s coolest urban hub, where life and creativity are celebrated. Far from a regular shopping mall, Avenue K is an experiential destination that has transformed the art of shopping. It captivates the senses with exciting experiences and Instagrammable spaces waiting to be discovered. Avenue K is where you make friends, and create trends. For more information, please visit www.avenuek.com.my.

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    SIM Graduates Demonstrate Strong Employment Outcomes in High-Demand Sectors

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    SINGAPORE – Media OutReach Newswire – 21 December 2025 – As Singapore’s economy continues to evolve and sectors undergo rapid transformation, the need for adaptable, industry-ready talent remains paramount. The Singapore Institute of Management (SIM), one of the nation’s leading private education institutions, continues to play a significant role in equipping graduates with the competencies required to excel in a competitive labour market.

    Findings from the SkillsFuture Singapore (SSG) Private Education Institution (PEI) Graduate Employment Survey 2023/2024 provide valuable insights into the employment landscape for PEI graduates. The survey reported that 74.8% of PEI graduates in the labour force secured employment within six months of graduation. Of this group, 46.4% attained full-time permanent roles, while others engaged in part-time, temporary or freelance employment.

    Although overall employment rates reflect a slight softening in the job market, the median gross monthly salary for full-time permanent employment increased to S$3,500, signalling continued demand for qualified talent. Graduates in Information and Digital Technologies achieved the highest median salary at S$4,080, underscoring the strong market appetite for digital and technological skillsets, areas in which SIM’s IT and Computer Science programmes are well aligned.

    SIM’s Business graduates also continue to perform competitively across the finance, technology and consulting sectors, leveraging analytical proficiency and global perspectives to contribute to multinational corporations and high-growth enterprises. In parallel, Arts and Social Sciences graduates are building meaningful careers in communications, media and the public service, where creativity, problem-solving and community engagement remain critical.

    Graduate Success Pathways

    The survey findings are reinforced by the varied experiences of SIM graduates who have progressed into competitive roles across multiple industries. Their journeys demonstrate how diverse learner profiles can achieve successful outcomes when supported by accessible pathways and industry-relevant learning.

    Many SIM graduates enter programmes with different educational starting points — from polytechnic diplomas to mid-career transitions — and go on to advance through learning designed to strengthen both academic foundations and practical skills. Graduates have leveraged internationally recognised qualifications offered at SIM to secure positions in multinational organisations, high-growth technology firms, financial institutions, and public service agencies. Others pursue postgraduate education at reputable universities worldwide, building on their undergraduate success.

    Students benefit from exposure to real-world environments through internships, applied industry projects and student leadership opportunities, which help build capabilities valued by employers. These experiences contribute to stronger career readiness and more resilient employability outcomes, supporting transitions into fast-moving sectors that are central to Singapore’s economic priorities.

    Collectively, these pathways reflect SIM’s ongoing role in enabling talent progression — supporting students in unlocking new opportunities, whether beginning their careers, switching industries or enhancing their professional expertise.

    SIM’s Contribution to Workforce Development

    The survey findings underline the important contribution of private education pathways within Singapore’s broader talent ecosystem. While autonomous universities continue to report higher employment rates and salary outcomes, SIM remains a key provider of industry-relevant programmes that complement national skills priorities, serving a wide spectrum of learners and supporting their career advancement goals.

    The upward salary trend among full-time permanent roles, together with strong performance in technology and business fields, indicates that SIM graduates are well-positioned to participate in sectors driving Singapore’s continued growth.

    References:

    1. Close To 3 in 4 Private Education Institution Graduates in Employment Within 6 Months After Graduation Amidst Overall Lower Hiring Demand – https://www.ssg.gov.sg/newsroom/close-to-3-in-4-private-education-institution-graduates-in-employment-within-6-months-after-graduation-amidst-overall-lower-hiring-demand/
    2. From Undergrad to Postgrad: Paving the Way to the C-Suite – https://www.sim.edu.sg/articles-inspirations/from-undergrad-to-postgrad-paving-the-way-to-the-c-suite
    3. How this graduate pivoted her career by pursuing a degree while working full time – https://www.sim.edu.sg/articles-inspirations/how-this-graduate-pivoted-her-career-by-pursuing-a-degree-while-working-full-time
    4. How 6 internships, 4 hackathons, and CCAs paved the way for Ashley – https://www.sim.edu.sg/articles-inspirations/how-6-internships-4-hackathons-and-ccas-paved-the-way-for-ashley
    5. The Power of a Second Chance – https://www.sim.edu.sg/articles-inspirations/the-power-of-a-second-chance

    Hashtag: #SIMGlobalEducation #SIMGE #GlobalEducation #InternationalDegree #CareerReady #FutureSkills

    The issuer is solely responsible for the content of this announcement.

    About SIM Global Education

    SIM Global Education (SIM GE) is a leading private education institution in Singapore and the region. We offer more than 140 academic programmes ranging from diplomas and graduate diploma programmes to bachelor’s and master’s degree programmes with some of the world’s most reputable universities from Australia, Canada, Europe, United Kingdom, and the United States. SIM GE’s cohort is made up of 16,000 full- and part-time students and adult learners, of which approximately 36% are international students hailing from over 50 countries.

    SIM GE’s holistic learning approach and culturally diverse learning environment aim to equip students with knowledge, industry skills and employability competencies, as well as a global perspective to succeed as future leaders in a fast-changing, technologically driven world.

    For more information on SIM Global Education, visit

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    SIM Career Fairs: Connecting Talent with Top Employers

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    SINGAPORE – Media OutReach Newswire – 20 December 2025 – The Singapore Institute of Management (SIM) reinforces its commitment to student success through flagship career fairs that connect graduates with leading employers across diverse industries. These initiatives form part of SIM’s comprehensive employability ecosystem, Career Connect, which integrates coaching, mentorship, internships, and high-visibility recruitment events. Supported by the CareerSense app, students enjoy centralized access to job listings and event registrations, ensuring a seamless career planning experience.

    Two Opportunities to Engage Annually

    SIM organizes two major career fairs each year, strategically aligned with industry hiring cycles. This biannual format provides flexibility for students seeking internships during their studies or full-time positions upon graduation.

    DREAMS Career Fair – Flagship Event

    DREAMS is SIM’s premier career fair, featuring over 100 leading companies from sectors such as finance, technology, logistics, and consulting. Participating employers include Big Four accounting firms, major banks, and multinational corporations. The event offers extensive networking opportunities, interactive employer booths, and on-the-spot interviews for internships and graduate roles. This serves as a powerful launchpad for students to secure meaningful career opportunities.

    IGNITE Career & Internship Fair – Industry-Specific Networking

    IGNITE is SIM’s targeted networking event focused on sectors such as accounting, banking, technology, and logistics. Unlike large-scale fairs, IGNITE facilitates smaller, more personalized interactions with recruiters, enabling students to engage in substantive conversations and build deeper connections. The event includes company talks offering insider insights into niche roles and career pathways, complemented by mentorship and personalized guidance.

    From Campus to Corporate

    Students at SIM leverage career fairs and employer engagement events to build clearer pathways into the workforce. Many approach these opportunities by researching participating organisations, strengthening their resumes and practising how to communicate their strengths effectively, steps that help them gain direct exposure to recruiters and better understand evolving industry expectations.

    While early interaction at career fairs may not immediately result in internships or job offers, they have provided meaningful insights and networking opportunities that later contribute to successful applications. Through repeated engagement and improved preparation, students have been able to secure internships and full-time roles at major firms across different sectors.

    These outcomes reflect how structured career development activities at SIM support students in strengthening both their technical and interpersonal competencies, expanding their professional networks and transitioning more confidently into competitive industries.

    Beyond Recruitment: A Holistic Employability Ecosystem

    SIM’s Career Connect integrates career fairs with sustained employability programming, skills workshops, mentorship initiatives such as Project Protégé, and internship matching via the CareerSense app. This holistic approach ensures students have repeated engagement with employers throughout the year and supports recognition through awards like the SIM EDGE awards, which celebrates the well-rounded development of students.

    More than recruitment channels, these fairs exemplify SIM’s commitment to bridging talent, industry needs and employment opportunity. External coverage of DREAMS and IGNITE further validates SIM’s commitment in equipping graduates to thrive in an evolving job market.

    References:

    1. SIM Career Services Career Connect Overview – https://www.sim.edu.sg/degrees-diplomas/life-at-sim/career-services
    2. How I Landed A Full-Time Job Before Graduating – https://www.sim.edu.sg/articles-inspirations/how-i-landed-a-full-time-job-before-graduating
    3. External Coverage – DREAMS Career Fair @ SIM (CYS Global Remit) – https://www.cys.com.sg/post/dreams-career-fair-sim-unlocking-opportunities
    4. IGNITE Career & Internship Fair – SCDF Career Outreach Listing – https://www.scdf.gov.sg/join-us/career-outreach-activities/2024/09/20/career-outreach-activities/sim-career—internship-fair—ignite-2024

    Hashtag: #SIMGlobalEducation #SIMGE #GlobalEducation #InternationalDegree #CareerReady #FutureSkills

    The issuer is solely responsible for the content of this announcement.

    About SIM Global Education

    SIM Global Education (SIM GE) is a leading private education institution in Singapore and the region. We offer more than 140 academic programmes ranging from diplomas and graduate diploma programmes to bachelor’s and master’s degree programmes with some of the world’s most reputable universities from Australia, Canada, Europe, United Kingdom, and the United States. SIM GE’s cohort is made up of 16,000 full- and part-time students and adult learners, of which approximately 36% are international students hailing from over 50 countries.

    SIM GE’s holistic learning approach and culturally diverse learning environment aim to equip students with knowledge, industry skills and employability competencies, as well as a global perspective to succeed as future leaders in a fast-changing, technologically driven world.

    For more information on SIM Global Education, visit

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    SIM Introduces CareerSense, an AI-Based Career Guidance Platform for Students

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    SINGAPORE – Media OutReach Newswire – 20 December 2025 – Singapore Institute of Management (SIM) introduces CareerSense, an AI-powered career guidance application designed to transform how students plan, prepare, and pursue their careers. This initiative reinforces SIM’s commitment to preparing learners for the future of work in an era where technology is reshaping industries and job roles at unprecedented speed.

    CareerSense Matters in Today’s Job Market

    The global workforce is evolving rapidly. Automation, digitalisation, and emerging technologies are creating new opportunities while presenting new challenges. Navigating this landscape requires more than academic credentials; it demands self-awareness, adaptability, and strategic planning.

    CareerSense addresses these needs by combining artificial intelligence with career development expertise, offering a personalised, data-driven approach to job readiness. It functions as a comprehensive career coach, accessible anytime and anywhere.

    Key Features That Set CareerSense Apart

    CareerSense offers a comprehensive suite of features designed to empower students throughout their career journey. Its AI-driven VIPS profiling evaluates Values, Interests, Personality, and Skills to deliver personalised career recommendations aligned with individual strengths and aspirations. The smart resume builder provides real-time scoring and improvement tips, while the job-matching algorithm connects students to roles that fit their unique profiles. Through integrated access, students can RSVP for events, schedule advisory sessions, and apply for internships and job listings seamlessly. Additionally, the Employability Index measures job readiness and works alongside skill gap analysis and tailored course recommendations to help students stay competitive in today’s dynamic job market.

    The Bigger Picture: Empowering Future-Ready Graduates

    The future of work is shaped by constant change, technological disruption, and global connectivity. Employers seek individuals who are adaptable, self-aware, and equipped with relevant skills. CareerSense empowers students to take ownership of their career journey, understand their strengths, identify gaps, and build competencies that matter in the real world.

    This initiative reflects SIM’s commitment to lifelong learning and employability, ensuring graduates are not only job-ready but future-ready. In a competitive market, CareerSense positions SIM learners as confident, agile professionals prepared to lead in the digital economy.

    References:

    1. Introducing CareerSense: Your All-in-One Personalised Career Buddy On-The-Go – https://www.sim.edu.sg/articles-inspirations/introducing-careersense-your-all-in-one-personalised-career-buddy-on-the-go
    2. Career Service – https://www.sim.edu.sg/degrees-diplomas/life-at-sim/career-services
    3. SIM Career Sense App (Google Play Store) – https://play.google.com/store/apps/details?id=sg.edu.sim.careersense&hl=en-US&pli=1
    4. SIM Career Sense App (Apple Store) – https://apps.apple.com/sg/app/sim-careersense/id1641839680
    5. Introducing CareerSense: Your Guide to Career Success After Graduation – https://regional.simge.edu.sg/en/introducing-careersense-your-guide-to-career-success-after-graduation/

    Hashtag: #SIMGlobalEducation #SIMGE #GlobalEducation #InternationalDegree #CareerReady #FutureSkills

    The issuer is solely responsible for the content of this announcement.

    About SIM Global Education

    SIM Global Education (SIM GE) is a leading private education institution in Singapore and the region. We offer more than 140 academic programmes ranging from diplomas and graduate diploma programmes to bachelor’s and master’s degree programmes with some of the world’s most reputable universities from Australia, Canada, Europe, United Kingdom, and the United States. SIM GE’s cohort is made up of 16,000 full- and part-time students and adult learners, of which approximately 36% are international students hailing from over 50 countries.

    SIM GE’s holistic learning approach and culturally diverse learning environment aim to equip students with knowledge, industry skills and employability competencies, as well as a global perspective to succeed as future leaders in a fast-changing, technologically driven world.

    For more information on SIM Global Education, visit

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