Business Post Contributor
Are you an Arsenal fan? Or do you prefer Chelsea? Either way, if you are a devoted football fan, you may be tempted to bet on your favourite team. Football has been around for a long time and is not going anywhere. Nor is it gambling, to be honest. So, let us introduce you to online sports betting.
Online sports betting in UK
Given that England was home to the first association football (1863), it is not surprising that football is very popular with online betting. The UKGC report shows that of the total £2.0 billion in gross game wins for online sports betting recorded between October 2016 and September 2017, football betting accounted for nearly 40% of GGY.
Recent information from Statista states that the gross gambling return on the UK property betting market is £196.9 million. Profitability in the online betting market fell in early 2020 due to the pandemic when many sporting events were cancelled or cancelled. Sports betting, on the other hand, has reached its peak and is finding that fans are temporarily just shifting their focus until real events are in the spotlight again.
Now that we have the picture, let’s talk about why people in England are willing to bet on football. Realistically, people rarely bet on something they don’t fully understand. That’s why you won’t find many people betting on sports like baseball in Europe. It’s no secret that most people living in England are big fans of football. Since football is a religion to us loyal fans, you can easily find detailed reviews and predictions for matches from different leagues (Premier League, Champions League and Europa League) on our website.
It is important to remember that not everyone is a football freak like the Brits, and not everyone has the same opportunity when it comes to betting on their favourite sports team for the upcoming match. With that in mind, take a look at other countries regarding football in online sports betting and the role of online betting sites.
Online sports betting in other countries
Take India for example. If we talk about numbers, major sporting events attract around 370 million Indians and around 140 million Indians gamble every day. Many better Indians are much more interested in cricket. In fact, around 80% of the sports betting market in India is cricket based.
Football and fantasy sports are also slowly approaching. The renaissance of football came with the launch of the Indian Super League in 2014. The launch of ISL sparked an impressive 137% increase in the popularity of the game.
Online Betting Opportunities
It is safe to say that online sports betting is quite common and widespread in the UK, but that is not the case everywhere. Despite its popularity, sports betting is actually mostly illegal in India.
However, you can still bet online through international operators like bet365 (which is also very popular in the UK) or BetWinner. Another great thing about betting sites is that the process is pretty much the same for everyone. Sign up, log into your account and start betting on your favourite football team.
When we talk about betting options and models, the possibilities are endless. Generally, the two broadest categories are based on statistics (goals under/over) or results (match winners, results). There’s also the number of cards, offsides, fouls… you name it. Online betting offers the opportunity to approach the same game from different angles. As such, online betting is likely to remain popular in India despite the softening of local regulations.
The future of online betting
All in all, online betting is probably just another step towards something better. We have the technology to thank for that. Thanks to the rapid advancement of technology, the world of football has opened the doors to a completely different level of entertainment. Apart from enjoying the game, we can win and have fun making predictions.
