Golden Fertilizer, a subsidiary of Flour Mills of Nigeria Plc (FMN), recently hosted its Golden Fertilizer Trade Forum.
The event which took place at Bristol Palace Hotel, Tarauni, Kano, brought together the company’s valuable trade partners and business partners to deliberate on progressive strategies on how to effectively navigate various unprecedented changes in the business environment.
The company also recognized and awarded outstanding business partners for their loyalty and support to the brand over the past years.
The Golden Fertilizer Trade Forum was a two-part event, featuring an awards ceremony during the day and a celebratory dinner party in the evening.
The awards ceremony was designed to reward top-performing dealers and foster a healthy competitive environment that encourages better performance in the coming year.
Among the top winners were Nafsiyya Nigeria Ltd from Katsina State, who won N7 million, Shagumba Ventures Nigeria Ltd from Katsina State, who won N5.5 million, and Broda Integrated Services from Katsina State, who won N5 million.
Additionally, Nura Dogo Trading Company Limited from Kaduna State won N4.5 million, Usman Abubakar from Kano State won N4 million, and Bello Ladan Kuchi Enterprises from Sokoto State won N3.5 million.
In his appreciation statement, Mr Falade Olusegun Isaac, General Manager, Golden Agri Inputs Ltd (GAIL) said, “Our business strategy as a Group is also premised on the need to nurture valuable partnerships to ensure that we create a shared value system for all our stakeholders.
“It is, therefore, in demonstration of this mandate that we have the Golden Fertilizer Trade Forum to reward and appreciate our trade partners for their invaluable contributions to the growth of the business, and unanimously chat the cause for an envisaged future.”
Also speaking on the rewarding nature of the Trade Forum, Mr Tayo Ilori, General Manager, FertiGail noted, “The Golden Fertilizer Trade Forum is mostly an annual event designed to appreciate our Trade Partners for their loyalty in the cause of the year.
“The event also allows us to listen and get feedback from our end users to ensure that we produce what the market needs and requires at any given point in time.
“As a business, the Golden Fertilizer Company is committed to carrying out its operations in line with global standards and best practices thus, our consistent offerings of superior quality products to our customers.”
The company’s unwavering commitment to supporting the agricultural sector is underpinned by the dedicated efforts of its people and the invaluable loyalty of its trade partners, who play a crucial role in ensuring that Golden Fertilizer’s products reach customers nationwide.
As a leading producer of viable agricultural inputs for farmers, Golden Fertilizer assists farmers by helping them achieve optimal yields in line with global standards and best practices.
As Golden Fertilizer continues to pioneer innovative solutions in the agricultural sector, events like the Trade Forum serve as a testament to the company’s dedication to nurturing lasting relationships with its partners and driving sustainable growth in the industry.
Modupe Gbadeyanka 
Adedapo Adesanya 
Dipo Olowookere