Lagos Post Online Rebrands to Meet Demands on Readers

Managing Editor of Lagos Post Online, Mr Damilare Bankole, has announced the revamping of the digital news platform.

Mr Bankole said the transformation was carried out so as to meet the demands of readers in terms of wider information gathering and dissemination of vital investigative information to the general populace.

According to him, the new Lagos Post Online is being handled and managed by versatile and experience journalists with decades of experience in journalism.

He said these sets of media gurus have worked in various notable dailies and traversed across the country with global touch and ideas.

The pen-pusher further said the decision to rebrand the online platform was also made in order to give its publics the best of journalism with content that is concise, short and simple and therefore exciting to readers as well as identifying with the economic realities which has affected the subscribing powers of the average citizen.

The introduction of repackage and rebranding Lagos Post Online is the outcome of deliberate and painstaking research aimed at retaining the loyalty of existing publics as well as drawing the interest of a new set of audience mainly young people unto online reading. The contents of the medium are purely analytical and development oriented, he stated in a syndicated statement last week.

According to him, this will enable the medium to meet international standard and compete favourably with other medium globally.

One of the innovative ideas added to the international online medium, Lagos Post Online is a feature that will enable readers to read the original content published in English language in local language like Yoruba and others, Mr Bankole added.

He said this is a right step in a right direction, looking at the high number of people across the world who are online searching for good news content.

He also said Lagos Post Online was open to all business across the world and ready to partner with organisations for events, conferences and also with governments, institutions, Corporations, NGOs etc. across the across the world.

Dipo Olowookere is a journalist based in Nigeria that has passion for reporting business news stories. At his leisure time, he watches football and supports 3SC of Ibadan. Mr Olowookere can be reached via dipo.olowookere@businesspost.ng

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