Showbiz
Sahara Group, Kunle Afolayan Unveil Project’s Winner
By Modupe Gbadeyanka
The foundation for the next success stories in Nigeria’s film industry was laid on Wednesday as Sahara Group announced Joseph Duke as winner of its ‘Grooming Film Extraprenuers with Kunle Afolayan’ project. Duke won with a documentary entitled ‘Give Us This Day’.
Duke’s documentary, which beat entries from 20 finalists, highlighted the challenges faced by entrepreneurs, including a story about caring for special needs children. More than 150 entries were received in the competition which began in June 2016 following the partnership between Sahara Group and the award winning filmmaker Kunle Afolayan, designed to identify and empower young film makers in Nigeria.
Chinenye Balogun and Alabi Kayode emerged first and second runners up respectively, with entries that showcased the creativity and resilience of Nigerian entrepreneurs.
The overall winner will undertake a six month internship with Kunle Afolayan, while all the three top finalists will attend the 2017 Cannes Film Festival in Cannes, France with the support of Sahara Group.
The competition also attracted entries from outside Nigeria. Two of such entries stood out. They include: Daniel Ecwalu (Trash Cash – story based on taking children off the streets and empowering them) from Uganda and Akshay Makar (Climatenza – The happenings of Climate Change).
While announcing the winners, Tonye Cole, Group Executive Director, Sahara Group, congratulated all the 20 finalists for rising up to the challenge of taking their craft to the next level.
“You are lucky your generation has this kind of opportunity which Kunle Afolayan and I never had. When you get this kind of opportunity you take it seriously. At Sahara we are willing to go the extra mile to take entrepreneurship to a different level. That is why we created the Extrapreneurship platform to facilitate a meeting point for talent and opportunity. We believe you have the potential to be the best in the sector as well as change the narrative of Nigeria and the entire continent through your films,” he said.
Cole further explained that the competition is part of Sahara Group’s contribution to the development and growth of the Nigerian economy. He said the 20 finalists will be inducted into Sahara Group’s extrapreneurship hub where young entrepreneurs can access support to nurse their dreams to fruition.
Foremost film maker, Kunle Afolayan, who led the screening of the entries, said he was impressed by the documentaries. He said entries were assessed based on sound, lighting, production design and quality.
“I feel privileged to have seen all the documentaries,” he said, adding: “I believe you all have the potential to do even much more. You are the next big success stories we expect to emerge from Nigeria. There are a few things I observed. I saw a common trend in the entries where you all concentrated on telling stories which is common in Nollywood. However, there are certain elements that are vital achieving success in film making. What is very important is the production value. If your production value is poor your story will never fly no matter how good it is.”
Describing his success as a “pleasant surprise”, Duke said: I am very happy to have won the competition. I wasn’t expecting this at all. I am grateful to Sahara Group for the opportunity. I look forward to working with Kunle Afolayan.”
The competition challenged young Nigerian film makers to capture the spirit of entrepreneurship in Nigeria in a Docu-Film with the theme ‘My Nigeria, My Platform…Nigeria through an entrepreneur’s eyes’.
Meanwhile, Sahara Group has said it hopes to reach over 12 million youths via its Extrapreneurship Hub that will drive integrated economic empowerment programmes through strategic partnerships and support for innovative as well as scalable business ventures.
The fight against content theft intensified on Thursday as MultiChoice Nigeria led stakeholders in a Walk Against Piracy from Ikeja City Mall, Lagos, drawing a powerful mix of Nollywood actors, filmmakers, directors, writers, media personalities, regulators, students, and members of the public.
The walk was part of a broader national advocacy campaign aimed at protecting Nigeria’s creative economy from the escalating damage of piracy. Participants marched through the Ikeja axis, distributing flyers, engaging passers-by, and educating the public on the dangers of piracy and its impact on livelihoods.
Veteran actor, Saidi Balogun, one of the leading voices at the walk, described piracy as “a silent killer draining the lifeblood of the creative industry.”
“People see the glamour but forget the sweat, months of work, and the hundreds of jobs behind a single film,” he said. “When you pirate a movie, you are killing someone’s dream, someone’s job, and the future of an entire industry. It must stop.”
Screenwriter and producer, Obi Emelonye, warned that piracy poses an existential threat to the next generation of creatives.
“Piracy is a menace eating deeply into the industry. If we do nothing, young creatives coming behind us will inherit an economy with no structure, no revenue, and no incentive to create,” he stated. “We cannot allow that future.”
The regulatory perspective came from Charles Amudipe, Deputy Director of Operations at the Nigerian Copyright Commission (NCC), who emphasised both the legal and personal risks tied to piracy.
“Piracy is a criminal offence under Nigerian law, punishable by fines and imprisonment,” he said. “Beyond the legal consequences, consumers who download illegal content expose their devices to malware, identity theft, and financial fraud. It is not worth the risk.”
During the outreach, members of the public raised questions about affordability and alternatives to pirated content. The team responded by highlighting accessible, cost-friendly, and legal platforms available to consumers, underscoring that entertainment can be enjoyed responsibly without breaking the law.
Caroline Oghuma, Executive Head, Corporate Affairs at MultiChoice Nigeria, explained that the walk was a continuation of MultiChoice’s long-standing commitments to consumer education. Last month, the company led a school sensitisation programme at Kuramo Senior College in Victoria Island, teaching students how piracy harms creators and how they can unknowingly participate in it.
“We want to catch them young, take this message into communities, and meet Nigerians where they are,” Oghuma said. “Today’s walk is a reminder that protecting intellectual property is everyone’s responsibility. What we are fighting for is the survival of Nigeria’s creative future.”
Other notable participants included members of the Intellectual Property Law Advocacy Network (IPLAN), lawyers, media executives, content creators, and fans of Nigerian entertainment.
MultiChoice Nigeria reaffirmed its commitment to working with regulators, industry bodies, and stakeholders to champion policies, education, and enforcement mechanisms that safeguard creative work and ensure creators receive fair reward for their labour.
By Modupe Gbadeyanka
The Association of Nigeria Theatre Arts Practitioners (ANTP) has debunked viral news reports that that the chairman of its board of trustees, Mr Olalere Osunpaimo, well known as Lere Paimo, was dead.
In a public notice from the national Public Relations Officer (PRO) of the organisation, Mr Adejonwo Oluwafemi Femson, it was disclosed that the veteran action is “alive and well.”
Members of the public were advised to disregard the death rumour.
“We would like to inform the public that reports circulating on Facebook about the passing of Chief Olalere OsunPaimo (MFR) are FALSE.
“We have confirmed with Baba Eda Onile Ola’s wife that he is alive and in good health.
“Please disregard these false reports and be aware that they are being spread by unscrupulous individuals.
“Chief Olalere OsunPaimo (MFR), Chairman Board of Trustee Association of Nigeria Theatre Arts Practitioners (ANTP), is alive and well.
“We urge everyone to verify information before sharing to avoid spreading misinformation,” the notice disclosed.
By Modupe Gbadeyanka
The duo of Nivea and inDrive has been announced as the title sponsors of TikTok’s 2025 Sub-Saharan Africa Awards, while Coca-Cola, Dis-Chem and PEP Stores are the category sponsors.
As title sponsors, inDrive and NIVEA (Beiersdorf) will play key roles in amplifying creator recognition, supporting event experiences, and on-the ground activations.
NIVEA (Beiersdorf) will sponsor the Creator of the Year award, while inDrive will present the Storyteller of the Year award, both reflecting a shared passion for innovation, inclusivity and celebrating African voices making a global impact.
In addition, Coca-Cola is sponsoring Food Creator of the Year award, Dis-Chem is for the Social Impact Creator of the Year award, and PEP Stores is for the Entertainment Creator of the Year award.
This year’s event is slated for Saturday, December 6. It would be used to celebrate the continent’s most inspiring and innovative creators who are using the platform to educate, entertain, and empower their communities.
“We are delighted to partner with TikTok, as we share a long-standing relationship across the globe, including in the Sub-Saharan region. TikTok is a unique platform that enables us to engage with young audiences in a language and format that truly resonates with them.
“We extend our gratitude to the company for organizing The 2025 TikTok Awards Sub-Saharan Africa and congratulate all guests and participants on this remarkable event,” the Marketing Lead of inDrive Africa, Mikita Ponarin, stated.
“TikTok is proud to partner with great local and regional brands that support Africa’s creative economy. What excites us about these partnerships is the shared vision.
“These brands are making a conscious choice to invest in African creativity at a pivotal moment. They see what we see: that when we uplift creators, we strengthen entire communities and economies across the continent,” the Head of Content Operations for Sub-Saharan Africa,” Boniswa Sidwaba, said.
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