Canada-based Proto Gets Fresh Funds for Global Expansion

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By Modupe Gbadeyanka

Fresh funds worth $4.4 million (5.6 million Canadian Dollars) have been injected into a Canada-based technology company, Proto, to aid its global expansion.

The funds were supplied by Mucker Capital with support from Yolo Investments.

Proto will use the money to ensure more organisations across the world have access to its AI Customer Experience (AICX) solutions by automating local language customer experiences through chatbots powered by its proprietary natural language processing (NLP) technology.

“The growth of mobile and internet adoption in the emerging world is stunning, and this continued trend is inevitable. However, due to poor support for their native languages, billions of people are still cut out from critical digital services.

“Proto’s multilingual, industry-relevant machine learning models and conversational chatbots can unlock greater inclusivity at a massive scale while generating significant ROI for the institutions that adopt it. We are thrilled to support Proto’s mission and partner with Curtis, Albert and the entire team,” Mr Joe Tsai from Mucker Capital said.

On his part, the CEO of Proto, Mr Curtis Matlock, stated that, “In the midst of crises that have been especially hard on people in the emerging world, we believe it’s more important than ever for citizen engagement and customer experience to prioritize inclusion as a guiding principle.”

“Proto’s conversational AI deployments for local languages are at the forefront of overcoming long wait times, unresolved cases, and limited language and channel support in over a dozen emerging markets,” he added.

With this new capital, Proto expects to take its services to Asia and Africa, especially Rwanda and Ghana through the deployment of its NLP engine called HermesAI, a platform that uniquely understands both local and mixed languages.

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