By Philip Odiakose As the pioneer of public relations measurement in Nigeria, with over 15 years of professional experience, I have had the privilege of
By Philip Odiakose Public relations is an integral part of any organization’s communication strategy. It involves creating and maintaining a positive image of the
By Modupe Gbadeyanka Some experts in the public relations (PR) industry have been invited by a leading media intelligence agency, P+ Measurement Services, to
By Dipo Olowookere A renowned Public Relations (PR) measurement and evaluation practitioner in Nigeria, Mr Austin Ayaosi, has highlighted some common mistakes organisations made
By Modupe Gbadeyanka P+ Measurement Services, the first Independent Communications/PR Measurement Agency in Nigeria and also the only member of the International Association for