By Modupe Gbadeyanka
For about a month, about 15 women in the print and imaging sectors underwent a training programme facilitated by Canon in collaboration with Women in Successful Careers (WISCAR) in Lagos.
The workshop tagged Women Who Empower closed with an exclusive media event on Wednesday, July 24, 2024, at the Radisson Blu, Lagos and had in attendance industry leaders and senior executives from Canon and WISCAR.
The occasion was used by the beneficiaries to showcase their creativity in an exhibition after being tutored by a notable cinematographer and director, Mr Daniel Ehimen; and a lifestyle photographer and Canon ambassador, Mr Emmanuel Oyeleke.
The training comprised three modules: printing, photography, and content creation, each designed to equip the participants with valuable skills and knowledge.
Two of the beneficiaries Ms Joy Ngwolo and Ms Obianuju Lilian Ikegbune, received special recognition for their exceptional dedication, creativity, and progress.
“Before Women Who Empower photography classes, my camera skills were limited by a basic understanding. The programme’s comprehensive training has been transformative, equipping me with a solid grasp of photographic techniques and the science behind them.
“The resulting improvement in my image quality is remarkable. I highly recommend these classes to anyone seeking to elevate their photography to the next level. I’m incredibly grateful to Canon & WISCAR for this invaluable experience,” Ms Ngwolo, a PR professional and photographer, said.
On her part, Ms Ikegbune, a Public Relations and Marketing Communications Strategist, said, “I was drawn to the Canon x WISCAR Women Who Empower programme for its focus on empowering women in the thriving creative industry.
“I gained valuable knowledge on storytelling techniques like the rule of thirds, camera handling fundamentals, and key considerations for brand storytelling, which will undoubtedly set me apart in the professional arena.
“I am incredibly grateful to Canon and WISCAR for offering this program, the chance to learn from industry leaders like Emmanuel and Ehimen, and the opportunity to connect with a network of fellow creatives.”
Speaking on the initiative, the founder of WISCAR, Mrs Amina Oyagbola, said, “Our partnership with Canon has been a resounding success, empowering women in the print and imaging industries.
“We look forward to continuing this important work, creating a ripple effect of positive change that resonates throughout the industry and beyond.”
The Managing Director of Canon for Central and North Africa, Somesh Adukia,, said, “We believe in creating an environment where everyone can thrive, and collaborating with partners like WISCAR reinforces this commitment. Together, we are shaping a more inclusive and groundbreaking future in the imaging industry.”