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Russia, Africa and SPIEF’21: Emerging Challenges and Opportunities

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Spief'21

By Kester Kenn Klomegah

The 24th St. Petersburg International Economic Forum (SPIEF’21) held on June 2-5, and under the theme Together Again – Economy of New Reality provided open platforms to exchange the best entrepreneurship practices and key admirable competencies in providing sustainable development.

While the theme reflects the ultimate desire and initiative to review post-pandemic steps in connecting Russia with global businesses, outline strategies for stepping up sustainable economic development, it further offered the chance for putting back or revive inter-personal interaction.

Russian President Vladimir Putin explicitly emphasized that point, addressing the plenary session on June 4, “We are pleased that it is Russia that is hosting the first global business event after a long forced break where members of the global business community can communicate with each other not only using advance telecommunication technologies but in-person as well.”

In his address to forum participants, who came mostly from Europe, Asia and Africa, Putin talked about some economic achievements and tasks facing Russia. He further spoke about the importance of national projects as drivers of economic growth, the vaccines and foreign tourism, as well as the readiness to forge closer and long-term economic, scientific, and technical cooperation with its foreign partners and share experience in various significant economic areas.

Putin was joined via video link by Austrian Chancellor Sebastian Kurz and Sheikh Tamim bin Hamad Al-Thani, the emir of Qatar, to address the gathering. According to forum documents, about 2,000 foreign participating groups came to St. Petersburg. There were delegations from Germany, France and Italy, and from Asia such as Qatar, Japan and China.

Qatar mounted the biggest cultural and arts stand. On the territory, the Doha Hall was a space where the heads of ministries and departments, heads of key companies of the country, representatives of public organizations discussed the strengthening of economic and political relations between states, business and cultural ties, cooperation in the field of ecology and nature protection, sports and innovation, health care and information technology.

There were business dialogues between Russia and a number of foreign countries, for example, Russia-Africa. The Russia-Africa Business Dialogue session, moderated by Professor Irina Abramova, Director of the Institute of African Studies under the Russian Academy of Sciences, featured Mikhail Bogdanov, Deputy Minister of Foreign Affairs of the Russian Federation; Special Presidential Representative for the Middle East and Africa.

The Guest Speaker – Eduard Ngirente, Prime Minister of the Republic of Rwanda; Rania Almashat, Minister of International Cooperation of Egypt; Alexander Saltanov, Chairman of the Association for Economic Cooperation with African States (AECAS); and heads of major Russian and African companies – Transmashholding, Uralchem, Russian Railways, the UN Least Developed Countries Technology Bank, Afreximbank and others took part in the discussion.

The Russia-Africa Business Dialogue session was part of the brainstorming session in preparation for the forthcoming second Russia-Africa summit planned for 2022 in Addis Ababa, Ethiopia. Speakers at the session set the stage and attempted to provide answers to a few questions: What agenda will Russia and Africa follow at the 2022 summit? What business strategy will serve both Russian and African interests? What Russian investment projects had already been implemented on the African continent? Are there new mechanisms and instruments for the Russia-Africa partnership being developed?

“Africa is first and foremost about people. What kind of water they will drink, what they will eat, how they will develop, what kind of education they will have. Our knowledge is our capital and our competitive advantage,” Professor Irina Abramova, Director of the Institute for African Studies under the Russian Academy of Sciences, remarked while moderating the session.

As previously and oftentimes, Abramova has explained that cooperation between Russia and Africa must be of a targeted nature, that is, there needs to be a gradual transition to individual concrete work with the specific countries. This will serve as proof of Russia’s deep and systematic approach to its policy for enhancing relations with Africa.

She has also proposed that, in addition to the framework for Russian policy in Africa and Russia’s renewed strategy for foreign economic activity, the Russian Federation develops an implementable trade and investment strategy for Africa, move forward in practical terms in identifying partner countries and in setting concrete objectives.

During his address at the opening, Rwandan Prime Minister Edouard Ngirente has called upon Russians to consider increasing investment in Africa. That Africa has great opportunities that investors from Russia can take advantage of, among these, are the continent’s young population and workforce, the fast rate at which urbanization is taking place, and the huge potential that has been demonstrated in technological progress in areas like telecommunications and digitization of the society.

“Therefore, advancing our common prosperity agenda would imply translating the existing business opportunities into reality. And this calls for important flows of investments in priority areas,” he said. In addition, pointed at the African Continental Free Trade Area (AfCFTA) and regional integrations of economic communities as another priority to advance quickly Africa’s growth agenda and position the continent as an investment destination.

“This could be an opportunity for Russian businesses to invest in infrastructures such as roads, railways, ports, hydropower plants, and internet connectivity that facilitate trade on the continent of 1.3 billion consumers. The investment required is estimated at US$130 billion to US$170 billion per year,” he said.

He also highlighted the need for Africa to build its own capacity, working together with partners including Russia, to undertake scientific research to manufacture vaccines for various diseases, including Covid-19.

Mikhail Bogdanov, Deputy Minister of Foreign Affairs of the Russian Federation and Special Presidential Representative for the Middle East and Africa noted that Russian-African cooperation is gaining new momentum ahead of the second Russia-Africa summit in 2022, and recalled the need to create mechanisms to support Russian business in Africa, citing Russian President Vladimir Putin’s message to African leaders on the occasion of Africa Day on 25 May.

“Today, we have reached a point where there is a need to intensify our cooperation by creating new fundamental mechanisms to support Russian business in Africa through so-called economic diplomacy, which consists of close cooperation between the Russian Foreign Ministry and line ministries and organizations,” he said.

Bogdanov informed that the Secretariat of Russia-Africa Partnership Forum, created in 2020 on the instruction of the Russian president, has become the main body to organize the upcoming Russia-Africa summit, develop and intensify friendly and effective bilateral business dialogue with African countries.

The Association of Economic Cooperation with African States (AECAS) was also established, headed by Alexander Saltanov, who for many years the Russian Deputy Foreign Minister with responsibility for Africa direction.

Taking his turn at the session, Alexander Saltanov, Chairman of AECAS, remarked that the need for state support for Russian companies is crucial for making a real breakthrough on the African continent, – and in this sense, it is a useful idea to create Direct Investment Fund.

Saltanov further spoke of the need to create representative offices, logistics, and service centres of Russian business in the form of public-private partnerships in several countries or regions of Africa to organize systematic sales of Russian products on the continent.

“We can also use the experience of the Soviet Union to work in Africa – for example, creating a foreign trade company that would coordinate efforts in a particular country or in a particular region of Africa to assemble the products offered by Russian business in the market. One company will probably not be able to cope with this, but when there is some structure working in this direction, it will speed up the process,” he stressed.

Saltanov said that an essential topic on the Russian-African cooperation agenda relates promotion of information. Information exchange in terms of business is also necessary – an agreement was signed during the SPIEF’21 to create a Russia-Africa Common Information Space. A full-scale presentation of this project scheduled for October.

Rapidly growing Africa is a promising market for Russian companies. “We, as Russian Railways, see Africa as our promising market due to the fact that Africa is developing dynamically. Today, this continent and its countries are emerging as leaders, including in terms of social and economic indicators.

We expect Egypt to be the starting point from which we will begin interacting with other countries. We also see some opportunities in Tanzania. And of course, Ghana, Botswana, Morocco are of great interest to our holding company,” stressed Sergey Pavlov, First Deputy Managing Director, Russian Railways.

“Egypt is an African country that is also developing investment programmes. We have important projects with the Russian Federation – the nuclear power plant in El Dabaa, which is a huge investment of US$13 billion. Egypt is a gateway to other African countries. We have done a lot in terms of developing transport partnerships between our neighbours, with our African neighbours. We are developing road projects, we are developing construction projects, we are also developing private companies,” according to Rania Almashat, Minister of International Cooperation of the Arab Republic of Egypt.

Africa’s growing and emerging market need modern technology. “Another interesting area we want to develop in Africa is the digitalization of agriculture, various digital platforms that we are already successfully applying in Russia. Digital itself is useless unless it comes with infrastructure and with applicable things. Thus, digital is simply an accelerator for us,” Dmitry Konyaev, Chairman of the Board of Directors, UralChem.

Konyaev suggested that, given the crucial importance of direct contacts between African heads of state and the Russian leadership, it should be necessary to intensify the work of all bilateral intergovernmental commissions.

“Of course, Africa is no exception in terms of all the global trends that we are seeing around the world today. Mainly, it is a growing population, urbanization, and the development of new technologies. It is the development of transport accessibility for both passengers and freight. It is the construction of port infrastructure. In all of these aspects, Russia certainly has all the necessary technologies and competencies to finally go back to these trade, economic and mainly social relations,” Kirill Lipa, General Director, Transmashholding.

Economic diplomacy, strengthening of intergovernmental commissions and increased number of mutual visits. “After the Sochi summit, all efforts were focused on launching export to Africa. It is not easy, because 30 years after we left the region, we need to enter a competitive environment. This competitive environment has already been integrated into African life, into African legislation, and the conditions that are opening up for Russian business today – they are not quite the same as those for businessmen from France, the European Union, India, or China,” according to Igor Morozov, Member of the Committee for Economy Policy of the Federation Council of the Russian Federation.

As head of the Coordination Committee on Economic Cooperation with Africa (AfroCom) established in 2009, Senator Igor Morozov hopes that the e-rouble will help or encourage Russian banks to enter the African continent after all and do their best to participate in financing Russian-African start-ups, Russian-African trade and, of course, in localizing Russian-African production.

Speakers at the session believe that mutual advancement by both African governments and businesses could drive further cooperation between Russia and Africa. “Investing in the private sector can unlock the full potential of our continent and implement our plans. We are keen to increase our cooperation with Russia for the benefit of the whole continent,” in the objective opinion of Rania Almashat, Minister of International Cooperation of the Arab Republic of Egypt.

“Today, the concession model primarily provides for initial and significant input by the investor. In this situation, I think in order to help Africa develop dynamically and rapidly, these concession models need to be revised, more attention needs to be paid, including to security and guarantees from the government, from the state, so that the investor feels protected,” added Sergey Pavlov, First Deputy Managing Director, Russian Railways.

Over these several years, Russians have been discussing and referring to priority economic areas of cooperation in Africa. Some experts have also been stressing the importance of getting down to implement specific programmes and projects. Have repeatedly spoken about the systemic efforts, with well-developed guidelines, to boost the investment into the continent.

After the first Russia-Africa summit held 2019, expectations are skyline high as it offers the impetus, in the next few years, to substantially increase investment in the economy, industry, transport, telecommunications and tourist infrastructures, as well as in high technology, healthcare, urban development, and other fields that are vital to the quality of life. Africa, with its 1.3 billion population and resources, offers great opportunities for both states, corporate and private initiatives in investment spheres.

Due to the coronavirus pandemic, the forum this year was held, a combination of an offline and online format, with all epidemiological precautions observed. The Saint Petersburg International Economic Forum (SPIEF), often dubbed the Russian Davos, is the country’s main showcase for investors, attracting political and business leaders from around the world. The SPIEF is held annually, and since 2006 it has been held under patronage and with the participation of the President of the Russian Federation.

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AfBD, AU Renew Call for Visa-Free Travel to Boost African Economic Growth

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By Adedapo Adesanya

The African Development Bank (AfDB) and the African Union have renewed their push for visa-free travel to accelerate Africa’s economic transformation.

The call was reinforced at a High-Level Symposium on Advancing a Visa-Free Africa for Economic Prosperity, where African policymakers, business leaders, and development institutions examined the need for visa-free travel across the continent.

The consensus described the free movement of people as essential to unlocking Africa’s economic transformation under the African Continental Free Trade Area (AfCFTA).

The symposium was co-convened by AfDB and the African Union Commission on the margins of the 39th African Union Summit of Heads of State and Government in Addis Ababa.

The participants framed mobility as the missing link in Africa’s integration agenda, arguing that while tariffs are falling under AfCFTA, restrictive visa regimes continue to limit trade in services, investment flows, tourism, and labour mobility.

On his part, Mr Alex Mubiru, Director General for Eastern Africa at the African Development Bank Group, said that visa-free travel, interoperable digital systems, and integrated markets are practical enablers of enterprise, innovation, and regional value chains to translate policy ambitions into economic activity.

“The evidence is clear. The economics support openness. The human story demands it,” he told participants, urging countries to move from incremental reforms to “transformative change.”

Ms Amma A. Twum-Amoah, Commissioner for Health, Humanitarian Affairs and Social Development at the African Union Commission, called for faster implementation of existing continental frameworks.

She described visa openness as a strategic lever for deepening regional markets and enhancing collective responses to economic and humanitarian crises.

Former AU Commission Chairperson, Ms Nkosazana Dlamini-Zuma, reiterated that free movement is central to the African Union’s long-term development blueprint, Agenda 2063.

“If we accept that we are Africans, then we must be able to move freely across our continent,” she said, urging member states to operationalise initiatives such as the African Passport and the Free Movement of Persons Protocol.

Ghana’s Trade and Industry Minister, Mrs Elizabeth Ofosu-Adjare, shared her country’s experience as an early adopter of open visa policies for African travellers, citing increased business travel, tourism, and investor interest as early dividends of greater openness.

The symposium also reviewed findings from the latest Africa Visa Openness Index, which shows that more than half of intra-African travel still requires visas before departure – seen by participants as a significant drag on intra-continental commerce.

Mr Mesfin Bekele, Chief Executive Officer of Ethiopian Airlines, called for full implementation of the Single African Air Transport Market (SAATM), saying aviation connectivity and visa liberalisation must advance together to enable seamless travel.

Regional representatives, including Mr Elias Magosi, Executive Secretary of the Southern Africa Development Community, emphasised the importance of building trust through border management and digital information-sharing systems.

Ms Gabby Otchere Darko, Executive Chairman of the Africa Prosperity Network, urged governments to support the “Make Africa Borderless Now” campaign, while tourism campaigner Ras Mubarak called for more ratifications of the AU Free Movement of Persons protocol.

Participants concluded that achieving a visa-free Africa will require aligning migration policies, digital identity systems, and border infrastructure, alongside sustained political commitment.

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Nigeria Exploring Economic Potential in South America, Particularly Brazil

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Uche Uzoigwe Secretary-General of NIDOA-Brazil

By Kestér Kenn Klomegâh

In this interview, Uche Uzoigwe, Secretary-General of NIDOA-Brazil, discusses the economic potential in South America, particularly Brazil, and investment incentives for Brazilian corporate partners for the Federal Republic of Nigeria (FRN). Follow the discussion here:

How would you assess the economic potential in the South American region, particularly Brazil, for the Federal Republic of Nigeria? What investment incentives does Nigeria have for potential corporate partners from Brazil?

As the Secretary of NIDOA Brazil, my response to the questions regarding the economic potentials in South America, particularly Brazil, and investment incentives for Brazilian corporate partners would be as follows:

Brazil, as the largest economy in South America, presents significant opportunities for the Federal Republic of Nigeria. The country’s diverse economy is characterised by key sectors such as agriculture, mining, energy, and technology. Here are some factors to consider:

  1. Natural Resources: Brazil is rich in natural resources like iron ore, soybeans, and biofuels, which can be beneficial to Nigeria in terms of trade and resource exchange.
  2. Growing Agricultural Sector: With a well-established agricultural sector, Brazil offers potential collaboration in agri-tech and food security initiatives, which align with Nigeria’s goals for agricultural development.
  3. Market Size: Brazil boasts a large consumer market with a growing middle class. This represents opportunities for Nigerian businesses looking to export goods and services to new markets.
  4. Investment in Infrastructure: Brazil has made significant investments in infrastructure, which could create opportunities for Nigerian firms in construction, engineering, and technology sectors.
  5. Cultural and Economic Ties: There are historical and cultural ties between Nigeria and Brazil, especially considering the African diaspora in Brazil. This can facilitate easier business partnerships and collaborations.

In terms of investment incentives for potential corporate partners from Brazil, Nigeria offers several attractive incentives for Brazilian corporate partners, including:

  1. Tax Incentives: Various tax holidays and concessions are available under the Nigerian government’s investment promotion laws, particularly in key sectors like agriculture, manufacturing, and technology.
  2. Repatriation of Profits: Brazil-based companies investing in Nigeria can repatriate profits without restrictions, thus enhancing their financial viability.
  3. Access to the African Market: Investment in Nigeria allows Brazilian companies to access the broader African market, benefiting from Nigeria’s membership in regional trade agreements such as ECOWAS.
  4. Free Trade Zones: Nigeria has established free trade zones that offer companies the chance to operate with reduced tariffs and fewer regulatory burdens.
  5. Support for Innovation: The Nigerian government encourages innovation and technology transfer, making it attractive for Brazilian firms in the tech sector to collaborate, particularly in fintech and agriculture technology.
  6. Collaborative Ventures: Opportunities exist for joint ventures with local firms, leveraging local knowledge and networks to navigate the business landscape effectively.

In conclusion, fostering a collaborative relationship between Nigeria and Brazil can unlock numerous economic opportunities, leading to mutual growth and development in various sectors. We welcome potential Brazilian investors to explore these opportunities and contribute to our shared economic goals.

In terms of this economic cooperation and trade, what would you say are the current practical achievements, with supporting strategies and systemic engagement from NIDOA?

As the Secretary of NIDOA Brazil, I would highlight the current practical achievements in economic cooperation and trade between Nigeria and Brazil, alongside the supporting strategies and systemic engagement from NIDOA.

Here are some key points:

Current Practical Achievements

  1. Increased Bilateral Trade: There has been a notable increase in bilateral trade volume between Nigeria and Brazil, particularly in sectors such as agriculture, textiles, and technology. Recent trade agreements and discussions have facilitated smoother trade relations.
  2. Joint Ventures and Partnerships: Successful joint ventures have been established between Brazilian and Nigerian companies, particularly in agriculture (e.g., collaboration in soybean production and agricultural technology) and energy (renewables, oil, and gas), demonstrating commitment to mutual development.
  3. Investment in Infrastructure Development: Brazilian construction firms have been involved in key infrastructure projects in Nigeria, contributing to building roads, bridges, and facilities that enhance connectivity and economic activity.
  4. Cultural and Educational Exchange Programs: Programs facilitating educational exchange and cultural cooperation have led to strengthened ties. Brazilian universities have partnered with Nigerian institutions to promote knowledge transfer in various fields, including science, technology, and arts.

Supporting Strategies

  1. Strategic Trade Dialogue: NIDOA has initiated regular dialogues between trade ministries of both nations to discuss trade barriers, potential markets, and cooperative opportunities, ensuring both countries are aligned in their economic goals.
  2. Investment Promotion Initiatives: Targeted initiatives have been established to promote Brazil as an investment destination for Nigerian businesses and vice versa. This includes showcasing success stories at international trade fairs and business forums.
  3. Capacity Building and Technical Assistance: NIDOA has offered capacity-building programs focused on enhancing Nigeria’s capabilities in agriculture and technology, leveraging Brazil’s expertise and sustainable practices.
  4. Policy Advocacy: Continuous advocacy for favourable trade policies has been a key focus for NIDOA, working to reduce tariffs and promote economic reforms that facilitate investment and trade flows.

Systemic Engagement

  1. Public-Private Partnerships (PPPs): Engaging the private sector through PPPs has been essential in mobilising resources for development projects. NIDOA has actively facilitated partnerships that leverage both public and private investments.
  2. Trade Missions and Business Delegations: Organised trade missions to Brazil for Nigerian businesses and vice versa, allowing for direct engagement with potential partners, fostering trust and opening new channels for trade.
  3. Monitoring and Evaluation: NIDOA implements a rigorous monitoring and evaluation framework to assess the impact of various initiatives and make necessary adjustments to strategies, ensuring effectiveness in achieving economic cooperation goals.

Through these practical achievements, supporting strategies, and systemic engagement, NIDOA continues to play a pivotal role in enhancing economic cooperation and trade between Nigeria and Brazil. By fostering collaboration and leveraging shared resources, we aim to create a sustainable and mutually beneficial economic environment that promotes growth for both nations.

Do you think the changing geopolitical situation poses a number of challenges to connecting businesses in the region with Nigeria, and how do you overcome them in the activities of NIDOA?

The changing geopolitical situation indeed poses several challenges for connecting businesses in the South American region, particularly Brazil, with Nigeria. These challenges include trade tensions, shifting alliances, currency fluctuations, and varying regulatory environments. Below, I will outline some of the specific challenges and how NIDOA works to overcome them:

Current Challenges

  1. No Direct Flights: This challenge is obviously explicit. Once direct flights between Brazil and Nigeria become active, and hopefully this year, a much better understanding and engagement will follow suit.
  2. Trade Restrictions and Tariffs: Increasing trade protectionism in various regions can lead to higher tariffs and trade barriers that hinder the movement of goods between Brazil and Nigeria.
  3. Currency Volatility: Fluctuations in the value of currencies can complicate trade agreements, pricing strategies, and overall financial planning for businesses operating in both Brazil and Nigeria.
  4. Different regulatory frameworks and compliance requirements in both countries can create challenges for businesses aiming to navigate these systems efficiently.
  5. Supply Chain Disruptions: Changes in global supply chains due to geopolitical factors may disrupt established networks, impacting businesses relying on imports and exports between the two nations.

Overcoming Challenges through NIDOA.

NIDOA actively engages in discussions with both the Brazilian and Nigerian governments to advocate for favourable trade policies and agreements that reduce tariffs and improve trade conditions. This year in October, NIDOA BRAZIL holds its TRADE FAIR in São Paulo, Brazil.

What are the popular sentiments among the Nigerians in the South American diaspora? As the Secretary-General of the NIDOA, what are your suggestions relating to assimilation and integration, and of course, future perspectives for the Nigerian diaspora?

As the Secretary-General of NIDOA, I recognise the importance of understanding the sentiments among Nigerians in the South American diaspora, particularly in Brazil.

Many Nigerians in the diaspora take pride in their cultural roots, celebrating their heritage through festivals, music, dance, and culinary traditions. This cultural expression fosters a sense of community and belonging.

While many individuals embrace their new environments, they often face challenges related to cultural differences, language barriers, and social integration, which can lead to feelings of isolation.

Many express optimism about opportunities in education, business, and cultural exchange, viewing their presence in South America as a chance to expand their horizons and contribute to economic activities both locally and back in Nigeria.

Sentiments regarding acceptance vary; while some Nigerians experience warmth and hospitality, others encounter prejudice or discrimination, which can impact their overall experience in the host country. NIDOA BRAZIL has encouraged the formation of community organisations that promote networking, cultural exchange, and social events to foster a sense of belonging and support among Nigerians in the diaspora. There are currently two forums with over a thousand Nigerian members.

Cultural Education and Awareness Programs: NIDOA BRAZIL organises cultural education programs that showcase Nigerian heritage to local communities, promoting mutual understanding and appreciation that can facilitate smoother integration.

Language and Skills Training: NIDOA BRAZIL provides language courses and skills training programs to help Nigerians, especially students in tertiary institutions, adapt to their new environment, enhancing communication and employability within the host country.

Engaging in Entrepreneurship: NIDOA BRAZIL supports the entrepreneurial spirit among Nigerians in the diaspora by facilitating access to resources, mentorship, and networks that can help them start businesses and create economic opportunities.

Through its AMBASSADOR’S CUP COMPETITION, NIDOA Brazil has engaged students of tertiary institutions in Brazil to promote business projects and initiatives that can be implemented in Nigeria.

NIDOA BRAZIL also pushes for increased tourism to Brazil since Brazil is set to become a global tourism leader in 2026, with a projected 10 million international visitors, driven by a post-pandemic rebound, enhanced air connectivity, and targeted marketing strategies.

Brazil’s tourism sector is poised for a remarkable milestone in 2026, as the country expects to welcome over 10 million international visitors—surpassing the previous record of 9.3 million in 2025. This expected surge represents an ambitious leap, nearly doubling the country’s foreign-arrival numbers within just four years, a feat driven by a combination of pent-up global demand, strategic air connectivity improvements, and a highly targeted marketing campaign.

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African Visual Art is Distinguished by Colour Expression, Dynamic Form—Kalalb

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Natali Kalalb Art Gallery, Moscow

By Kestér Kenn Klomegâh

In this insightful interview, Natali Kalalb, founder of NAtali KAlalb Art Gallery, discusses her practical experiences of handling Africa’s contemporary arts, her professional journey into the creative industry and entrepreneurship, and also strategies of building cultural partnership as a foundation for Russian-African bilateral relations. Here are the interview excerpts:

Given your experience working with Africa, particularly in promoting contemporary art, how would you assess its impact on Russian-African relations?

Interestingly, my professional journey in Africa began with the work “Afroprima.” It depicted a dark-skinned ballerina, combining African dance and the Russian academic ballet tradition. This painting became a symbol of cultural synthesis—not opposition, but dialogue.

Contemporary African art is rapidly strengthening its place in the world. By 2017, the market was growing so rapidly that Sotheby launched its first separate African auction, bringing together 100 lots from 60 artists from 14 foreign countries, including Algeria, Ghana, Mali, Nigeria, Senegal, and others. That same year during the Autumn season, Louis Vuitton Foundation in Paris hosted a major exhibition dedicated to African art. According to Artnet, sales of contemporary African artists reached $40 million by 2021, a 434% increase in just two years. Today, Sotheby holds African auctions twice a year, and in October 2023, they raised $2.8 million.

In Russia, this process manifests itself through cultural dialogue: exhibitions, studios, and educational initiatives create a space of trust and mutual respect, shaping the understanding of contemporary African art at the local level.

Do you think geopolitical changes are affecting your professional work? What prompted you to create an African art studio?

The international context certainly influences cultural processes. However, my decision to work with African themes was not situational. I was drawn to the expressiveness of African visual language—colour, rhythm, and plastic energy. This theme is practically not represented systematically and professionally in the Russian art scene.

The creation of the studio was a step toward establishing a sustainable platform for cultural exchange and artistic dialogue, where the works of African artists are perceived as a full-fledged part of the global cultural process, rather than an exotic one.

To what extent does African art influence Russian perceptions?

Contemporary African art is gradually changing the perception of the continent. While previously viewed superficially or stereotypically, today viewers are confronted with the depth of artistic expression and the intellectual and aesthetic level of contemporary artists.

Portraits are particularly impactful: they allow us to see not just an abstract image of a “continent,” but a concrete personality, character, and inner dignity. Global market growth data and regular auctions create additional trust in African contemporary art and contribute to its perception as a mature and valuable movement.

Does African art reflect lifestyle and fashion? How does it differ from Russian art?

African art, in my opinion, is at its peak in everyday culture—textiles, ornamentation, bodily movement, rhythm. It interacts organically with fashion, music, interior design, and the urban environment. The Russian artistic tradition is historically more academic and philosophical. African visual art is distinguished by greater colour expression and dynamic form. Nevertheless, both cultures are united by a profound symbolic and spiritual component.

What feedback do you receive on social media?

Audience reactions are generally constructive and engaging. Viewers ask questions about cultural codes, symbolism, and the choice of subjects. The digital environment allows for a diversity of opinions, but a conscious interest and a willingness to engage in cultural dialogue are emerging.

What are the key challenges and achievements of recent years?

Key challenges:

  • Limited expert base on African contemporary art in Russia;
  • Need for systematic educational outreach;
  • Overcoming the perception of African art as exclusively decorative or ethnic.

Key achievements:

  • Building a sustainable audience;
  • Implementing exhibition and studio projects;
  • Strengthening professional cultural interaction and trust in African

contemporary art as a serious artistic movement.

What are your future prospects in the context of cultural diplomacy?

Looking forward, I see the development of joint exhibitions, educational programs, and creative residencies. Cultural diplomacy is a long-term process based on respect and professionalism. If an artistic image is capable of uniting different cultural traditions in a single visual space, it becomes a tool for mutual understanding.

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