The Super Bowl is far more than a football game. Each year, it becomes a global cultural moment, where sport, music, and social conversation collide. Super Bowl LX promises to be no exception. While fans anticipate the on-field clash between the New England Patriots and the Seattle Seahawks, much of the world’s attention has shifted to the halftime stage airing on both ESPN and ESPN2 (DStv Channel 219), where three-time Grammy winner Bad Bunny will make history.

The Puerto Rican superstar, born Benito Antonio Martínez Ocasio, is set to become the first non-English-speaking artist to headline the Super Bowl halftime show. His selection has sparked debate in the United States, particularly amid ongoing anti-ICE protests, but it also signals a broader recognition of his cultural impact. Known for pushing artistic boundaries and amplifying underrepresented voices, Bad Bunny brings a rare combination of commercial appeal and social consciousness to the NFL’s biggest stage.

The timing of his performance carries added weight. Just a week before the Super Bowl, Bad Bunny made history at the 2026 Grammy Awards, winning Album of the Year for Debí Tirar Más Fotos (I Should Have Taken More Photos). He used his acceptance speech to address immigration and human dignity, declaring: “Before I say thanks to God, I’m going to say, ICE out,” and calling on audiences to respond to hate with love. That statement has heightened expectations that his halftime show will blend spectacle with message, marking a performance that is about identity as much as entertainment.

As anticipation builds, questions linger over how Bad Bunny will translate this cultural moment on the field. Will the show lean entirely into his chart-topping hits, or will it echo the themes of unity and resistance he spoke of at the Grammys? Either way, the performance is already being framed as a defining cultural moment of 2026, with viewers worldwide eager to witness history in the making.

For audiences in Nigeria, Super Bowl LX and Bad Bunny’s historic halftime performance will air live on both ESPN and ESPN2 (DStv Channel 219) on Monday, February 9, 2026, at 12:30 am WAT. Be sure to also take advantage of the ongoing We Got You offer, where you pay for your current package and DStv upgrades you to the next higher package at no extra cost. This offer runs till February 28, 2026.

By Modupe Gbadeyanka

One of the leading financial services groups in Africa, Guaranty Trust Holding Company (GTCO) Plc, is championing great experiences and heritage by being the main sponsor of NPA Lagos International Polo Tournament.

The competition is one of Africa’s oldest and most prestigious sporting events and for this year’s edition, it will bring together top local and international polo teams and spectators from across the continent and beyond.

The contest commenced on Tuesday, January 27 at the Lagos Polo Club in Ikoyi and will end on Sunday, February 15, 2026.

The 2026 NPA Lagos International Polo Tournament will feature top‑tier teams competing for major prizes, including the Majekodunmi Cup, Independence Cup, Open Cup, Silver Cup and Low Cup, among others.

Guests can expect a fusion of thrilling equestrian action, polo-inspired lifestyle showcase, and curated hospitality experiences. The event will also be livestreamed, allowing audiences online to share in the excitement and spectacle.

Commenting on GTCO’s role as main sponsor of the Lagos International Polo Tournament, the chief executive of the firm, Mr Segun Agbaje, said, “This tournament, one of the oldest in Africa, celebrates not only the noble sport of polo but the values we hold dear as a brand: teamwork, discipline, fair play, and a commitment to excellence.

“Beyond the field, it showcases Nigeria and Africa to a global audience, reinforcing the continent’s place on the world stage. Our longstanding sponsorship of the NPA Lagos International Polo Tournament reflects our conviction that sport can amplify opportunity, foster connections, and deliver world-class experiences for all.”

The NPA Lagos International Polo Tournament has long been celebrated not only for its thrilling competition and equestrian excellence but also for its rich heritage and cultural resonance within Africa’s sporting tradition. GTCO’s sponsorship embodies the Group’s commitment to creating platforms that unite communities and drive social impact across diverse audiences.

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