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AXA Mansard Empowers 100 Female Entrepreneurs With Digital Marketing Skills

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Axa Mansard

By Modupe Gbadeyanka

In order to increase opportunities for women, accelerate their participation in economic activities and encourage digital equity, Axa Mansard has empowered over 100 young female entrepreneurs with digital marketing skills in Lagos.

Axa Mansard, a member of a global leader in insurance and asset management known as AXA, held a two-day digital marketing training for the participants.

It was part of the company’s activities lined up to commemorate this year’s International Women’s Day, designed “to empower female SMEs owners with skills to improve their digital output and position them for the immense opportunities available in the digital space,” according to the Chief Customer and Marketing Officer of AXA Mansard, Ms Jumoke Odunlami.

Ms Odunlami explained that the underwriter was convinced that support for women, through its inclusive protection programmes, was important to AXA’s purpose of acting for human progress by protecting what matters.

She noted that the focus on digital equity as a sub-theme of this year’s IWD was because the firm realizes the importance of digital to the growth of the SME sector in Nigeria and wants to ensure that women are empowered enough to be a consequential part of that growth.

“It’s almost trite to say that SMEs are the engine for economic growth, especially in developing countries like Nigeria. What needs to be continually discussed is how Nigeria is going to unlock that potential for economic development and how much of those potentials will be unlocked by women and for women.

“For us at AXA Mansard, we are aware that digital will play a major role in Nigeria’s economic future. So, to ensure that women are equally represented in unlocking these future potentials, we have collaborated with SME 100 Africa to support them in developing the required skills,” Ms Odunlami said.

“Our choice of digital marketing as the skill to leverage is also deliberate. We understand the power of marketing. We understand that helping these SMEs with the skill to attract more customers will be a faster means to empower them. We see that they have amazing products and services, but they need to understand how to attract value for themselves by attracting the right customers, and you will agree with me that virtually all customer segments are online in one way or the other today.

“So, if we can empower them with digital marketing skills, we would have been helping them with the heavy lifting of trying to find and attract customers,” she further explained.

Commenting on the programme, the Chief Executive Officer of SME 100 Africa, Mr Charles Odii, explained that the company was happy to partner with AXA Mansard again to empower women within the SME space.

“We believe that for the world to truly experience progress, there must be an equitable distribution in the creation and access to opportunities for men and women,” he said.

Mr Odii noted that this quest for balance informed the digital marketing training, saying further that, “This training is part of the group of initiatives we have designed for the Nigerian woman.

“Our goal is to see them grow, add value to their lives and help them mitigate risks every step along the way. What we found through our research is that regardless of the economic segment, access to digital skills is one of the most important things to present-day Nigerian women, and they desire to be financially independent, secure, and to be respected in the community”.

Concluding, he submitted that, “Women entrepreneurs play a vital role in unlocking economic growth as they provide the majority of the labour with little resources. As an organization, we will therefore continue to create opportunities for these women to grow and achieve their dreams. We wish every Nigerian woman a happy Women’s Month.”

Modupe Gbadeyanka is a fast-rising journalist with Business Post Nigeria. Her passion for journalism is amazing. She is willing to learn more with a view to becoming one of the best pen-pushers in Nigeria. Her role models are the duo of CNN's Richard Quest and Christiane Amanpour.

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Amupitan Says 2027 Elections Timetable Ready Despite Electoral Act Delay

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Incorruptible INEC Chairman

By Adedapo Adesanya

The Independent National Electoral Commission (INEC) has completed its timetable and schedule of activities for the 2027 general election, despite pending amendments to the Electoral Act by the National Assembly.

INEC Chairman, Mr Joash Amupitan, disclosed this on Wednesday in Abuja during a consultative meeting with civil society organisations.

Mr Amupitan said the commission had already submitted its recommendations and proposed changes to lawmakers, noting that aspects of the election calendar might still be adjusted depending on when the amended Electoral Act is passed.

He, however, stressed that the electoral umpire must continue preparations using the existing legal framework pending the conclusion of the legislative process and presidential assent to the revised law.

According to him, the commission cannot delay critical preparatory activities given the scale and complexity involved in conducting nationwide elections.

The development highlights INEC’s commitment to early planning for the 2027 polls, even as stakeholders await legislative clarity that could shape parts of the electoral process.

Yesterday, the Senate again failed to conclude deliberations on the proposed amendment to the Electoral Act after several hours in a closed-door executive session. The closed session lasted about five hours.

Lawmakers dissolved into the executive session shortly after plenary commenced, to consider the report of an ad hoc committee set up to harmonise senators’ inputs on the Electoral Act Amendment Bill.

When plenary resumed, the Senate President, Mr Godswill Akpabio, did not disclose details of the discussions on the bill.

Despite repeated executive sessions, the upper chamber has yet to pass the bill, marking the third unsuccessful attempt in two weeks.

The Senate, however, said it will not rush the bill, citing the volume of post-election litigation after the 2023 polls and the need for careful legislative scrutiny.

Last week, the red chamber of the federal parliament constituted a seven-member ad hoc committee after an earlier three-hour executive session to further scrutinise the proposed amendments.

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REA Expects Further $1.1bn Investment for New Mini Power Grids

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Mini Power Grids

By Adedapo Adesanya

The Managing Director of the Rural Electrification Agency, (REA), Mr Abba Aliyu, is poised to attract an estimated $1.1 billion in additional private-sector investment to further achieve the agency’s targets.

He said that the organisation has received a $750 million funding in 2024 through the World Bank funded Distributed Access through Renewable Energy Scale-up (DARES) project.

He added that this capital is specifically intended to act as a springboard to attract an estimated $1.1 billion in additional private-sector investment, with the ultimate goal of providing electricity access to roughly 17.5 million Nigerians through 1,350 new mini grids.

Mr Aliyu also said that the Nigeria Electrification Project (NEP) has already led to the electrification of 1.1 million households across more than 200 mini grids and the delivery of hybrid power solutions to 15 federal institutions.

According to a statement, this followed Mr Aliyu’s high-level inspection of Vsolaris facilities in Lagos, adding that the visit also served as a platform for the REA to highlight its decentralized electrification strategy, which relies on partnering with firms capable of managing local assembly and highefficiency project execution.

The federal government, through the REA, underscored the critical role the partnership with the private sector plays in achieving Nigeria’s ambitious off-grid energy targets and ending energy poverty.

Mr Aliyu emphasized that while public funds serve as a catalyst, the long-term sustainability of Nigeria’s power sector rests on credible private developers who are willing to invest their own resources.

He noted that public funds are intentionally deployed as catalytic grants to ensure that the private sector maintains skin in the game which he believes is the only way to guarantee true accountability and the survival of these projects over time.

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FG Eyes Higher Allocation as Senate Moves to Amend Revenue Sharing Formula

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Senate rowdy Naira redesign policy

By Adedapo Adesanya

The Senate has proposed a review of the current revenue-sharing formula among the three tiers of government, seeking to allocate more funds to the federal government.

The proposal is contained in a constitutional amendment bill titled Constitution of the Federal Republic of Nigeria, 1999 (Alteration) Bill, 2026, sponsored by Mr Karimi Sunday representing Kogi-West, which passed first reading during plenary on Tuesday.

Coming amid ongoing calls for a new revenue formula to favour states and local governments, the bill argues for an increased federal share from the existing formula.

Under the current revenue sharing formula designed during the President Olusegun Obasanjo administration, the federal government takes about 52.68 percent of the total revenue generation by the nation in a month, the 36 state governments including the Federal Capital Territory, Abuja get 26.72 per cent and the 774 local governments share 20.60 per cent. The oil producing states of the Niger Delta region receive 13 per cent revenue as derivation to compensate for ecological damage of oil production in the region.

Defending the bill, the senator in a media conference on Tuesday stated that the federal government is overburdened by responsibilities such as the rehabilitation of dilapidated Trunk A roads and rising security costs, adding that available funds are no longer sufficient.

Ahead of its second reading, the lawmaker alleged that some states have little to show for funds received from the federation account.

The battle to change the sharing formula has been ongoing for more than 12 years. In 2013, the Revenue Mobilisation Allocation and Fiscal Commission (RMAFC) resolved to undertake a review to achieve a balanced development of the country.

To achieve that objective, the commission embarked on a nationwide consultation to the 36 states and also met with notable persons, including traditional rulers on the issue.

In December 2014, the commission came out with a proposed new revenue formula, which was submitted to the government. However, the report was not implemented.

Proponents have argued that the review of the revenue allocation among the federal, states and local governments of the federation has become necessary due to the current economic realities the country is facing.

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