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Unity Bank Partners Cashtoken to Reward Customers

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Unity Bank

By Modupe Gbadeyanka

A partnership for the deployment of a patronage reward product has been entered into between Unity Bank Plc and Cashtoken, a cash reward-as-a-service company that operates a loyalty programme designed to power customer engagement and improve customer satisfaction.

This collaboration will see the bank’s customers winning millions of Naira in cash rewards and guaranteed instant cashback.

A statement issued by Unity Bank said this scheme provides an opportunity to migrate old and new customers to a platform that will continually create exciting rewards and appreciation for loyalty.

It said this initiative would not only reward existing customers but also attract new ones with a rewarding banking experience when they pick up and activate a Verve Card and transact on its digital banking channels.

To be part of this reward scheme, customers are to onboard onto any or all of the Unity Bank digital banking platforms including the Unifi mobile banking application, the *7799# USSD platform or activate their Unity Bank Verve Card and transact on any e-payment terminals across Nigeria.

Each card transaction, as well as the onboarding on the digital platform, earns customers a cash token, which can be redeemed instantly while qualifying the customer to enter the monthly Cashtoken Rewards draw to stand a chance of winning up to One Million Naira cash.

“We are excited to announce this strategic partnership with Cashtoken which reinforces our commitment to recognizing and rewarding loyalty.

“Through this collaboration, we are taking customer appreciation to new heights, offering millions in cash rewards as a token of gratitude for choosing Unity Bank,” the Head of E-Business at Unity Bank, Mr Eghomware Iyamu, said at the media launch of the product in Lagos.

“This partnership will create an unparalleled experience for Unity Bank’s customers by leveraging the impressive reward platform built by Cashtoken Reward.

“This collaboration has, therefore, set the stage for an exciting journey of appreciation, as Unity Bank customers can now look forward to bountiful cash rewards, making every interaction with the bank a rewarding experience,” he added.

On its part, Cashtoken stated that the fulfilment of its mandate under the partnership allows it to create more excitement for customers, and an even greater bond among families and businesses by constantly rewarding patronage and loyalty.

Modupe Gbadeyanka is a fast-rising journalist with Business Post Nigeria. Her passion for journalism is amazing. She is willing to learn more with a view to becoming one of the best pen-pushers in Nigeria. Her role models are the duo of CNN's Richard Quest and Christiane Amanpour.

Banking

ASBON Honours Union Bank for Advancing Growth of Nigerian SMEs

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By Modupe Gbadeyanka

In recognition of its strategic leadership in advancing the growth and resilience of small and medium-sized enterprises (SMEs), Union Bank of Nigeria Plc has been honoured by the Association of Small Business Owners of Nigeria (ASBON).

The lender was rewarded by the group for its suite of solutions designed to enable business expansion and long-term value creation.

At the Nigeria National SME Business Awards, held recently in Lagos, Union Bank was given the Best SME Growth Banking Initiatives Award for 2025.

The ceremony was organised by ASBON in partnership with the Lagos State government through the Ministry of Commerce, Cooperatives, Trade and Investment.

The event convened stakeholders from the public and private sectors to recognise individuals and organisations driving meaningful impact across Nigeria’s SME ecosystem.

Receiving the award on behalf of the bank, its Head of SME Segment, Mr Ayokunnumi Abraham, described the recognition as a strong endorsement of the organisation’s commitment to supporting small and medium-sized businesses.

“We are honoured to receive this recognition, which reflects Union Bank’s continued commitment to helping SMEs grow by making banking simpler, faster, and more accessible.

“Through enhancements to our specialised platforms such as Union360, we have meaningfully reduced the time it takes for businesses to come on board and begin transacting.

“These improvements have shortened onboarding, increased digital adoption among our SME customers, and supported the acquisition of new business clients. Our focus remains on delivering practical solutions that help Nigerian businesses thrive,” he stated.

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Jobberman Recognises Polaris Bank’s Contributions to Talent Development, Others

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Polaris Bank Rewards Customers

By Modupe Gbadeyanka

The stellar contributions of Polaris Bank Limited to youth employment, talent development, and workforce empowerment across Nigeria have not gone unnoticed, as the company was recently recognised at an event in Lagos.

At the 2026 Jobberman Partners’ Convening, the financial institution was bestowed with the Private Sector Champion Award.

The award recognises private sector organisations that have demonstrated exceptional commitment and leadership in advancing youth employability through impactful recruitment initiatives, graduate trainee programmes, executive hiring support, candidate assessment programmes, and strategic partnerships that create sustainable career opportunities for young Nigerians.

Themed From Impact to Action: Collectively Designing the Future of Youth Employment in Nigeria, the convening focused on fostering collaboration between the private sector and other stakeholders to expand access to meaningful employment opportunities and equip young Nigerians with the skills and opportunities required to succeed in an evolving economy.

On the recognition, Jobberman commended Polaris Bank for consistently going beyond transactional partnerships to deliver measurable impact within Nigeria’s employment ecosystem. The renowned recruitment firm described Polaris Bank as a credible and purpose-driven institution committed to advancing youth employability and supporting the future of work in Nigeria.

The Head of Talent Management at Polaris Bank, Ms Cynthia Sanyaolu, reaffirmed the lender’s commitment to empowering young Nigerians and strengthening the nation’s workforce through strategic people-focused initiatives designed to create long-term economic and social impact.

“This recognition reflects Polaris Bank’s unwavering belief in the potential of the Nigerian youths and our commitment to building platforms that enable them to thrive professionally and economically.

“At Polaris Bank, we see talent development and youth empowerment as critical drivers of national growth and sustainable development,” she stated.

Over the years, Polaris Bank has continued to invest in initiatives that promote learning, career growth, workforce inclusion, and economic empowerment.

Through strategic Graduate Trainee recruitment programmes via its flagship Polaris Graduate Intensive Training (PGIT) and Polaris Tech Ignite Training (TechIGNITE), among other talent development initiatives, and collaborative partnerships, the bank remains committed to supporting the next generation of Nigerian professionals while contributing to national development.

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Banking

Ecobank to Approach Offshore Investors for $350m Bond Refinancing

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Ecobank Business Account

By Aduragbemi Omiyale

Plans are underway by Ecobank Transnational Incorporated (ETI) to approach the international debt market for a capital raise.

The parent company of the Ecobank Group intends to use proceeds from the proposed exercise to refinance “the concurrent any-and-all tender offer of the ETI $350 million 8.750 per cent tier 2 notes due June 2031.”

However, the issuance of the notes is subject to prevailing market conditions and the conclusion of the necessary transaction documentation, a statement signed by the organisation’s chief financial officer, Mr Ayo Adepoju, stressed.

After issuance, the debt instrument may be listed on the London Stock Exchange, with the expectation that the bonds will be traded on its regulated market.

Ecobank noted that it would allocate an amount equivalent to the full net proceeds of the issue of the notes to finance or refinance, in part or in full, new and/or existing eligible assets as described in its Green Bond Framework (Ecobank-Sustainability), as amended and supplemented from time to time.

Ecobank, which has banking operations in 34 countries in Africa, is listed on the Nigerian Exchange (NGX) Limited, the Ghana Stock Exchange and the Bourse Régionale des Valeurs Mobilières (Stock Exchanges).

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