Spotify Names Ayra Starr as Most Streamed Female Artist in Nigeria

By Modupe Gbadeyanka

Mavins Record’s singer, Ayra Starr, has emerged as the most streamed female artist in Nigeria this year on the popular music streaming platform, Spotify.

In its 2022 Spotify Wrapped, the platform said the singer beat respected acts like Tems, Rihanna, Asa, Beyonce and others to clinch the top spot.

But overall, Grammy award winner, Burna Boy, claimed the top position, closely followed by Asake and Wizkid.

The Spotify listing is always anticipated because it gives an overview of what people listened to on the platform in the year under consideration.

This year’s data paints a picture of how Nigerian music captured hearts, both at home and around the world.

In 2022, Nigerian music has continued to hoist its flag in different global territories claiming its space on the world stage. The year in Afrobeats was defined by the emergence of a hybrid Amapiano sound, an endless pipeline of hits, and new heights for a generation of pop royalty who are questioning our ideas of what’s popular in style and sound.

“2022 ushered us into an era of cultural overdrive and we’re excited for fans and artists alike to share these insights on the music they created and listened to this year,” Spotify’s Artist & Label Partnerships Manager, West Africa,” Mr Victor Okpala, stated.

According to Spotify, Nigerians listened to nearly three times as much local music in 2022 than they did in 2021, with a 291 per cent year-on-year increase in local music consumption.

Also, they brought out speakers on Fridays, which is when they listen to the most music, and data showed that they listen to songs mostly at 11 am, right after morning commutes and to-do lists are taken care of.

The full breakdown of the top lists is below.