By Aduragbemi Omiyale
The Life is Good promo started about three months ago by Verve International, a leading payment technology and card brand in Africa, has ended.
The campaign climaxed on Saturday, December 19, 2020, at the grand prize presentation ceremony held at Radisson Blu Hotel, Victoria Island, Lagos.
During the promo, which specifically commenced in September, a total of 2,552 cardholders of Verve shared prizes worth N27 million.
At the grand finale in Lagos, two customers operating bank accounts with Wema Bank and United Bank for Africa (UBA) won N1 million each.
Mrs Omolara Olayiwola, an account holder with Wema Bank went home with N1 million, while Umar Safinat, an account holder with UBA, also became N1 million richer, thanks to the Verve Good Life campaign. The winners emerged from across the six geo-political zones in the country.
Mrs Olayiwola, who was overwhelmed with joy at winning N1 million, said she never expected to win the grand prize. According to her, it seemed like a dream when Verve called to inform her that she had won.
Commenting further, Mrs Olayiwola said she makes use of her Verve card often and this reward of N1 million could not have come at a better time than this. She urged other cardholders to constantly use their Verve cards to enjoy premium and efficient payment solutions.
While presenting the cash prize to the winners, the Country Manager for Verve, Mr Adedamola Giwa, said he was delighted that Verve stayed true to its words by rewarding loyal cardholders, saying one of the core values of Verve was to consistently reward its loyal and esteemed customers.
On his part, the Group Head, Verve Marketing, Mr Ikechukwu Ugwu, said the objective of the Verve Good Life promo was to reward Verve cardholders for their loyalty and to give Nigerians succour during these economically challenging times.
“After the federal government lifted the lockdown across the country, we asked ourselves what we could do to support our customers and enable them to live a good life. That was how the Verve Good Life promo was borne,” he said.
Mr Ugwu added that Verve has continued to stay true to their commitment to rewarding Verve cardholders for their loyalty, noting that, “We are also proud to say that every winner that emerged from the Verve Good Life promo has been credited with their rewards, from the weekly N10,000 cash prize and the N5,000 airtime reward to the monthly N50,000 cash prize and today we are rewarding the two grand prize winners,” revealing that the promo drew in a wide range of winners, including artisans, mechanics, students and entrepreneurs and corporate professionals.
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