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Dongfeng Motor Launches Flagship Innovation, Driving Global Value Chain Advancement with China Intelligent Manufacturing
Technology-Driven Innovation Fuels Dongfeng Motor’s Ambition for One Million Overseas Sales
Following several days of international media attention and coverage, the Expo is now underway as scheduled. Dongfeng Motor, alongside 10 other leading Chinese automotive manufacturers, is taking part in the event to demonstrate the strength of China’s automotive industry. Leveraging this global platform, Dongfeng Motor is elevating its international brand presence and targeting emerging markets with precision.
On the opening day of the Expo, several distinguished guests—including Lau Yip-wong, Member of the Standing Committee of the Chinese People’s Political Consultative Conference (CPPCC); Zhou Qiang, Deputy Director-General of the Economic Affairs Department of the Liaison Office of the Central People’s Government in the HKSAR; and Li Peng, Chief Representative of the China Council for the Promotion of International Trade (CCPIT) Representative Office in Hong Kong, representatives from leading organizations such as Sinomach (China National Machinery Industry Corporation), China Merchants Group, China Resources Group, the Hong Kong Trade Development Council (HKTDC), the Macao Chamber of Commerce, and the Hong Kong Cross-Strait Peaceful Development Association —visited the Dongfeng Motor booth and attended the official brand launch event.
Under the theme “Dongfeng Advance, The Pearl Radiates,” Dongfeng Motor arrived in Hong Kong bearing the achievements of Chinese innovation, aiming to position “Chinese Automobiles” as an amazing business card of global connectivity. This initiative also supports Hong Kong’s deeper integration into China’s national development strategy. At the event, Mr. You Zheng, Deputy President of Dongfeng Motor Corporation, presented the brand’s strategic vision to a distinguished audience of guests and leading media representatives.
Mr. You highlighted that Dongfeng Motor was founded during the “Third Front” construction, grew amid reform and opening-up, prospered in the new century—now rising with innovation in the new era. Technological innovation has always been the core of Dongfeng Motor’s brand identity.
The company continues to pioneer multiple powertrain pathways, focused on PHEV, pure electric and hydrogen energy. Dongfeng Motor has launched several pioneering platforms and architectures, including the MHERO new-gen off-road platform, quantum architecture all electric platform, and multi-energy low-carbon energy saving architecture, empowering the full spectrum of its passenger vehicle brands.
In addition, Dongfeng Motor is accelerating the development of “Embodied Intelligence,” advancing the integration of Tri-Network convergence, Penta-Smart integration. This strategy aims to equip Dongfeng Motor’s next-generation smart vehicles with a robust physical structure (“Robust Body”), powerful performance systems (“Powerful Heart”), intelligent control systems (“Intelligent Brain”), and responsive digital infrastructure (“Agile Nervous System”). Recently, Dongfeng Motor also introduced its “TIANYUAN Intelligence” technology brand, which anchors its new “One Core + Dual Foundations + Dual Elements” smart mobility system.
Mr. You emphasized that Dongfeng Motor will use the Hong Kong market as a strategic pivot to accelerate expansion into new global markets. In 2024, Dongfeng Motor’s total vehicle exports exceeded 250,000 units, up 8.2% year-on-year. From January to April 2025 alone, overseas exported 77,000 units, marking a 7.7% increase over the same period last year. Dongfeng Motor is now accelerating the internationalization leap, with a clear target of 1-Million overseas sales annually in the near future.
During the event, Dongfeng Motor signed strategic cooperation agreements with passenger and commercial vehicle fleet clients, marking a significant milestone and opening a new chapter of partnership and collaboration.
Four Flagship Models Lead, Dongfeng Motor Redefines Urban Mobility for Hong Kong’s Smart City Vision
Dongfeng Motor’s booth was among the largest corporate exhibits at this year’s Expo, designed to highlight the integration of company’s technology, intelligence, interactivity, and diversity.
“Welcome to the Dongfeng Motor booth. What you’re seeing now is…” From the moment visitors set foot on the stand, they were greeted by an AI-powered robotic dog, adding a futuristic and engaging element to vehicle introductions and welcoming interactions. The booth also featured a variety of interactive experiences that blended automotive culture with entertainment, earning widespread praise and enthusiastic feedback from attendees.
Dongfeng Motor presented a lineup of nine vehicles, spanning both passenger and commercial models, with a strong emphasis on newly launched products, new energy vehicles (NEVs), and intelligent mobility solutions. Four standout models made their international debut at the Expo: MHERO II, DONGFENG 007, DONGFENG VIGO, and DONGFENG KL320.
In the exhibition area, Dongfeng Motor’s luxury electric off-road brand MHERO showcased two models. The MHERO I, the brand’s inaugural release, is built on the proprietary M TECH intelligent off-road platform. It boasts a peak power output of 800 kW and maximum torque of 1,400 N·m, accelerating from 0 to 100 km/h in just 4.2 seconds—ensuring effortless performance in even the most demanding off-road environments.
The MHERO II, hailed as the “The Luxury Intelligent Off-Roader,” is the brand’s second strategic model. It embodies MHERO’s signature “Chinese Awakening Lion” design philosophy and is equipped with CATL’s cutting-edge Freevoy off-road battery. Notably, the MHERO II is one of the first models globally to feature Huawei ADS 4.0 and HarmonySpace, delivering a highly advanced and immersive driving experience.
VOYAH DREAM, the flagship model of Dongfeng Motor Corporation’s premium intelligent new energy brand VOYAH, made a high-profile appearance at the Expo. Upholding VOYAH’s core service philosophy of “Wholehearted Dedication” and the brand belief that “Safety is the Ultimate Luxury,” the model embodies both emotional care and advanced engineering.
MHERO and VOYAH are achieving impressive international growth, with year-on-year sales tripling. The MHERO I has entered over 50 countries, while VOYAH has expanded into more than 30 markets, setting new benchmarks for the global reach of Chinese premium new energy vehicle brands.
Prominently featured at the Dongfeng Motor booth were other star models, including the DONGFENG 007—intelligent and elegant electric coupe; the DONGFENG VIGO—national smart and fun pure electric SUV; and the DONGFENG BOX—high-quality chic electric SUV tailored for urban drivers. According to sales data from January to April this year, the DONGFENG BOX has been exceptionally well-received in Hong Kong and Singapore, ranking among the top two in its segment.
Also showcased were two commercial right-hand drive models: the DONGFENG KL320 and DONGFENG GX, built specifically to meet the needs of right-hand drive markets such as Hong Kong, Macau, and ASEAN countries. The DONGFENG KL320 is a all-scenario high-value commercial vehicle that serves a wide range of use cases—from trunk logistics and infrastructure projects to concrete transport. Equipped with 13 driving modes, it delivers leading fuel efficiency and driving comfort, making it particularly well-suited for Hong Kong’s commercial operations.
To date, Dongfeng Commercial Vehicles have achieved cumulative sales of over 15 million units. From January to April 2025, Dongfeng Motor ranked No.1 in terminal market share for the medium and heavy duty truck segment in China, holding a dominant 22.7% share and solidifying its leadership in the sector.
As a trailblazer in China’s automotive industry, Dongfeng Motor advances in harmony with the nation, the times, and the people. With a reputation for excellence and innovation, Dongfeng Motor is reshaping the international competitiveness of Chinese automotive brands. Leveraging this global platform, the company is intensifying efforts to expand in Hong Kong, Macau, ASEAN, and other emerging markets—creating a better mobility life for users in Hong Kong and beyond by smart technology & premium products. Dongfeng Motor is proud to be a shining symbol of China’s automotive strength on the global stage—the “Eastern Pearl” of the industry.
Hashtag: #DongfengMotor
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Media OutReach
Celebrate, Rest, and Recharge This Raya With XIXILI’s Sleepwear Collection
The Reality of the Raya Rush
The lead-up to Raya is a whirlwind of grocery runs, deep cleaning, and late nights in the kitchen. By the time the first open house begins, most women have already put in an incredible amount of effort for their families. The quiet moments in between are not just a break. They are earned.
XIXILI’s pajamas are made for those moments. Easy to move in, soft enough to wear through the night, and the kind of pieces that make coming home feel like something to look forward to. Designed to fit a wide range of body types, every woman can find something that feels as good as it looks.
“Raya is everything. The food, the family, the laughter. And at the end of it all, she deserves to rest just as well as she celebrated,” says Tara Tan, Marketing Director at XIXILI.
Comfort That Carries Through the Season
Raya may bring the occasion, but the shift happening in Malaysian wardrobes goes further than that. Women are increasingly treating sleepwear as a considered part of their self-care, not just something to change into before bed.
“We often talk about the joy of gathering, but we rarely talk about the exhaustion that comes with it,” Tara Tan adds. “Our goal for Raya 2026 is to ensure that when the last guest leaves, every woman has a high-quality piece of loungewear to retreat into. It is about honouring the work she does by giving her the rest she deserves.”
Quality loungewear for the wind-down, the slow morning, and every quiet moment in between has become one of the most considered purchases a woman makes this season.
Made to Be Worn, Not Just Owned
Good sleepwear should not sit tucked away at the back of a drawer. It should be the first thing she reaches for at the end of a long day, worn in and looked forward to. XIXILI’s range is built for exactly that, styles that settle naturally into her routine and carry her well beyond the festive season.
The full sleepwear collection is available online and at XIXILI boutiques nationwide. To shop the range, visit www.xixili-intimates.com.Hashtag: #XIXILI
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About XIXILI
A homegrown Malaysian brand, XIXILI offers beautiful fashion lingerie and shapewear in Malaysia that prioritises fit and comfort. With an extensive range of bra sizes from A to I and bands 65 to 110cm, XIXILI caters to women of all shapes and sizes. Expert fitters are dedicated to helping each customer find the perfect bra, boosting confidence and enhancing silhouettes.
XIXILI became the first Malaysian lingerie brand to introduce a Try-On in 3D avatar tool, allowing customers to virtually try on XIXILI lingerie using a 3D avatar tailored to their specific body type and measurements. Whether for everyday wear or something special, XIXILI ensures women always look and feel amazing.
Media OutReach
Vingroup Introduces Special Program to Support Customers Amid Rising Fuel Costs
Specifically, in addition to the existing incentives currently available, customers who switch from old gasoline vehicles to new VinFast electric vehicles during the program period will receive an additional 3% discount for cars and 5% discount for scooters. The program will be applied across all four markets: Vietnam, India, Indonesia, and the Philippines.
In line with VinFast’s pioneering spirit, GSM Green and Smart Mobility Joint Stock Company has also announced an immediate 10% reduction in fares for electric mobility services on the Xanh SM platform in Vietnam and Green SM in Indonesia from March 11 to March 31, 2026. This initiative offers customers a more environmentally-friendly and cost-effective transportation option.
The program may be extended depending on international developments and future fuel price movements.
Ms. Duong Thi Thu Trang, Deputy CEO of Global Sales, VinFast, stated: “The special ‘Trade Gas for Electric’ program launched in March across four key markets is VinFast’s timely response to geopolitical volatility that is affecting socio-economic conditions in many countries around the world. As one of the pioneering manufacturers leading the global electric vehicle revolution, VinFast together with companies in Vingroup’s green ecosystem aims to help reduce the impact of fuel prices on people’s daily lives while also lowering environmental pollution through smarter, more sustainable, and more cost-efficient mobility solutions.”
The special “Trade Gas for Electric” program will be implemented in parallel with and combined with other available incentive programs in each market. Through layered incentives, Vingroup and companies within its ecosystem aim to create favorable conditions for customers to transition quickly to electric vehicles, reduce dependence on gasoline, stabilize daily life, and contribute to building a cleaner and more civilized living environment.
Hashtag: #Vingroup
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Media OutReach
Singapore University of Social Sciences Expands Regional Footprint in China with Launch of Success Academy in Chongqing
New Academy and Shenyang satellite office strengthen SUSS’ visibility and partnerships across Western and Northeast China.
CHONGQING, CHINA – Media OutReach Newswire – 10 March 2026 – The Singapore University of Social Sciences (SUSS) today launched the SUSS Success Academy in Chongqing in collaboration with Raffles Young Academy (RYA) Pte Ltd and announced the establishment of a satellite office in Shenyang. Building on its Success Academies in Beijing and Shenzhen, the Academy strengthens SUSS’ presence in China and supports its growing engagement across Western and Northeast China.
The launch was commemorated with an opening ceremony at the CCI Gallery, attended by close to 70 guests from China and Singapore, including representatives from institutions of higher learning, and industry and community partners. The ceremony was presided by Vice-Consul (Political) Ms. Mavis Tan, Consulate-General of the Republic of Singapore, Chengdu and Mr. Li Xunfu, Deputy Director of Chongqing Municipal Commission of Commerce.
Success Academy to connect partners from Singapore and China
Anchored in SUSS’ commitment to lifelong learning and creating social impact, the Academy will serve as a key nexus for academic and industry partners from both countries. Through cross-cultural collaboration and practice-oriented learning, it also aims to develop future-ready talent equipped to contribute meaningfully to society and the economy.
RYA is an education and talent development organisation aimed at nurturing future-ready talent through industry-oriented learning and international exposure. RYA will bring its networks and local expertise to support and enhance the Academy’s initiatives.
Through the Academy, SUSS will provide opportunities for students from SUSS and other Singapore pre-tertiary and tertiary institutions to co-learn and co-innovate with peers in China. These include interdisciplinary global learning courses, impact startup and venture builder programmes, industry-based immersions and student exchanges. SUSS students will also gain regional exposure through internships and other workplace learning opportunities. In addition, the Academy will support SUSS in working with universities and organisations in China to jointly design and deliver industry-relevant courses and programmes for students and executives.
Extending engagement into Northeast China with Shenyang satellite office
To further deepen its engagement in Northeast China, SUSS will launch a satellite office in Shenyang on 11 March 2026 under the Success Academy in Chongqing. This office will support SUSS’ initiatives in Liaoning Province and surrounding areas, including Dalian. In addition, three Memoranda of Understanding (MOU) will be signed with the following organisations:
- Shenyang University of Chemical Technology (SYUCT): Collaborative development of a Master’s degree programme in Social Work, fostering cross-border knowledge exchange, curriculum innovation, and talent development to address evolving social service needs.
- North-East Institute of Population and Social Development: Joint research endeavours, professional development programmes, and meaningful academia-industry partnerships to generate evidence-based solutions, build capabilities, and promote active ageing ecosystems that benefit individuals and communities.
Professor Tan Tai Yong, President of SUSS, said, “China is an important partner for SUSS as we expand opportunities for our students and strengthen collaboration across Asia. The launch of the Success Academy in Chongqing allows us to work more closely with universities, industry and community partners in Western and Northeast China, and to deliver applied, practice-oriented education that responds to real-world needs. Our partnership with Raffles Young Academy reflects our shared commitment to developing future-ready talent and supporting professional growth across the region.”
Mr. Samuel Ng, Executive Chairman, RYA, said, “Our collaboration with the Singapore University of Social Sciences reflects a shared belief in applied, practice-oriented education and in preparing students and enterprises to navigate an increasingly complex and interconnected world. Chongqing’s strategic position as a gateway to Western China and a hub for industry and connectivity makes it an ideal location for immersive, industry-linked education. This partnership represents a long-term commitment to building enduring bridges between students and industry, between academia and practice, and between Singapore and China.”
The launch of the Success Academy in Chongqing is part of SUSS’ broader expansion across Asia. Since 2023, SUSS has established Success Academies in Beijing, Shenzhen, Ho Chi Minh City Bangkok, Kuala Lumpur, Jakarta, Manila and Mumbai.
For more information, visit www.suss.edu.sg/success-academy.
Hashtag: #SUSS
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