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Xsolla Launches Buy Button for Mobile Games to Help Developers Take Back Control of Their Revenue

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New Court Ruling Enables Use of External Payment Links: Launch in Days, Keep More of What You Earn

LOS ANGELES, USA – Media OutReach Newswire – 9 May 2025 – Xsolla, a global leader in video game commerce, today announced the launch of the Xsolla Buy Button for Mobile Games, a direct-to-consumer payment solution designed to help mobile developers keep more of what they earn by saving on traditional platform fees. This release follows a significant U.S. court ruling on April 30, 2025, prohibiting Apple from blocking external payment links or charging commissions on third-party U.S. storefronts, giving developers new opportunities to connect with players and grow revenue.

Xsolla Buy Button

With the Buy Button for Mobile Games, game developers can embed direct payment links inside their games, leading to a browser-based checkout powered by Xsolla Web Shop and Xsolla Pay Station. This checkout supports the sale of virtual items, currencies, and bundles, delivering a seamless player experience while avoiding up to 30% in platform fees.

Developers can now create a quick-to-create external link within their video game experience on an iOS mobile device. When a player taps the link, it opens up a streamlined browser-based checkout delivering a secure, pre-authenticated, frictionless purchase experience, allowing users to purchase their favorite game in fewer clicks. In addition, mobile game developers can also gain access to catalog synchronization, loyalty tools, personalized offers, and integration options required to manage the offers provided in the external link with little to no custom development.

Key Benefits of the Xsolla Buy Button:

  • Zero Platform Commission: Reclaim up to 30% of your revenue by saving on platform fees, minus standard payment processing costs.
  • Implementation: Under the April 2025 U.S. court ruling, developers can connect external payment links in-app without platform interference.
  • Frictionless One-Tap Purchase Flow: Players can purchase specific items directly from in-game offers using autofill and one-tap methods, delivering a seamless checkout experience native to the game.
    Simplified Tax and Compliance: Xsolla is the Merchant of Record, handling global tax calculation, collection, and remittance. Third-party tax solutions are unnecessary.
  • Loyalty and Player Rewards: Boost retention and engagement with loyalty programs and personalized reward options tied to player behavior within the game experience, whether in-app or online. This feature also enables issuing prepaid gift cards and parental control integration for all purchases.
  • LiveOps Sync: Align web-based promotions with in-game events, seasonal content, and player-achieved milestones to maximize the relevancy and impact of the offers provided to players.
  • Parental Control and Gift Cards: Built-in parental control and gift cards are available worldwide.
  • Multi-Channel Commerce: Extend monetization beyond the app to the web, Discord, Telegram, and other community channels where players engage.

“This court decision is a turning point for mobile game developers in the US and around the world. The Buy Button is available today through the Xsolla Web Shop,” stated Chris Hewish, Chief Strategy Officer at Xsolla. “Developers can register through the Xsolla Publisher account, use the Instant Web Shop template, and generate links in minutes without requiring custom coding. This rollout reinforces Xsolla’s commitment to building flexible, global commerce tools empowering developers to succeed and scale their business across multiple platforms.”

This offering is a game changer by giving mobile game developers control of their monetization, the ability to build closer relationships with their players, and the confidence to grow their business with long-term sustainability without previously imposed constraints.

Web Shop Integration Guide: xsolla.pro/webshop-integration

Buy Button for Mobile Games Integration Guide: xsolla.pro/buybutton

Mobile SDK Integration Guide: xsolla.pro/mobile-sdk-guide

View Video: youtu.be/Aj6gtHw5BFQ
Hashtag: #Xsolla

The issuer is solely responsible for the content of this announcement.

Xsolla

Xsolla is a leading global video game commerce company with a robust and powerful set of tools and services designed specifically for the industry. Since its founding in 2005, Xsolla has helped thousands of game developers and publishers of all sizes fund, market, launch, and monetize their games globally and across multiple platforms. As an innovative leader in game commerce, Xsolla’s mission is to solve the inherent complexities of global distribution, marketing, and monetization to help our partners reach more geographies, generate more revenue, and create relationships with gamers worldwide. Headquartered and incorporated in Los Angeles, California, with offices in London, Berlin, Seoul, Beijing, Kuala Lumpur, Raleigh, Tokyo, Montreal, and cities around the world.

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Asian Smart Medical Online Exhibition 2026: Connecting Smart Medical Suppliers with Global Buyers

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TAIPEI, TAIWAN –

Organized by AsianNet and TradeAsia (www.e-tradeasia.com), Medical Asia has been successfully facilitating international medical trade since its launch in 2024 , earning a strong reputation for high-quality participation and tangible business outcomes. In 2026, Medical Asia extends its exhibition period to strategically align with major global healthcare and medical industry events, including Medical Design & Manufacturing West, Arab Health, HIMSS Global Health Conference & Exhibition, MEDICAL JAPAN [Osaka], and Hospitalar Sao Paulo. This extended timeline enables international buyers to engage with multiple key events simultaneously, creating a more efficient and streamlined sourcing experience.

By participating in Medical Asia 2026, exhibitors can expect enhanced global exposure, broader networking opportunities, and increased potential for sustainable business growth, all while reaching a larger and more diverse international buyer base through a flexible and cost-effective hybrid exhibition model.

Medical Asia 2026 features a robust lineup of respected Taiwanese manufacturers, including industry leaders such as Perfect Medical and many more. These companies will present thousands of the latest smart medical industry products and technologies, covering a wide array of sectors crucial to modern manufacturing and production.

The event will feature an extensive selection from top manufacturers, covering categories such as Medical Devices & Clinical Equipment, Medical Supplies & Nursing Consumables, Healthcare Facility Furniture & Logistics Equipment, Emergency & Clinical Patient Monitoring Equipment, Rehabilitation & Physiotherapy Equipment / Consumables, Pharmaceutical Manufacturing, Packaging & Inspection Machinery, Medical-grade Wearables & Remote Patient Monitoring (RPM) Devices, Clinical Laboratory & IVD Analyzers, Medical-grade Materials & Components (Plastics / Rubber / Silicone, etc.), and Home Health Care Products. With thousands of the latest products, accessories, and equipment on display, the exhibition promises to be both comprehensive and highly professional. Attendees will gain valuable insights into the latest innovations and developments across the smart medical industry.

Visit the Online Exhibition:
https://www.etradeasia.com/online-show/42/Asian-Smart-Medical-Online-Exhibition-2026.html

In today’s rapidly evolving global environment, online platforms play a crucial role in breaking geographical barriers and extending marketing reach. In response to this growing demand, Medical Asia 2026 offers a comprehensive suite of innovative digital exhibition solutions, including dedicated exhibitor pages, electronic catalogs, and virtual exhibition halls. These digital tools are seamlessly integrated with TradeAsia, enabling international buyers worldwide to effortlessly discover exhibitors and explore products in depth. Through the platform, buyers can visit individual manufacturer pages, review detailed product information, submit inquiries, and communicate with exhibitors via real-time messaging. This highly interactive and user-friendly experience facilitates smooth communication, enhances buyer engagement, and fosters meaningful business connections between exhibitors and global buyers, ultimately creating valuable commercial opportunities.

TradeAsia (www.e-tradeasia.com) has been providing comprehensive B2B international trade services for buyers and sellers worldwide since 1997. With nearly three decades of industry experience, TradeAsia is recognized as one of the most established and professional global trade platforms. Today, the platform serves millions of members worldwide, featuring more than 600,000 verified suppliers and millions of up-to-date product listings across diverse industries. Every day, thousands of professional buyers from around the world use TradeAsia to source products, connect with suppliers, and explore new business opportunities. As a leading trade promotion channel in Asia, TradeAsia continues to facilitate efficient cross border trade and foster long term partnerships between global buyers and suppliers.

TradeAsia also collaborates with hundreds of trading organizations around the world to exchange marketing and promotional opportunities. As a result, suppliers who showcase their products on TradeAsia gain the chance to be featured across the publicity channels of multiple trade platforms and exhibition organizers worldwide, greatly enhancing their international visibility and marketing reach. In addition, during the period of Medical Asia 2026, promotional messages will be broadcast globally, further amplifying exposure for participating suppliers and connecting them with a wider international audience.

Hashtag: #TradeAsia

The issuer is solely responsible for the content of this announcement.

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Carbyne Fitness and IFPA Singapore Publish Study Revealing the Gender Gap Between Personal Training and Home Gyms

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SINGAPORE – Media OutReach Newswire – 3 February 2026 — A new joint study by Carbyne Fitness and IFPA Singapore has revealed a striking and persistent gender divide in Singapore’s fitness habits: while 80% of home gym users are male, over 60% of individuals actively seeking personal trainers are female.

The findings, based on Carbyne Fitness’ customer data and an online database of personal training enquiries compiled by IFPA Singapore’s personal trainers, point to two fundamentally different approaches to exercise motivation and engagement between men and women.

A Tale of Two Fitness Journeys
The data suggests that men overwhelmingly prefer self-directed fitness, buying equipment such as adjustable dumbbells, benches, and racks for home use. Women, on the other hand, are more inclined toward guided training experiences led by certified professionals.

According to Brian Chang, founder of Carbyne Fitness and IFPA Singapore, this split reveals not just gender preferences, but deeper social and psychological factors shaping how Singaporeans exercise.

“Men often see fitness as something they should be able to handle on their own, like asking for help somehow means they’re not strong enough,” said Chang. “That’s why many men would rather train themselves than work with a coach. Ladies, on the other hand, are usually more open to learning and getting guidance. They see working with a coach not as weakness, but as a smart way to improve safely and effectively.”

The Male Home Gym Boom
The pandemic sparked a surge in home gym investments, and Carbyne Fitness has been at the forefront of this trend. Its adjustable dumbbells and adjustable kettlebells have become popular among working professionals looking to save time and train efficiently at home.

Carbyne Fitness’ customer data revealed that four in five customers are male. “The home gym trend among men is here to stay,” Chang explained. “They appreciate the convenience, privacy, and long-term savings. For many, it’s not just fitness equipment, it’s a personal investment in staying strong and independent as they age.”

However, with about 58% of Carbyne Fitness customers living in HDB flats, 26% in condominiums, and 16% in landed properties, many still hold the misconception that home workouts, especially in smaller HDB or condo spaces, aren’t practical or effective. Landed property owners make up less than 5% of Singapore’s dwellings, yet account for 16% of Carbyne Fitness’ customers.

Dwelling Type National Share (SingStat) Carbyne Customer Share Index (Representation)
HDB (Public Housing) 72.0% 58.5% 0.81 (Under-indexed)
Condominiums 23.3% 25.6% 1.10 (Over-indexed)
Landed Properties 4.7% 15.9% 3.38 (Heavily Over-indexed)

“One of the most common reasons people give for not buying home gym equipment is that they ‘don’t have the space,'” said Chang. “But in reality, a proper home setup doesn’t need much room; a good pair of adjustable dumbbells and a bench can fit comfortably within just one square meter if you choose the right equipment.”

Why Women Seek Trainers
In contrast, IFPA Singapore’s training enquiries show that a majority of personal training clients are female. Of the 392 Singapore-based individuals who sought personal training, 63% were women, even though men still represent the majority of gym members nationwide.

Category Male % Female % Dominant Characteristic
Home Gym Buyers (Carbyne) 80% 20% High Autonomy
PT Seekers (IFPA) 37% 63% Guidance Seeking
Population (DOS 2025) 49.3% 50.7% Balanced

“This reflects a growing confidence among women to take charge of their fitness journey,” said Chang. “But it also shows that women tend to prioritize safety and proper form. They are more willing to invest in expert guidance rather than risk injury from unguided workouts.”

Many female clients, Chang adds, have goals that extend beyond appearance: postnatal recovery, strength for caregiving, or functional fitness for daily life.

“It’s not just about aesthetics anymore,” he said. “Women are recognizing that strength training builds long-term resilience, both physically and mentally.”

Implications for Singapore’s Fitness Industry
The gender divide uncovered by Carbyne Fitness and IFPA Singapore also points to structural gaps in how Singapore’s fitness ecosystem is organized, particularly the limited avenues for personal trainers to operate independently.

Most commercial gyms and public facilities, including ActiveSG gyms, do not permit outside personal trainers to conduct sessions within their premises. Trainers who are not employed directly by these gyms are often barred from coaching clients on-site, regardless of their certification or insurance coverage.

This restriction limits both consumer choice and career opportunities within the industry. For clients, especially women who prefer guided training but may not want to commit to an expensive gym membership, the policy creates a barrier to accessing affordable, flexible coaching. For freelance trainers, it restricts their ability to build a sustainable practice or serve niche communities such as seniors, postnatal women, or first-time exercisers.

“Many independent trainers tell us their biggest challenge isn’t finding clients; it’s finding space,” said Chang. “There’s a clear demand for affordable, accessible training environments, but the system hasn’t caught up yet.”

As a result, more trainers have turned to parks, void decks, or private studios, and a growing number of clients are exploring home-based personal training, sometimes with only a pair of resistance bands. This shift reflects broader lifestyle preferences: Singaporeans want convenience, privacy, and trust, not just a gym membership.

The study suggests that expanding access to personal training across shared and public fitness spaces could help Singapore move toward a more inclusive, community-driven fitness culture, one that empowers both male and female participants to train safely, confidently, and sustainably at every stage of life.

Volunteering for the Silver Generation
Both Carbyne Fitness and IFPA Singapore are working to build a more inclusive fitness culture through the Silver Strength volunteer program, which runs weekly strength sessions for seniors using resistance bands, adjustable dumbbells, and other small equipment at Active Ageing Centers across Singapore.

The initiative, funded by the National Youth Council, empowers older adults to stay strong, mobile, and independent, while giving volunteers the chance to make a direct impact in their communities.

“Silver Strength is more than fitness. It is about bridging intergenerational gaps and helping seniors live confidently and age with strength,” said Chang.

To sign up as a volunteer, visit getcertifiedpt.com/silver-strength.

About the Study
The gender distribution insights were derived from:

  • Carbyne Fitness customer data, representing over 1,000 unique customer interactions across Singapore between January 2024 and September 2025.
  • IFPA Singapore’s independent observation of 392 prospective client profiles compiled between October 2025 and December 2025.

While the sample sizes differ, both data sets converge on a clear narrative: Singapore’s home gym market is predominantly male, while personal training demand is female-driven.

The full research can be accessed on https://carbyne.sg/blogs/articles/revealing-the-gender-gap-between-personal-training-and-home-gyms.
Hashtag: #CarbyneFitness

The issuer is solely responsible for the content of this announcement.

About Carbyne Fitness

Carbyne Fitness is a Singapore-based fitness equipment company focused on delivering space-efficient, performance-driven home gym solutions for modern lifestyles. Best known for its space-saving gym equipment such as adjustable dumbbells and foldable treadmills, Carbyne helps professionals, families, and seniors train effectively at home without compromising on quality or safety.

Learn more at:

About IFPA Singapore

IFPA Singapore, operated by Get Certified PT, is the official Singapore operator of the International Fitness Professionals Association (IFPA), delivering internationally accredited personal training education and professional development. IFPA Singapore focuses on producing industry-ready practitioners through competency-based, real-world training.

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Luyuan Group Participates in Key Event Celebrating the 50th Anniversary of China–Thailand Diplomatic Relations, Promoting Youth Exchange

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BANGKOK, THAILAND – Media OutReach Newswire – 3 February 2026 – Since January 14, the two-week “Boundless Creativity, Youth Connection” China–Thailand Youth Cultural Exchange Series officially kicked off in Bangkok. Over 500 representatives from various sectors and university students in both countries gathered for this cross-border cultural engagement. Jointly organized by China’s Intercontinental communication center (CICC) and Chulalongkorn University, and supported by Thailand’s Ministry of Culture, Ministry of Interior, and the Office of the Prime Minister, the event serves as a robust platform for deepening youth exchange between the two nations. Luyuan Group, together with its global brand LYVA, was invited to participate, showcasing innovative products to foster cross-cultural youth engagement.

As part of the program, Luyuan Group co-launched the “Ride with Panda, Toward the Future Together” China–Thailand Youth Friendship Ride. Young participants from both countries rode Luyuan motorbike featuring the panda mascot “A Pu” through iconic Bangkok landmarks, symbolizing the vitality and enduring friendship between China and Thailand.

As an invited corporate representative, Luyuan Group donated a panda-themed motorbike to Dhurakij Pundit University, encouraging youth to document cultural and exchange stories through action. This appearance highlighted Luyuan’s commitment to social responsibility and cultural influence, while also showcasing the Group’s progress in accelerating global expansion through its brand LYVA. Currently, Luyuan’s business footprint spans over 80 countries and regions.

Looking ahead, Luyuan Group will continue to collaborate with global partners to explore new paths in green mobility and contribute to sustainable development worldwide.

In addition, the event also featured the “Gifts from China” exhibition, themed around the 50th anniversary of China–Thailand friendship. Organized with the support of the China National Arts and Crafts Society’s Pattern R&D Center, the Pattern Museum, and Qilin Co-creation, the exhibition brought together numerous Chinese heritage brands, attracting significant interest from young attendees from both countries.

Among the highlights was the debut of the “The Eight Horses of Contemporary Prosperitye” — a horse-themed pattern co-created by the Pattern Museum and artist ZHENG CHONG in celebration of the Year of the Horse — adding rich cultural depth to the event. Contemporary artworks by Xu Shanxun from Mogu Gallery, along with leading Chinese brands such as GELASIGE, Beyond Home Textiles, and Youji Jewelry, further embodied the vibrant reach of Chinese culture abroad.
Hashtag: #LuyuanGroup

The issuer is solely responsible for the content of this announcement.

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