Media OutReach

AIA launches AIA Voluntary Health Insurance SelectWise Scheme Elevating in-patient care at designated hospitals[1]

Published

2 months ago

03/02/2026

For a limited time, customers can enjoy up to 7 months’ premium refund[2] upon successful application with tax deduction benefits

HONG KONG SAR – Media OutReach Newswire – 3 February 2026 – In a strategic response to customers’ growing need for unparalleled medical and in-patient experience, AIA has launched the AIA Voluntary Health Insurance SelectWise Scheme (“SelectWise”), the first VHIS plan in the market to feature a dedicated medical journey.³ Designed for everyday consumers seeking more quality healthcare at an affordable budget, SelectWise has no sub-limits on individual benefit items,⁴ a feature typically seen in high-end medical insurance. By choosing in-patient care at SelectWise Designated Hospitals⁵in Hong Kong, customers can also enjoy upgraded room types.¹

A recent survey⁶ by AIA Hong Kong showed that nearly half (46%) of respondents across the city prioritise comfort and privacy during hospitalisation, while three in five (57%) have sought or considered medical care in Chinese Mainland. SelectWise allows customers to plan northbound medical care journeys with the first-in-industry⁷ Care Concierge⁸ services, including dedicated Service Ambassador.

Alice Liang, Chief Proposition & Healthcare Officer of AIA Hong Kong & Macau, said the AIA Voluntary Health Insurance SelectWise Scheme is a strategic response to customers’ growing need for access to quality private healthcare through product innovation.

Ms Alice Liang, Chief Proposition & Healthcare Officer of AIA Hong Kong & Macau, said, “With Hongkongers’ pressing need for quality private healthcare, medical insurance is more important than ever. At AIA, we are committed to addressing customer needs through innovation. SelectWise combines a curated medical network with one-stop services, giving customers access to quality private healthcare with peace of mind and a reasonable budget, delivering on our purpose of Healthier, Longer, Better Lives.

SelectWise is more than a product innovation; it represents a significant step forward in AIA’s commitment to advancing our Integrated Health Strategy (IHS) and reshaping the medical insurance ecosystem. This initiative builds on the momentum of AIA’s inaugural Healthcare Financing Summit in June last year and reinforces our ongoing efforts to foster cross-sector collaboration in Hong Kong’s medical landscape. Through IHS, we aim to make healthcare more accessible, more affordable, and more effective for the communities we serve.”

Upgraded room types¹ or quality in-patient experience at designated hospitals across Hong Kong, Macau and Chinese Mainland

In Hong Kong, customers opting for network doctors within the SelectWise Medical Network⁹ can enjoy semi-private rooms at designated hospitals,^1,5 with all medical expenses during hospitalisation pre-approved¹⁰ for peace of mind. In Macau, semi-private room access is also available at designated hospitals.^1,5 In Chinese Mainland, customers may choose between two groups of SelectWise Designated Hospitals⁵: standard private rooms (currently there are seven group A hospitals in the Greater Bay Area) or semi-private rooms (at over 1,700 group B hospitals across Chinese Mainland currently),¹¹ addressing the growing demand in northbound medical treatment.

Ms Alice Liang, Chief Proposition & Healthcare Officer of AIA Hong Kong & Macau (centre), Dr York Chow, Head of Medical Office of AIA Hong Kong & Macau (sixth from left) and Dr Alexander Chiu, Head of Medical and Healthcare Provisions of AIA Hong Kong & Macau (sixth from right) with hospital representatives: Dr Yannie Soo of Union Hospital, Ms Grace Wong of Hong Kong Baptist Hospital, Mr Gilbert Lee of St. Paul’s Hospital, Mr Eric Wong of St. Teresa’s Hospital, Ms Qi Wei of Kiang Wu Hospital, Dr Jasperine Ho of The University of Hong Kong-Shenzhen Hospital, Mr Brian Siu of Shenzhen New Frontier United Family Hospital, Ms Lincole Lin of Guangzhou United Family Hospital, Ms Summer Suen of Zhongshan Chen Xinghai Hospital of Integrated Traditional Chinese and Western Medicine, and Mr Leo Shen of Shenzhen Heng Sheng Hospital, Guangzhou Xin Shi Hospital and Foshan Fosun Chancheng Hospital

SelectWise has no sub-limits on individual benefit items⁴ for key medical expenses, offering customers greater flexibility in coverage to allocate payouts on items that matter most.

Hong Kong’s first VHIS plan delivering a dedicated medical journey with full care from doctor search to recovery³

SelectWise delivers a fully integrated medical journey through the combination of the curated SelectWise Medical Network⁹ and the industry-first⁷ Care Concierge⁸ services in Chinese Mainland. This one-stop approach ensures simplicity, predictability and confidence by connecting every stage of the healthcare experience.

The SelectWise Medical Network⁹ includes multi-disciplinary specialists and healthcare professionals across Hong Kong, supporting customers from doctor search and appointment booking to diagnosis, treatment, hospitalisation, payment and recovery. For customers seeking care in Chinese Mainland, unfamiliar procedures can be daunting. The dedicated 1-to-1 Service Ambassador from Care Concierge⁸ provides personalised assistance — from pre-approval of medical expenses^10,12to tailored medical and nursing support throughout diagnosis, treatment and recovery.

First-in-industry¹³ instant online booking for specialists

Through the AIA+ mobile app, customers can access the industry-first¹³ “Find/Book Doctors” feature,¹⁴ enabling instant filtering of specialists within the SelectWise Medical Network,⁹ identification of designated hospitals⁵ and appointment booking. Network doctors also assist with pre-approval of medical expenses¹⁰ and cashless services,¹⁵ giving customers full visibility of their medical costs without the stress of bill payments and claims.

With roots in Hong Kong, AIA today provides personal medical insurance to one in three individuals in Hong Kong.¹⁶ The company tirelessly works with its partners and stakeholders to shape a sustainable future for medical protection in Hong Kong.

Key product features of the AIA Voluntary Health Insurance SelectWise Scheme include:

Option to stay in a comfortable room type¹during hospitalisation	Basic ward room coverage across Asia Comfortable room types¹ at SelectWise Designated Hospitals⁵ in Hong Kong, Macau and Chinese Mainland In Hong Kong: Semi-private rooms,¹ if all attending registered medical practitioners and surgeons who provides medical services during the confinement are network doctors of SelectWise Medical Network,⁹ with all medical expenses incurred during confinement pre-approved¹⁰ In Macau: Semi-private rooms¹ In Chinese Mainland¹⁷: Two groups of SelectWise Designated Hospitals⁵ for selection – standard private rooms (for group A hospitals in the Greater Bay Area) or semi-private rooms (for group B hospitals across Chinese Mainland)¹¹ Lifetime limit of up to HK$60 million and annual limit of up to HK$12 million Extensive protection with no itemised benefit sublimit for key medical expenses⁴
Higher benefit amount for network benefit	Higher benefit amount for pre- and post-confinement / day case procedure outpatient care, Chinese medicine practitioner outpatient care, and day surgery cash benefit if customers meet the below conditions: In Hong Kong: Medical services are directly prescribed, managed, supervised or carried out by network doctors of SelectWise Medical Network⁹and all medical expenses incurred are pre-approved¹⁰ (if applicable) In Macau and Chinese Mainland¹⁷: Receiving medical services at SelectWise Designated Hospitals⁵
Dedicated medical journey connected by quality SelectWise Medical Network⁹	Access to a network of multi-disciplinary medical specialists and healthcare professionals within the vast SelectWise Medical Network⁹ First-in-industry¹³ “Find/Book Doctors” feature¹⁴via the AIA+ mobile app for instant online appointment with network doctors, enabling easy filtering of specialities, doctors, and SelectWise Designated Hospitals⁵ available for admission Network doctors will assists customers in submitting applications for pre-approval of medical expenses¹⁰ and cashless services,¹⁵ offering customers peace of mind without the hassle of medical bill payments and claims
Tailored coverage and support to facilitate a supreme medical experience in Chinese Mainland	Upgraded first-in-industry⁷ value-added service Care Concierge⁸: 1-to-1 concierge support of Service Ambassador Medical Companion Service provides administrative support prior to applying pre-approval for medical expenses¹⁰^,12offering personalised care from diagnosis, treatment to recovery Online family doctor service with delivery of designated medications¹⁸ Transportation fee subsidy benefit for receiving medical services for non-emergency treatment in Chinese Mainland¹⁹
Elderly cancer support – waiver of deductible for designated cancer^{20, 21}	The remaining balance of the annual deductible in relation to the medical services arising from the insured person’s designated cancer²⁰ will be waived²¹ if the insured person is aged 75 or above and is unfortunately diagnosed with designated cancer²⁰
Certified Plan under the Voluntary Health Insurance Scheme	Quality medical coverage, while customers can apply for tax deduction on qualifying premium²²

List of SelectWise Designated Hospitals⁵:

Hong Kong

Macau

Chinese Mainland

Union Hospital
Hong Kong Baptist Hospital
St. Paul’s Hospital
St. Teresa’s Hospital

Kiang Wu Hospital

Group A

The University of Hong Kong-Shenzhen Hospital (International Medical Center)
Shenzhen New Frontier United Family Hospital
Shenzhen Heng Sheng Hospital
Guangzhou United Family Hospital
Guangzhou Xin Shi Hospital
Zhongshan Chen Xinghai Hospital of Integrated Traditional Chinese and Western Medicine
Foshan Fosun Chancheng Hospital

Group B

Over 1,700 hospitals across Chinese Mainland

(as of October 2025)

From now until 31 March 2026, customers who successfully apply for SelectWise and designated insurance plans can enjoy up to 7 months of premium refund.² The SelectWise Medical Series is available in Macau and Pearl editions, offering tailored solutions to meet the diverse needs of customers.

Notes:

To be eligible for semi-private room during confinement in SelectWise Designated Hospitals in Hong Kong, all of the following conditions must be fulfilled: (i) the insured person is confined in a SelectWise Designated Hospital in Hong Kong; (ii) all of the attending registered medical practitioners and surgeons who provide medical services during the confinement are network doctors of SelectWise Medical Network; and (iii) the network doctor of SelectWise Medical Network must have submitted the completed Prior-Authorization Request Form for pre-approval of medical expenses on behalf of the insured person to the Company in respect of all medical services to be obtained by the insured person for the disability during the confinement, and the Company must have approved such Prior-Authorization Request Form before the network doctor of SelectWise Medical Network provides medical services to the insured person. Alternatively, if all of the eligibility requirements for semi-private room set out above are met, a lower ward class cash benefit will be paid if the insured person is confined in a ward class lower than the eligible semi-private room in a SelectWise Designated Hospital in Hong Kong. When the network doctor of SelectWise Medical Network fills in the Prior-Authorization Request Form for application for pre-approval of medical expenses on behalf of the insured person, please be reminded to inform the network doctor of SelectWise Medical Network of the insured person’s personally preferred room type.
Terms & conditions apply. Refer to the promotional leaflet for details. Premium refund and premium discount (including e-premium coupon, if any) are not eligible for tax deductions.
The first VHIS plan in the market that enables the insured person to be eligible for a semi-private room instead of a ward room during confinement, if all of the following conditions are fulfilled: (i) the insured person is confined in a SelectWise Designated Hospital in Hong Kong; (ii) all of the attending registered medical practitioners and surgeons who provide medical services during the confinement are network doctors of SelectWise Medical Network; and (iii) the network doctor of SelectWise Medical Network must have submitted the completed Prior-Authorization Request Form for pre-approval of medical expenses on behalf of the insured person to the Company in respect of all medical services to be obtained by the insured person for the disability during the confinement, and the Company must have approved such Prior-Authorization Request Form before the network doctor of SelectWise Medical Network provides medical services to the insured person, as of 27 October 2025 compared against VHIS plans offered by major Hong Kong insurance companies. A “dedicated medical journey” means that SelectWise Medical Network supports customers at every touchpoint – from doctor search to diagnosis, treatment, payment and recovery – integrating the key stages of customers’ medical journey.
No itemised benefit sublimit for medically necessary services, provided the claims will be evaluated based on reasonable and customary charges. Claim amount is subject to the benefit limits as set out in the benefit schedule including annual benefit limit, lifetime benefit limit and annual deductible. Please also refer to the product brochure for the details and definition of “reasonable and customary” and “medically necessary”. Benefits payable related to the confinement are subject to the applicable covered room.
The list of SelectWise Designated Hospitals can be retrieved from AIA’s website (www.aia.com.hk) and may be varied, updated and amended from time to time at AIA’s sole discretion. Any change shall be deemed as effective on the date of publication on the Company’s website irrespective of whether any separate notice is given. All the claims settlement will be subject to the final bill and the policy terms and conditions. For confinement in SelectWise Designated Hospitals in Chinese Mainland, the covered room shall be determined according to the group of hospitals (either group A or group B) which the relevant SelectWise Designated Hospital falls within. Please note that the list of SelectWise Designated Hospitals (group B) in Chinese Mainland is only available in Traditional Chinese and Simplified Chinese. AIA shall not be responsible for any act, negligence or omission of any of the hospital within the list of SelectWise Designated Hospitals in the provision of services, treatments, opinions and advice.
In August 2025, AIA conducted an online survey with 1,000 Hong Kong residents aged 18 to 65.
For Care Concierge, the first-in-industry statement refers to Hong Kong insurance industry-first healthcare support that integrates (a) dedicated concierge service with a suite of healthcare and support services for the eligible insured person and (b) the medical home visit service in Chinese Mainland for the eligible insured person’s parents, as of 31 January 2024 compared against similar services offered by major Hong Kong insurance companies. AIA is not the service provider or the agent of the service provider.
The services are provided in Chinese Mainland by the designated third party service provider engaged by AIA, subject to change from time to time at our discretion. It is an additional value-added service and does not form part of the contractual benefits. AIA is not the service provider or the agent of the service provider. AIA makes no representation, warranty or undertaking as to the quality and availability of the service and shall not accept any responsibility or liability for the services provided by the service provider(s). Under no circumstance shall AIA be responsible or liable for the acts or omissions or negligence in provision of the services (including but not limited to diagnosis, treatment and medical and healthcare services) by the service provider.
SelectWise Medical Network is only available in Hong Kong and refers to designated third party medical network service providers engaged by AIA. The designated third party medical network service providers are independent contractors and are not agents or employees or representatives of AIA. AIA does not guarantee the provision of services or treatment by a particular medical network / service provider or the number of medical network(s) / service provider(s) available. For details, please refer to the product brochure.
Request for pre-approval of medical expenses is subject to AIA’s approval. It is an additional value-added service and does not form part of the contractual benefits. Depending on your policy coverage, you may be required to pay part of the bill later.
For details on the exact room entitlement, please refer to the Covered Room as stated in the benefit schedule of the product brochure. For any confinement and / or medical services received in non-SelectWise Designated Hospitals in Chinese Mainland, only the benefits stated in the VHIS Standard Plan will be payable under this plan, subject to the benefit limits of the VHIS Standard Plan; while benefits are not payable under the SelectWise Medical Plan and the SelectWise Pearl Medical Plan.
The insured person is required to submit the application form for the pre-approval & cashless service of medical expenses to AIA. We use the “Reasonable & Customary” guideline to ensure all procedures are medically necessary, and costs are fair, based on market data.
For online instant booking, the first-in-industry statement refers to Hong Kong insurance industry-first online instant booking service for specialists within the medical network, as of 13 October 2025 compared against similar mobile applications / web portals offered by major Hong Kong insurance companies. Applicable to SelectWise Medical Network only.
Applicable to designated third party medical network service provider(s) only.
Availability of the cashless service is subject to designated third party medical service providers and AIA’s approval. It is an additional value-added service and does not form part of the contractual benefits. Depending on your policy coverage, you may be required to pay part of the bill later.
Based on Hong Kong Special Administrative Region Census and Statistics Department – Thematic Household Survey Report No. 78, January 2024, Table 7.1a and AIA internal data.
For any confinement and / or medical services for the insured person which are rendered or undertaken in a non-SelectWise Designated Hospital in Chinese Mainland, only the benefits stated in the VHIS Standard Plan will be payable under this plan, subject to the benefit limits of the VHIS Standard Plan, while benefits are not payable under the SelectWise Medical Plan and the SelectWise Pearl Medical Plan.
The medications which can be prescribed under Online Family Doctor Service of Care Concierge are certain over-the-counter medications (i.e. medications without the requirement for a prescription issued by registered medical practitioners), and certain prescription medications. The prescription medications may only be prescribed if the insured person submits the valid prescription issued by a registered medical practitioner in Chinese Mainland subject to the relevant local laws and regulations. The prescription of any medication, regardless of whether it is over-the-counter or prescribed medication, is subject to the availability and certain limitations and requirements of the relevant medications, the review of the valid prescription submitted by the insured person (applicable to the prescribed medications), and the assessment by the designated family doctor on the suitability and conditions of the insured person at the sole discretion of the designated family doctor and / or the service provider. The delivery of medications is subject to geographical limitation and certain limitations and / or requirements of the medications. The costs of the medications and the medications delivery shall be borne by the customer and be settled directly with the service provider. For details of the prescription and delivery of the medications, please contact the service provider.
This benefit shall be payable for each day the insured person receives medical services for non-emergency treatment in SelectWise Designated Hospitals in the Chinese Mainland for which designated benefits are payable, subject to the maximum limits as stated in the benefit schedule.
The term “designated cancer(s)” shall mean all stages of malignant cancer and carcinoma-in-situ, but will specifically exclude any of the following: (a) any tumour which is histologically classified as pre-malignant; (b) abnormal lesions of cervix uteri classified as cervical intra-epithelial neoplasia grade I (CIN I) and grade II (CIN II); and (c) any cancer where HIV infection is also present. The designated cancer must be confirmed by the insured person’s attending specialist in writing and supported by clinical, radiological, histological or laboratory evidence reasonably acceptable to us. Please refer to the policy contract for details and the claim conditions.
This waiver of deductible is not applicable if the policyholder or the insured person is aware of, or shall be reasonably aware of, such designated cancer within the first 90 days from the policy effective date. If the insured person is diagnosed with sickness other than designated cancer with eligible expenses incurred, such eligible expense is subject to the remaining balance of annual deductible amount (if any). The elderly cancer support – waiver of deductible for designated cancer is not applicable to policy with $0 annual deductible option.
Qualifying premiums under a Certified Plan of VHIS is one of the allowable tax deductions under salaries tax and personal assessment, it does not equate to a direct deduction from total tax payable. For details on tax deductions (e.g. eligibility for tax deductions), please visit www.vhis.gov.hk and www.ird.gov.hk/eng/faq/vhis_qp.htm and consult your own tax and accounting advisors for tax advice. Premium refund and premium discount (including e-premium coupon, if any) are not eligible for tax deductions.

Important disclaimer

AIA Voluntary Health Insurance SelectWise Scheme is only available in Hong Kong and can be purchased as a basic plan or as an add-on plan. You can also choose to purchase AIA Voluntary Health Insurance Standard Scheme. SelectWise Medical Plan (only available in Macau) and SelectWise Pearl Medical Plan (available in Hong Kong and Macau) can be purchased as a basic plan or as an add-on plan. You have the right to purchase AIA Voluntary Health Insurance SelectWise Scheme / SelectWise Medical Plan / SelectWise Pearl Medical Plan as a standalone plan without purchasing other insurance products at the same time.

All information above is for reference only and does not constitute any offer and/or insurance product recommendation. The product information in this material does not contain the full terms of the product. For the details of the product features, terms and conditions, exclusions and key product risks, please refer to the product brochure and policy contract of relevant products or visit AIA Hong Kong’s website. In case you want to read policy contract sample before making an application, you can obtain a copy from AIA. Life insurance policies are long-term contracts of insurance.

Hashtag: #AIA

The issuer is solely responsible for the content of this announcement.

About AIA Hong Kong & Macau

AIA Group Limited established its operations in Hong Kong in 1931. To date, AIA Hong Kong and AIA Macau have about 18,000 financial planners¹, as well as an extensive network of independent financial advisors, brokerage and bancassurance partners. We serve over 3.6 million customers², offering them a wide selection of professional services and products ranging from individual life, group life, accident, medical and health, pension, personal lines insurance to investment-linked assurance schemes with numerous investment options. We are also dedicated to providing superb product solutions to meet the financial needs of high-net-worth customers.

¹ As at 30 June 2025
² Including AIA Hong Kong and AIA Macau’s individual life, group insurance and pension customers (as at 30 June 2025)

Media OutReach

Valle Venia presents: LPS feat. Natalia Sarsgard: J’ai dû m’arrêter

Published

17 hours ago

27/03/2026

Media Outreach

NEUSTADT AN DER WEINSTRASSE, GERMANY – Newsaktuell – 27 March 2026 – The song by Leo Philipp Schmidt and Valle Venia captures the feeling of losing oneself in a world that is growing ever louder and faster, where restlessness and superficiality cause relationships, friendships, and connections to dissolve and be sacrificed.

J’ai dû m’arrêter LPS feat. Natalia Sarsgard/Leo Philipp Schmidt

With emotional depth, singer Natalia Sarsgard describes the path to finding oneself again, to gathering one’s thoughts, to remaining silent, to withdrawing—in order to reflect in the silence, in the comfort, and in the seclusion, to feel and reconnect with ourselves and others.

Through her multifaceted voice, Natalia Sarsgard’s interpretation of the song conveys how strength and courage can arise from deep vulnerability. Without even realizing it, one is accompanied by the confidence that what was thought to be lost can be found again.

Youtube: https://youtu.be/CINjhTHtmno

J’ai Du M’arreter – LPS, https://open.spotify.com/intl-de/album/6BvbJ0VAAvMwciCD7q7BC8
https://shop.valle-venia.de/products/different-ways
https://www.amazon.de/Different-Ways-feat-Various-Artist/dp/B0CMJVQV2M
https://valle-venia.de/30S/JaiDuMarreter.mp4

www.valle-venia.com
Hashtag: #ValleVenia

The issuer is solely responsible for the content of this announcement.

Media OutReach

YesAsia Holdings Achieves Record-Breaking Revenue and Net Profit in 2025

Published

18 hours ago

27/03/2026

Media Outreach

Final Dividend Increases by 33.3% to HK10 Cents per Share

Dual Engines, Global Reach: B2C-B2B Synergy Drives Market Expansion

Results Highlights

Revenue hit a new high of US$501.54 million, representing a strong YoY growth of 45.0%
Gross profit rose by 40.9% to US$148.50 million; operating profit increased by 28.2% to US$31.90 million
Net profit grew by 21.5% to US$23.14 million
The Board has proposed a final dividend of HK10 cents per share, up 33.3% year-on-year
Business-to-consumer (B2C) platform YesStyle recorded revenue of US$347.48 million, up 30.8%, accounting for 69.3% of the Group’s total revenue
Revenue of business-to-business (B2B) platform AsianBeautyWholesale (ABW) surged by 91.7% to US$148.89 million, accounting for 29.7% of the Group’s total revenue
Non-core markets (excluding the US, UK, Canada, Australia) accounted for over 60% of the Group’s total revenue for the first time, with Latin America and the Middle East achieving remarkable growth
The Group strengthened its global logistics network to improve economies of scale, opened a second AMR warehouse in Hong Kong and a new warehouse in South Korea, reducing freight costs as a percentage of revenue to 18.7%

HONG KONG SAR – Media OutReach Newswire – 27 March 2026 – YesAsia Holdings Limited (“YesAsia Holdings”, together with its subsidiaries, the “Group”) (02209.HK), a leading e-commerce platform operator recognized for its expertise in curating Asian beauty and lifestyle products, announced today its annual results for the year ended 31 December 2025 (the “Year”).

The Group’s revenue rose by 45.0% to US$501.54 million, boosted by the global K-Beauty momentum and the scaled expansion of its B2B platform, which accounted for nearly 30% of the Group’s revenue. Gross profit increased by 40.9% to US$148.50 million, and gross profit margin remained relatively stable at 29.6%. Operating profit also grew by 28.2% to US$31.90 million. Net profit for the Year climbed 21.5% to US$23.14 million, with a net profit margin of 4.6%. Basic earnings per share was US5.62 cents (2024: US4.74 cents).

As at 31 December 2025, the Group maintained a solid financial position with bank and cash balances amounting to US$15.94 million. In the view of YesAsia Holdings’ solid operating performance, healthy cash reserves and future capital requirements, the Board has proposed a final cash dividend of HK10 cents per share (2024: HK7.5 cents per share).

Market diversification pays off as non-core markets lead global growth

Building on stable revenue from its core markets (the US, UK, Canada, and Australia), the Group accelerated its expansion into mainland Europe, Latin America, the Middle East, and other emerging markets. In 2025, non-core markets accounted for over half of the Group’s total revenue, significantly outpacing core markets in growth and becoming the primary catalyst of its business across the globe. Among these regions, Latin America and the Middle East recorded the strongest upward trend, with growth of 224.4% and 75.5% respectively, while Europe and Associated Countries remained the Group’s largest regional market.

Social media marketing and influencer engagement remain core drivers of YesStyle‘s growth strategy. During 2025, the number of YesStyle influencers increased to over 502,000, representing a year-on-year growth rate of approximately 24.6%. Revenue generated from influencer referrals reached approximately US$104.8 million, up approximately 43.0% year‑on‑year, and accounted for approximately 30% of YesStyle‘s total revenue, highlighting the continued strengthening of the YesStyle influencer ecosystem.

Meanwhile,YesStyle bolstered its localization efforts to capture opportunities in non-English-speaking markets. In July 2025, it launched a Polish-language website, expanding its language offerings to nine. Combined with social-media-driven marketing, regional campaigns via a robust network of influencers, and AI-powered solutions, the Group extended K-Beauty’s reach to a broader audience worldwide. This momentum is further amplified by the opening of Yesful Land in Seoul, South Korea, a physical hub where influencers and the K-Beauty community can converge and create authentic content, bridging digital engagement with real-world experience.

B2C-B2B synergy fuels performance with ABW business scaling rapidly

YesAsia Holdings is an authorized distributor for over 475 K-Beauty brands, serving both B2C and B2B channels. The dual-growth-engine strategy continued to bear fruit in 2025, fortifying the Group’s overall market influence and ongoing advancement.

Notably, ABW maintained its vigorous growth trajectory in 2025, with the newly launched ABW Offline business generating almost US$50 million in revenue in its debut year, underscoring the strong international retail demand for K-Beauty products. During the Year, ABW established distribution networks for 56 leading retailers across 26 markets, spanning North America, Europe, Latin America, the Middle East and Asia. Prominent partners include Target, Costco, Primark, Douglas, Sally Beauty, Watsons, and Nykaa. These collaborations have enabled the Group and its K-Beauty brand partners to reach millions of consumers through established offline retail networks, effectively tapping into a market segment that remains significantly larger than its online counterpart.

Mr. Joshua Lau, Founder, Executive Director and Chief Executive Officer, said: “Looking ahead, we are confident that K-Beauty’s global development impetus will only gather steam as it has transitioned from a niche category into a mainstream retail staple. To capture the opportunities that arise, we will deepen engagement in non-core markets through targeted and localized digital initiatives. At the same time, we are accelerating our B2B business by connecting K-Beauty brands with international retailers, and leveraging our logistics network and AI-driven capabilities. With dual growth engines in B2C and B2B, advanced technology, and a dedicated team, YesAsia Holdings is well-positioned to soar to new heights and deliver long-term value to shareholders and stakeholders.”

Hashtag: #YesAsiaHoldings

The issuer is solely responsible for the content of this announcement.

About YesAsia Holdings Limited (02209.HK)

Established in 1997, YesAsia Holdings is a leading e-commerce platform operator recognized for its expertise in identifying and procuring quality Asian beauty, fashion, lifestyle and entertainment products. Headquartered in Hong Kong, the Group deliver products promptly and efficiently to a global audience through its strong ties with over 400 leading Asian beauty brand and supplier partners. The Group operates three major platforms: YesStyle, an e-commerce B2C platform for serving the increasingly popular Asian beauty, fashion and lifestyle products, particularly Korean beauty products; AsianBeautyWholesale, a B2B platform for Asian beauty products; and YesAsia, an e-commerce retail platform for entertainment products. YesAsia Holdings is a constituent of the MSCI Hong Kong Micro Cap Index.

For more information, please visit the Group’s official website: https://www.yesasiaholdings.com/

Media OutReach

Best Mart 360 Announces 2025 Annual Results

Published

18 hours ago

27/03/2026

Media Outreach

Recorded Continuous Growth in Revenue, Proposed a final dividend of HK9.0 cents per share

Highlights:

Revenue increased by 2.2% to approximately HK$2,867.7 million.
Gross profit increased by 0.7% to approximately HK$1,035.1 million.
Profit attributable to owners of the Company recorded approximately HK$219.7 million.
As at 31 December 2025, the Group operated a total of 183 chain retail stores (2024: 176), including 178 retail stores in Hong Kong and 5 retail stores in Macau.
Basic earnings per share was approximately HK22.0 cents. The Board recommended the payment of final dividend of HK9.0 cents per share.

Financial Highlights:

HK$’000	Year ended 31 Dec 2025	Year ended 31 Dec 2024 (Restated)	Change
Revenue	2,867,695	2,805,146	+2.2%
Gross profit	1,035,074	1,027,997	+0.7%
Gross profit margin	36.1%	36.6%	-0.5 p.p.
Profit attributable to owners of the Company	219,730	245,901	-10.6%

HONG KONG SAR – Media OutReach Newswire – 27 March 2026 – Best Mart 360 Holdings Limited (“Best Mart 360” or the “Company”, together with its subsidiaries, the “Group”; stock code: 2360.HK), a leisure food retailer in Hong Kong, announced its results for the year ended 31 December 2025. During the year, the revenue recorded by the Group amounted to approximately HK$2,867,695,000 (2024: HK$2,805,146,000), representing an increase of approximately 2.2%.

During the Financial Year under Review, gross profit was approximately HK$1,035,074,000 (2024: HK$1,027,997,000), representing an increase of 0.7%. The Group’s gross profit margin for the year was approximately 36.1%, compared to approximately 36.6% in 2024. This contraction in margin was primarily attributable to the strategic implementation of enhanced promotional campaigns designed to navigate the ongoing trend of consumption downgrading and intensified market competition.

Profit attributable to owners of the Company for the year was approximately HK$219,730,000 (2024 (Restated): approximately HK$245,901,000), primarily due to a slight reduction in average revenue per store and a contraction in gross profit margin, which collectively impacted overall profitability. The net profit margin (before interest and tax) moderated to approximately 9.8%, down from approximately 11.2% for the year ended 31 December 2024 (Restated).

For the Financial Year under Review, basic earnings per share was approximately HK22.0 cents. The Board recommended the payment of final dividend of HK9.0 cents per share.

BUSINESS REVIEW
Strategy Adjustment & Opened 10New Retail Stores
As at 31 December 2025, the Group operated a total of 183 chain retail stores, including 178 chain retail stores (31 December 2024: 170 stores) in Hong Kong and 5 chain retail stores (31 December 2024: 6 stores) in Macau respectively. During the Financial Year under Review, the Group opened 10 new retail stores and closed 3 stores upon expiration of their respective lease terms in alignment with the Group’s strategy adjustment.

The ratio of rental expense (cash basis) to sales revenue of retail stores for the year ended 31 December 2025 was approximately 9.6%, which was similar to that of approximately 9.6% for the year ended 31 December 2024.

Introduced Popular Brands & Launched on Grocery Delivery Platform
Hong Kong residents’ growing propensity to spend in Mainland China, coupled with inbound visitors’ preference for in-depth experiences, more rational and prudent consumption patterns, as well as the intensified competition in the local market from Mainland China e-commerce players leveraging economies of scale, the Hong Kong retail market is undergoing a structural long-term transformation, with the industry’s competitive landscape and consumption behaviour being reshaped.

In response to the challenging business environment, the Group adopted a series of timely and targeted measures to navigate these difficulties. These included optimizing product mix and strengthening the offering of basic foodstuffs covering cereals, noodles, canned food, milk, chilled and frozen food, daily necessities as well as basic groceries. The Group also introduced popular Mainland brands as well as imported a wide range of specialty food from around the world to meet the needs and expectations of local consumers and visiting tourists. To further strengthen its business, the Group launched on the Foodpanda grocery delivery platform during 2025 to expand its online sales channels, and rolled out a variety of promotional initiatives including shopping vouchers. These initiatives collectively contributed to the Group’s sales growth during the Financial Year under Review.

The Group procured quality products from overseas suppliers as well as brand owners or importers in Hong Kong. For the year ended 31 December 2025, the Group offered a total of approximately 3,425 stock keeping units (“SKU”) of products (for the year ended 31 December 2024: approximately 3,653 SKU) from suppliers principally from (but not limited to) Japan, Mainland China, Europe, Vietnam, Korea, the United States and other Asia-Pacific countries.

The Group sourced the most popular and trendy food products from various regions, striving to provide customers with diverse, multi-brand, and multi-category global product choices.

As at 31 December 2025, the total amount of inventories of the Group amounted to approximately HK$316,841,000 (31 December 2024: approximately HK$339,513,000), representing a decrease of approximately 6.7% year-on-year. The decrease in the Group’s total inventories was mainly attributable to optimised inventory management and the timing shift of the Lunar New Year holiday from January to February.

During the Financial Year under Review, the Group continued to actively develop private label products that on one hand allowed the Group to capture pricing advantages and exercise a higher level of quality control over its products and on the other hand further uplift its brand awareness and strengthen customers’ loyalty. For the Financial Year under Review, sales derived from private label products were approximately HK$520,821,000 (for the year ended 31 December 2024: approximately HK$477,222,000), accounted for approximately 18.2% of the Group’s revenue for the Financial Year under Review (for the year ended 31 December 2024: approximately 17.0%).

Expanded Customer Base & Enhanced Loyalty
To further deepen customer stickiness and broaden customers coverage, the Group used big data analysis and reformulated its marketing strategy to launch a new three-tier membership scheme and a second-generation mobile app in mid-June 2020. The new membership scheme helps to elevate brand positioning and market recognition, and the membership rewards have been fully optimised and enhanced, with more member benefits such as stamp reward for multiple-item purchase, special offers for selected products and access to the latest market information. During the Financial Year under Review, the number of the Group’s members increased from approximately 2,280,418 as at 31 December 2024 to approximately 2,395,862 as at 31 December 2025, representing an increase of approximately 5.1%.

The Group launched various marketing and promotional activities during the Financial Year under Review including the “Best Price” promotional campaign, which provided customers with a series of special offers for selected quality products from time to time to enhance customer loyalty. Meanwhile, the Group continued to advertise through television, newspapers, social media platforms and other media, which successfully attracted new customers encouraged repeat purchases and significantly enhanced market awareness of the Group.

PROSPECTS
Looking ahead, uncertainties in Sino-US relations, geopolitical risks and other factors will introduce further variables to economic recovery, and economic growth in Hong Kong and globally is expected to remain under pressure. The Board anticipates that the retail sector in Hong Kong will remain challenging in the near term. Nevertheless, the Group will continue to operate in a cautiously optimistic manner, closely monitor the development of various adverse factors that may impact the Group’s performance, and timely implement necessary and appropriate measures through refined operations and management to adapt to the ever-changing market environment.

The Group will continue to prioritize the Hong Kong market as its core focus, optimize its product mix and enhance the development of its private label products, with a wider range of staple foods and necessities to better meet consumer demand and enhance the Group’s competitiveness in the retail market.

To maintain sound operational efficiency, the Group will timely review the regional distribution of its brand stores, implement a moderate expansion policy and flexible leasing strategies, and actively pursue suitable opportunities to expand the retail network for its core retail brand “Best Mart 360º” and global gourmet brand “FoodVille” in Hong Kong and Macau, targeting a net increase of 10 retail stores annually under its dual-brand model, catering to the diverse needs of different customer segments for quality food products.

Mr. Hui Chi Kwan, Chief Executive Officer of the Group, said, “Faced with an increasingly complex operating environment, the Group will maintain a prudent and pragmatic approach in its operations and continue to work closely with its employees, customers and other stakeholders, striving to improve business performance and deliver stable returns to shareholders.”

Hashtag: #BestMart360 #優品360 #AnnualResults #業績 #全年業績

The issuer is solely responsible for the content of this announcement.

Best Mart 360 Holdings Limited

Best Mart 360 Holdings Limited operates chain retail stores under the brand “Best Mart 360˚”, offering wide selection of imported and pre-packaged leisure foods and other grocery products principally from overseas. It is the Group’s business objective to offer “Best Quality” and “Best Price” products to customers through continuous efforts on global procurement with a mission to provide comfortable shopping environment and pleasurable shopping experience to customers. As at 31 December 2025, the Group operated a total of 183 chain retail stores, spanning all of the 18 districts in Hong Kong and strategic locations with heavy pedestrian flow in Macau. Among the chain retail stores, the global gourmet brand “FoodVille” launched in September 2021 is also included, targeting the medium-to-high-end-market.