Vendors, Customers Anticipate Jumia 10th Anniversary Sales Campaign

By Modupe Gbadeyanka

The Jumia 10th Anniversary Sales slated for June 14 to July 3, 2022, is gathering momentum and ahead of the start of the campaign, the e-commerce platform has held a meeting with vendors.

At the event held over the weekend at Eko Hotel & Suites, Victoria Island, Lagos, officials of Jumia shared insights, plans, strategies and other efficient ways to improve the overall business.

Vendors were encouraged to take advantage of the Jumia Express offering to enable free delivery to consumers during the sale, leverage Jumia Advertising for more visibility in their stores, use the Jumia Logistics for convenient delivery across Nigeria and deploy the JumiaPay for safe and seamless payments.

The chief executive of Jumia Nigeria, Mr Massimiliano Spalazzi, assured that participating vendors will have access to millions of consumers on the platform to sell their products and grow their business.

“This is a special milestone for us all, as it signifies 10 years of e-commerce in Nigeria. Over the past decade, Jumia has partnered with forward-thinking businesses and brands to create an impact across key value chains, providing convenience and better shopping experiences for consumers.

“Furthermore, we have created limitless opportunities for SMEs to grow, which has had a positive impact on the economy.

“We are excited to celebrate 10 years together with our vendors who have made it possible for us to offer the best shopping experience to consumers across Nigeria,” he said.

One of the participants, Mr Abdul-Hafeez Olayinka, who owns Bafur Store, said, “I am excited to be part of Jumia’s 10th Anniversary Sale. Both vendors and sellers would benefit from them.

“I must appreciate Jumia for helping us. SMEs like me grow and reach more consumers. I started my business on the platform over 5 years ago from literally nothing to being one of the top phone vendors.”

The 2022 vendors’ conference was the first physical event hosted by the company post-COVID.

The Jumia 10th Anniversary Sale will feature deals from top brands like Samsung, Coca Cola, Adidas, Oraimo, Nivea, Diageo, Xiaomi, Itel, Unilever, Nestle, Apple, Anker, Nokia, Pernod Ricard, Reckitt Benckiser, Binatone, TCL and more.