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Alice Fung, Phil Lam, Sean Wong, and Grace Chan Unite Across Generations to Speak Up for Children

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Save the Children’s “Safe Start for Little Seed” Calls to Safeguard Children’s Growth

HONG KONG SAR – Media OutReach Newswire – 28 April 2026 – Save the Children Hong Kong has officially launched the “Safe Start for Little Seed” campaign. Beyond legal protections, the initiative aims to cultivate a “Zero Tolerance for Child Abuse” culture and plant the “soil for safe sprouting” across society, ensuring that children’s safety remains the top priority anytime, anywhere.

Celebrities across generations and child actors raise their voices together, calling on the city to pledge to become ‘Seed Guardians’.

The campaign is strongly supported by “Down-to-earth Grandma” Alice Fung, singer-songwriter and new father Phil Lam, Time Still Turns the Pages child star Sean Wong, and celebrity mother Grace Chan. In addition to sharing personal insights on positive parenting, they are calling on the public to sign the petition and become a “Seed Guardian” to protect children.

While the Mandatory Reporting of Child Abuse Ordinance, which came into effect earlier this year, requires 25 categories of professionals to report suspected abuse, Save the Children Hong Kong believes the law is only the baseline. For children to truly grow up with peace of mind, community-wide participation is essential. “Safe Start for Little Seed” begins with positive parenting and non-violent communication within the home, extending to schools and child-service organisations. Through Child Safeguarding Services and workshops, the campaign enhances the awareness and practical skills of frontline personnel in NGOs, schools, and sports centres. Parents, neighbours, coaches, and tutors can all become “Seed Guardians” by identifying risks early, showing active care, and knowing how to seek help.

Save the Children Hong Kong also reiterated that while mandatory reporting laws are in place, there is room for policy improvement. This includes gradually expanding mandatory reporting obligations to all roles and professionals who work with children, institutionalising safeguarding training within relevant tertiary curricula, and conducting regular staff training across organisations. The government should review its policies in a timely manner to ensure that children’s safety is fully protected.
Eliminating Punishment: Accompanying Children Through Dialogue

Many parents in Hong Kong face heavy work pressure. When faced with a child’s sudden needs—such as illness or emotional outbursts—they may resort to shouting or physical discipline out of frustration. However, harsh reprimands or corporal punishment only lead to short-term compliance and fail to help children understand the reasons behind their behaviour, potentially damaging the foundation of trust in the long run.

Veteran actress Alice Fung shared in a campaign video that she once used physical discipline when her son was young. She recalled slapping him after he ran into the road out of fear for his safety, admitting, “It was actually my own fear.” When her son was seven, he was injured while playing; as she raised her hand to discipline him, he said, “Mommy, please don’t hit me anymore, I’m already in a lot of pain.” This was a wake-up call for her. Since then, she chose reasoning over physical punishment. “He is in his fifties now, and we are still very good friends,” she said.
Trusting Children: Supporting Exploration with Empathy

Singer-songwriter Phil Lam mentioned that although his parents were strict, they never used corporal punishment. He credits their trust and support for allowing him to find his own path, a philosophy he now applies to his 18-month-old son. Using the example of weaning his son off a pacifier, Phil said, “I told him the pacifier is only for sleeping. Since you aren’t sleeping now, why not give it back to me? Although he didn’t fully understand, he thought about it and let go.” Phil was surprised by the results, adding, “Don’t assume children don’t understand. They understand a lot.” He reminded parents, “When children feel loved, they feel safe and confident to explore the world.”

Sean Wong, the 14-year-old actor who portrayed a child under immense pressure in the film Time Still Turns the Pages, understands how a single word can leave a lasting mark. In reality, Sean is thankful his parents do not pressure him heavily regarding academics. During stressful exam periods, his mother takes him to flower markets or food fairs to relax. Recognising his luck, Sean noted the struggles of his peers: “I see classmates who get high grades but aren’t happy. They feel they’ve disappointed their parents.” He added: “I hope parents can see things from a child’s perspective—knowing that they’ve tried their best, then praising and encouraging them. That would take so much pressure off us.”

Free Book Download: 15 Minutes of Quality Parent-Child Time

Strong relationships are built through consistent quality time—not only the amount of time spent together. Save the Children Hong Kong encourages parents to set aside 15 minutes every day—away from phones and work—to play, talk or read with their children. This makes it easier to tune in to children’s thoughts and feelings, and helps strengthen their sense of safety and security. To support families, Save the Children Hong Kong has published the children’s book, The Rights Twins and Their Guardian Bears. Through lovable illustrations, the book introduces the four fundamental rights of the UN Convention on the Rights of the Child: survival, protection, development, and participation. By signing the online petition to be a “Seed Guardian” to affirm the commitment to protecting children’s healthy development in safe environments and not turning a blind eye when abuse is suspected, the public can download the e‑book for free and practise the “15‑minute rule” through shared reading.

Ms Kalina Tsang, CEO of Save the Children Hong Kong, stated: “Becoming a ‘Seed Guardian’ is not just a slogan; it is an invitation. The law has built a safety net, but for children to truly flourish, the whole city must walk together to plant a culture of ‘zero tolerance for child abuse’ in every piece of Hong Kong soil. One active act of care today means one less regret tomorrow.”
Reviewing Legislation for a Long-term Safe Environment

While welcoming the new Ordinance, Save the Children Hong Kong emphasises that the government must continuously monitor and improve policies. According to Save the Children Hong Kong’s recent research report, Children’s Views on Safety Within Organisations In Hong Kong, half of the 587 children surveyed (aged 9–17) felt they could not find a trustworthy staff member within child-facing organisations. While legislation provides the baseline for child protection, building a long‑term safe environment still requires systematic cultural change.

Save the Children Hong Kong recommends that the Government consider gradually expanding the scope of mandatory reporting to include all professionals who frequently come into contact with children. We also advocate for the institutionalisation of child safeguarding training by integrating it into relevant tertiary education curricula and implementing regular staff training across all child-facing organisations in Hong Kong. Only by fostering a “zero tolerance for child abuse” culture across all levels of society can Hong Kong truly become a childfriendly, childfirst environment.

Save the Children Hong Kong is committed to advancing child protection through prevention. At community level, our Heart to Heart Parent-Child Programme strengthens parents’ positive parenting and non-violent communication skills through workshops. It ensures children grow up in a respectful and harmonious environment, enhancing their self-protection awareness and parent-child relationships. Since its launch in 2018, the programme has served over 1,200 parents and caregivers, along with nearly 2,000 children in Hong Kong.

At the institutional level, our Child Safeguarding Services assist organisations involved in child-related work by providing services such as policy formulation, risk management, and staff training. We empower schools and NGOs with the knowledge, skills, and internal mechanisms needed to actively protect the children in their care.

At the policy level, we mobilise society to support child-based policies through advocacy and research reports. We continue to provide recommendations on the implementation and coverage of the Mandatory Reporting of Child Abuse Ordinance, calling on the entire community to collectively safeguard the safety of our children.

Hashtag: #SavetheChildrenHongKong #香港救助兒童會 #保護兒童 #childprotection





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About Save the Children Hong Kong

Save the Children believes every child deserves a future. In Hong Kong and around the world, we do whatever it takes – every day and in times of crisis – so children can fulfil their rights to a healthy start in life, the opportunity to learn and protection from harm. With over 100 years of expertise, we are the world’s first and leading independent children’s organisation – transforming lives and future.

Established in 2009, Save the Children Hong Kong is part of the global movement which operates in around 100 countries. We work with children, families, schools, communities and our supporters to deliver lasting change for children in Hong Kong and around the world.

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Industry expert Jason Gerlis has been appointed as the Chief Revenue Officer at GoGlobal

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TOKYO, JAPAN – Media OutReach Newswire – 11 June 2026 – Industry expert Jason Gerlis has been appointed as the Chief Revenue Officer at GoGlobal – the global expansion business – bolstering the leadership team’s strength and depth at a time of accelerated growth.

With more than 15 years’ experience in helping businesses to scale internationally, his role will be to drive revenue growth at GoGlobal, align this to delivery excellence and add long-term value to those companies looking to expand and operate overseas.

“I’m delighted to welcome Jason into the fold,” states Jeremy Wastall, CEO at GoGlobal. “His extensive industry knowledge and global corporate services background support our strategy to deliver best‑in‑class business expansion and operational solutions to clients looking to enter new markets compliantly, and at speed.”

His appointment is also in-line with the company’s aim to build a business where cultural fit and mindset are just as important as experience.

“Alongside his impressive experience, Jason’s approach to leadership aligns with our brand values. I have full confidence in his ability to create a world-class environment where his teams will grow and excel,” adds Jeremy.

The move follows a series of recent senior hires and strategic investments designed to enhance GoGlobal’s ambitious growth plans, which include greater geographic reach, deeper technology capabilities and the continued development of market-winning solutions for clients.

Independence and long‑term focus

Explaining what drew him to GoGlobal, Jason points to the company’s independence and investment strategy.

“GoGlobal’s independence is a real strength,” he states. “It gives the business the freedom to invest in what genuinely matters to clients and focus on building sustainable, future growth. That long‑term perspective leads to better client outcomes, stronger partnerships and a more engaged, motivated workforce.”

Jason also highlights the company’s culture which is deeply grounded in servicing clients’ needs as a reason to join the business. He notes: “Understanding, consistency, collaboration and responsiveness are at the foundation of GoGlobal’s approach to client service, all of which resonate with me.

“And it’s these values and business ethics that truly set GoGlobal apart,” he concludes.

Strengthening global networks

Based in Charlotte, USA, Jason will spend his first months in the role engaging closely with GoGlobal’s global clients and partner ecosystem, while helping shape the company’s long‑term commercial strategy.

“I’m excited to work with clients across the full spectrum — from fast‑growing start‑ups and venture / private equity‑backed businesses to large multinationals — as we continue to build GoGlobal’s future roadmap,” he states.

Prior to joining GoGlobal, Jason spent five years as Global Head of Corporate Services at Ocorian and held several senior leadership roles at TMF Group over seven years, including Global Head of Consulting and Regional Director for North America and the Caribbean.

Hashtag: #GoGlobal



Wechat: GoGlobal环瑀

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GoGlobal

GoGlobal – the global expansion business – helps companies set up and manage global operations compliantly and confidently. By combining global expertise with local execution, GoGlobal supports market entry, M&A activity and vendor consolidation through a single point of accountability.

Founded eight years ago in 2018, GoGlobal has grown from a startup into a fully decentralized global organization, supporting thousands of clients with their own growth stories.

It now has over 450 internal employees, operating across 85+ countries, and has enabled more than 1,000 clients to establish and manage their global operations across 145 markets.

Services include entity setup, compliance and management; accounting and tax services; HR and payroll support; Employer of Record (EOR); and Independent Contractor Solutions (ICS).

GoGlobal is headquartered in Tokyo but the leadership and operational teams are worldwide, enabling seamless support across time zones.

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Korean Liquor (K-SUUL), Raises Its First Flag for Globalization on Asia’s Largest Stage

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“K-SUUL Pavilion” to Open for the First Time at the HKCEC on May 26-28

HONG KONG SAR – Media OutReach Newswire – 10 June 2026 – The National Tax Service of Korea (Commissioner: Lim Kwang-hyun), for the first time, opened the “K-SUUL Pavilion” at Vinexpo Asia[1], which was held for three days from May 26 to 28 at the Hong Kong Convention and Exhibition Centre (HKCEC).

[Photo] Korean Liquor (K-SUUL) Raises Its First Flag for Globalization on Asias Largest Stage

The opening of the “K-SUUL Pavilion” was served as a key milestone in raising the global profile of Korean alcoholic beverages and expanding overseas exports.

At the inaugural “K-SUUL AWARDS” held by National Tax Service of Korea last December, 175 small and medium-sized liquor producers from across Korea submitted a total of 366 products. Following document screening and blind testing, 12 products were selected.

The award-winning liquors, selected through a fair judging process with the participation of Korean citizens, was introduced to the global market through this exhibition, marking their first step toward overseas expansion.

The “K-SUUL Pavilion” was operated through cooperation between the National Tax Service of Korea and the liquor industry and association (the Korea Alcohol and Liquor Industry Association). It was designed as an integrated promotional platform to strengthen the export competitiveness of Korean alcoholic beverages and develop overseas sales channels.

The “K-SUUL Pavilion” was operated with a total of 16 booths (display and tasting booths), and 12 companies — including winners of the K-SUUL AWARDS — participated to hold consultations with overseas buyers.

Participating companies ranged from traditional liquor breweries to regional soju producers and major liquor companies, showcasing the diverse spectrum of Korea’s alcoholic beverage industry on a single stage.

In addition to the booths operated by the 12 participating companies, a dedicated booth was set up exclusively to showcase the award-winning liquors, further highlighting the significance of the K-SUUL AWARDS.

At the venue, promotional videos of the award-winning liquors were screened, while English-language brochures and souvenirs were distributed to attract local buyers and visitors to raise awareness of Korean alcoholic beverages.

In addition, meetings with the organizers of Vinexpo Asia, overseas buyers, and distribution industry officials were also held to identify rapidly changing global liquor market trends and assess the overseas expansion potential of Korean alcoholic beverages.

Han Yeong-seok Fermentation Research Institute expressed gratitude for being given the opportunity to participate in the exhibition, saying, “It was meaningful to showcase our award-winning liquor, ‘Dohan Cheongmyeongju,’ on the same stage as liquors from around the world through this exhibition. We did our best to promote Korea’s unique fermentation culture and the value of Korean liquor to the world.”

Going forward, the National Tax Service of Korea will continue to enhance the substance of the K-SUUL AWARDS, continuously discover outstanding liquors from promising small and medium-sized enterprises, and will actively support the globalization of Korean liquor (K-SUUL) by promoting it both domestically and internationally and helping these businesses expand their sales channels.


[1] Vinexpo Asia is Asia’s largest B2B wine and spirits exhibition, attracting approximately 9,000 industry professionals from 60 countries last year.

Hashtag: #K-SUUL

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YesAsia Holdings Advances Dual-Engine Strategy with First YesStyle Concept Store in the US

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HONG KONG SAR – Media OutReach Newswire – 10 June 2026 – YesStyle, the global online beauty retailer under YesAsia Holdings Limited (“YesAsia Holdings”, together with its subsidiaries, the “Group”) (02209.HK), has announced the launch of its new physical retail store in the US. Located on the main level of Great Mall in Milpitas, in the heart of the San Francisco Bay Area, the new concept store not only marks a significant step in bringing the latest K-beauty trends to a broader US audience, but also represents a major strategic milestone in advancing the Group’s B2C-B2B dual-engine strategy to expand market share in North America.

Driving O2O Synergy: Expanding Offline Reach to Complement B2C Strategy
Celebrating 20 years of delivering trending Asian products worldwide, YesStyle has transformed 1,500 square feet into an immersive retail fantasy. Serving as a strategic extension of the Group’s core B2C business, this new physical footprint enhances offline visibility and reaches a wider demographic of consumers who value hands-on product discovery and immediate purchase. The store offers a “Yesful playground” where beauty lovers can connect with over 60 Asian brands, featuring interactive makeup stations with beloved K-beauty labels like UNLEASHIA, dasique, fwee, and rom&nd, alongside a customizable mask bar. This experiential retail environment functions as a powerful, culturally rich marketing engine, generating offline brand awareness and foot traffic that seamlessly feeds into the digital platform, creating a complementary offline-to-online (O2O) loop that supports repeat purchases and maximizes customer lifetime value (LTV).

Mr. Joshua Lau, Founder, Executive Director and Chief Executive Officer of YesAsia Holdings said: “The launch of YesStyle‘s retail store marks a significant milestone for our brand, as we bring our top-tier and bestselling K-beauty products, along with advanced skin care innovation, into an offline setting for customers in the Bay Area. The Bay Area holds a special place in our history as the city where the Group was founded and where our first office was established. Opening our first YesStyle beauty retail store here feels like coming home and reinforces our commitment to continue innovating and delivering exceptional experiences to our customers, both online and offline.”

Empowering the B2B Wholesale Business AsiaBeautyWholesale (ABW) Growth
This physical retail expansion also creates substantial value for YesAsia Holdings’ B2B operations, ABW. By physically showcasing a curated yet expansive selection of bestselling Korean beauty brands, including SKIN1004, Medicube, Anua, Dr. Althea, Beauty of Joseon, COSRX, and more, in a premium US retail environment, YesStyle acts as an effective market-testing ground. The elevated brand awareness and consumer validation generated at the retail level will bolster confidence among other local US retailers and distributors, effectively catalyzing B2B orders and driving synergistic growth across both of the Group’s core business modules.

Hashtag: #YesAsia #YesStyle

The issuer is solely responsible for the content of this announcement.

About YesAsia Holdings Limited (02209.HK)

Established in 1997, YesAsia Holdings is a leading e-commerce platform operator recognized for its expertise in identifying and procuring quality Asian beauty, fashion, lifestyle and entertainment products. Headquartered in Hong Kong, the Group deliver products promptly and efficiently to a global audience through its strong ties with over 400 leading Asian beauty brand and supplier partners. The Group operates three major platforms: YesStyle, an e-commerce B2C platform for serving the increasingly popular Asian beauty, fashion and lifestyle products, particularly Korean beauty products; AsianBeautyWholesale, a B2B platform for Asian beauty products; and YesAsia, an e-commerce retail platform for entertainment products. YesAsia Holdings is a constituent of the MSCI Hong Kong Micro Cap Index.

For more information, please visit the Group’s official website:

About YesStyle

YesStyle, a global B2C online retailer under YesAsia Holdings Limited. (02209.HK), is the go-to destination for the largest selection of authentic Asian beauty, fashion, and lifestyle products. As an authorized retailer of 400+ premium K-beauty brands, YesStyle aims to help everyone find their ‘yes!’ through innovative beauty inspired by Asia, friendly guidance and smart prices since 2006.

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