By Dipo Olowookere
Customers of ALAT, Nigeria’s first fully digital bank launched by Wema Bank Plc, are set to enjoy the best of times with the lender committed to understanding their needs and offering them great deals.
The bank, which recently celebrated 100,000 accounts after just five months of operation, is offering its customers discounts of up to 30 percent on purchases made with its cards.
“When we launched ALAT in May, we made some promises to everyone who banks with us and we have not failed to deliver on these promises,” says Dele Adeyinka, chief digital officer at ALAT by Wema. “Technology has opened up various options through which banking can be made easier, faster and even more rewarding. We have been able to exploit the capabilities technology has offered to become a part of customers’ life. We are tailoring the solutions we provide to the lifestyles of our customers.”
The discount offer is part of the new ALAT 2.0, an upgrade to the app the Bank launched with. The new version of ALAT is expected to help it deliver more value to its customers who are increasing daily.
The new upgrade also comes with freshly designed interface that remains representative of the trendy ALAT app.
With ALAT 2.0, customers can send money to phone numbers, email addresses and social media handles. These interesting features have also come with exciting names like ALAT Pay out, ALAT Deals and ALAT Stash – which allows customers to earn 10 percent interest on savings.
Launched in May 2017, ALAT is Nigeria’s first fully digital bank, designed in response to the growing needs of Nigerian millennials for financial institutions that understand their fast-paced lifestyle, responds quickly to their needs and helps them save money.
ALAT by Wema Bank was named the Digital Banking Platform of the year by Business Day, Nigeria’s foremost business newspaper.
The bank was also recently nominated as the best innovative digital solution in Nigeria by the World Summit Awards. The Bank is now competing with 99 other nominees from across the world for the global top prize.
Few weeks ago, ALAT won an award for Excellence in Branchless Banking in the New Age Banking Awards.
ALAT can be downloaded from Google Play Store and Apple’s App Store. It provides end-to-end banking services digitally, without the need for physical branches. The bank also delivers free debit cards to its users.
Adoption of ALAT has exceeded expectations, with the bank passing the 100,000 accounts milestone early in October 2017.
An average of 500 ALAT accounts are opened every day through the bank’s 10 For 10 referral program alone. The program pays up to 1,000 naira for each referral made.
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