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Star Lager Beer Unveils Football, Music Platform

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By Dipo Olowookere

A new platform to bring together music and football called Star Music The Fusion has been launched by Star Lager Beer.

This new initiative was unveiled on Tuesday, March 28, 2017, at the Eko Hotel and Suites in Victoria Island, Lagos.

Star Lager, Nigeria’s foremost beer brand, has over the years been a pioneer of ground breaking platforms including Star Music Trek, Star Mega Jam, Star Super fans Show and Star Quest.

Star Music The Fusion, first of its kind in Nigeria, will see six teams of football legends, music artistes and DJs compete in a series of music and football concerts.

The novel platform will enthusiastically engage music and football fans with series of concerts, online and offline activities to pick a winning team.

The platform is based on Star Lager Beer’s consumer experience and their passion for music underpinned heavily by their favorite foreign clubs.

Commenting on the consumer experiences, Marketing Director, Nigerian Breweries Plc, Franco María Maggi, said, “With the brand’s activities over the past years, it can very well be seen that Star is a major supporter of music and football as we always seek to bring together and celebrate fans across the country.

“This new platform will bring more excitement and fun to millions of consumers, football and music fans across Nigeria, as they will be hands on to vote for their favourite teams.”

With Star Music The Fusion, Star Lager Beer will connect with as many music and football fans as possible as the platform will play on the strength of its partnerships with European clubs; Real Madrid, PSG, Juventus, Manchester City, Arsenal and Barcelona and also on the success of its nationwide tour, Star Music The Trek.

Speaking on the brand’s efforts to bring together its major pillars, Portfolio Manager, National Premium, Nigerian Breweries Plc, Mr Tokunbo Adodo stated that, “Our goal is to bring all of our target audience under one umbrella. We know what our consumers love and we would love to connect with them via their passions and interests.

“We see Star Music The Fusion as a way to further strengthen our commitment to millions of fans and bring quality enjoyment of football and music with unrivalled consumer interaction experience.”

The Star brand has over the years, built on its music and football pillars through initiatives including Star Music Trek, Star Mega Jam, Star Quest Shine on Nigeria and Star Super Fans Show by building great relationships with its consumers and rewarding their passion and love for music and football.

Since the first STAR lager beer bottle rolled out of the bottling lines in the Lagos brewery in 1949, the brand has been a premium market leader and was listed by the African Business magazine in its 100 Most Admired African Brands in 2015. Star has put its expansive platform to good use in promoting music and youth lifestyle through projects like STAR Music Trek, STAR Quest and STAR Mega Jam.

Sixty-eight years after it debuted in the Nigerian brewing sector, Star lager beer has continued to occupy the premium position by bringing a brighter shine to millions of fans.

Dipo Olowookere is a journalist based in Nigeria that has passion for reporting business news stories. At his leisure time, he watches football and supports 3SC of Ibadan. Mr Olowookere can be reached via [email protected]

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Banking

Proxy Share Acquisition: Nothing to Worry About—LivingTrust Mortgage Bank Assures Shareholders

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LivingTrust Mortgage Bank

By Aduragbemi Omiyale

The board of LivingTrust Mortgage Bank Plc has assured the investing public, particularly its shareholders, that its operations are not being affected by reports of an alleged proxy share acquisition surrounding the organisation.

It was claimed that an investor attempted to take over the control of the real estate lender with funds alleged to have been from questionable sources.

In a clarification to the investing public through the Nigerian Exchange (NGX) Limited on Tuesday, April 7, 2026, the company said it cannot confirm if security operatives investigating the claims have submitted their report to the Central Bank of Nigeria (CBN).

However, it assured that, “Our bank is stable and that in the event of any change in ownership, we will file the necessary formal notifications and publish detailed announcements.”

In the notice today, LivingTrust Mortgage Bank narrated that, “As a company listed on the Growth Board of NGX, there are regular movements on the bank’s shareholder register.

“The bank’s monitoring of material movements showed an acquisition of 2.24 per cent of its shareholding by Apel Asset Ltd-Nominee, as per its register of June 25, 2025, as obtained from our registrar. However, one month later, in July 2025, the register obtained from the bank’s registrar showed the same shares to be listed in favour of Deril Academy Limited. We are further aware that in July 2025, Deril Academy Limited teamed up with some other shareholders in a takeover attempt via a matter filed in the Federal High Court, Lagos. The attempt failed, and the matter has now been withdrawn.

“Please note that we do not reveal the veil of corporations of juridical entities investing in the shares of the bank, below the level considered statutorily significant.

“While the CBN assesses the source of funds invested in financial institutions, persons purchasing shares of less than 5 per cent of total shareholdings in the open market are not required to be reported to the CBN.”

Business Post reports that the majority shareholders of LivingTrust Mortgage Bank, formerly Omoluabi Mortgage Bank, are Cititrust Holdings Plc and the Osun State Government.

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Banking

Regulatory Push Drives BVN Enrollment to 68.6 million in Q1 2026

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bvn enrollment

By Adedapo Adesanya

Nigeria’s Bank Verification Number (BVN) registry surged to 68.6 million in the first three months of 2026 from 67.8 million in the last quarter of 2025, reflecting continued uptake of the unique identity platform for bank customers amid new regulatory directives to strengthen the Nigerian financial landscape further.

Data released by the Nigeria Inter-Bank Settlement System (NIBSS) showed that the database expanded by 754,128 in the first quarter of the year.

Last year, the sector recorded 4.3 million new registrations, largely driven by the Non-Resident Bank Verification Number (NRBVN) initiative, which allows Nigerians in the diaspora to register remotely, thereby boosting cross-border financial inclusion.

The data for fresh enrolments in 2026 showed a slowing rate of registrations, with fewer than one million recorded in the first three months. The total number of active bank accounts in Nigeria stood at over 320 million as of March 2025, highlighting a gap between BVN coverage and the broader banking population. While a single BVN can be linked to multiple accounts, unlinked accounts remain a challenge for financial oversight.

Last month, the Central Bank of Nigeria (CBN) introduced a revised BVN regulatory framework to strengthen identity verification and fraud prevention. Among the new provisions, only individuals aged 18 and above are eligible for BVN enrolment, and customers are now permitted to update the phone number linked to their BVN only once.

The apex bank also directed financial institutions to maintain a temporary watch list of BVNs associated with suspected fraudulent transactions. Affected BVNs remain on the list for up to 24 hours, during which owners are contacted for clarification before further action is taken.

According to the CBN, the measures are designed to tighten fraud monitoring, protect transaction integrity, and enhance identity management across Nigeria’s banking system.

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Banking

Wema Bank Creates Buzz With ALAT: The Evolution Jingle

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ALAT The Evolution

By Modupe Gbadeyanka

One tune that is on the lips of young and energetic Nigerians is the new ALAT: The Evolution jingle.

The melodious clink was designed to capture the energy of a smarter and more seamless banking experience. It is bright, catchy, and full of life.

The lender said the ALAT: The Evolution jingle is more than just music, as it represents a clear statement of intent. It signals a shift towards banking that feels natural, responsive, and in tune with the user.

As customers update their app and explore ALAT: The Evolution, the jingle serves as a reminder that a better, smoother way to bank is already here. Wema Bank is not just evolving its technology; it is shaping how banking feels.

It was stated that the tune was introduced to mark the next phase of the financial institution’s digital banking journey.

Everyday banking can often feel routine or even stressful, with multiple steps and delays slowing things down. The ALAT: The Evolution jingle reimagines that experience with a lively and confident tone that mirrors the app’s capabilities.

From voice banking with SAW to Tap and Pay and bank uptime prediction, each feature is echoed in the rhythm and flow of the sound. It brings to life the speed, convenience, and reliability that define this new phase of ALAT: The Evolution.

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