Dipo Olowookere
The management of Dexa Medica, manufacturers of Boska pain reliever, took its Boska Pain Free Day Campaign train to Gombe State in the month of September.
The activation is taken round the country every month to promote good health and healthy living among Nigerians in different cities and towns across the nation.
At the Gombe event, residents of the northern state hailed makers of the product, describing Boska as the true leading antidote to pains in Nigeria.
Addressing the people of the state, the Brand Executive of the firm, Mr Ayodele Opowoye, “Some of the activities embarked upon by health practitioners during the event were to educate the people on how to live healthy life and pain free, body massage and free health checks such as optical services, blood pressure, BMI etc.”
He expressed joy at the reception received during the activation, attributing this to the trust the people of Gombe State have in Boska pain reliever.
He assured them that the company will continue to improve on the product so as to remain the market leader in the pain relief business.
Mr Opowoye further said the experience in Gombe was in no way different from other states already visited by the activation team because consumers were delighted with the campaign.
He also noted that the main objective of the activation was to make consumers experience and use Boska in order to promote good health in Gombe.
One of the consumers of the product, who spoke at the event, pledged their continued patronage and loyalty for Boska. He also thanked the company for coming to have the interaction with them.
Boska is a brand of paracetamol known to be very brutal to headache including migraine, which is characterized by a recurrent headache ranging in severity from moderate to severe, toothache, backache, pain and inflammation in the joints (rheumatic pain), painful monthly cycles (dysmenorrhoea) and fever (febrile conditions).
