Brands/Products
SPAR Children’s Day Party Delights Participants Across Nigeria
In her charismatic way of celebrating youngsters, SPAR hosted Nigerian children to a party across various cities in the country during the 2019 Children’s Day celebration. The event took place simultaneously at the various premises of SPAR outlets nationwide.
This memorable event saw children engaged in various games and other exciting competitions during the Kids Fun Day and all participants went home with various freebies courtesy of SPAR. The free event made children experience the hospitality of the brand in a serene and conducive atmosphere.
In his comment on the SPAR Children’s Day Party, the company’s Group Marketing Head, John Goldsmith said “we are delighted to celebrate Nigerian children at this year’s edition of the SPAR Children’s Day Party across the country at our various outlets.”
“As an organization, we have always ensured that no part of the country is left out of our outreach projects. We desire to give every child in Nigeria memorable and unique experiences whenever they come in contact with our brand. It gives us joy to put smiles on the faces of these children every children’s day and always. We are fully in support of noble initiatives and we believe in giving back to the society. The SPAR Children’s Day Party is a way of building the confidence of the Nigerian children and also to develop their innate abilities,” he added.
Other side attractions at the event include cartoon characters, bouncing castle, train ride, face painting, essay writing, balloon giveaway, free product sampling amongst others. There were also family competitions like Dancing competition, SPAR Puzzle game, Pass the Parcel, Pin the Tail on the Donkey, Doughnut Challenge, Popcorn Dump Race, Balloon Pop, Kim’s Game, Musical Statues, Apple game and many more. The winners of all the various competitions went home with lots of goody bags and other consolation prizes courtesy of SPAR Nigeria.
Also, SPAR partnered with Real Time Films Festival to host a Kids Audition Session at SPAR Ilupeju on Children’s Day. 5 children were shortlist after the audition who will be given an option to pursue their acting skills.
According to the Group Marketing Head, SPAR Nigeria, John Goldsmith said “there a lot of ways of developing children and we are glad to be partnering with Real Time International Film Festival to bring forth the potentials of Nigerian children.”
He noted that, “The future of the Nigerian society is in the way in which the children are developed. At SPAR, we are always looking for ways to creatively engage children and hone their skills. The partnership with Real Time Film Festival will help us to bring to fruition the aspiration of various children that are interested in the movie industry.”
Also speaking on the initiative, the Artistic Director of RTF, Stanlee Ohikhuare appreciated SPAR for partnering with his organization in the development of children for the creative industry. He said, “During the auditioning, we were able to discover exceptional children in the areas of Acting, Monologue, Dancing and Singing.”
He said, “Plans are already underway to feature the shortlisted children in a film alongside Nollywood a-list actors and other celebrities. The movie will be premiered at the cinemas and also during the upcoming film festival.”
Recently, SPAR organized the Children’s Easter Carnival across various cities namely Calabar, the Cross Rivers State capital; Enugu, the Enugu State capital and Port Harcourt, the Rivers State Capital respectively.
As renowned of SPAR Nigeria, the hypermarket brand has always translated the shopping experience of Nigerians and every shopper based on their Choice, Quality, Service and Value. SPAR Nigeria is a part of the global retail chain originating from Holland. SPAR international has given the Master Franchise of the SPAR brand to Artee Group for its operations in Nigeria.
Brands/Products
Subscribers to Enjoy Free Upgrades on Select DStv, GOtv Packages
By Modupe Gbadeyanka
MultiChoice Nigeria has commenced a one-month campaign tagged Open Time, offering new and existing subscribers free package upgrades.
A statement from the company disclosed that the promotion runs from June 1 to 30, 2026, and gives eligible DStv and GOtv customers access to higher subscription packages at no additional cost in the month of June.
However, these upgrades are on select DStv or GOtv packages. Subscribers will automatically be upgraded to a higher package at the price of their current subscription for the duration of the offer.
MultiChoice said the upgrade is intended to give subscribers a broader viewing experience for the month, spanning drama, sport, action and children’s programming available on the higher-tier packages.
Customers who pay for DStv Compact Plus or DStv Compact bouquets will be upgraded to DStv Premium, while DStv Confam customers will be upgraded to DStv Compact. DStv Yanga customers will receive access to DStv Confam.
Similarly, GOtv Supa and GOtv Max subscribers will receive access to the GOtv Supa Plus package, while GOtv Jolli subscribers will be upgraded to GOtv Max.
The upgrades will remain active for as long as the customer’s account is fully paid during the campaign period. At the end of the promotion on June 30, subscriptions will revert to their original packages.
Subscribers can renew or activate their accounts via the DStv and GOtv websites, the MyDStv and MyGOtv apps, USSD, banking channels or at payment points nationwide.
Brands/Products
Fringe Wigs Now Available at Twinkles Beauty
Twinkles Beauty has added fringe wigs to its catalogue, bringing one of the most directional styles in contemporary hair fashion to its growing international customer base. The launch positions the brand to meet demand for a look that has moved steadily from editorial runways into everyday wardrobes, earning a permanent place among the styles modern women return to consistently.
The fringe wig delivers something that most other wig styles do not: an instant change to the entire aura of the face. A well-constructed fringe alters the visual proportion of the forehead, draws attention to the eyes, and produces a finish that reads as intentional and precise. Unlike the bone straight wig, which leads with length and sleekness, or the body wave unit, which leads with movement and texture, the fringe wig leads with structure at the very front of the style. It is a design decision that changes everything about how a look is perceived, and it is why the fringe has maintained its relevance across decades of changing fashion without ever feeling dated.
Twinkles Beauty was founded with a clear commercial mandate: make premium human hair accessible to women who have historically been underserved by international pricing structures and inconsistent quality standards. The brand has built its operational foundation across Nigeria & Ghana before extending its delivery network to customers in the United States, Canada, the United Kingdom, and multiple additional international markets.
Every product in the Twinkles Beauty catalogue, from its frontal wigs to its precision-cut bob units and glueless options designed for everyday wear, is held to the same sourcing and construction standard regardless of the length or style category it falls under.
The fringe wig collection enters that catalogue with the same expectation. Units are constructed from premium human hair, with lace options that blend against a range of skin tones and cap architecture built for secure, comfortable wear. The collection covers multiple length options, meaning a customer who prefers the clean, above-the-shoulder finish of a shorter fringe unit and one who wants the same style at a longer, more dramatic length are both accommodated within the same launch. The fringe detail is consistent across lengths, delivering the defining characteristic of the style at every size available.
The addition reflects a pattern that has defined how Twinkles Beauty has grown its catalogue over time. New collections are introduced in direct response to what the brand’s customer base is purchasing and requesting, not simply in response to broad market trends. This intentional design means the store covers the full range of what a woman shopping for premium human hair actually wants. The collection spans from the ultra-sleek finishes that bone straight and HD lace units provide, to the textured, high-volume options that deep wave and curly units deliver, and now to the sharp, face-framing precision that the fringe collection brings.

Shopping on Twinkles Beauty
The full fringe wig collection is available now at Twinkles Beauty. Placing an order is a straightforward process:
- Visit twinklesbeauty.co and click the Shop tab in the navigation menu.
- Browse the Wigs category and select Fringe Wigs from the available options.
- Choose your preferred unit and review the product specifications, including length, density, lace type, and colour.
- Add your selected unit to the cart and proceed to checkout.
- Complete payment using any of the secure payment methods displayed at the checkout stage. Pricing is finalised on the product page and does not change at checkout.
- Receive your order confirmation and use the Track Order feature on the website to monitor your delivery.
Customers with questions before or after purchase can reach the Twinkles Beauty support team directly through the Contact Us page. The brand also maintains an active presence on Instagram, TikTok, and Facebook for customers who want to see products styled before making a selection.
International customers in the US, Canada, and the UK move through the same checkout process and receive the same delivery standards as customers ordering from within West Africa. Transparent pricing, reliable logistics, and consistent product quality apply across every market Twinkles Beauty serves.
Brands/Products
MultiChoice Nigeria Strengthens Dealer Partnerships at Engagement Forum
MultiChoice Nigeria, a CANAL+ company, has reaffirmed its commitment to strengthening collaboration with its dealer network at the MultiChoice Dealer Enterprise 2.0 forum held on Monday in Lagos.
The forum brought together the company’s mega dealers across Nigeria to discuss evolving market realities, customer expectations and new initiatives designed to support long-term business growth.
In her opening remarks, the Chief Executive Officer of MultiChoice Nigeria, Kemi Omotosho, described dealers as critical partners in the company’s growth journey and customer experience delivery.
“Our dealers remain the bridge between our business and millions of customers across the country. As the market evolves, it is important that our partnership model also evolves to ensure sustainable growth and shared value across the ecosystem,” she said.
The company unveiled enhancements to its dealer engagement across its DStv and GOtv businesses, reinforcing its commitment to supporting dealer profitability, operational growth and long-term sustainability.
Speaking on the initiatives, Chimaobi Eluigwe, Vice President, Sales, MultiChoice Nigeria, said the move reflects MultiChoice Nigeria’s intention to build a stronger and more rewarding partnership while positioning the dealer network for future growth.
“We are intentional about creating opportunities that allow our dealers to grow sustainably with the business. This is about strengthening partnerships, improving value creation and ensuring our dealers remain well-positioned for the future,” he said.
Dealers at the forum welcomed the initiatives, describing them as a positive step toward strengthening collaboration and improving business confidence.
According to Cordelia Ikeanyi, Managing Director at Eastland General Resources, the renewed engagement and enhanced benefits structure demonstrate MultiChoice Nigeria’s commitment to recognising the value dealers bring to the business.
“This is a step in the right direction for dealers. The improved communication and engagement from MultiChoice have made partners feel more valued and included, and the new initiatives will support business expansion and help us explore untapped opportunities,” she said.
Also speaking at the forum, Ifeanyi Onyibo, CEO of Radac Communications Limited, noted that dealers have experienced more engagement and clearer communication in recent months, describing the renewed approach as a positive development for the dealer ecosystem.
“There has been a noticeable improvement in communication and engagement, and initiatives like this give partners greater confidence in the direction of the business,” he said.
The forum also featured a feedback session where dealers shared market insights, customer trends, and recommendations aimed at improving service delivery and strengthening customer experience across the country.
Awards were presented to top-performing dealers in recognition of their sales performance, customer service excellence and commitment to growing the MultiChoice business nationwide.
With the Dealer Enterprise 2.0, MultiChoice Nigeria reaffirmed its commitment to working closely with dealers to strengthen partnerships, improve collaboration and drive shared growth across the country.
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