Professionals to Discuss Media Monitoring, Measurement in PR

By Modupe Gbadeyanka

Some communications professionals from Nigeria and outside will converge on Friday to discuss the importance of media monitoring and measurement in Public Relations.

The discussion point for the conversation is Google Meet via https://meet.google.com/qty-nbnk-emf and it would give participants to hear from experts in the field on the subject matter.

The programme is put together by a foremost media intelligence agency in Nigeria, P+ Measurement Services. It is part of its quarterly event tagged EvaluatePR and it is its 18th edition.

A statement from the organisation disclosed that this quarter’s webinar will take place between the hours of 12:00 pm and 1:00 pm (West African Time).

This edition will feature public relations and measurement practitioners like Francois Van Dyk, Head of Operations, Ornico Group, Johannesburg, South Africa and Samuel O. Adeyemi, Lead Strategist, Media DNA, Nigeria, who together will share from their wealth of knowledge, experiences and insights to the theme of the event.

EvaluatePR is an informative event that will be honoured by communications and media monitoring professionals, who will be sharing their experiences, advice, insights, and quotes on media measurement, monitoring, and evaluation during the interactive session.