Media OutReach
The MTick Arrives in Asia: DFI Retail Group Leads as First Asian Retail Partner with GenM to bring Visibility and Accessibility to the Menopause Support
- 1 billion women are experience menopause at any given time—yet 87% feel overlooked and underserved by retailers and brands.1
- For the first time, the MTick® is going global, as leading Asian retailer DFI Retail Group partners with GenM to champion menopause visibility, accessibility, and inclusivity to the Asian retail market.
- The initiative will roll out at DFI’s stores across 5 different markets, including Guardian in Singapore, Malaysia and Indonesia, and Mannings in Hong Kong and Macau.
- Customers can expect to see M-Tick-certified displays in stores starting in mid-2026.
HONG KONG SAR – Media OutReach Newswire – 21 October 2025 – DFI Retail Group (DFI) becomes the first Asian retailer to join the GenM Collective and adopt the MTick® symbol – bringing menopause-friendly products to millions of women across five key Asian markets. This marks an important milestone in setting a new international standard for the retail landscape, and underscores DFI’s commitment to positioning its Health & Beauty business as a trusted advisor for wellness, empowering everyday wellbeing for all.
DFI and GenM are partnering to transform how women search, source and shop for menopause-related products by curating MTick®certified selections tailored to each market. The products will meet one or more of the following criteria: backed by authorised medicinal, cosmetic or health claims; tried and tested by women experiencing menopause; and feature verified technology designed to support any of the 48 identified signs of menopause.
Starting in mid-2026, Guardian and Mannings stores will introduce dedicated spaces featuring menopause-friendly product ranges, supported by online product information and educational content. Every activation will feature clear product signposting and accessible menopause resources designed to empower women to shop with confidence and make more informed choices.
The MTick®is the trusted, universal shopping symbol and certification designed to signpost menopause-friendly products. To date, over 1,000 MTick-certified SKUs are available, with eight of the largest UK retailers displaying MTick-certified products in dedicated areas, either online or in-store, including Boots, Tesco, Sainsbury’s, Morrisons, Holland & Barrett, Next, Matalan, and most recently, Asda and Ocado.
Globally, 1 billion women are experiencing menopause at any given time – yet 87 per cent of women report feeling overlooked and underserved by brands and retailers that they’ve trusted throughout their lives. GenM’s research also shows that 94 per cent of women want to shop menopause-friendly labelled products, but two-thirds (66 per cent) say that these are difficult to find.1
United by the MTick®, GenM and DFI, with Guardian and Mannings, are set to provide visibility, choice, and trust to customers going through menopause across five different markets, including Indonesia, Malaysia, Singapore, Hong Kong and Macau.
Andrew Wong, Chief Executive Officer for Health & Beauty, DFI Retail Group, commented:
“At DFI, we are committed to empowering everyday wellbeing for all our customers. Partnering with GenM to bring the MTick® to Asia is a meaningful step forward in our wider Health & Beauty strategy focusing on wellness—one that champions inclusivity, accessibility, and education. By offering menopause-friendly products and services across our Guardian and Mannings stores, we’re not only addressing an underserved need, but also reinforcing our role as a trusted wellness advisor in the region. This partnership reflects our dedication to supporting women through every life stage, with confidence and care.”
Heather Jackson, CEO and Co-Founder of GenM, commented:
“DFI joining the GenM Collective marks a truly global milestone for menopause inclusivity and accessibility. By breaking new ground in Asia’s health and beauty sector, with Guardian and Mannings, we’re redefining how women search, source, and shop for menopause-friendly products – not just here in the UK, but on a global scale.
Menopause is not a trend; it’s a forever market and a lifelong reality that retail must play a vital role in supporting women through. We’re creating a new category of retail that is the most exciting, inclusive, accessible and vibrant category that has been seen in retail for the last 40 years. Now, with DFI on board, our mission to empower the 1 billion menopausal women globally and to ignite a purposeful shift in the retail landscape is accelerating fast.
United by the MTick®, retailers like DFI are truly transforming the shopping experience; delivering choice, trust, accessibility, and visibility to menopausal consumers. This is the start of something extraordinary. Watch this space!”
For more information on the MTick® and GenM Collective, please visit: https://gen-m.com/
References
[1] UK Visibility Report 2024 – representative of 2,000 UK respondents.
Hashtag: #DFIRetailGroup #Guardian #Mannings #GenM #MTick #HealthandBeauty #MenopauseProducts #Women’sHealth
https://www.dfiretailgroup.com/
The issuer is solely responsible for the content of this announcement.
About DFI Retail Group
DFI Retail Group (the ‘Group’) is a leading Asian retailer, driven by its purpose to “Sustainably Serve Asia for Generations with Everyday Moments”. As at 30 June 2025, the Group, its associates and joint ventures operated over 7,500 outlets, and employed over 83,000 people. The Group is dedicated to delivering quality, value and service to Asian consumers through a compelling retail experience, supported by an extensive store network and highly efficient supply chains. The Group, including associates, operates a portfolio of well-known brands across five key divisions: health and beauty, convenience, food, home furnishings and restaurants.
Guardian
Guardian was established in 1967 in Malaysia and has grown into a trusted health and beauty retailer in Southeast Asia. With more than 1,100 stores across Brunei, Indonesia, Malaysia, Singapore and Vietnam. Guardian offers a comprehensive range of healthcare, beauty care, personal care, and baby care products to meet the diverse needs of its customers. Guardian stores also offer professional services such as patient-care counselling, dispensary and personal care services, providing a convenient, one-stop health and beauty solution.
Mannings
Mannings is Hong Kong’s largest health and beauty retailer, operating over 340 outlets, including more than 60 in-store pharmacies, across Hong Kong, Macau, and the Greater Bay Area. With a diverse range of products and services, Mannings is committed to integrating the concept of “Wellness” into our daily lives while pioneering a new era of health. By offering innovative health technologies, AI solutions, preventive healthcare, self-managed health tools, and digital wellness and beauty solutions, Mannings empowers individuals and families to prioritize their well-being.
Mannings also provides complementary professional services, including Safe Disposal of Unused Medicines program, Advice for Minor Ailments, as well as medication and usage consultations, safeguarding the community’s health and beauty.
About GenM
GenM is the Menopause Partner for Brands and Home of the MTick® – the universal symbol and certification for menopause-friendly products. With a Collective of over 120 of the most progressive and powerful retail partners such as Boots, Tesco, QVC, Matalan, Morrisons, Next and Sainsbury’s as well as brand partners; TENA, Colgate, Sanex, Charles Worthington, Dove, Sure and Revolution Beauty, GenM is driving the creation of a new purposeful retail category of menopause, delivering trust, choice and visibility to the overlooked and underserved 15.5 million menopausal audience in the UK.
GenM’s game-changing MTick® is transforming the way women search, source and shop for products that may ease, relieve or support any of the 48 menopause signs. The MTick® is only displayed on products that meet the strict qualifying criteria of this certification. United by the MTick®, the GenM Collective is empowering women to shop with ease and confidence so that she can, ultimately, live her best menopause.
About the MTick®
MTick® certification is only granted to brands and retailers which meet one (or more) of these criteria, and means they can proudly display the symbol on packaging, marketing, or at point or sale:
1. Backed by authorised medicinal, cosmetic and/or health claims*
2. Tried and tested by menopausal women in clinical user trials that generate statistical evidence for a specified symptom(s) or sign(s)
3. Features trialled and verified technology or functionality to support one (or more) of the 48 symptoms or signs
*Health claims – For the 48 symptoms and signs, EFSA approved health claims.
The Taiwan-born pet mobility brand opens its first SoHo pop-up inside Flying Solo, bringing its Nordic-designed pet stroller collection to the heart of New York City.
NEW YORK, USA – Media OutReach Newswire – 02 April 2026 – FikaGO, the design-led pet mobility brand recognized across Asia and Europe, has opened its first New York City pop-up store inside Flying Solo in SoHo. The opening marks a deliberate move for a pet brand into one of the world’s most competitive retail districts.
Since entering the online American market in 2025, FikaGO has built a growing community of pet parents who see their animals as a central part of everyday life. Positioned as lifestyle essentials rather than conventional pet gear, FikaGO’s range of products is designed for people who want the best for their fur babies.
“We’ve always believed that pet products should not only be functional, but also beautifully integrated into everyday life.” — Eric Guu, Co-founder, FikaGO
SoHo was a considered choice: Flying Solo, with locations in New York and Paris, is known for championing independent design with a distinctly global sensibility.
The pop-up showcases FikaGO’s auto-folding Free To Go 2 in Sandy Beige, the brand’s bestselling product. All FikaGO’s products are manufactured using eco-friendly fabrics made from recycled materials, reflecting a commitment to sustainability. This includes their large-capacity Agile 2 pet strollers to their airline-approved Truffle carriers and the heavy-duty Kross pet wagon.
“Launching in SoHo is a meaningful milestone for us; it allows customers to truly experience the quality, design, and intention behind every FikaGO product.” — Eric Guu, Co-founder, FikaGO
As pet ownership rises globally, particularly among urban millennials and Gen Zs, demand for products that combine functionality, design, and lifestyle integration continues to grow. FikaGO was built for precisely this moment, and SoHo is precisely where that moment lives.
Visit the FikaGO pop-up at Flying Solo, 419 Broome Street, New York, or explore the full collection at https://us.fikago.com/.
Hashtag: #FikaGO #petmobilitybrand #petstroller #petcarrier #petwagon #petkennel #petbiketrailer
https://us.fikago.com/
https://www.facebook.com/FikaGO.US
https://www.instagram.com/fikago_us/
YouTube: 
https://www.youtube.com/@fikago5910
The issuer is solely responsible for the content of this announcement.
About FikaGO
FikaGO is a pet mobility brand founded in Taiwan, dedicated to crafting products that blend functionality, comfort, and modern aesthetics. With a presence across Asia and growing reach in Europe and the U.S, FikaGO is redefining everyday experiences between pets and their humans.
Media OutReach
Lee Kum Kee Celebrates Culinary Excellence at the Historic Hong Kong Debut of Asia’s 50 Best Restaurants 2026
From 23-25 March, Lee Kum Kee brought together top chefs, diverse cultures and industry communities through a range of thoughtfully curated experiences, bringing authentic Asian flavours to the global stage. As well as reaffirming the brand’s Asian roots and international perspective, its involvement reflected an enduring commitment to preserving culinary heritage and driving gastronomic innovation.
“Asian Flavour Duet“: A Culinary Journey Through Heritage and Innovation
Helping to build momentums for this year’s awards, Lee Kum Kee collaborated with Vicky Cheng, the acclaimed Executive Chef and owner of WING, to co-create the “Asian Flavour Duet”, a Hong Kong-style late-night supper party on 24 March. Hosted at two Hong Kong culinary landmarks, the experience unfolded in two chapters – “Paying Tribute to Heritage” and “Innovative Fusion” – and invited guests to explore the limitless possibilities of Asian flavour.
The evening began at the century-old Lin Heung Lau teahouse, a space filled with nostalgia and memories for generations of Hong Kongers. Chef Vicky reinterpreted classic Hong Kong late-night dishes using signature Lee Kum Kee sauces, while guests were immersed in the warmth of the historic venue.
The celebration then moved to Medora, Chef Vicky’s Western dining space, where an “Innovative Fusion” was revealed. He showcased his modern culinary philosophy by incorporating Lee Kum Kee sauces with contemporary techniques to create bold, unexpected dishes. Guests also enjoyed specially crafted cocktails infused with Lee Kum Kee sauces, alongside a delightful yet refined sauce-inspired gelato, demonstrating a harmonious interweaving of savoury, umami, sweetness and spice.
The multisensory journey seamlessly blended tradition with innovation, exploring the future of cuisine while highlighting Lee Kum Kee’s role as a global gateway to Asian culinary culture.
At the event, Dodie Hung, Executive Vice President – Corporate Affairs at Lee Kum Kee, commented, “Tonight, we are honoured to celebrate Hong Kong’s late‑night food culture with Chef Vicky and the global culinary community. From the legacy of Lin Heung Lau to the forward‑looking spirit of Medora, we are proud to be part of the creative journey and help showcase the depth of Asian flavours on the world stage.”
Celebrating a Gastronomic Brilliance with the Highest Climber Award Sponsored by Lee Kum Kee
During the awards ceremony on 25 March, Lee Kum Kee’s booth showcased a range of the brand’s acclaimed classic sauces and innovative products. Guests sampled specially crafted bites featuring Lee Kum Kee sauces, engaging directly with the flavours and techniques that have made the brand a trusted partner in both home and professional kitchens worldwide.
As part of the evening’s celebration of the region’s most exceptional culinary talents, the Highest Climber Award sponsored by Lee Kum Kee was presented to Lamdre in Beijing by Chef Park from Atomix (No.1 in North America’s 50 Best Restaurants 2025). Lambre was applauded for its pioneering plant-based dining space that promotes healthy, sustainable living while honouring Chinese biodiversity in its menus.
In addition, WING, led by Chef Vicky, achieved an impressive second place in 2026 Asia’s 50 Best Restaurants list. The restaurant had also previously ranked No. 11 on The World’s 50 Best Restaurants list in 2025, underscoring its continued international acclaim.
Building the Future Together: Deepening Global Partnerships
With the success of this prestigious awards ceremony in Hong Kong, China, Lee Kum Kee looks forward to deepening its collaboration with leading talents in the global culinary community. By continuing to champion Asian flavours and foster meaningful dialogue and exchange, the brand will continue to bring the spirit of Asian cuisine to kitchens and dining tables around the world.
Hashtag: #LeeKumKee #LKK
The issuer is solely responsible for the content of this announcement.
About Lee Kum Kee
Lee Kum Kee is the global gateway to Asian culinary culture, dedicated to promoting Chinese culinary culture worldwide. Since 1888, it has brought people together over joyful reunions, shared traditions and memorable meals. Beloved by consumers and chefs alike, Lee Kum Kee’s range of more than 300 sauces and condiments sparks creativity in kitchens everywhere, inspiring professional and home chefs to experiment, create and delight. Headquartered in Hong Kong, China and serving over 100 countries and regions, Lee Kum Kee’s rich heritage, unwavering commitment to quality, sustainable practices and “Constant Entrepreneurship” combine to enable superior experiences through Asian cuisine for people worldwide. For more information, please visit www.LKK.com.
About Asia’s 50 Best Restaurants
Launched in 2013, Asia’s 50 Best Restaurants aims to showcase the outstanding achievements and diverse culinary landscape of the region. The list is determined by the Asia’s 50 Best Restaurants Academy, a panel of over 350 culinary experts from across Asia who vote independently based on their specialised knowledge of the local dining scene. The Asia’s 50 Best Restaurants series includes the awards ceremony and list announcement, creating a premier networking platform for restaurateurs, media, seasoned travelers and culinary connoisseurs to celebrate the exceptional service, passion and talent in the dining industry.
- Herbert Vongpusanachai takes on the role of Senior Vice President for Commercial for the region, effective April 1, 2026
SINGAPORE – Media OutReach Newswire – 2 April 2026 – DHL Express, the world’s leading international express service provider, has appointed Herbert Vongpusanachai as Senior Vice President, Commercial for Asia Pacific, effective April 1, 2026. Herbert, who currently serves as Managing Director for DHL Express Thailand & Indochina, will be based in Singapore for his new role.
Herbert brings more than two decades of leadership experience within DHL Express, having successfully helmed multiple key markets across the region. He first joined the company in 2003 as Managing Director for Thailand & Indochina, later taking on leadership of Singapore in 2008, followed by Hong Kong & Macau in 2016. Since returning to lead Thailand & Indochina in 2020, he has driven sustained year‑on‑year profitable growth, transforming the cluster into one of the region’s key engines of expansion.
“Herbert has an exceptional track record of delivering strong business results while nurturing highly engaged teams across diverse markets. His deep understanding of our customers, collaborative leadership style, and ability to unearth opportunities in complex environments make him the ideal leader to drive our commercial agenda for Asia Pacific. I am confident that under his guidance, we will continue to accelerate sustainable growth across the region,” said Ken Lee, CEO for Asia Pacific, DHL Express.
In his new regional role, Herbert will shape and accelerate the commercial strategy for DHL Express across Asia Pacific by working with other functions to assess new sectors, routes and trade lanes with high potential for growth. He will focus on deepening customer engagement and supporting their expansion, while driving sustainable volume growth and advancing the adoption of new technologies to enhance commercial execution across markets. With his extensive country expertise and people‑first leadership style, Herbert is well‑positioned to support both regional and country teams in raising commercial performance to new levels.
“Asia Pacific remains an important anchor in global trade as seen in the latest DHL Global Connectedness Report, and this indicates the unwavering role of logistics to facilitate the flow of goods. With the newly introduced Heavyweight Express solution, which enables customers to ship heavyweight shipments with speed, certainty and reliability, I look forward to working alongside our talented teams to contribute to shaping the next chapter of DHL Express’s commercial success,” said Herbert Vongpusanachai, Senior Vice President – Commercial for Asia Pacific, DHL Express.
The latest DHL Global Connectedness Report shows that the region remains a major anchor of global commerce, with multiple economies rising in global connectedness rankings and Southeast Asia firmly establishing itself as a fast‑growing trade corridor. This also mirrors one of DHL Group’s strategies to better support 20 markets globally to accelerate growth; eight of them rest in Asia Pacific – underscoring the region’s critical role in DHL’s global network. As trade flows diversify and intra‑Asia integration deepens, this leadership appointment further strengthens DHL Express’s position in Asia Pacific.
Hashtag: #DHL
https://group.dhl.com/en.html
https://www.linkedin.com/company/dhlexpress/
The issuer is solely responsible for the content of this announcement.
DHL – The logistics company for the world
DHL is the leading global brand in the logistics industry. Our DHL divisions offer an unrivalled portfolio of logistics services ranging from national and international parcel delivery, e-commerce shipping and fulfillment solutions, international express, road, air and ocean transport to industrial supply chain management. With approximately 389,000 employees in more than 220 countries and territories worldwide, DHL connects people and businesses securely and reliably, enabling global sustainable trade flows. With specialized solutions for growth markets and industries including technology, life sciences and healthcare, engineering, manufacturing & energy, auto-mobility and retail, DHL is decisively positioned as “The logistics company for the world”.
DHL is part of DHL Group. The Group generated revenues of approximately 82.9 billion euros in 2025. With sustainable business practices and a commitment to society and the environment, the Group makes a positive contribution to the world. DHL Group aims to achieve net-zero emissions logistics by 2050.
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