By Modupe Gbadeyanka
A fast-rising Nigerian women’s fashion brand renowned for its elegant bespoke and ready-to-wear designs, Rosie Young, has launched its debut bridal line, The Yadah Bridal Collection.
The collection’s name was coined from the Hebrew phrase giving thanks and is a heartfelt expression of gratitude from the brand’s founder, Ms Rosie Young.
Rooted in gratitude and spiritual inspiration, this collection embodies the essence of love, faith, and the deeply personal journey each bride embarks on, she said.
“This collection is my way of thanking God for guiding me and to all those who have supported me over the years,” Ms Young explained, noting that, “Each piece in the Yadah Collection reflects the emotions a bride feels, not just on her wedding day, but throughout her relationship leading up to that moment.”
The launch of The Yadah Collection solidifies her place as a rising star in both the Nigerian and international fashion worlds.
Her dedication to her craft, faith, and community is evident in every stitch, making this collection a new milestone in her already impressive fashion journey.
Each dress in the Yadah Collection blends timeless elegance with modern sophistication, using luxurious fabrics and intricate details.
According to her, the collection combines traditional bridal silhouettes with contemporary elements; ensuring brides feel radiant and connected to the craftsmanship behind each piece.
“From soft, flowing fabrics to hand-sewn details, every dress is designed to reflect the gratitude, love, and anticipation a bride experiences as she prepares to say I do,” she added.
Ms Young has quickly gained recognition as one of Nigeria’s most exciting fashion brands, with clients across Africa, North America, the UK, and Europe.
Known for its commitment to excellence, creativity, and exceptional service, Ms Young offers brides not only exquisite designs but also a stress-free experience with quick turnaround times.
With The Yadah Collection, the designer aims to highlight Nigerian creativity on the global stage while contributing to the growing status of Nigerian fashion in the bridal industry.
“We want Nigerian designs not only on international runways but proudly worn on the streets of Lagos, Abuja, and beyond,” she stated.
Looking ahead, Ms Young envisions her brand becoming a household name in Nigerian fashion within the next five years.
Business Post Contributor