Media OutReach
AIA Alta Club Launches Brain Health Programme
Pioneering World-First AI Retinal Scan for Early Detection and Proactive Prevention of Cognitive Decline
HONG KONG SAR – Media OutReach Newswire – 2 March 2026 – AIA Alta Club, an exclusive membership programme for high-net-worth customers by AIA Hong Kong, announced the launch of the Brain Health Programme.* Featuring a world-first AI-driven retinal imaging health management solution, the programme makes AIA Hong Kong the first insurer in the market to offer this innovative, proven screening experience.
The Brain Health Programme provides a non-invasive and highly accurate solution for early detection of cognitive conditions, effectively enabling early identification and proactive prevention of cognitive decline. More than a screening service, the programme provides personalised coaching and tailor-made, science-backed wellness plans targeting cognitive health based on each member’s evaluation. Each member receives customised guidance that is not just preventive, but transformative.
Dementia leads to the loss of daily self‑care ability and is among the top three retirement concerns,1 with care reaching around HK$200,000 annually.2 In Hong Kong, one in three people aged over 85 lives with significant impairment.3
By positioning cognitive health as one of the core pillars of healthspan, AIA Alta Club empowers its members to take charge of their wellbeing and enjoy longer, more fulfilling lives. The programme pioneers the world’s first AI-powered retinal imaging technology for brain health, a non-invasive retinal scan with up to 92% accuracy. The technology was developed by i-Cognitio Sciences, a research-based company originating from The Chinese University of Hong Kong (CUHK), and launched through the collaboration of AIA Hong Kong and Humansa. This makes AIA Hong Kong the first insurer in Hong Kong to offer such an innovative and reliable screening experience.
Ms Alice Liang, Chief Proposition & Healthcare Officer of AIA Hong Kong & Macau, said: “Cognitive decline often begins years before symptoms appear. More than 70% of AIA Alta Club members, who are aged 40 years and above,4 see protecting brain health as a priority. Meanwhile, research shows that up to 45% of dementia cases can be prevented or delayed.5 Once the condition is detected, the programme can provide members with personalised, science-based care and coaching based on the results.”
Ms Liang added: “At AIA Alta Club, we believe longevity is about quality as much as quantity, adding life to years, not just years to life. The Brain Health Programme brings this vision to life by making cognitive health a central pillar of healthspan. By being the first insurer in Hong Kong to offer the world’s first AI-powered retinal scan for cognitive health, we are setting a new industry benchmark by integrating health, wealth and lifestyle into a truly holistic ecosystem. In addition to protecting brain health, we empower our customers to embrace genuine wellbeing and enjoy Healthier, Longer, Better Lives.”
Brain Health Programme: Combining Technology with Care
The programme combines advanced AI diagnostics with personalised support:
- i-Cog Retinal Imaging Scan – World’s first AI-powered retinal scan for brain health
- Montreal Cognitive Assessment 5-minute Protocol (MoCA-5) Test – A five-minute test to quickly assess memory, attention, and thinking skills
- Comprehensive Brain Health Assessment to identify risk factors that influence brain ageing
The programme also includes wellness coaching and anti-ageing supplements that support antioxidant, anti-inflammatory, and detox functions. Each service comes with prevention strategies and medical guidance. AIA Alta Club members can redeem complimentary sessions.
Since its establishment in 2023, AIA Alta Club has been renowned for its bespoke privileges and diverse services for members to find their optimal balance of wealth and wellness. It provides science-based, personalised healthcare services and health management solutions. Through Infinite Health Programmes, launched in 2024, AIA Alta Club adopts a proactive and preventive approach, using early detection, precise measurements, and continuous monitoring to optimise physical functions, mental health, and metabolic performance.
Remarks:
- This “Brain Health Programme” is operated by a third-party service provider – Humansa Company Limited. AIA shall not be responsible for any act, negligence or omission of medical advice, opinion, service or treatment on the part of the service(s) provided by them. AIA reserves the right to amend, suspend or terminate the service without further notice. AIA is not the service provider, or the agent of the service provider, of the Services. AIA makes no representation, warranty or undertaking as to the quality and availability of the Services, and shall not be responsible or liable for the Services provided by the service provider. Under no circumstance shall AIA be responsible or liable for the acts, omission or negligence in provision of the Services (including but not limited to diagnosis, treatment and medical and healthcare services) by the service provider.
- Source: AIA Hong Kong Internal data (a total of 650 Hong Kong and Chinese Mainland residents were interviewed between 17 and 24 June 2025 to understand their attitudes towards retirement life and their retirement planning.)
- Source: Alzheimer’s Disease International (2016). Cost of Community Care for Dementia and Cognitive Impairment in Hong Kong Chinese: Social and Informal Care Time Analysis
- Source: The Chinese University of Hong Kong (2017). CUHK Launches World’s First Study Utilizing Retinal Imaging for Alzheimer’s Disease Screening in Chinese Population
- Source: AIA Hong Kong internal data (as at Dec 31, 2025).
- Source: Livingston, G., Huntley, J., Liu, K.Y. , Costafreda, S.G., Selbæk, G., Alladi, S. (2024). Dementia prevention, intervention, and care: 2024 report of the Lancet standing Commission. The Lancet, 404(10452), 572-628.
Hashtag: #AIA
The issuer is solely responsible for the content of this announcement.
About AIA Hong Kong & Macau
AIA Group Limited established its operations in Hong Kong in 1931. To date, AIA Hong Kong and AIA Macau have about 18,000 financial planners,1 as well as an extensive network of independent financial advisors, brokerage and bancassurance partners. We serve over 3.6 million customers,2 offering them a wide selection of professional services and products ranging from individual life, group life, accident, medical and health, pension, personal lines insurance to investment-linked assurance schemes with numerous investment options. We are also dedicated to providing superb product solutions to meet the financial needs of high-net-worth customers.
1 As at 30 June 2025
2 Including AIA Hong Kong and AIA Macau’s individual life, group insurance and pension customers (as at 30 June 2025)
Media OutReach
From Mexico to Hong Kong, Jose Manuel Cervantes Sanchez is Building Bridges Through Media at CUHK
Hong Kong: A Strategic Hub for Global Media
Currently enrolled in CUHK’s Global Communication programme, Jose is part of a growing wave of international students choosing Hong Kong for its strategic role as a cultural and commercial gateway between East and West. Long fascinated by Asian culture and influenced by family ties to the city, he was drawn to its unique position as a bridge between cultures. “I wanted to become a local with time and create bridges between Mexico and Hong Kong,” he said.
A school adviser first introduced him to CUHK as a strong option, and while he also considered universities in Canada and the United Kingdom, Hong Kong remained his first choice. Receiving the CUHK University Admission Scholarship confirmed his decision.
Academic Excellence and Creative Exploration
Jose’s experience in the Global Communication programme has met his expectations and more. What stands out most to him are the creative courses, which give students hands-on access to professional media equipment and the freedom to experiment. “Being encouraged to explore creativity by some professors has led me to discover new sides of myself,” he noted.
Outside the classroom, Jose has embraced life in Hong Kong with enthusiasm. From cultural events and student society gatherings to exploring local food streets, he has found the city lively and inspiring. The campus MTR station also makes it easy to travel to Shatin, Hong Kong Island, and even the Shenzhen border, adding to the convenience of student life.
A Creative Career Taking Shape in Hong Kong
Looking ahead, Jose hopes to take part in a semester exchange and a media production internship to further strengthen his practical skills. His post-graduation plans remain open, with possibilities in both Mexico’s rapidly growing entertainment industry and Hong Kong’s dynamic market.
For international students considering their options, Jose’s message is clear: CUHK offers academic quality, financial support, and a valuable foothold in one of the world’s most dynamic cities.
CUHK’s Global Communication Programme
CUHK’s Global Communication programme prepares students for an evolving media landscape by combining communication studies with a guaranteed overseas exchange and a curriculum built around real-world experience.
- Cutting-Edge Facilities: Access to a 4K-UHD Virtual Set Studio, Digital Radio Studio, and VR Lab.
- Guaranteed Global Exchange: One semester at a partner university in Asia, Europe, or North America.
- Hands-On Learning: Real-world experience through journalism projects and overseas study tours.
- International Classroom: A 1:1 ratio of international to local students with all courses taught in English.
For more information about CUHK’s Global Communication programme, visit https://admission.cuhk.edu.hk/programme/gcomn/
Hashtag: #CUHK
The issuer is solely responsible for the content of this announcement.
Media OutReach
Singapore’s Largest Pet Event Returns Bigger Than Ever with Singapore Pet Festival 2026
Featuring Cesar Millan’s Singapore Debut, Over 300 Exhibitors, 800+ Brands, International Competitions, and Four Halls of Pet Experiences
SINGAPORE – Media OutReach Newswire – 24 July 2026 – Pet lovers can look forward to the return of SG Pet Festival 2026, Singapore’s largest pet exhibition, happening from 31 July to 2 August 2026 at Marina Bay Sands Convention Centre, Halls A, B, C & D.
Spanning across four exhibition halls, this year’s festival promises its biggest edition yet, bringing together over 300 exhibitors representing more than 800 local and international brands. Visitors can expect an exciting three-day celebration filled with shopping, education, competitions, interactive experiences, exclusive launches, and entertainment for pets and their families.
“Singapore Pet Festival has always been about bringing the pet community together while creating opportunities for brands, businesses, and pet lovers to connect. As the festival continues to grow, we are committed to raising industry standards, supporting education, and introducing new experiences that benefit both consumers and businesses. This year’s festival is our biggest and most exciting edition yet, and we look forward to welcoming everyone to Marina Bay Sands,” said Angie Lim, Managing Director of Citrus Media.
Event Highlights
Shop, Save & Win
Visitors can enjoy:
- $30,000 worth of Cash Rebates & Lucky Draw Prizes
- Exclusive event-only product launches, promotions, and deals
- Official TikTok LIVE shopping sessions featuring exclusive festival promotions and participating exhibitors
- Complimentary Limited Edition Singapore Pet Festival Tote Bag (while stocks last)
- Complimentary themed photobooth print-outs for qualifying spenders
- Exclusive giveaways and brand activations throughout the festival
Singapore’s Largest Pet Marketplace
With over 300 exhibitors showcasing 800+ brands, visitors can explore the latest products and services for dogs, cats, birds, small animals, aquatics, and more.
A specially curated Food Street featuring 18 food booths will also offer a delicious selection of food, refreshing beverages, and indulgent desserts, giving visitors plenty of dining options throughout the festival.
International & Industry Highlights
Singapore Pet Festival continues to strengthen its position as a leading regional pet event by welcoming exhibitors and industry professionals from across Asia.
Highlights include:
- International exhibitors from across Asia, including the Japan Pavilion and Korea Pavilion
- Singapore’s first International Society of Canine Cosmetologists (ISCC) Grooming Certification & Competition
- The 8th TICA Cat Show, featuring pedigreed cats and renowned breeders
- National Dog Obedience Competition, featuring Singapore’s top obedience teams in a live showcase of skill and teamwork supported by Pets Enterprises & Traders Association Singapore (PETAS)
- International judging panels and industry experts
Dedicated Experiences for Every Pet Lover
Visitors can enjoy:
- A dedicated Hall D for Cats & Small Animals, showcasing curated brands, activities, and live animal displays, including birds, guinea pigs and chinchillas
- Interactive pet-friendly activities and experiences
- Exclusive themed pet photo shoot experiences
Education & Community
Beyond shopping, Singapore Pet Festival aims to educate and connect the pet community through:
- Educational talks, workshops, and live demonstrations
- Meet-and-greet opportunities with veterinarians, trainers, groomers, and industry professionals
- Animal welfare groups hosting on-site adoption drives, giving rescued animals the opportunity to find loving forever homes while promoting responsible pet adoption
- A platform connecting pet owners, businesses, and animal lovers across the region
Exclusive Media Preview
Ahead of the public opening, invited media representatives, content creators, VIP guests and industry partners will enjoy exclusive early access to Singapore Pet Festival 2026 during the VIP Preview Session on Friday, 31 July, from 10:00 AM.
The preview offers creators a first-hand shopping experience, early access to new product launches and exclusive deals, opportunities to create content before the crowds arrive, and networking with brands and fellow creators.
Hashtag: #clubpets #sgpetfestival #petevents #petexpo #petfair
https://www.clubpets.com.sg/
https://www.facebook.com/CLUBPETS
https://www.instagram.com/clubpets.sg/
https://www.tiktok.com/@clubpets
The issuer is solely responsible for the content of this announcement.
About Singapore Pet Festival
Organised by Citrus Media, Singapore Pet Festival is Singapore’s largest pet exhibition, bringing together pet owners, businesses, brands, professionals, and animal lovers under one roof. Through education, innovation, community engagement, and meaningful collaborations, the festival continues to promote responsible pet ownership while supporting the growth of the regional pet industry.
About Citrus Media
Citrus Media Pte Ltd is a Singapore-based events and media company dedicated to connecting communities through innovative exhibitions, digital media, and lifestyle platforms. The company is the organiser of flagship events including Singapore Pet Festival (SGPF), Singapore Cat Carnival, Blissful One-Stop Wedding Show (BOWS), and operates the Clubpets ecosystem, comprising Clubpets Marketplace, VIPaws Membership Programme, and digital media channels. Citrus Media is committed to creating meaningful experiences that bring together consumers, brands, and industry partners.
Link: https://www.youtube.com/watch?v=SwgVyMKMj2M
Spectacular Mountain Scenery, Nature‘s Air Conditioner
From the dazzling urban energy of Guiyang’s Qingyun Market to the starry nightscape of Xijiang Qianhu Miao Village, and from the majestic Huangguestu Waterfall to the sky-high Huajiang Canyon Bridge—the “world’s highest bridge”—every corner of Guizhou is a masterpiece worth pausing for.
“Guizhou’s summer feels like natural air conditioning,” shared a young Vietnamese travel influencer. “The seamless blend of daytime nature and vibrant city life made our journey incredibly exciting and fulfilling”
Link: https://www.guizhoutravel.com/feature/list
Immersive Culture & Play your way Through Guizhou
During their trip, the influencers dressed in exquisite traditional Miao costumes for stunning social media photos against the backdrop of historic wooden stilt houses. They also explored urban landmarks like Qingyun Market and Colorful Guizhou Town, experiencing the fusion of local heritage and modern trends amidst neon lights and bustling night markets. Food-wise, local delicacies like sour fish soup, beef rice noodles, and Siwawa (veggie wraps) continuously delighted their palates, offering a perfect mix of cultural depth and trendy adventures.
Pack your bags and go: Effortless Travel to Your Next Getaway
With direct flights now operating from Hanoi and Ho Chi Minh City to Guiyang—taking just over three hours—traveling to Guizhou has never been easier. Supported by China’s 240-hour visa-free transit policy and a safe, welcoming environment, Guizhou is becoming the ideal and ultimate “summer escape” destination for young Vietnamese travelers.
Guizhou is actively building a world-class tourism product system tailored for the international market, centering on the core themes of “Summer Escape + Eco-tourism + Cultural Experience.”
Pack your bags this summer and embark on your own adventure to mystical Guizhou!
Discover more of mystical Guizhou: www.guizhoutravel.com
Hashtag: #Guizhou #Vietnam #SummerEscape
The issuer is solely responsible for the content of this announcement.
