Adedapo Adesanya
By Adedapo Adesanya
At its virtual MacBook event on Monday, tech giant, Apple, launched the new generation AirPods which will support spatial audio, thanks to new sensors that support features like spatial audio.
The new Airpods sport a new design, closer to the AirPods Pro, but they lack the rubber in-ear tip. The case also charges magnetically using Apple’s magnetic charger MagSafe.
Apple says the third-generation AirPods have more powerful bass than previous models and that the AirPods now have six hours of battery life for listening to audio.
The new AirPods cost $179 (N102,388) and will hit the shelves next week.
Apple launched its first AirPods in 2016 and turned the wireless earphone market on its head.
Apple is the largest AirPods brand as it holds 29 per cent of the market share in the third quarter of 2020, three times that of its closest competitor, Xiaomi.
Also at the event, the company announced new chips, M1 Pro and M1 Max, for new high-end MacBook Pro laptops.
The M1 Max is a more powerful version of the M1 and M1 Pro. It has 57 billion transistors, Apple said, and a 32-core graphics processor, saying that its graphics processor compares favourably to current laptop graphics processors, especially when using less power.
Apple said the new MacBook Pro laptops are completely reimagined as they will come with Apple’s M1 Pro chip, a new processor Apple says has a 10-core processing unit that is 70 per cent faster than its current M1 chip.
The new models have an HDMI port to connect to displays and TVs, an SD card slot for photographers. It also uses a MagSafe magnetic connector, bringing back a beloved feature from older MacBooks.
Users can still charge using the USB-C ports, of which there are three, which support Thunderbolt connections.
It comes in 16-inch and 14-inch sizes with denser screens and ProMotion screens with a higher refresh rate, a feature that landed on the iPhone 13 this year. The displays are using MiniLED technology, the company said.
The new models do not have a Touch Bar touchscreen on the keyboard but have a fingerprint sensor on the power button.
The 14-inch MacBook Pro starts at $1,999 (N1.1 million). The 16-inch model starts at $2,499 (N1.4 million), representing a slight price increase from previous models.
Apple’s $99 (N56,628) smart speaker, HomePod Mini, will also be available in a variety of new colours including orange, yellow, and blue. Previously, it was only available in white and dark grey.
** FX rates were calculated at N572 per Dollar, the black market rates.
