Rite Foods Excites Consumers With Bigi Flex Sausage Roll

By Aduragbemi Omiyale

To satisfy the cravings of its consumers, one of the leading food and beverage companies in Nigeria, Rite Foods Limited, has introduced the Bigi Flex Sausage Roll.

This new package was launched by the proudly Nigerian brand on Tuesday, September 16, 2025, a statement from the firm disclosed.

With the premium Bigi Flex sausage roll, Rite Foods said it’s rewarding consumer loyalty with a boldly satisfying, unique taste and deeply filling sausage roll without additional cost.

It was further disclosed that Bigi Flex taps into the growing desire among Gen Zs and young adults for variety, adventure, and self-expression, noting that with its unique beefy taste combination, every bite becomes an opportunity for consumers to show off their vibe and personality.

This new product is said to be a bold step in snacking innovation, deliciously unique taste and more beef in every bite. It was designed to delight taste buds and connect with today’s adventurous consumers, living up to the brand promise to Bite into Happiness.

“Bigi Flex was created with our consumers’ well-being and lifestyle in mind. It is nutritious, refreshing, and perfect for anyone looking for a snack-on-the-go that doesn’t compromise on taste or quality.

“At Rite Foods, we are committed to delivering innovations that keep our consumers excited and satisfied, and Bigi Flex is another step in that direction,” the Managing Director of Rite Foods Limited, Mr Seleem Adegunwa, said.