Media OutReach
Creating a New Paradigm for Healthy Living: Gree’s “Dong Mingzhu Healthy Home” Opens First Beijing Flagship Store
The grand opening ceremony was livestreamed across multiple platforms — including Yangshipin, Douyin, and WeChat Channels — and attracted over 5.18 million viewers. Dong Mingzhu, Chairman and President of Gree Electric Appliances, remarked, “We warmly welcome friends from all walks of life to visit Dong Mingzhu Healthy Home. Gree has always been committed to providing consumers with high-quality home appliances, and this store embodies that commitment in its purest form. We place great importance on our retail footprint and will continue expanding to ensure consumers can easily enjoy Gree’s healthy, comfortable, and energy-efficient products and services.”
A Fresh Store Design Conveying the Philosophy of Health and Quality
Health is the foundation of a happy life and technology is its strongest ally. Responding to growing consumer demand for wellness, Gree’s first Beijing Dong Mingzhu Healthy Home store was designed around the core pillars of “Air-Water Quality-Nutrition.” Spanning 500 square meters, the store features five immersive experience zones — air conditioning, refrigeration, laundry, whole-home water purification, and small appliances — allowing visitors to fully experience the breadth of Gree’s ecosystem.
Leveraging an integrated online-to-offline traffic system, Gree seamlessly converts precise digital leads into deep in-store engagement and private-domain conversion, making healthy living more accessible than ever. In-store demonstrations include AI-driven dynamic temperature control and a “wind that doesn’t blow on you” airflow showcase, illustrating the balance between technology and wellbeing; water-purification visualizations, such as comparative TDS testing and heavy-metal adsorption demonstrations, that let visitors witness the purity revolution firsthand; and end-to-end technology demonstrations from fresh-flower refrigeration to Gree’s intelligent range-hood and cooktop suite, closing the loop from preservation to cooking.
Quality Appliances Made by Gree: Turning Trust into a Legacy of Quality
For more than 30 years, Gree has earned the reputation of producing the industry’s finest air conditioners. Today, under a diversified strategy, its product portfolio spans household and commercial HVAC, refrigerators, washing machines, water heaters, kitchen appliances, environmental devices, smart buildings, and smart-home solutions, realizing the transition from “Good Air Conditioners, Made by Gree” to “Good Appliances, Made by Gree.” To break the association of “Gree = air conditioners,” the new store format solidifies Gree’s identity as a whole-home appliance brand offering one-stop solutions.
The “Dong Mingzhu” trademark has been registered to Gree Electric Appliances since 2015 and is wholly owned by the company. At Dong Mingzhu Healthy Home, technology transcends cold specifications to become a warm guardian of everyday life. In 2025, Gree-branded refrigerators will launch nationwide, while the Jinghong brand continues expanding its lineup, further enriching Gree’s comprehensive appliance ecosystem.
Consumer-Centric Excellence in Service
Through scenario re-construction and channel innovation, Gree’s Dong Mingzhu Healthy Home transforms the abstract notion of “healthy living” into a tangible, participatory, and sustainable business ecosystem. Beyond product displays — spanning air conditioning, kitchen appliances, refrigeration, laundry, and more — the store includes a coffee lounge, interactive experience zones, and smart demonstration areas, creating a “family living room” that blends shopping, leisure, socializing, and sharing. Professional experience consultants provide personalized, empathetic service to meet each visitor’s unique needs.
Gree plans to open 3,000 Dong Mingzhu Healthy Home stores nationwide in 2025, further amplifying its brand influence. The Beijing flagship store exemplifies meticulous attention to detail and a steadfast commitment to delivering an exceptional consumer experience.
This strategic upgrade not only refreshes Gree’s brand image but also serves as a growth engine for its partners. Driven by technological innovation, Gree will continue introducing high-quality healthy home appliances, using immersive scenario-based experiences and warm, professional service, to ensure every visitor to Dong Mingzhu Healthy Home discovers a lifestyle where they can “breathe in freshness, savor pure water, and embrace a diet brimming with vitality.”
Hashtag: #Gree
The issuer is solely responsible for the content of this announcement.
Special Event for F2P Game Developers Launches Alongside the Announcement
SINGAPORE- Media OutReach Newswire – 17 August 2026 – With the global game market grown to an approximate value of US$200 billion annually, JUNEiNTER unveils a model designed to estimate the future revenue of individual games.
JUNEiNTER announced the release of the “LCP Model,” which estimates future revenue based on operating data from live service games and a public event of a free-trial marking its launch.
Whereas games generate recurring monthly cash flows and function as digital assets, the industry has lacked established standards to calculate the future revenue of individual titles — making their revenue streams difficult to be utilized as measurable financial assets.
The LCP Model was developed from the fundamental question: “How much revenue will our game generate?” The S66 Engine, which applies the LCP Model, analyzes actual service data accumulated from launch to calculate potential future revenue. Accordingly, it has been simulated about 90,000 times, confirming its consistency and reproducibility.
To mark the unveiling of the LCP Model, JUNEiNTER is holding a public event for developers to get revenue estimations for their own games. Eligible participants are games that use the F2P model monetized through in-app purchases (IAP) or combining in-app purchases with in-app advertising. Steam and console games are excluded.
Participating developers will also be offered additional special benefits for future usage. Eligibility requirements and details of the benefits are available on JUNEiNTER’s official website (https://gv.juneinter.com).
A JUNEiNTER spokesperson said, “Revenue estimates generated by the S66 Engine are not intended to be investment solicitation, fundraising, or a guarantee of returns. The results are estimates based on the data submitted by developers and the model’s criteria, and may differ from actual revenue.”
Media Contact
Teresa Lee / Business Operations Team / [email protected] / +82-10-2144-4979 /
Hashtag: #LCPmodel #S66 #JUNEinTER #gamerevenueestimation #mobilegaming #gamedevelopers #B2B #F2P #gamevaluation #live-service #gaming
The issuer is solely responsible for the content of this announcement.
JUNEiNTER Co., Ltd
Founded in 2002, JUNEiNTER Co., Ltd. is a South Korean game company that has developed, serviced, and published online and mobile games, best known for publishing GetAmped (PC) and My Oasis (mobile). The company has expanded its lineup through in-house development, co-development, and investment over the years.
A Shift From Distribution to Brand Ownership
Since its founding, The Cocoa Trees has operated primarily as a retailer and distributor, offering more than 60 international confectionery brands across more than 20 stores in Singapore.
Kaki’s marks the company’s first move into developing and producing its own branded product line, in addition to distributing existing third-party brands such as Ritter Sport and Lindt.
A Range Built Around Everyday Singaporean Flavours
Kaki’s flavours draw on Singapore’s daily food rituals, from kopitiam mornings to late-night gatherings over local delicacies.
The range includes Nanyang Kopi, also referred to as Bittersweet Symphony, a coffee-flavoured chocolate capturing the taste of traditional freshly brewed coffee. Pandan Kaya is inspired by the slow-cooked, hand-stirred kaya used in a classic Singapore breakfast. Teh Tarik and Tropical Notes draws on the pulled-tea beverage alongside regional fruit profiles, including sunny mango, lychee, and a Singapore Sling-inspired blend.
Packaging Includes Local Storytelling
Kaki’s is designed as an everyday snack, a thoughtful gift for friends and family, and a corporate gift snack option for the workplace, as well as a culturally rooted souvenir for visitors to Singapore. Each bar comes wrapped in limited-edition artwork, with local fun facts and short, down-to-earth stories printed on the back. The bars come in a multi-piece format meant for sharing, rather than single-serve wrapping.
“Kaki’s was never meant to just be a snack on a shelf. It was built around the small, everyday moments Singaporeans already share with each other, over coffee, over breakfast, over the little rituals we return to again and again. This is the first time we have built a brand from the ground up, and we wanted it to feel like something that brings people closer, not just something they eat alone,” said Pamela Loo, Deputy CEO, The Cocoa Trees.
Kaki’s is available at The Cocoa Trees stores across Singapore and online at www.thecocoatrees.com.
Hashtag: #TheCocoaTrees
https://www.thecocoatrees.com/
https://sg.linkedin.com/company/the-cocoa-trees
https://www.facebook.com/TheCocoaTreesSG/
https://www.instagram.com/thecocoatreessg/?hl=en
The issuer is solely responsible for the content of this announcement.
The Cocoa Trees
The Cocoa Trees brand represents a dynamic and trustworthy image, while maintaining approachability and a commitment to high-quality products. Since its establishment, the brand has focused on delivering exceptional and exquisite chocolates. Focus Network Agencies (FNA Group International) was founded on 1 October 1991, and has grown from a distributor of two agency lines to a leading player in the distribution and retailing of chocolate and confectionery in the Asia-Pacific region. With more than 20 stores in Singapore and a commitment to expansion, FNA Group International offers a wide selection of beloved international brands. Representing more than 60 renowned confectionery brands, FNA Group International is committed to providing customers with the best choices in the confectionery category.
Media OutReach
Garvee Spotlights Home & Garden Essentials for the Late-Summer to Early-Autumn Transition
Seasonal Highlights & Product Features:
1. Indoor Organization & Aesthetics for “La Rentrée”
- Natural Rattan & Wood-Grain Sideboard: Bringing warm, cozy textures indoors as cooler autumn days approach, this sideboard seamlessly blends natural woven rattan doors with modern wood grain. Designed with a spacious double-door compartment and fixed interior shelf, it easily organizes tableware, coffee essentials, or books.
- Quiet-Close Stainless Steel Dual Trash Can: Ideal for getting kitchen routines back in order for the new season. Featuring two independent removable inner buckets with foot pedals, it makes separating dry and wet waste effortless.
2. Late-Summer Garden Relaxation & Early-Autumn Prep
- 360° Swivel Papasan Chair: This oversized round egg-style chair delivers an ergonomic, immersive wrap-around feel. Equipped with a thick, high-rebound removable cushion and a 360° smooth rotation base, it lets you seamlessly adjust your angle to catch the sunset or enjoy a book.
- Heavy-Duty Convertible Garden Cart: Designed for heavy autumn garden cleanup, fruit harvesting, and firewood transport. Boasting a massive load capacity and a rugged steel mesh frame, its four removable side guardrails instantly transform it from a fenced utility cart into a flatbed carrier.
3. End-of-Summer Outdoor Adventures for Kids
- Dual-Control Blue Ride-On Tractor with Trailer: Perfect for helping kids make the most of late-summer outdoor playtime. Featuring realistic tractor styling with a push-button start and 3-speed settings, it supports both child driving and 2.4G parental remote control for added safety.
- All-Terrain Pink Ride-On ATV: Built for kids craving off-road thrills before school starts.Parents can easily take control via remote, while kids enjoy an entertainment cockpit loaded with Bluetooth, LED lights, and power display.
Hashtag: #Garvee
The issuer is solely responsible for the content of this announcement.
About Garvee：
GARVEE is a lifestyle brand dedicated to enhancing everyday life through a diverse catalog of home, garden, and outdoor products. We are committed to providing durable, affordable, and family-friendly solutions that turn every corner of your home into a space where you can truly relax and thrive, making every day feel just a little more effortless.
