Modupe Gbadeyanka
By Modupe Gbadeyanka
It was a moment of joy for some less privileged in Lagos on January 1 and 2, 2024, when Rite Foods Limited partnered with a movie star, Eniola Badmus, for her Feed the Needy initiative.
From comforting seniors at the Lagos State Old People’s Home to cheering up families at Heritage Homes Orphanage, the initiative delivered much-needed essentials
The duo brought essential supplies and joyous moments to marginalised communities across the city, with Rite Foods giving the beneficiaries Bigi’s refreshing flavours and Fearless energy drink.
The journey started at the Lagos State Old People’s Home, where residents enjoyed Eniola Badmus’ company and refreshing Bigi drinks.
Bethesda Home for the Blind echoed with tales of resilience and shared laughter over Rite Foods’ delicious treats, and at Heritage Homes Orphanage, joyful shouts filled the air as children celebrated with Bigi beverages and games.
The grand finale in Shogunle was a vibrant community celebration with much musical entertainment and stage performance by upcoming dancers, a dance competition by children, followed by mothers, with fabulous items as prizes, the show was made more delightful for children with the gaming session of the Bigi Ring Toss, X and O, and the Blind Taste where they were made to identify the various Bigi flavors with their eyes closed, the show culminated with scholarships for two children after a test on current affairs.
Esther Adeyinka, a Junior Secondary School (JSS) two student of the Ikeja Junior High School, and Segun Adeniji, a Primary Five student of Local Government Primary School, both in Shogunle, emerged winners and were awarded scholarships to the Senior Secondary School (SS) Three levels, with Segun to continue at Ikeja Secondary School, which he indicated much interest. The scholarships cover their academic activities as well as feeding.
“We’re proud to stand by initiatives like ‘Feed the Needy’, putting smiles on the faces of the marginalised people who are in dire need of assistance and getting refreshed with our products,” the Media and Insight Manager at Rite Foods, the Adedotun Ajibade, averred.
“It’s about giving back, providing a helping hand to those who might struggle,
“Seeing smiles on their faces makes it all worthwhile. I am very grateful to Rite Foods Limited.
“It has been with me since l started and the company has been very helpful in making the initiative a success,” Eniola Badmus stated.
