Media OutReach
FastLane Wins Total Xero Award 2025 as It Leads Accounting Into the AI Era
This award is less about the trophy itself and more about what it represents — years of steady progress, consistent teamwork, and a shared commitment to improving the way we support businesses. It reflects the long-term effort of our team and partners who continue to learn, adapt, and refine how we use the Xero ecosystem to bring real value to clients.
“We are truly grateful for this recognition,” says Alex So, Founder of FastLane Group. “Each award reminds us that we’re on the right path, but it also keeps us grounded. Our progress comes from continuous effort, small improvements made every day, and the trust our clients place in us. Technology should empower people — not replace them — and we will keep working quietly and consistently to help businesses grow with clarity and confidence.”
From Cloud to Intelligence
FastLane’s journey with Xero began with cloud accounting — transforming how businesses manage compliance and financial data. Today, the partnership has evolved into something more ambitious: using AI to make accounting faster, smarter, and more human.
Xero’s latest AI companion, JAX (Just Ask Xero), automates tasks such as reconciliation, invoicing, and financial insights through simple conversational commands. For Alex, JAX represents the next leap in professional practice.
“Cloud technology gave us speed,” he explains. “AI gives us insight. When our accountants can ask a system a question and get an intelligent answer instantly, they can spend their time advising clients, not crunching numbers.”
Trust, Transparency, and the Human Touch
As AI becomes more embedded in accounting, FastLane emphasizes responsibility and human oversight. The firm aligns with Xero’s commitment to transparent and ethical AI — ensuring that every automated decision still begins and ends with human judgment.
“AI doesn’t take away our role; it amplifies it,” Alex says. “Technology can process data, but it can’t replace human intuition, empathy, or trust. That’s what clients truly value — and that’s what we protect.”
A Vision for the Future
FastLane’s influence now extends across Hong Kong, Taiwan, and Malaysia, where it helps entrepreneurs and growing companies build smarter, more scalable financial systems. Beyond compliance, the firm focuses on advisory, automation, and strategy — redefining how accountants support business growth in an AI-driven world.
“The future accountant isn’t just a number-keeper,” Alex concludes. “They’re a strategic partner, powered by technology and guided by purpose. AI gives us back the time to think, lead, and create real impact.”
Hashtag: #FastLaneGroup
The issuer is solely responsible for the content of this announcement.
About FastLane Group
FastLane Group provides full-stack accounting services to startups, SMEs, and large corporations in Hong Kong, Malaysia, and Taiwan. As a Xero Platinum partner, the Company leverages Xero’s cloud-based accounting software to provide efficient services that comply with local accounting standards. The services cover customised professional accounting services, accountancy, bookkeeping, taxation, offshore formation, company secretary, etc. It was honoured as the Total Xero Award 2025 – Winner, Xero Asia Advisory Partner of the Year 2024 – Winner, and Xero Accounting Partner of the Year Hong Kong 2019 – Winner.
For more information, please visit the official website:
https://fastlane-global.com/hk/
Media OutReach
90 Million Downloads & Counting: ELSA Speak’s AI helps HK Professionals Increase Market Value and Unlock Global Opportunities
“Dumb English” as a Career Ceiling: Strong Reading and Writing, Weak Oral Skills
The Hong Kong workplace demands precision and efficiency. While many professionals have solid reading and writing skills, they often lose confidence during multinational meetings or high-pressure interview negotiations due to pronunciation challenges. The local education system’s long-standing exam-oriented culture, which “emphasizes reading and writing while neglecting listening and speaking,” combined with the outflow of core talent aged 31 to 40, means that if the new generation’s spoken communication skills are not improved, Hong Kong’s linguistic advantage as an international financial center could be further weakened.
Silicon Valley Patented AI: Transforming English from “Burden” to “Asset” in Just 10 Minutes a Day
- Personalized Learning: ELSA Speak offers a “Personalized Learning Path” that targets users’ professional backgrounds, English levels, and learning goals, creating tailored courses. It covers core dimensions such as pronunciation, accent, conversation, grammar, and vocabulary, emphasizing “learning by application” to save busy professionals from blindly searching for resources, ensuring every practice session translates into workplace competence.
- Phoneme-Level Accuracy Correction: With a patented AI technology boasting over 95% accuracy, ELSA Speak can instantly analyze pronunciation, stress, and intonation, providing guidance for common pronunciation pitfalls among Asians.
- AI Role-Playing: By simulating various everyday and workplace scenarios, ELSA Speak makes learning faster and easier, closely mirroring real-life situations, such as “how to advocate for resources from overseas supervisors” or “negotiating salaries under pressure,” enabling users to practice before entering actual scenarios.
- Authoritative Course Integration: Partnering with leading global publishers, ELSA Speak offers comprehensive professional courses in business English, IELTS, and TOEFL, supporting competitiveness for overseas positions.
“Good English is not measured by your exam scores, but by your ability to hit the key points in meetings.” ELSA Speak employs a “Native-like Score” mechanism, making progress visible, so language proficiency is no longer subjective but a clearly demonstrable “career asset.”
2026 Career Investment: Breaking the Salary Ceiling
ELSA Speak is not just a learning tool; it’s a catalyst for transforming regional talent into “global high-paid professionals.” The innovative application of ELSA Speak has also attracted significant attention, sharing at the ATD 2025 Asia-Pacific Conference in Taiwan how AI can drive personalized training, turning precise English skills into quantifiable corporate competitiveness, helping businesses build future talent teams.
Currently, ELSA Speak is fully available for download on the App Store and Google Play. Starting now, you can click the link to experience your personalized learning journey and position yourself for job transitions and salary increases in 2026.
Learn more about ELSA Speak: https://tinyurl.com/elsa-pr2025-hknews
Download the ELSA Speak app: https://elsaspeak.onelink.me/1AuS/hk25
Hashtag: #ELSASpeak
The issuer is solely responsible for the content of this announcement.
Media OutReach
Geely Redefines Next-Gen Smart Vehicle Tech, Unveiling Full-Domain AI 2.0 and G-ASD at CES 2026
- Geely returned to CES 2026 for the third time, unveiling Full-Domain AI 2.0 and G-ASD to redefine next-gen smart vehicle tech.
- Geely advanced from “Full-Domain AI 1.0” to 2.0, while officially launching the G-ASD intelligent driving system to accelerate the transition to high-level autonomous driving.
LAS VEGAS, USA – Media OutReach Newswire – 7 January 2026 – Geely Auto Group attended the Consumer Electronics Show (CES) 2026 for the third consecutive year, reinforcing its commitment to leading the next era of intelligent mobility. As CES continues to evolve into an AI-driven cross-industry innovation platform, Geely took center stage to unveil two major breakthroughs that will redefine the technical foundation of next-generation smart vehicles: Full-Domain AI 2.0, Geely’s upgraded vehicle intelligence architecture, and G-ASD (Geely Afari Smart Driving), Geely’s newly launched intelligent driving system designed to accelerate the transition to high-level autonomous driving.
Full-Domain AI 2.0 marks a significant evolution from Geely’s previous Full-Domain AI 1.0, shifting from fragmented, module-based intelligence toward a unified vehicle-wide AI architecture. Geely has achieved deep integration of vehicle-level computing power, data, and models to establish a powerful central intelligent engine, effectively empowering all vehicle functions with a “super AI brain” capable of unified scheduling and efficient collaboration across domains. This approach enables intelligent systems across the cockpit, chassis, safety, and driving domains to achieve mutual access and real-time interaction.
G-ASD marks a major step forward toward high-level autonomous driving. Developed as Geely’s next-generation intelligent driving system, G-ASD combines advanced AI, large-scale real-world driving data, and high-performance sensing and computing hardware to enhance safety and driving confidence in complex traffic scenarios.
Jerry Gan, CEO of Geely Auto Group: “AI is reshaping the automotive industry in many ways, from powertrains and components to a systematic reconstruction of mobility ecosystems and lifestyles. Geely is committed to creating safe, sustainable, and intelligent mobility for the world.”
Li Chuanhai, CTO of Geely Auto Group: “By 2030, cars will evolve into ‘Super Intelligence’ with emotional awareness, proactive service, and continuous evolution. G-ASD and Full-Domain AI 2.0 are not distant concepts—they are tangible innovations that integrate with cockpits and chassis to deliver highly humanlike, super intelligent, and extremely user-friendly experiences.”
Hashtag: #Geely
The issuer is solely responsible for the content of this announcement.
Media OutReach
Jorakay Corporation Appoints Dr. Jirat Sirichalermpong as New CEO, Effective January 5, 2026
Jorakay Corporation remains committed to developing world-class solutions that address sustainability under its “Build Your Tomorrow Now” concept, guided by three core pillars: elevating quality of life for Thai people (Life Beyond), building strong foundations to grow with partners (Opportunity Beyond), and reducing environmental impact to preserve a livable world for future generations (Sustainability Beyond).
Hashtag: #JorakayCorporation
The issuer is solely responsible for the content of this announcement.
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