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The 10th Kubuqi International Desert Forum to Open: Ordos Becomes a Beacon of Green Hope for the World
From “Sea of Death“ to “Economic Oasis“: Kubuqi‘s Remarkable Ecological Turnaround
As China’s seventh-largest desert, Kubuqi was once branded as the “Sea of Death”. However, after decades of scientific desertification control, this area has undergone a fundamental ecological transformation. According to statistics, Kubuqi’s desertification control rate surged from 7% to 40% in 2024, with ambitious targets of 50% by 2025 and 70% by 2030. Central to this success is a 420-kilometer northern shelterbelt integrated with a “four-pillar desertification prevention” system, combining photovoltaic arrays, silt dams and other measures. These interventions have reduced soil erosion by 5.7 million mu (380,000 hectares) since 1995, raised soil-water conservation efficiency to 61.4%, and prevented 300 million tons of sediment from entering the Yellow River over the past decade.
This transformation is driven by the pioneering “PV + Desertification Control” model. Within the Kubuqi Desert, 10.02 gigawatts of solar capacity now doubles as an ecological restoration engine across approximately 46,700 hectares of rehabilitated desert land. The integrated system delivers three-dimensional benefits, namely clean energy generation atop panels, sustainable agriculture beneath them, and livestock grazing between arrays. This approach has simultaneously increased green energy production and ecological recovery while lifting average incomes by over 30,000 RMB through “work-relief programs”. Landmark projects like Dalad Banner’s “Steed Solar Park”, where 196,000 photovoltaic panels form a galloping horse design, have become a Chinese landmark in the global fight against desertification.
How Ordos Tamed the Desert: Systematic Approach and Tech-Powered Solutions
Ordos’s success in desertification control stems from its holistic “ecosystem integration” philosophy applied through “four strategic measures” in the campaign to address the ecological challenges at the Yellow River’s “Great Bend”:
Financial Integration: Strategic allocation of 14.9 billion RMB to priority projects including desert-marginal forests and PV-controlled rehabilitation zones. Technological Integration: Accelerated iteration and upgrading of desertification control models and technologies, achieving a 60% field application rate of forestry and grassland technologies. Benefit Integration: Balancing desert control with increasing the income of farmers and herdsmen by allocating 16% of key project funds to “work-relief programs” and issuing Inner Mongolia’s first forest carbon credit certificate. Collaborative Integration: Unprecedented mobilization of resources including over 30 state-owned enterprises such as China Three Gorges Corporation, CHN Energy, and Inner Mongolia Energy Investment Group, over 100 private enterprises and non-profit organizations such as Yitai Group, Mengtai Group, and Ant Foundation, over 500 engineering teams and cooperatives, and 25,000 farmers and herdsmen.
Furthermore, the Kubuqi model now crosses borders through technical exchanges with Mongolia, Saudi Arabia, and other nations. The Kubuqi model, as remarked on by the UNEP, is a replicable template for global desertification control.
Green Transformation and Livelihood Improvement: A Win-Win Path of Desertification Control and Development
Ordos’s desertification control efforts have not only reshaped its ecology but also invigorated its economy. Annually, Ordos establishes over approximately 66,667 hectares of new plantations of caragana shrubs, drought-resistant species crucial for stabilizing sandy soils. This brings the total conserved caragana grassland to over approximately 933,333 hectares. Local processing facilities convert caragana shrubs into 35,000 tons of livestock feed and 10,000 tons of biofuel annually, creating economic value from ecological restoration. In former coal-mining subsidence zones, “New Energy and Ecological Regeneration” integrated demonstration bases now operate where solar arrays power adjacent sustainable farms. In 2024, the city achieved a total output value of 7.5 billion RMB from forestry and grassland, and established 190,000 hectares of carbon-sequestering forests, equivalent to 2.6 times the land area of Singapore, standing as tangible proof that clear waters and green mountains are invaluable assets.
Where deserts once advanced, greenery now prevails. Where land lay wounded, sustainable economies now thrive. Ordos proves by action that desertification prevention and control and high-quality development can resonate in harmony.
The 10th Kubuqi International Desert Forum convenes amid escalating global desertification challenges. According to the UNCCD Secretariat’s latest data, 40% of the land around the world is now degraded, impacting nearly half of humanity. The practice of Ordos delivers a compelling case for achieving the UNCCD’s goals.
From Kubuqi to Riyadh, from the Yellow River to the Sahara Desert, China’s scientific solutions are promoting global ecological recovery. The 10th Kubuqi International Desert Forum will open a new chapter in global desertification prevention and control.
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New Documentary A MONA LISA OBSESSION from Discovery to debut December 14 in Southeast Asia
Owned by Frank Huang, an art collector and Taiwanese technology leader from Taiwan, this depiction of the Mona Lisa from his private collection adds a unique perspective to the ongoing conversation surrounding one of Leonardo da Vinci’s most iconic works.
The Mona Lisa has long captivated the world with her enigmatic smile and mysterious gaze – over centuries, many artistic interpretations inspired by the Mona Lisa have emerged, with scholars discovering more hidden details and subtle symbols, fueling the fascination of the original painting.
Catch A Mona Lisa Obsession in Southeast Asia on the Discovery Channel, Thursday, December 11, 2025 at 7:10 PM SGT and on Discovery Asia on Sunday, December 14 at 9:00 PM SGT.
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Financial Stress Keeps Singapore Awake, while Overall Well-Being in APAC Lags Behind Global Peers
Promotion of exercise culture and therapy may boost physical and mental health
The Singapore report of the Cigna Healthcare International Health Study 2025, released today encompasses more than 11,000 respondents across 13 markets, including 1,000 in Singapore and 4,000 across the Asia-Pacific region. The study reveals that physical, mental and financial well-being are the three aspects prioritized by Singapore residents. However, financial well-being is ranked the lowest with almost four in 10 (39%) rating their financial health as “fair” or “poor”.
Raymond Ng, CEO & Country Manager, Cigna Healthcare Singapore & Australia said: “Health and vitality are key to building resilient communities. It promises the well-being of our workforce and enables us to grow and prosper as a society. While vitality and well-being levels held firm among Singapore residents, more needs to be done in today’s uncertain environment to tackle stressors that can negatively impact their physical and mental well-being.”
The key indicators of vitality and well-being in Singapore are as follows:
| Vitality Score | Overall Well-Being
(% rating as “excellent” or “very good”)
|
Top Three Areas of Well-Being
(% rating as “excellent” or “very good” in 2025) |
| 2025: 61.2
2024: 61.4 |
2025: 34%
2024: 33% |
Family well-being: 44%
Mental well-being: 36% Physical well-being: 34% |
On a regional level, overall well-being in Asia Pacific lags behind the global average, with less than three in 10 (28%) Asia-Pacific respondents rating their overall well-being as “excellent” or “very good”, compared to four in 10 (41%) globally. While physical and mental well-being are the two most important aspects of well-being for respondents globally, financial well-being is more important for those in Asia Pacific, coming in as the third most important aspect. With financial well-being remaining the weakest aspect across the globe, there is a pressing need for governments and organizations to render support to address financial concerns.
Robert Peat, Chief Executive Officer, Asia Pacific, Cigna Healthcare said: “Asia Pacific continues to be one of the fastest growing regions in the world. To sustain this momentum, communities and employers need to recognize that healthy people are the foundation of a healthy economy and implement measures to close the gaps in their well-being.”
Sleepless in Singapore: Financial stress as the sleep killer
While mental well-being in Singapore remains stable with more than a third of respondents rating it as “excellent” or “very good” this year, eight in 10 (79%) respondents are stressed. Their greatest stressors are the current cost of living (53%); uncertainty about the future (47%); and personal finance (43%).
Stress affects more than mental and emotional health and can have huge implications on physical well-being. Our study reveals that disrupted sleep is the most common effect of stress among respondents in the nation, with close to half (48%) of respondents who are stressed reporting this effect, compared to 38% regionally.
Therapy remains underused by Singapore respondents. Despite nearly half (49%) of respondents reporting being negatively impacted by poor mental health, nearly nine in 10 (89%) say they did not receive counselling or therapy in the past 12 months, with 77% believing they do not need it. Given the impacts of stress and poor mental health on physical and overall well-being, more efforts are needed to raise awareness about the benefits of therapy and destigmatize seeking help.
Exercise culture runs strong in Singapore
More than a quarter (26%) of respondents in Singapore rate their exercise habits as “excellent” or “very good”.
When asked how they manage their weight, two-thirds (66%) said they exercise regularly, higher than the Asia-Pacific average of 61%; with only 4% of Singapore respondents turning to medication for weight management. The findings underscore a relatively strong exercise culture and the prioritization of healthy habits among those living in the nation. Communities and organizations may leverage the growing fitness trend to enhance physical well-being.
Cautious optimism around AI in healthcare
Close to half (47%) of Singapore respondents are positive about the impact of AI on healthcare, with 45% expecting it will reduce wait times within three years. This could have an outsized impact in Singapore, as respondents here are 29% more likely to have delayed or avoided getting care due to concern with wait times than their regional counterparts.
Additionally, almost half of Singapore respondents (48%) mention a reduction in human interaction as an expected change with the advent of AI. The challenge ahead is striking the right balance between efficiency and empathy.
The full findings of the report are available here.
Hashtag: #CignaHealthcare #CignaHealthcareInternationalHealthStudy #Health #Wellness #Wellbeing
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Cigna Healthcare Singapore
Cigna Healthcare is a division of The Cigna Group, a global health company committed to creating a better future built on the health and vitality of every individual and every community. Cigna Healthcare is a health benefits provider that advocates for better health through every stage of life. We guide our customers through the healthcare system, empowering them with the information and insight they need to make the best choices for improving their health and vitality.
Cigna Healthcare Singapore is a strong believer of total health and wellness and prides itself on delivering personalized solutions for the health of our clients and customers. To achieve this, Cigna Healthcare Singapore works as one global team and in close partnership with its customers, network providers and communities to understand and address their diverse needs. Learn more at www.cigna.com.sg
The JESSICA Beauty and Wellness Awards celebrate excellence across luxury beauty, healthcare and wellness. It is one of the most recognized beauty industry awards in Hong Kong. The organizer, JESSICA, is a major lifestyle and media company. For over 25 years, JESSICA has been reporting on fashion, lifestyle and business, as one of the most trustworthy and influential media sources in Hong Kong.
“We’re incredibly fortunate to win this new, Best AI Slimming Award with JESSICA,” said the spokesperson for SWISS REJU. “Our goal was to provide our guests with top medical aesthetic technologies. Platforms like BTL EXION and INDIBA, are exactly the type of top medical technologies which SWISS REJU is heavily investing in. The breathtaking results powered by AI, reflect the endless possibilities new technologies can bring to the beauty and slimming field”
The JESSICA Beauty and Wellness Awards is extremely selective and has a rigorous nominations and editorial selection process. Only brands that have been proven to provide genuine service and excellent results are eligible to compete. Amongst the Winners this year, are Australian organic brand “CANVAS” and Japanese household name “Panasonic VITALIFT” beauty appliances.
SWISS REJU, with its heavy investment in new and prestigious technologies such as INDIBA (recently approved in Europe under the Medical Device Regulation), offers a seamless blend of traditional wellness and innovation, allowing guests to experience what many considered to be one of the most effective slimming treatments in Hong Kong. INDIBA with its trademark Proionic 448khz technology, is loved by the Top 1% most influential users in the world, amongst them European royalties, celebrity footballers and international singers.
The recognition of this major annual Award, reaffirms SWISS REJU’s commitment to exceptional technology. It is the 12th annual award won by the brand, representing a new record.
SWISS REJU and integrative power of cutting edge technologies
SWISS REJU’s trademarked “K-Lipolysis” body contouring program offers winning technologies including INDIBA, BTL EXION, Winback, ATP LIPO X, amongst others. It is the unique contouring solution beauty lovers are craving for.
Hashtag: #SWISSREJU #熱光溶脂
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