Media OutReach
CTF Life Introduces “GBA MediAccess” Outpatient Insurance Plan
Leverages CTF Group’s Diverse Conglomerate to Address Medical Needs of Families in the Guangdong–Hong Kong–Macau Greater Bay Area
- Offers Market-first Family Coverage for Three Members, Providing One-stop Chinese and Western Medical Treatments, Dental Services Along with Health Management Value-Added Services
HONG KONG SAR – Media OutReach Neswire – 24 March 2025 – CTF Life announces today the launch of its “GBA MediAccess” Outpatient Insurance Plan (“GBA MediAccess” or “the Plan”), tailored for customers who travel frequently between Hong Kong, Macau, and designated Greater Bay Area (GBA) cities*. By harnessing the robust medical network of The GBA Healthcare Group (GBAH), a member of Chow Tai Fook (CTF) Enterprises, the Plan provides convenient and quality medical services. Fully leveraging CTF Group’s diverse conglomerate, CTF Life is committed to delivering quality experiences for customers and creating value beyond insurance. Notably, CTF Life has become the first insurer to partner with GBAH to offer traditional Chinese medical outpatient consultations.
Three plan levels are available, covering designated GBA cities*, as well as Hong Kong and Macau. It offers market-first1 coverage for both Western and traditional Chinese medical practitioner outpatient consultations, as well as dental scaling and health management value-added services for the customer and up to two designated family members2. The Plan provides a comprehensive range of services, including online3,4 and offline general practitioner outpatient consultation3,5, with up to three days of prescribed basic medication, traditional Chinese medical outpatient consultation3,6, dental scaling3,7, and two value-added services offering proactive health management3,8 and chronic disease management3,9. This one-stop solution addresses the needs of customers and their families2 in areas ranging from health screening, continuous monitoring to health education, providing reliable, affordable, and accessible healthcare management. It sets a cornerstone for personal and family health, ensuring customers peace of mind as they travel within the GBA.
CTF Life formed a strategic partnership with GBAH in early 2024, creating a tripartite alliance with the 3A hospitals in the GBA under GBAH’s network to deliver one-stop premium medical services. This collaboration not only enhances medical efficiency and reduces healthcare costs, but also elevates the customer service experience. The deepened collaboration further strengthens this partnership, actively supporting the Hong Kong SAR government’s efforts to develop the GBA by providing high-quality medical services to customers who travel frequently across the region.
Jarita Kwan, Chief Product Officer of CTF Life, said: “With the rapid development of the GBA, there is a growing demand for healthcare coverage across the region. ‘GBA MediAccess’ is specifically designed to meet the evolving lifestyles of our customers and the increasing popularity of integrated Chinese and Western medical treatments. It enables customers and their families in the GBA to benefit from the CTF Group’s diverse conglomerate, accessing premium Chinese and Western healthcare services provided by GBAH. The Plan introduces market-first1 family coverage for up to three members2 to co-use services under a single plan, including Western and traditional Chinese medical outpatient services and dental scaling, fully underscoring CTF Life’s commitment to being people-focused and customer-centric. Moreover, CTF Life is the first insurer to partner with GBAH to offer Chinese medical outpatient consultations. We look forward to further strengthening our collaboration with GBAH to launch more services that cater to customer needs, creating value beyond health.”
Dr. Felix Lee, Co-CEO of The GBA Healthcare Group, stated: “Our deepened collaboration with CTF Life strategically addresses evolving cross-border lifestyles and retirement needs in the GBA, while pioneering the integration of insurance and healthcare innovation. Through ‘GBA MediAccess,’ customers and their families can book appointments with internationally accredited GOLDTM-certified family doctors, accessing a suite of healthcare services. These include General Practice consultations in Guangdong, Hong Kong, and Macau, Traditional Chinese Medicine services in the GBA*, Video Consultations, Chronic Disease Management, Proactive Health Management, and the convenience of Cross-border Direct Billing for Insurance. By leveraging GBAH’s end-to-end healthcare expertise – from preventive care to treatment – our expansive cross-border network, and the region’s unparalleled medical resource advantages, we deliver multi-generational healthcare continuity across the GBA. This ensures families achieve holistic health stewardship, from preventive interventions to health legacy planning. Moving forward, building upon our professionally accredited healthcare ecosystem and trusted standards in the GBA, we will jointly propel the development of an internationally recognised value-based care model, while collaboratively pioneering innovative solutions to advance client-centered health stewardship.”
Key features of the Plan include:
1) Market-first1 family coverage for three members:
- The Plan provides coverage for the customer and up to two of their designated family members2 to take care of the family’s needs, offering comprehensive health protection and medical support in daily life.
2) Online3,4 and offline general practitioner outpatient consultation services:
- Regardless of whether the customer chooses a face-to-face or online consultation, the insured and designated family members2 can receive up to three days’ supply of prescribed basic medication with free delivery service (online consultations only). Three plan levels are available, with face-to-face outpatient consultation service covering designated cities in the GBA*, as well as Hong Kong and Macau.
- Customers enrolled in Plan 3 can enjoy unlimited online general practitioner consultations conducted by designated clinics within the medical network, as well as medication delivery services in Mainland China10.
3) Traditional Chinese outpatient consultation and dental tooth polishing services:
- In addition to conventional Western medical outpatient services, upon referral by a GOLDTM doctor of GBAH, customers can receive traditional Chinese medical treatment services at designated clinics within the medical network located in designated GBA cities*. The services include consultations, diagnosis, prescribed traditional Chinese medicine for up to three days, and related traditional Chinese medical services and treatments.
- The Plan also offers annual dental scaling and dental care service.
4) Health management value-added services:
- Proactive health management: This attentive service is conducted by GOLDTM doctors and nurses from GBAH, and includes an evaluation of a patient’s family medical history, the setting of annual health targets, education about preventive care, recommendations for a healthier lifestyle, etc. Follow-up consultations can be arranged for customers if needed.
- Chronic disease management programme: GOLDTM doctors and nurses from GBAH shall offer customers and their family members education about chronic disease prevention, including regular check-ups, diabetes screening, medication management, and lifestyle advice, in a bid to achieve early prevention, early detection, and early treatment.
Remarks:
* “Designated GBA cities” refers to the six cities in Guangdong Province of the People’s Republic of China – Guangzhou, Shenzhen, Zhuhai, Foshan, Dongguan, and Zhongshan.
1. “Market-first” refers to the Plan providing coverage for the customer and up to two of their family members, and it offers both Western and traditional Chinese medical practitioner outpatient consultation, as well as dental scaling and health management value-added services. “Market-first” is the result of a comparison of similar protection plans from major life insurers in Hong Kong, as of 24 March 2025.
2. Family member / Designated Family Member shall be up to 2 immediate family members (i.e. Policy Owner’s legal spouse, child, or parent) designated by the Policy Owner (i.e. the Insured) at application or renewal. Designated Family Member cannot be changed within the same Policy Year. The issue age of the Insured ranges from 18 to 80 years old, while the issue age of the Designated Family Members ranges from 15 days old to 80 years old.
3. For each outpatient consultation, the Insured and/or Designated Family Member is required to pay a co-payment of HKD 20 / MOP 20 / RMB 8. If the Insured and/or Designated Family Member receives any medical services, treatments, and/or medications that are not covered under this plan during any outpatient consultation or health management services provided by GBAH, the Insured and/or Designated Family Member will be responsible for covering the costs of such medical services, treatments, and/or medications.
4. The general practitioner online consultation is only applicable to the Insured and/or Designated Family Member whose attained age is 7 or above on the day of the online consultation. The Insured or Designated Family Member may choose to receive online consultation conducted by registered medical practitioners of the designated clinics under the Medical Network in Mainland China of GBAH and prescribed basic medication for a duration of up to 3 days, including basic medication delivery services, provided that the address of the Insured or Designated Family Member is in the same geographical area as the clinic of the registered general practitioner who provides such online consultation. If the Insured and/or Designated Family Member is located in a different geographical area from the clinic of the registered medical practitioner during the online consultation, the service of the Plan shall not cover such online consultation nor any outpatient services. The Company shall not be liable for any losses incurred by the Insured or Designated Family Member.
5. The Insured and/or Designated Family Member can receive face-to-face outpatient consultations conducted by registered medical practitioners of the designated clinics under the Medical Network within Designated GBA Cities, Hong Kong or Macau (subject to the area of coverage according to different plan levels as specified in the At-a-Glance Table in the product brochure), and prescribed basic medication for a duration of up to 3 days.
6. If the Insured and/or Designated Family Member suffers from a Disability, and following an initial referral confirmed by a GOLDTM doctor of GBAH as Medically Necessary for traditional Chinese medical treatment, the Insured or Designated Family Member shall receive traditional Chinese medical treatment services at designated Chinese medical clinics under the Medical Network within the Designated GBA Cities of GBAH for such Disability. Service shall include consultations, diagnosis, prescribed traditional Chinese medicines for a duration of up to 3 days, and related traditional Chinese medical services and treatments, up to 100 Chinese yuan per outpatient consultation.
7. The Insured or Designated Family Member shall receive dental scaling and dental care service at designated dental service centres under GBAH once per Policy Year.
8. Upon completion of enrolment for this service under the Plan by the Insured and/or the Designated Family Member, GBAH will proactively reach out the Insured and/or the Designated Family Member. With their consent, an initial assessment of proactive health management to be conducted via face-to-face or online will be arranged by the GOLDTM doctors from GBAH for the Insured and/or Designated Family Member. The first assessment of proactive health management and any subsequent follow-up assessments shall each be considered as 1 outpatient consultation, subject to the maximum number of outpatient consultations per Policy Year.
9. GBAH shall offer patients with education of chronic disease prevention. This programme is provided by GOLDTM doctors and nurses of GBAH for the Insured and/or Designated Family Member and which is limited to the Medical Network in Mainland China. Visits to clinics or service centres under Medical Network of GBAH by the Insured and/or Designated Family Member for this Chronic disease management programme shall not be considered as outpatient consultation and shall not be subject to the maximum numbers of outpatient consultation per Policy Year.
10. For general practitioner online consultations that exceed the annual policy limit for outpatient services, the Insured and/or Designated Family Member will be responsible for covering the costs of medications and delivery fees.
Important Notice:
- The information contained in this press release is intended as a general summary of information for reference only. For more details, please refer to relevant product brochures, promotion leaflets, and policy documents. For details regarding the CTF Life “GBA MediAccess” Outpatient Insurance Plan, the terms and conditions of the Plan shall prevail.
- This press release does not contain the full provisions of “GBA MediAccess” Outpatient Insurance Plan, and the full terms can be found in the Policy documents. “GBA MediAccess” Outpatient Insurance Plan may serve as standalone plan(s) without bundling with other type(s) of insurance product. Please refer to the main product brochure and policy terms and conditions, as well as the explanatory documents provided by your licensed insurance intermediary, to fully understand the details and complete terms and conditions regarding the mentioned definitions, fees, product features, exclusions, and compensation payment conditions related to “GBA MediAccess” Outpatient Insurance Plan.
- Please refer to the product brochure for more information on “GBA MediAccess” Outpatient Insurance Plan: https://www.ctflife.com.hk/pdf/en/products/life-insurance/health/gba-mediaccess-product-brochure.pdf
- For further details, please contact CTF Life’s Customer Service Hotline on +852 2866 8898.
- This press release is intended to be distributed in Hong Kong only and shall not be construed as an offer to sell or a solicitation to buy or provision of any of our products outside Hong Kong. Chow Tai Fook Life Insurance Company Limited hereby declares that it has no intention to offer to sell, to solicit to buy or to provide any of its products in any jurisdiction other than Hong Kong in which such offer to sell or solicitation to buy or provision of any product of Chow Tai Fook Life Insurance Company Limited is illegal under the laws of that jurisdiction.
Hashtag: #CTFLife
The issuer is solely responsible for the content of this announcement.
About CTF Life
Chow Tai Fook Life Insurance Company Limited (“CTF Life”) is proud of its rich, 40-year legacy in Hong Kong. CTF Life is a wholly-owned subsidiary of CTF Services Limited (Hong Kong Stock Code: 659) and one of the most well-established life insurance companies in Hong Kong. As a member of Chow Tai Fook Enterprises Limited, CTF Life consistently strengthens its collaboration with the diverse conglomerate of the Cheng family (“Chow Tai Fook Group” or “the Group”) to support customers and their loved ones in navigating life’s journey with personalised planning solutions, lifelong protection and diverse lifestyle experiences. By leveraging the Group’s robust financial strength and strategic investments across the globe, CTF Life aspires to become a leading insurance company in Asia while continuously creating value beyond insurance.
About the GBA Healthcare Group (GBAH)
The GBA Healthcare Group (GBAH) was established in 2014, a mission driven healthcare company founded in Hong Kong that has been pioneering private public partnerships for healthcare services with various regional governments in the Greater Bay Area (GBA). GBAH is a strategic, controlling healthcare investment of Chow Tai Fook Enterprises Limited, the flagship private investment holding company of the Cheng Family in Hong Kong. Since its establishment, GBAH has delivered primary care training and accreditation to over 3,500 GOLDTM-certified family doctors and nurses in the GBA, jointly built over 220 GOLDTM private-public-partnership clinics in partnership with regional governments, and operated GOLDTM Hong Kong-Macau Residents Healthcare Services Centers within large-scale top-tier public hospitals, offering full-spectrum outpatient and inpatient care. Through such a vast service network, GBAH is creating innovative alternative payment models with commercial health insurers, based on family medicine and preventive care practices, to implement value-based health insurance propositions. The goal of GBAH is to give everyone access to trusted and affordable healthcare, so that everyone can freely pursue their dreams without worrying about their health.
After decades of quiet, Can Gio is awakening on Vietnam’s southern coast, as fresh investment and grand designs breathe new life into the once-remote district of Saigon.
HO CHI MINH CITY, VIETNAM – Media OutReach Newswire – 27 December 2024 – Six months after the groundbreaking of a 2,870-hectare coastal urban project backed by Vingroup, Vietnam’s largest private conglomerate, Can Gio, once seen as a forgotten corner of Ho Chi Minh City, is now emerging as a new growth engine for Vietnam’s southern metropolis.
Breaking Isolation
For years, Can Gio was often left out of the city’s rapid development. Surrounded by dense forests and accessible mainly by ferry, it remained a world apart. Now, that is beginning to change.
Six months ago, the large-scale land reclamation project officially started construction. Locals call it a “game changer” that awakened a land long left behind. Along the coast that once lay quiet, a vast construction site has emerged, with heavy machinery working day and night. “I was very surprised by the speed,” said Prof. Pham Van Song, president of the Mien Dong University of Technology, noting that hundreds of hectares have already been filled and stabilized within months.
The project, developed by Vingroup through its real estate arm Vinhomes, represents one of the group’s most ambitious coastal developments, part of a long-term vision to extend Ho Chi Minh City’s urban footprint toward the sea. With billions of U.S. dollars in investment, it combines housing, tourism, and modern infrastructure within a single master plan that anchors Can Gio’s transformation.
Complementing this project, a series of major infrastructure works are also reshaping the district. By the end of 2025, the Phu My Hung–Can Gio high-speed railway, designed to reach 350 kilometers per hour, is expected to begin construction, linking the area to the city’s southern urban core. In 2026, the long-awaited Can Gio Bridge will break ground, cutting the journey to the city center to around 45 to 60 minutes.
At the same time, the Rung Sac interchange, with an investment of 3,000 billion VND (about 120 million U.S. dollars), will connect Can Gio directly with the Ben Luc–Long Thanh Expressway. Expected to be completed in 2028, it will link Can Gio with both the Southwest and Southeast regions, including Long Thanh International Airport.
In addition, a sea-crossing expressway between Can Gio and Vung Tau, 50 meters wide and proposed by Vingroup, would stretch across the sea for more than 10 kilometers. The plan envisions a wide eight-lane road that could reduce travel between Can Gio and Vung Tau to under 15 minutes, creating a strategic connection between the two coastal economies.
These efforts fit within a broader regional plan that combines road, rail, water, and sea transport. Another key project is the Can Gio International Transshipment Port, covering 571 hectares with an investment of 50,000 billion VND. The port is designed to become a new symbol of Vietnam’s maritime economy, with its first phase scheduled to begin operations in 2027 and full completion before 2045.
“A Single Project Ignites the South”
According to Prof. Pham Van Song, the rise of Can Gio is a natural development, especially with the involvement of Vingroup through its Vinhomes Green Paradise project. He believes that Can Gio is moving from an ecological area on the fringe of development to a new center of growth. “All modes of transportation will be available in Can Gio,” he said. “The district’s GRDP will grow rapidly in line with ongoing construction and investment. Both the number of residents and visitors will surge. Local people will be the first to directly benefit from these projects, and their lives will become increasingly prosperous.”
The changes are already drawing attention from investors. Dinh Minh Tuan, southern regional director of Batdongsan.com.vn, said the number of searches related to Can Gio has tripled since the beginning of the year. After the Vinhomes Green Paradise project broke ground, property interest in the district doubled again. “Just one single project has heated up the entire southern market,” he said.
Experts say this follows a familiar pattern. In the 1990s, Nguyen Van Linh Boulevard helped turn southern Ho Chi Minh City into a thriving area and drew nearly two million residents. In the 2010s, the completion of the Thu Thiem Tunnel and Bridge attracted more than one million people to the city’s east. “Investors who followed the infrastructure development wave then saw huge gains,” Tuan noted. “Can Gio now stands at a similar starting point, but with a stronger push.”
With a population of about 80,000, Can Gio has long faced a single challenge: lack of connectivity. But, “with the series of large-scale investments now under way, Can Gio is expected to grow faster than many of the city’s earlier new urban areas,” said Tuan.
Hashtag: #Vinhomes
https://vinhomes.vn/enThe issuer is solely responsible for the content of this announcement.
Media OutReach
Z.ai Open-Sources GLM-4.7, a New Generation Large Language Model Built for Real Development Workflows
The new model is designed around practical engineering workflows, with a focus on long-running task execution, stable tool calling, and multi-step reasoning, capabilities that have become increasingly important as developers deploy large language models in complex, agent-based systems.
Compared with its predecessor, GLM-4.6, GLM-4.7 shows notable gains in code generation, complex reasoning, and agent execution. According to Z.ai, the model delivers more consistent and controllable performance over extended tasks, while producing cleaner and more concise language output, addressing a common weakness in many open-source models.
To evaluate performance in realistic settings, Z.ai tested GLM-4.7 on 100 practical programming tasks in production-like environments such as Claude Code, spanning front-end, back-end, and command-execution scenarios. The company said GLM-4.7 achieved higher task completion rates and greater stability than GLM-4.6, and has since been adopted as the default model for its GLM Coding Plan.
Benchmark results also place GLM-4.7 among the strongest open-source models currently available. It scored 67.5 on BrowseComp and 87.4 on τ²-Bench, the latter marking a new high for open-source systems. In coding-focused evaluations, including SWE-bench Verified and LiveCodeBench v6, its overall performance approaches that of Claude Sonnet 4.5. In Code Arena’s large-scale blind evaluation, which aggregates votes from more than one million comparisons, GLM-4.7 ranked first among open-source models.
The model is available through the BigModel.cn API and has been integrated into Z.ai’s full-stack development platform, according to the company. As open-source models take on a more prominent role in the global technology ecosystem, Z.ai’s progress offers a clear indication of how such systems may continue to evolve, and what they might enable next.
Default Model for Coding Plan: https://z.ai/subscribe
Try it now: https://chat.z.ai/
Weights: https://huggingface.co/zai-org/GLM-4.7
Technical blog: https://z.ai/blog/glm-4.7
Hashtag: #ZAI
The issuer is solely responsible for the content of this announcement.
Media OutReach
NIA Joins Forces with TAT to Reignite ‘Amazing Thailand’ Through Innovation Power, Transforming Thai Tourism and Leveraging Creativity and Culture to Drive a New Tourism Economy
Towards the end of this year, Thailand is preparing to reignite global attention with a renewed wave of ‘Amazing Thailand.’ The government and private sector are rolling out a comprehensive set of tourism-stimulus measures that address both economic impact and national image. One of the most talked-about highlights is the appointment of Lalisa ‘Lisa’ Manobal as the new brand ambassador — not only a global-level artist, but also a powerful representation of Thailand’s contemporary image on the world stage.
Another key highlight to watch closely is the launch of the ‘Amazing Thailand Innovation Gadget’ platform, developed through a collaboration between the National Innovation Agency (Public Organisation), or NIA, and the Tourism Authority of Thailand (TAT). This initiative aims to elevate Thailand’s tourism industry into the era of Smart Tourism in a tangible and comprehensive way.
The platform is designed to function as Thailand’s first-ever tourism innovation repository, bringing together tourism-related technologies and solutions in one centralised space. These range from route-planning technologies, accommodation booking systems, and tourist-data management, to experience-creation tools that personalise journeys and enhance engagement. More than a simple innovation directory, the platform represents a turning point — a mechanism that connects entrepreneurs, developers, and creative talents to co-create new ‘Amazing’ experiences, spanning the entire traveller journey from trip planning to the final moment of travel for visitors worldwide.
Learning from Global Leaders Where Tourism Meets Technology
The world has entered an era where tourism is no longer driven solely by beautiful destinations and cultural heritage. Instead, competitiveness increasingly depends on experiences and technology. As a result, many countries are rapidly upgrading their tourism sectors to become smarter, more emotionally engaging, and better aligned with the expectations of modern travellers.
Japan, for example, stands as a model of cultural-innovation integration, leveraging anime, music, cuisine, and fashion as globally recognisable soft power. Recently, the Japanese government has rebooted efforts to fuse cultural roots with advanced technology through initiatives such as Virtual Remix Japan, which enables global audiences to participate in art exhibitions, festivals, and anime worlds in real time via VR and AR. This exemplifies a seamless blend of past and future.
Meanwhile, South Korea has aggressively combined technology and tourism to enhance attractiveness and vibrancy. The country actively promotes start-ups offering cloud-based hotel-management platforms, real-time translation technologies, blockchain services for international tourists, and platforms linking tourism with overseas education. South Korea has also built a tourism ecosystem that integrates smart cities, digital technology, and contemporary culture, using K-pop artists as a major driving force.
In Barcelona, Spain, one of Europe’s leading smart cities, tourism has been elevated through intelligent urban and visitor-experience management. From smart traffic systems and energy-saving public bike services to big-data-driven analysis of tourist behaviour, visitors can plan accommodation, restaurants, and travel routes through a single integrated application. This approach creates a balanced coexistence between tourism and urban life. Together, these examples demonstrate that technology is no longer merely a supporting tool, but the core differentiator in the modern tourism economy.
Amazing Thailand Innovation Gadget: Elevating Thai Tourism Through a Fully Integrated Innovation Ecosystem
NIA and TAT have officially announced a landmark collaboration with the launch of the ‘Amazing Thailand Innovation Gadget’ platform, which serves as Thailand’s first tourism innovation repository. The initiative aims to propel Thai tourism fully into the Smart Tourism era.
The platform aggregates tourism-related technologies and innovative solutions from start-ups and entrepreneurs nationwide, enabling real-world deployment across the entire Thai tourism value chain. Its objective is to build a strong tourism-innovation ecosystem through integrated collaboration across all sectors, while enhancing entrepreneurs’ capacity to apply innovation and technology suited to the specific contexts of different destinations.
This approach is designed to create premium tourism experiences for both domestic and international travellers, delivering sustainable economic and social benefits for Thailand. Importantly, the country will gain a continuously expandable tourism-innovation repository, strengthening long-term competitiveness in the global tourism market.
From Creative Power and Culture to Driving Thailand’s Tourism Economy
Dr. Krithpaka Boonfueng, Executive Director of the National Innovation Agency, stated that the innovations featured on the platform will primarily be Travel Tech-related technologies. The platform is open to start-ups, entrepreneurs, developers, and business partners with the interest and capability to co-create elevated tourism experiences while advancing Thailand’s Smart Tourism ecosystem.
Currently, NIA supports and has incubated more than 80 high-potential tourism-technology start-ups and entrepreneurs, spanning areas such as community-based tourism (Local Alike), hospitality solutions (Ascend Travel), urban mobility (MuvMi), social impact marketplaces (SocialGiver), and backend customer-journey management systems (Appointment Anywhere). These solutions enable entrepreneurs and developers to access tools tailored to their specific contexts.
NIA believes that all stakeholders play a vital role in elevating Thailand’s tourism industry by integrating technology with creativity, culture, and local identity. This integration goes beyond artists, cuisine, or traditional culture, extending into tangible, scalable innovations that create new economic value for local communities.
Thai – Tech – Tourism: A Major Integrated Leap Forward
Dr Krithpaka further noted that tourism is one of the core engines of the global economy, particularly following recovery from the COVID-19 pandemic. According to data from the World Travel & Tourism Council (WTTC), in 2024 the global travel and tourism sector contributed USD 10.9 trillion, or 10% of global GDP, and supported 357 million jobs worldwide.
The United Nations World Tourism Organization (UN Tourism) has emphasised that innovation is a critical driver of economic growth, enabling new business models, attracting investment, and differentiating destinations through unique tourism formats.
Another crucial factor not to be overlooked is the global TravelTech investment ecosystem, which remains robust. In the post-pandemic era, major tourism companies have increased technology investment by an average of 14% in 2024, reflecting strong confidence in technology as a competitive advantage.
Key areas of investment focus include Smarter Retailing and Personalisation, which deliver highly tailored customer experiences; GenAI and Autonomous Agents, next-generation AI capable of analysing, planning, and executing tasks independently — such as automated travel recommendations, trip planning, and booking management; and Sustainability, with growing investment in start-ups that reduce carbon emissions through diverse solutions.
These global trends align closely with the capabilities and diversity of Thai start-ups, positioning Thailand to connect seamlessly with international movements and deliver truly tangible ‘Amazing’ experiences.
NIA stands ready to connect knowledge, technology, and innovation capital across public agencies, private enterprises, and Thai start-ups to drive concrete outcomes in the tourism-innovation ecosystem. This effort extends beyond enhancing tourism businesses; it represents the creation of a future-oriented industry that fuses creativity and culture with technological power.
Through this integrated approach, Thailand aims to elevate economic value, cultural richness, and sustainability — and to advance decisively towards becoming a Global Innovation Tourism Hub in a meaningful and lasting way.
Hashtag: #NIA #NationalInnovationAgency
https://www.nia.or.th/The issuer is solely responsible for the content of this announcement.
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