Media OutReach
12th Singapore Media Festival Returns with a Celebration of Asian Creativity, Connection, and Impact
- 55,000+ industry leaders, creator-preneurs, and fans gather in Singapore for 12 days, championing innovation and collaboration
- Over 120 films from 45+ countries, with Singapore stories taking centre stage
- Catch the largest-ever tabletop gaming showcase, and pop culture icons from the Power Rangers to local celebrity Jeanette Aw
SINGAPORE – Media OutReach Newswire – 24 October 2025 – The Singapore Media Festival (SMF) returns for its 12th edition from 26 November to 7 December 2025, celebrating Asian media that empower, inspire, and connect. Hosted by the Infocomm Media Development Authority (IMDA), with four partner events: the Singapore International Film Festival (SGIFF), Asia TV Forum & Market (ATF), Singapore Comic Con (SGCC), and Nas Summit (NAS), SMF continues to serve as the place for media professionals, leaders, talents, and consumers to experience diverse innovations, forge industry partnerships, and present Singapore’s world-class content.
2. Ms Yvonne Tang, Assistant Chief Executive, Media Industry Group, IMDA, said, “Asia’s media landscape and creative economy is entering a new chapter: one where creators are storytellers, and entrepreneurs and innovators are shaping how stories are made, shared and experienced. The Singapore Media Festival brings these communities together, from film and television to pop culture, gaming, and the creator economy – to turn creative ideas into intellectual property, and intellectual property into opportunity. As new technology and formats transform the way we create, Singapore continues to nurture new voices, strengthen collaboration across borders and disciplines, and provide the launchpad for stories that empower, inspire, and connect.”
Curating Asian stories, fresh perspectives, and closer fandom moments
3. The 36th edition of SGIFF returns from 26 November to 7 December 2025 with an inspiring lineup of over 120 films from more than 45 countries. The festival opens with Girl, a coming-of-age drama written and directed by Shu Qi in her feature directorial debut. Shu Qi will make an appearance at the opening gala at Sands Theatre, where she will be joined by returning festival ambassador Rebecca Lim. SGIFF will feature world premieres of Sandbox, At Home with Work, and Cendol, celebrating local Singaporean stories, alongside over 30 Made-in-Singapore productions. Festival highlights include Amoeba by Tan Siyou (Singapore), a striking portrait of youth navigating Singapore’s rigid social world, and A Useful Ghost by Ratchapoom Boonbunchachoke, a Singapore-Thailand co-production and winner of the 2025 Cannes Critics’ Week Grand Prix.
4. SGCC returns from 5 to 7 December 2025 with its largest edition to date, set to spark inspiring fandom moments. Running alongside SGCC, Bandai Card Game Fest will host six major tabletop tournaments across popular IPs, while Collexi Con will feature a dedicated Pokémon Trading Card Game zone. The MONOPOLY Singapore Championship will also take part in the activities, crowning its top three winners live at the event. Fans can explore exclusive collectibles from S.H. Figuarts, Bandai, Hasbro, Threezero, Blokee, Artgerm × SGCC merchandise drops, and more.
5. This year’s expanded gaming and collectibles zones also bring attendees closer to the creators, studios, and innovators behind their favourite worlds. Fans can meet over 40 global and local pop culture icons, including Pink and Red Power Rangers Erin Cahill and Jason Faunt, renowned illustrator Stanley “Artgerm” Lau, known for his comic book covers for Batgirl, Supergirl, and Harley Quinn, legendary comic artist Simon Bisley, celebrated for his work on DC Comics’ Lobo and Batman/Judge Dredd: Judgment on Gotham; up-and-coming local comic cover and sketch card artist Kangjing, world-famous Transformers comic illustrator Warrick Wong, and the Pokémon Card Game community’s favourite content creators Sunohara and Kouki Saitou.
6. Joining SGCC this year is the Singapore Games Association (SGGA), which will showcase an SG60 Games Exhibition, featuring 60 homegrown games, including published titles and student projects – 20 of which are available to play at the show floor. SGGA will also launch a collection of SG60 games on global gaming platform Steam, allowing everyone online to celebrate Singapore made games in the comfort of their own homes.
Crafting stories that connect creators, industry leaders, and audiences
7. Asia TV Forum & Market (ATF) returns for its 26th edition from 2 to 5 December 2025, reaffirming its position as Asia’s leading co-production and entertainment content market. This year, ATF shines a spotlight on micro-drama, a genre rapidly gaining traction across the region and beyond. The micro-drama focus will feature a dynamic lineup including a keynote session, an elevated panel discussion and a “Micro-drama 101” masterclass by COL Group, curated showcases, and participation from companies actively seeking to acquire and invest in this genre.
8. Attendees can expect engaging conversations with GDH 559, the Thai studio behind Mad Unicorn, and Bamboo Network, a Korean studio driving the micro-drama wave. Global media leaders such as Astro and TikTok Korea will explore new monetisation models, creator eco-systems, and financing needs. Industry giants from DreamWorks to Dentsu will share expert insights while the Adult Animation Lab returns for its third edition, with a fireside chat with Matīss Kaža, winner of the 2025 Oscar for Best Animated Feature Film Flow.
9. To facilitate co-productions between Singapore companies and international partners on TV series for global audiences, IMDA will also be organising two concept pitches at ATF. One session, focused on scripted series, will be held with CANAL+, while the other will feature unscripted series. A call for concept submissions will open by end-October 2025, with shortlisted projects invited to pitch during the Market. Final details on pitch dates will be announced soon.
Sharing stories to empower the creator-prenuers of today and tomorrow
10. SMF has always been the place where creators are empowered to elevate their craft. This year, the Festival expands its international reach with Nas Summit, returning in a hybrid format featuring interactive conversational panels. Across 1 to 2 December 2025, attendees can learn from over 40 sessions led by global and regional personalities, including international creator and magician Julius Dein, and local creators like local celebrity Jeanette Aw, who will join Nuseir Yassin, aka Nas Daily, at a fireside chat. New this year is a dedicated small and medium-sized enterprise (SME) track, curated just for budding businesses and creator-prenuers – content creators who aspire to leverage AI to spark ideas on creating content for their business to win and scale. Across one whole day, these SME-centric sessions, led by enterprise luminaries like Maor Shlomo, CEO of AI app builder platform Base 44, aim to empower attendees to leverage the best of AI to grow brands and drive impact.
11. SGCC will introduce Industry Day Zero, a new initiative by SGCC and IMDA that brings together creators, studios, and industry professionals to share insights, spark innovation, and build bridges across comics, animation, games, film, and digital storytelling. SGGA will also join SGCC and IMDA in the Day Zero Industry Panel to discuss how the industry can elevate their IP and monetisation models. Separately, SGCC’s Work-In-Progress (W.I.P.) Programme, a platform designed to nurture and empower the next generation of comic storytellers, will now expand to support game developers with a Games Pitch segment, allowing aspiring indie studios and students to present their projects to publishers, mentors, and investors.
12. SMF also brings together opportunities and initiatives to support up-and-coming filmmakers. This year, SGIFF will introduce a new APN+ECG Pitching Forum in partnership with Hong Kong-based independent filmmaker platform Eye Catcher Global, which will help connect regional filmmakers with global distributors, financiers and industry partners. This forum will be part of the three-day SGIFF Industry Days conference, a knowledge-building platform tailored for and by film professionals from Singapore, Asia and beyond.
13. For more details on SMF and its partner events, please visit www.imda.gov.sg/smf. Media materials are available in this digital kit here.
Hashtag: #IMDA #SGMediaFest
https://www.imda.gov.sg/smf
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The issuer is solely responsible for the content of this announcement.
About the Singapore Media Festival
The Singapore Media Festival, hosted by the Infocomm Media Development Authority (IMDA), is Asia’s premier international media industry platform. Held annually in Singapore, it is the focal point for Asia’s media community, showcasing diverse media innovations, forging industry deals, and presenting Singapore’s world-class content. The event brings together media professionals, industry leaders, creators, and consumers through the Singapore International Film Festival (SGIFF), Asia TV Forum & Market (ATF), Singapore Comic Con (SGCC), and Nas Summit (NAS).
For more information, please visit:
www.imda.gov.sg/smf.
About Infocomm Media Development Authority
The Infocomm Media Development Authority (IMDA) leads Singapore’s digital transformation by developing a vibrant digital economy and an inclusive digital society. As Architects of Singapore’s Digital Future, we foster growth in Infocomm Technology and Media sectors in concert with progressive regulations, harnessing frontier technologies, and developing local talent and digital infrastructure ecosystems to establish Singapore as a digital metropolis.
For more news and information, visit
www.imda.gov.sg or follow IMDA on LinkedIn (IMDAsg), Facebook (IMDAsg), and Instagram (@imdasg).
Media OutReach
TSquared Lab launches TSquared Health, an AI-driven longevity ecosystem, with the acquisition of Noviu Health
Dr. Hisham Badaruddin Appointed Chief Medical Officer as TSquared Health Integrates Medical, Biomarker, and AI Longevity Capabilities
SINGAPORE – Media OutReach Newswire – 17 December 2025 – TSquared Lab today announced the launch of TSquared Health, a new longevity-focused company designed to help individuals understand and improve their healthspan. By unifying advanced biomarker testing, wearable-derived insights, AI-supported clinical guidance, and targeted optimisation pathways, TSquared Health delivers a structured and continuous approach to preventive care and healthspan optimisation.
As part of the launch, TSquared Health has acquired the clinical operations of Noviu Health, a longevity-focused medical practice operating for more than two years. The clinical division now spans across two locations, an established clinic at Upper Paya Lebar Road and a new flagship TSquared Health clinic in Singapore’s Central Business District, expanding access to physician-led longevity services.
TSquared Health’s medical strategy will be overseen by Dr. Hisham Badaruddin, a longevity-focused physician who has led preventive health programmes across clinical and corporate settings. He brings deep experience in metabolic and hormonal health, as well as data-informed personalised medicine, strengthening TSquared Health’s commitment to medically rigorous, data-driven longevity care.
From Total Transformation to Lifelong Transformation
TSquared Lab is widely recognised for its Total Transformation Ecosystem, a science-backed framework unifying personal training, recovery, nutrition, and expert coaching into a structured, results-focused journey. With TSquared Health, the ecosystem now extends into medically supervised longevity and healthspan optimisation.
“TSquared Lab was built on the belief that people deserve results that stay with them,” said Afshan Thakkar, CEO and Founder of TSquared Lab. “TSquared Health is the evolution of that vision — taking our transformation philosophy and applying it to longevity. It is not only about how strong you are today, but how strong, sharp, and independent you will remain decades from now. Our goal is to democratise world-class longevity care by making it accessible, actionable, and continuous.”
With metabolic and lifestyle-driven conditions rising across the region, demand for proactive healthcare has never been higher. TSquared Health addresses this need by supporting early identification, prioritised interventions, and doctor-led optimisation before symptoms develop, empowering clients to take control of their long-term well-being.
The TSquared Integrated AI Longevity Ecosystem
The longevity space today is fragmented: most clinics provide basic biomarker insights with limited follow-through, leaving clients without a clear path forward. TSquared Health was designed to close this gap through a fully integrated, closed-loop ecosystem that aligns medical diagnostics with real-world execution. The ecosystem integrates:
- Physician-led Longevity Assessment – Comprehensive medical evaluation focused on metabolic, cardiovascular, hormonal, inflammatory, and cognitive health.
- Advanced Biomarker Panels – Two membership tiers, Signature and Elite panels including a deep baseline and a follow-up round, enabling measurement of meaningful biological change over time
- Wearable & Device Insights – Continuous inputs such as sleep, recovery, activity, and HRV incorporated into interpretation
- AI Insights Layer – transforming biological data into prioritised, actionable steps and continuous monitoring
- Personalised Optimisation Pathways: Integrated support across training, movement, nutrition, recovery, and clinical protocols to help clients implement and sustain improvements
Aligned with TSquared Health’s commitment to accessibility, the Signature and Elite Panels are priced to make high-quality preventive testing available to far more people.
By unifying these five key components into a single coordinated system, TSquared Health ensures clients receive clear guidance, precise priorities, and real-world support that drives measurable change.
Turning Data into Action: The TSquared Healthspan Intelligence Engine
At the centre of the ecosystem is the TSquared Healthspan Intelligence Engine, a proprietary AI system that transforms each client’s biomarker, wearable, and lifestyle data into a personalised healthspan score and a focused set of prioritised actions.
Trained with extensive longevity research, the engine highlights the key factors across metabolic, cardiovascular, hormonal, inflammatory, cognitive, and recovery pathways.
Every output is reviewed by an experienced longevity physician, ensuring insights are medically sound, contextualised, and actionable. Rather than pages of raw numbers, clients receive clear, structured guidance on their results and the steps to take next.
The intelligence engine is included with every Signature and Elite Membership.
TSquared Health’s Closed-Loop Longevity Model
Assess. Interpret. Optimise.
Most longevity programmes stop at the first two steps. TSquared Health is built around the third, turning insights into action to drive measurable, long-term health improvements.
Once priorities are identified, TSquared Health activates targeted clinical pathways across its integrated ecosystem, supporting outcomes in areas such as metabolic health, hormonal balance, inflammation control, cardiovascular and cognitive optimisation, and recovery restoration.
“TSquared Health represents a new frontier in proactive healthcare,” said Dr. Hisham Badaruddin, Chief Medical Officer. “By combining biomarker testing, structured interpretation, and real-world intervention under one ecosystem, we can meaningfully shift the trajectory of our clients’ long-term health.”
Hashtag: #TSquaredLab
The issuer is solely responsible for the content of this announcement.
About TSquared Lab
TSquared Lab is a Singapore-born fitness, health, nutrition, and longevity company building one of the most comprehensive transformation ecosystems in Asia. Its integrated platform includes TSquared Personal Training, TSquared Physio, TSquared Eats, and TSquared Health, combining science-based methodologies, personalised coaching, and clinical insights to help individuals build long-term strength, health, and vitality.
About Dr. Hisham Badaruddin, Chief Medical Officer, TSquared Health
Dr. Hisham Badaruddin is a board-certified medical doctor with more than 30 years of clinical experience spanning internal medicine, metabolic health, men’s health, and preventive care. He is recognised for integrating traditional clinical practice with advanced biomarker analytics, longitudinal health tracking, and evidence-based optimisation strategies.
Before joining TSquared Health, Dr. Hisham led multidisciplinary preventive-health programmes across diverse populations. His clinical philosophy emphasises early detection, personalised intervention, and long-term healthspan improvement.
Media OutReach
Prediction is the New Protection: Gartner® Acknowledged CyCraft as a Sample Vendor We Believe for Emerging AI Cyber Solutions
With AI reshaping cybersecurity landscapes, it is pivotal to adopt unified management that preemptively leverages and secures AI. Integrating AI into cybersecurity defense is one of the emerging trends to combat AI-enabled or affiliated risks. C-suite executives and IT leaders must transit from the traditional detect-and-respond model to an AI-informed, proactive security governance.
Unified Exposed Assets and Attack Surface Management
“The complexity of modern environments leads to fragmented data and isolated visibility. Unified exposure management enables holistic visibility through unified telemetry, enabling comprehensive attack surface visibility, accurate risk assessment and prioritization of remediation efforts.”
Gartner, Emerging Tech: AI Vendor Race: Unified Exposure Management Will Drive Displacement of Fragmented Point Solutions, 29 September 2025.
CyCraft External Attack Surface Management (EASM) automatically discovers potential external threats, correlates multiple intelligence and provides an overview of digital assets from the attacker’s perspective. Constantly discovering exposed credentials on surface web, dark web or public markets, this module mobilizes early warning and leakage tracing. Moreover, with the exclusively trained AI model, EASM offers mitigation and audit recommendations tailored to various compliance requirements.
AI-empowered Model Safety, Application Security and Posture Governance
“The emerging AI-enabled threat landscape demands more than just faster detection and response; it requires predictive threat intelligence combined with AI-driven analytics and preemptive action. AI and machine learning (ML) technologies must be used to anticipate attack paths and predict where an adversary is likely to strike to more effectively neutralize potential attacks before they begin.”
Gartner, Emerging Tech Impact Radar: Preemptive Cybersecurity, 7 October 2025.
LLM inherent and related risks are not virtual shadows but substantial threats that jeopardize everyday existence. Since GenAI or LLM outputs are difficult to control, the continuous verification of both input and output is the only way to ensure the validity of a solution.
Built on this logic, CyCraft’s XecGuard is an easily deployable Guardrail module, including cybersecurity, compliance and ethical Guardrails. Defending against Prompt Injection, Jailbreak and Prompt Extraction, XecGuard tackles AI-enabled threats without compromising its performance.

To assess your LLM safety range with quantifiable standards, CyCraft XecArena provides different attack scenarios to compare their performance. Users need to coax the LLM to break its System Prompt or leak confidential information. Join this multi-round testing on XecArena now!
CyCraft continues driving AI innovation in enterprise cybersecurity. In our opinion, this research momentum has further been witnessed by the reception of NeurIPS and EMNLP.
“We believe, being acknowledged in these influential Gartner reports validates our strategic vision and technological innovation,” said Dr. Benson Wu, CEO and Co-Founder of CyCraft Technology. “We’ve consistently invested in AI-driven, preemptive capabilities that enable organizations to stay ahead of invisible threats.”
Limited Evaluation Program
EASM Lite Experience
Evaluation Application
For organizations seeking full functionality, CyCraft is offering a limited evaluation program for 50 qualified enterprises. Participants will receive two External Exposure Analysis Reports, enabling security and governance teams to quantify external attack surface risks and establish data-driven priorities for remediation.
Reports
Gartner, Emerging Tech Impact Radar: Preemptive Cybersecurity, 7 October 2025.
Gartner, Emerging Tech: AI Vendor Race: Unified Exposure Management Will Drive Displacement of Fragmented Point Solutions, 29 September 2025.
Disclaimer
Hashtag: #CyCraft
https://www.cycraft.com/en
https://www.linkedin.com/company/cycraft
https://www.facebook.com/cycrafttechnology
The issuer is solely responsible for the content of this announcement.
About CyCraft
CyCraft is a leading AI cybersecurity company, dedicated to automating cybersecurity with AI technology. With a proven track record in government, finance, high-tech semiconductor, and other industries, and strong recognition from international institutions, CyCraft continues to build Asia’s most advanced AI Security Operations Center, fully committed to safeguarding enterprise digital resilience.
Media OutReach
Cheers to New Beginnings: Carlsberg Hong Kong Launches No & Low-Alcohol and Beyond Beer Series for Conscious Celebrations
Ringing in the New Year, the extended collection promotes moderation and conscious drinking throughout the festive season and beyond
HONG KONG SAR – Media OutReach Newswire – 16 December 2025 – Carlsberg Hong Kong is championing moderation and mindful drinking with the launch of its extended No & Low-Alcohol Range and Beyond Beer product collection to ring in the New Year. Available from January 2026, the perfectly timed launch coincides with the season of gathering and the upcoming Dry January. The collection offers a refreshing, flavourful alternative for those looking to drink more consciously without compromising on taste or experience.
At the heart of this collection is Carlsberg 0.0, the flagship product that sets the standard for mindful drinking. With No Alcohol, No Sugar, and Low Calories, Carlsberg 0.0 delivers all the taste without the compromise – perfect for those who want to celebrate responsibly while maintaining a balanced lifestyle. True to its tagline, “Alcohol Free; Not Flavor Free,” Carlsberg No & Low-Alcohol Range together with its Beyond Beer collection proves that great beer experiences don’t need alcohol to shine.
Carlsberg Hong Kong Toasts to Mindful Drinking Choices
Driven by increasing consumer demand for healthier and more inclusive drinking options, especially among younger generations, Carlsberg Hong Kong’s latest beverage series embraces the shift toward moderation. Whether it’s over a festive meal, after a workout, or out with friends, the No & Low-Alcohol Range and Beyond Beer products is designed to support all types of occasions.

The lineup features new additions to Carlsberg’s expanding No & Low-Alcohol product portfolio, including:
- Poretti Zero, recognised as the winner of Italy’s “Elected Product of the Year 2025” in the Non-Alcoholic Beer Category, known for its delicate and velvety body crafted from four varieties of hops.
- Erdinger Alkoholfrei, is a full-bodied alcohol-free beer (ABV <0.5%) filled with notes of spicy malt, caramel sweetness and a touch of fruity acidity.
These are accompanied by trusted favourites like Carlsberg 0.0 – crafted using a unique brewing process that gently removes alcohol through evaporation, preserving the full flavour and refreshing character of traditional beer – Young Master Zero, Young Master Another One, Tetley’s Original Bitter, and the newly rebranded Jolly Shandy Lemon.
This launch also marks the first Dry January since Carlsberg Hong Kong began its strategic partnership with Young Master Brewery, holding exclusive distribution rights for its full portfolio of beers and Ready-to-Drink (“RTD”) products in Hong Kong and Macau since September. With this collaboration, Carlsberg is bringing Young Master’s award-winning products to more consumers than ever before through its extensive distribution network.
Nathaniel Moxom, Managing Director of Carlsberg Hong Kong and Taiwan, said “We are proud to lead the way in promoting mindful drinking and expanding the choices available to our consumers. Through our No & Low-Alcohol Range and Beyond Beer portfolio, we aim to make moderation both accessible and enjoyable, perfectly in tune with today’s evolving lifestyle habits.”
Discover What’s Brewing Beyond Beer
Carlsberg Hong Kong is also introducing a new product category under Beyond Beer, all with purest flavours derived from quality ingredients. This includes a curated range of premium mixers and non-alcoholic beverages designed to elevate the drinking experience, whether enjoyed on their own or as part of creative mocktails. Highlights include:
- Sophisticated mixers from The London Essence Company ranging from Indian tonic water, soda water and a delicate ginger ale.
- HIGHERTHAN 0% Salted Lime Soda with Electrolytes from HIGHERTHAN by Young Master, a first-in-market beverage featuring classic Hong Kong salted lime flavour, with added electrolytes – reimagined for modern hydration and boost.
Exclusive Deals to Sip, Shop and Savour
Carlsberg Hong Kong is rolling out a series of consumer promotions both in retail and on-premises throughout January. Shoppers at major supermarkets like Wellcome, ParknShop, city’super, and HKTVmall can enjoy special pricing and gifts with purchase. Customers who purchase designated amount of Carlsberg 0.0 in selected stores or ECOM platforms will receive a complimentary branded shoe bag. A tasting booth at designated city’super will also offer samples of Carlsberg 0.0, Poretti 0.0 and Erdinger 0.0 for curious shoppers.
On foodpanda, the full No & Low-Alcohol Beer and Beyond Beer range will be featured from January lasting for 6 weeks, with alcohol-free selections featured prominently for easy discovery. Participating restaurant brands will offer special promotions and in-app pick-up discounts to make conscious drinking even more accessible.
Around 70 participating outlets will run a Loyalty Stamp Card Programme throughout January. Guests who collect four stamps – one for each purchase of a Carlsberg 0.0 bottle – can redeem an exclusive Carlsberg 0.0 shoe bag, available while supplies last.
Hashtag: #CarlsbergHongKong
The issuer is solely responsible for the content of this announcement.
About Carlsberg Hong Kong
Carlsberg has grown into one of the world’s leading brewery groups, boasting an extensive portfolio of beer and beverage brands across 150 markets and employing 37,000 staff globally. Carlsberg Brewery Hong Kong Limited offers a diverse range of beers, including Carlsberg, 1664, Somersby, and SKOL.
With a rich tradition spanning 178 years, Carlsberg is driven by a spirit of innovation, curiosity, and an unwavering commitment to progress. The company is dedicated to brewing for a better today and tomorrow, continuously striving to enhance its offerings and foster a sustainable future.
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