Setting a new tempo for brand expression, Mastercard debuts its sonic brand identity, a comprehensive sound architecture that signifies the latest advancement for the brand. Wherever...
By Dipo Olowookere The management of FedEx Corporation has announced the rebranding of FedEx Trade Networks as FedEx Logistics. A statement issued by the firm explained...
By Dipo Olowookere In order to ease the challenge of buying the right gift for friends, families and business associates during festive seasons, SPAR Nigeria has...
The year 2018 has been quite an eventful, especially in the areas of growth and education in the Independent PR Monitoring and Measurement Industry in Nigeria....
The labelling of Public Relations professionals as Spin-Doctors has been associated with the operations of quacks in the marketing communications practice. This was revealed over the...
By Modupe Gbadeyanka A female contestant in the 2018 edition of the 9mobile Photography Competition themed 9ja: My Grind, My Hustle has emerged winner of the...
By Modupe Gbadeyanka Some top companies and organisations from Nigeria were outstanding at the recently concluded 2018 edition of the prestigious World Branding Awards. The ultimate...
By Dipo Olowookere Sunday, November 18, 2018 has been fixed for the 8th edition of Marketing Excellence Awards organised by Advertisers Association of Nigeria (ADVAN). A...
On Thursday, Promasidor held the 2018 Nigeria Retail/ Supermarket Food Distribution and Management Workshop in Lagos. The event was attended by some important personalities in the...
By Modupe Gbadeyanka Nigeria’s Dangote has emerged the most valuable brand among the top 50 brands in Nigeria for 2018 which were unveiled at the weekend...