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Jollibee Opens 200th Store in Vietnam

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Jollibee Group’s flagship brand solidifies position as one of the top restaurant chains in Vietnam

HO CHI MINH CITY, VIETNAM – Media OutReach Newswire – 17 December 2024 – The Jollibee Group, one of the largest and fastest-growing restaurant companies in the world, marks a significant milestone with the grand opening of its 200th Jollibee store in Vietnam. This achievement underscores the company’s success in market penetration and reinforces its commitment to international growth.

Jollibee Group celebrates the opening of its 200th Jollibee Store in Vietnam, solidifying its position as one of the top restaurant chains in the country. The ceremony was led by Jollibee Group executives, including Jollibee Group Global Chief Executive Officer Ernesto Tanmantiong (2nd row, 5th from left); Jollibee Group Philippines CEO and Jollibee Global Head Joseph Tanbuntiong (2nd row, 6th from left); Jollibee Group Global Chief Business Support Officer William Tan Untiong (2nd row, 3rd from left); Jollibee Group Chief Financial and Risk Officer Richard Shin (2nd row, 2nd from left); Jollibee EMEAA President Dennis Flores (2nd row, 4th from left); Jollibee Vietnam Managing Director Lam Hong Nguyen (1st row, 3rd from left).

Jollibee Vietnam’s 200th store was inaugurated on December 12, 2024, at 704 Hau Giang Street, Ward 12, District 6, Ho Chi Minh City, with crowds eagerly awaiting their Jollibee favorites.

Vietnamese customers eagerly await as Jollibee Vietnam celebrates its 200th store on December 12, 2024 at 704 Hau Giang Street, Ward 12, District 6, Ho Chi Minh City.
Vietnamese customers eagerly await as Jollibee Vietnam celebrates its 200th store on December 12, 2024 at 704 Hau Giang Street, Ward 12, District 6, Ho Chi Minh City.

“This incredible 200-store milestone in Vietnam, our largest international market, signifies the acceleration of Jollibee’s global expansion, bringing us closer to our vision of becoming one of the Top 5 restaurant companies in the world,” said Ernesto Tanmantiong, Jollibee Group Global Chief Executive Officer. “What’s significant to us is how Jollibee was able to be a part of the Vietnamese people’s lives and was provided the opportunity to bring them many joyful moments.”

“We are honored that millions of Vietnam citizens have embraced Jollibee, and truly love the food from Chickenjoy, Jolly Spaghetti to Chili Chicken, which was specially made for the Vietnamese. We share this milestone with the Jollibee Vietnam team who rose above many obstacles to fulfill our mission of providing delicious food to bring the joy of eating across the Vietnamese communities,” Tanmantiong added.

“The success we’ve achieved in Vietnam is what we continue to strive for in markets across Asia and the rest of the world where we operate,” said Dennis Flores, Jollibee President for Europe, Middle East, Asia, and Australia (EMEAA). “In Vietnam, almost 100% of the customers are Vietnamese. This is a testament to how Jollibee can appeal to diverse markets and cross borders. By staying true to our commitment to deliver great-tasting food with consistent quality and warm friendly service, while listening closely to each market’s preferences and constantly innovating, we are poised to further accelerate our growth momentum.”

Jollibee greets fans as Jollibee Vietnam inaugurates its 200th store—Jollibee’s biggest store network outside the Philippines.
Jollibee greets fans as Jollibee Vietnam inaugurates its 200th store—Jollibee’s biggest store network outside the Philippines.

Jollibee’s Two-Decade Success Story in Vietnam

Jollibee Vietnam’s journey did not happen overnight. Beginning modestly in 2005 with its first branch in Coop Mart Xa Lo Hanoi, the brand has grown to become a beloved dining destination for Vietnamese customers.

“It is the continuous support of the Vietnamese people, and their fondness for Jollibee’s signature offerings like Chickenjoy and Jolly Spaghetti that has fueled this remarkable growth and inspired us to strive towards becoming the quick-service restaurant (QSR) with the widest network in Vietnam,” said Lam Hong Nguyen, Jollibee Vietnam Managing Director.

Jollibee’s success in Vietnam is largely attributed to its menu of exceptional-tasting products loved by locals. Signature dishes like Chickenjoy, perfectly crispy fried chicken, and sweet-style Spaghetti, a unique and beloved offering, have become iconic favorites. The spicy and flavorful Chili Chicken, developed specifically for Vietnamese customers, further complements the diverse menu and caters to the distinct local palate—an approach that has also won over local customers in other markets such as Hong Kong, Singapore, and the United Arab Emirates (UAE) with the Spicy Chickenjoy offering; and in the United Kingdom (UK) and Spain with Chicken Sandwich.

To support growing customer demand, Jollibee established its own ISO 22000-certified commissary in Vietnam to produce its fast-moving products. It is the first and only QSR in Vietnam to support its operation through a self-managed commissary, with the capacity to support 400 stores locally.

Ensuring Success in Asia and Across the World

Jollibee Group’s sustained growth in Vietnam is a testament to its strategic approach, operational excellence, and deep understanding of local preferences.

For almost 20 years, its flagship brand, Jollibee, has delighted Vietnamese customers with its unique and joyful dining experience. The company also continues to grow its presence in the country with its homegrown coffee brand, Highlands Coffee.

Highlands Coffee has grown exponentially since Jollibee Group acquired a 50% stake in 2012, expanding from 56 stores to a network of 763 in Vietnam and 815 globally. Today, the company holds a controlling 60% share of the business. Highlands Coffee is the market leader for Vietnamese coffee, known for its commitment to quality, sustainability, and community building. Its strategic growth has solidified its presence, especially in key urban areas, resonating strongly with both locals and visitors.

Looking ahead, Jollibee Group is well positioned for continued expansion in Asia and across the world. It recently entered the South Korean market with its acquisition of Compose Coffee. It has also entered into an agreement to acquire full ownership and control of Hong Kong-based dim sum restaurant Tim Ho Wan from Titan Dining LP (Titan Fund). Jollibee Group has also entered a joint venture with Singapore-based Food Collective Pte. Ltd. (FCPL) to expand the Tiong Bahru Bakery and Common Man Coffee Roasters chains in the Philippines.

The Jollibee Group now has a portfolio of 19 brands with over 9,500 stores across 32 countries worldwide.

Hashtag: #JollibeeGroup

The issuer is solely responsible for the content of this announcement.

About Jollibee Group

Jollibee Foods Corporation (JFC), also known as the Jollibee Group, is one of the world’s fastest-growing restaurant companies, with a mission to deliver great-tasting food, bringing the joy of eating through its 19 brands with over 9,500 stores across 32 countries.

The Jollibee Group’s portfolio includes eight wholly owned brands (Jollibee, Chowking, Greenwich, Red Ribbon, Mang Inasal, Yonghe King, Hong Zhuang Yuan, Smashburger), four franchised brands (Burger King, Panda Express, Yoshinoya in the Philippines, and Tim Ho Wan in China), and ownership stakes in other key brands like The Coffee Bean and Tea Leaf (80%), Compose Coffee (70%), SuperFoods Group that operates Highlands Coffee (60%), and bubble tea brand Milksha (51%). The Company also has membership interests in Tortazo, LLC, along with Chef Rick Bayless, for Tortazo in the U.S. and has recently invested in Botrista, a leader in beverage technology.

Through its subsidiary Jollibee Worldwide Pte. Ltd. (JWPL), the Jollibee Group holds a 92% participating interest in Titan Dining LP. It recently disclosed that it signed an agreement to transfer of ownership and management of the Tim Ho Wan business to the Jollibee Group, subject to certain closing conditions. This transfer will be finalized after these closing conditions have been fulfilled, and Tim Ho Wan becomes 100% owned by JPWL. It also established a joint venture company that holds the franchise rights to operate Tiong Bahru Bakery and Common Man Coffee Roasters in the Philippines. The Company also holds a 90% stake in Titan Dining Partners II Ltd for growing Asia-Pacific food service brands.

The Jollibee Group’s global sustainability agenda, Joy for Tomorrow, underscores its commitment to sustainable business practices across food safety, employee welfare, community support, good governance, and environmental responsibility, among others. These focus areas are aligned with the United Nations Sustainable Development Goals (UN SDGs).

The Jollibee Group has been recognized as the Philippines’ Most Admired Company by the Asian Wall Street Journal, named one of Asia’s Fab 50 Companies, and listed among Forbes’ World’s Best Employers and Top Female-Friendly Companies. The Company is also a three-time Gallup Exceptional Workplace Award recipient and featured in TIME’s World’s Best Companies and Fortune’s Southeast Asia 500 List.

To learn more about Jollibee Group, visit

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Hongkong Land Launches Next-Generation Tenant Engagement Service for the Professional Community in Central

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  • The new app delivers a highly personalised user experience and includes new features, content and services to enhance the working lives of professionals in the Central Portfolio
  • The launch comes as Centricity celebrates five years of innovation in Central community building

HONG KONG SAR – Media OutReach Newswire – 18 December 2024 – Hongkong Land announced the launch of Centricity App 2.0. The new and improved digital gateway provides office tenants and their staff with more personalised and seamless access to Hongkong Land services, spaces, privileges and experiences in the Hongkong Land’s Central portfolio, all in the palm of one’s hand.

The new app features a customised homepage displaying your building and personalised greetings, offering quick access to preferred functions and services for a seamless and efficient workday.

The launch of the new digital engagement service, the most comprehensive of its kind in the Hong Kong market, comes as Hongkong Land’s Centricity platform – an exclusive collection of spaces and services designed to enhance the working lives of tenants – celebrates its fifth anniversary with strong growth in usage. Since its inception in 2019, Centricity has become a vibrant community-building platform in Central, offering an extensive blend of online and offline amenities for businesses, their employees, non-profit organisations and luxury brands.

Neil Anderson, Director and Head of Office, Commercial Property, Hongkong Land, said: “Centricity is an unmatched tenant engagement platform in Hong Kong and we are delighted by its success as it marks its fifth anniversary. As well as providing tenants and their employees with convenient and flexible access to a broad range of services, amenities and spaces in the heart of Central, it curates exclusive privileges and experiences that meet their diverse needs. In short, it embodies our newly introduced brand promise – “Experience is central.”

“The launch of our next generation tenant service, Centricity App 2.0, exemplifies the Company’s core values. This innovative, highly personalised service anticipates what our tenants want from the workplace ecosystem of the future and underscores our focus on collaborating across multiple touch points in their working lives.”

The new digital service is the culmination of years of analysing tenant behaviours and usage data and anticipating their future needs. The new app sports a significantly refreshed look, enhanced features and exciting new content, elevating the user experience. Key highlights include a personalised and customisable landing screen, access to curated privileges and events and improved information sharing, with new real-time public transport arrival information in the core Central area.

Tenants will also benefit from more seamless access to workplace services provided by Hongkong Land. This will include temperature control in offices[1], indoor air quality monitoring, enhanced visitor access management and more convenient meeting rooms and hot desk booking at Centricity.

Leveraging the original Centricity App’s 22,000 registered users, the 2.0 app is expected to strengthen the professional community within Central by facilitating connections through events and information sharing among tenants and customers.

On the events side, it will complement Centricity’s Concentric Event Space in Chater House, a dynamic 7,000 sq. ft multi-purpose space for corporate and luxury customers. In 2024, Concentric received 230 bookings, a significant increase on the near-50 in its first full year of operation. A record 66% of bookings were by Central Portfolio tenants, highlighting the strong integration of Centricity within the Hongkong Land ecosystem.

Ms Iris Chan, Assistant General Manager, Hongkong Land, said: “Centricity is a focal point for the business and luxury lifestyle community in Central, Hong Kong. From Sotheby’s auctions and luxury brand fashion shows to wellness workshops and corporate functions, Centricity delivers exceptional experiences that enrich the working day lives of our more than 400 tenants and their guests.”

Centricity places a strong emphasis on work-life balance and has hosted more than 270 wellness-related events including yoga and meditation classes. Its wellbeing focus, coupled with innovations such as the app and Concentric’s ongoing success, reinforces Hongkong Land’s leadership in creating dynamic and engaging workspaces at the heart of the Central business district.


[1] Varies depending on access rights.

Hashtag: #HongkongLand

The issuer is solely responsible for the content of this announcement.

Centricity

Launched in 2019, Centricity is an exclusive collection of spaces and services created to enhance working life for Hongkong Land tenants and their staff in Central, Hong Kong.

Centricity blends all-day dining (Catchic Bar & Restaurant), elegant event spaces (Concentric Event Space), a premium flexible office solution (Flex) and members’ privileges, all digitally linked through the Centricity App.

First launched in mid-2019, the Centricity App has enhanced tenants’ daily experiences within Hongkong Land’s Central Portfolio. App users can make restaurant bookings, order takeaways, monitor taxi queue times, check members’ events, book workplace services, arrange concierge services such as umbrella lending and shower room bookings, and receive privileges including select discounts at luxury stores and F&B outlets, among other features.

Hongkong Land

Hongkong Land is a major listed property investment, management and development group. The Group focuses on developing, owning and managing ultra-premium mixed-use real estate in Asian gateway cities, featuring Grade A office, luxury retail, residential and hospitality products. Its mixed-use real estate footprint spans more than 850,000 sq. m., with flagship projects in Hong Kong, Singapore and Shanghai. Its properties hold industry-leading green building certifications and attract the world’s foremost companies and luxury brands. The Group’s Hong Kong Central portfolio represents some 450,000 sq. m. of prime property. The Group has a further 165,000 sq. m. of prestigious office space in Singapore mainly held through joint ventures and five retail centres on the Chinese mainland, including a luxury retail centre at Wangfujing in Beijing. In Shanghai, the Group owns a 43% interest in a 1.1 million sq. m. mixed-use project in West Bund, which is due to be completed in 2028. Hongkong Land Holdings Limited is incorporated in Bermuda and has a primary listing on the London Stock Exchange, with secondary listings in Bermuda and Singapore. Hongkong Land is a member of the Jardine Matheson Group.

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Year of Extremes: 2024 Market Review by Global Broker Octa

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KUALA LUMPUR, MALAYSIA – Media OutReach Newswire – 18 December 2024 – 2024 has been a year of contradictory events, significant economic changes, and major political shifts. On a positive note, it was the year when global central banks finally managed to tackle inflation, partly induced by the negative and far-reaching effects of the COVID pandemic and partly by the more recent geopolitical events.

After holding borrowing costs near record highs for most of 2023, almost all major central banks started to cut rates in 2024. However, the pace of interest rate reductions varied, leading to a divergence in monetary policy expectations between different economies, which, in turn, resulted in notable exchange rate fluctuations among major currencies.

On a negative note, however, 2024 has been a year of lingering political uncertainty and geopolitical instability. Although investors learned to coexist with the simmering conflicts in Eastern Europe and the Middle East, a sense of underlying unease persisted. Adding to this sense of anxiety is the changing political landscape.

Indeed, numerous elections took place in tens of countries around the world in 2024. Investors were particularly concerned about the parliamentary elections in France, the general elections in the United Kingdom, and the presidential and congressional elections in the United States. The market still feels the effect of these elections, with traders and investors anticipating major changes in economic policies and trying to front-run their impact on global assets.

The U.S. Dollar (USD) has been the best-performing currency in 2024 among the 20 global currencies that Octa Broker tracks. From 29 December 2023 to 13 December 2024, the U.S. dollar index (DXY), which measures the value of the greenback against the basket of six foreign currencies (the euro, Japanese yen, British pound, Canadian dollar, Swedish krona, and Swiss franc) rose by almost 6%. However, the index has undergone substantial fluctuations over the course of the year. Kar Yong Ang, a financial market analyst at Octa Broker, explains: ‘The dollar index has been on a rollercoaster ride in 2024, soaring to new multi-month heights and plummeting to fresh multi-month lows. Although the greenback looks like the best-performing currency in 2024 so far, the lion’s share of its appreciation occurred during the latter part of the year and has been mostly driven by expectations for a major shift in U.S. trade policy.’

Top 20 currencies performance in 2024

Source: Octa Broker calculations
Source: Octa Broker calculations


Indeed, the market is concerned that Donald Trump’s proposed immigration and trade policies could have inflationary consequences, prompting the Federal Reserve (Fed) to adopt a less dovish monetary policy. As a result, the divergence in investors’ monetary policy expectations between the Fed and other major central banks has widened, leading to higher capital inflows into the U.S. dollar. Furthermore, the U.S. economy has been outperforming other advanced economies in 2024 and is expected to continue to do better than the rest in 2025 as well. According to the International Monetary Fund (IMF), real gross domestic product (GDP) growth of advanced economies in 2024 will average just 1.8%, whereas the U.S. GDP is projected to expand by 2.8%.

Because the dollar advanced higher, most major currencies are poised to conclude the year with negative performance. The only exception is the British pound, which is anticipated to finish the year virtually unchanged compared to 2023. ‘The relative strength of the U.S. dollar is only one of many reasons why most other major currencies underperformed in 2024. Other factors, however, are specific to individual countries and a major bearish factor this year specifically has been the lack of political certainty, which currencies do not like,’ says Kar Yong Ang, a financial market analyst at Octa Broker. Indeed, EURUSD, the most liquid and widely traded foreign exchange (Forex) pair in the world, has been weakened by political uncertainty in the eurozone’s largest economies—France and Germany—where political stalemate led to high-profile resignations and early elections. Likewise, when the U.K. Prime Minister Rishi Sunak called a snap parliamentary election, GBPUSD experienced one of the biggest one-day declines of 2024. Moreover, the sluggish growth in the eurozone and the U.K. has prompted investors to anticipate additional rate cuts from both the European Central Bank (ECB) and the Bank of England (BoE). In contrast, the Fed is expected to slow down its easing cycle, further widening the interest rate differential between the U.S. dollar on the one hand and the euro and sterling on the other.

Despite its safe-haven status, the Japanese yen (JPY) was the most volatile currency among the majors. Three-month implied options volatility for the yen, a measure of trader hedging demand, averaged around 9.73% in 2024, whereas the total average across seven major currencies was 7.46%. ‘USDJPY traders have had a wild ride in 2024. It has been a total rollercoaster, to be honest. I think fortunes were made and lost here very quickly. This outgoing year has been truly historical for the JPY,’ says Kar Yong Ang, a financial market analyst at Octa Broker. Indeed, during the year’s first half, the bullish dollar momentum has propelled the pair to a multi-decade high. Then, as rumours of potential intervention by Japanese authorities to bolster the yen began to spread, the USDJPY pair started to decline. A massive sell-off accelerated in late July after the Bank of Japan (BoJ) raised interest rates to 15-year highs and announced details on how it will reduce its huge bond buying. Kar Yong Ang explains: ‘At that time, it looked like BoJ was taking a surprisingly hawkish stance. Its decision really shook the markets and caused investors to reassess popular JPY carry-trades.’

The commodities’ performance varied greatly, and each deserves a separate story to tell, but coffee, lithium, gold, and silver have certainly been the biggest stories in 2024.

Just recently, the prompt-month futures contract of arabica coffee traded on Intercontinental Exchange (ICE) hit an all-time high. It is up some 70% year-over-year (y-o-y), which makes it the best-performing commodity in 2024 among 20 other commodities that Octa Broker tracks. ‘Like many other soft commodities, both arabica and robusta coffee futures are almost entirely driven by the whims of the weather. This year, Brazil, [the world’s largest coffee producer], experienced its worst drought in 70 years, whereas Vietnam, [another key producer] was faced with both drought and heavy rainfall,’ says Kar Yong Ang, a financial market analyst at Octa Broker. Indeed, according to official customs data, Vietnam’s coffee exports in the first half of this year were 893,820 metric tons, down 11.4% from a year earlier. Traders are very much concerned about the 2025 global crop outlook, and prices have reflected these worries.

In contrast, lithium has been the worst-performing commodity in 2024 as the sale of electric vehicles (EV) started to level off while capital investments from previous years boosted production capacity and led to oversupply. According to Refinitiv, the price of Lithium Hydroxide futures contracts traded on the Commodity Exchange (COMEX) was down 42.3% y-o-y as of December 13, 2024.

As for precious metals, 2024 has been a record-setting year, especially for gold. The price for the yellow metal has been setting a new all-time high essentially every month in 2024. Kar Yong Ang, a financial market analyst at Octa Broker, outlines three main factors that have contributed to such a meteoric rise in gold prices. ‘It all boils down to three sources of demand: safe-haven demand due to intensifying geopolitical tensions, investor demand due to less tight monetary policy globally, and structural demand from global central banks as part of de-dollarization and diversification efforts.’ As many times before, gold has once again proved its underlying value as a protective asset during times of uncertainty and may continue to shine in the months ahead. Although the price of silver did not set any new records, its y-o-y performance was even more impressive than that of gold: +28.6% (as of December 13).

‘Perhaps surprisingly, but despite growing geopolitical tensions, crude oil prices went down annually. This is mostly because non-OPEC members—notably, the U.S.—have managed to increase production but also because investors were worrying about the health of the Chinese economy, the main importer of crude oil,’ says Kar Yong Ang, a financial market analyst at Octa Broker.

Top 20 commodities performance in 2024

Source: Octa Broker calculations
Source: Octa Broker calculations

2024 also witnessed significant developments in the cryptocurrency market, particularly for Bitcoin. On March 8, its price set a new all-time high of $70,000. On 5 December, it finally managed to achieve another key milestone of $100,000 per coin. However, Bitcoin was not the best-performing digital coin of 2024. The price of Doge has increased four-fold. Most of the gains in the crypto sphere were in response to Donald Trump’s victory in the U.S. presidential elections. Such a favourable market reaction to Trump’s victory stems from investors’ belief that his Administration, coupled with a friendly Congress, will effectively deregulate the crypto industry, facilitate its expansion, and implement a coherent regulatory framework that will serve investors and consumers for years to come. ‘It should be said, argues Kar Yong Ang, that this belief is not without foundation. Trump has managed to lure many crypto fans to his side with his bold moves, clear views, and a strong focus on deregulation.’

Top 5 crypto coins performance in 2024
Source: Octa Broker calculations
Source: Octa Broker calculations

Overall, 2024 has been a year of uneven economic growth and significant political shifts. While central banks successfully addressed inflationary pressures globally, diverging monetary policies led to notable currency fluctuations. At the same time, geopolitical tensions have been on the rise, while political uncertainty persisted.

The U.S. dollar emerged as the strongest currency, driven by a strong U.S. economy, a tightening monetary policy stance, and expectations of potential policy shifts. Other major currencies, such as the euro and the British pound, faced headwinds from economic sluggishness and political instability.

In the commodity markets, 2024 was a year of extremes. While arabica coffee prices soared to record highs due to supply shortages, lithium prices plummeted as oversupply concerns mounted. Precious metals, particularly gold, experienced a remarkable surge, driven by safe-haven demand, easing monetary conditions, and central bank buying.

Meanwhile, the main crypto coins broke new records and seem to be poised for major transformations in 2025.
Hashtag: #Octa

The issuer is solely responsible for the content of this announcement.

Octa

is an international broker that has been providing online trading services worldwide since 2011. It offers commission-free access to financial markets and various services used by clients from 180 countries who have opened more than 52 million trading accounts. To help its clients reach their investment goals, Octa offers free educational webinars, articles, and analytical tools.

The company is involved in a comprehensive network of charitable and humanitarian initiatives, including the improvement of educational infrastructure and short-notice relief projects supporting local communities.

In the APAC region, Octa received the ‘Best Trading Platform Malaysia 2024’ and the ‘Most Reliable Broker Asia 2023’ awards from Brands and Business Magazine and International Global Forex Awards, respectively.

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LiveIn and JinJoo Home Form Strategic Alliance to Strengthen Vietnam’s Co-Living Market

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HO CHI MINH, VIETNAM – Media OutReach Newswire – 18 December 2024 – LiveIn, Southeast Asia’s leading long-stay provider dedicated to converting surplus properties into modern homes for young people, has formed a strategic alliance with JinJoo Home, Vietnam’s pioneer in co-living for young professionals. Together, they aim to unify and strengthen Vietnam’s co-living market by offering solutions for local operators that blend international standards and local relevance.

Keek Wen Khai, CEO & Co-founder of LiveIn (left), and Jason Wong, CEO & Founder of JinJoo Home (right), at the alliance signing ceremony.

Vietnam’s urbanization rate is expected to surpass 50% by 2025, and with over 50% of the population being millennials and Gen Z, the demand for co-living spaces in major cities like Ho Chi Minh City is set to rise. However, the market remains fragmented, and local operators face challenges, such as high vacancies, maintenance costs, and inconsistent service.

Keek Wen Khai, CEO & Co-founder of LiveIn, said: “Vietnam’s long-stay market remains highly fragmented, but we see great potential in driving sustainable growth through collaboration. By forming a strategic alliance with JinJoo Home, we aim to bring operators together, address their challenges, and elevate standards to deliver a better living experience for the next generation.”

Jason Wong, CEO & Founder of JinJoo Home, said: “We’re excited to join forces with LiveIn, a leading player in Southeast Asia. Our shared passion for improving young people’s living experience makes this alliance a natural fit. Together, we can combine our strengths and create a more dynamic and high-quality co-living market in Vietnam.”

The strategic alliance comes at a time when Vietnam’s residential real estate market is projected to reach USD 45.62 billion by 2029, with co-living playing a pivotal role. As many fragmented operators struggle to scale due to limited resources, LiveIn and JinJoo Home are focused on helping them seize this growth opportunity by combining LiveIn’s international standards with JinJoo Home’s extensive local expertise. LiveIn continually refines its product standards to address changing consumer preferences and ensure compliance with local regulatory requirements.

With 10,500 rooms across 200 buildings in 4 Southeast Asian countries, LiveIn brings its proven regional expertise in technology, operational management, and demand generation. Meanwhile, JinJoo Home’s deep local knowledge and strong presence in Ho Chi Minh City will help consolidate and support operators in adopting these best practices, tailored to meet the unique needs of the Vietnamese market.

The strategic alliance with JinJoo Home builds on LiveIn’s earlier strategic alliance with Hive, a regional leader in co-living renovations, to establish the LiveIn Global Renovation Division. Through this new division, LiveIn delivers thoughtfully designed homes that inspire growth and new experiences across all the markets it serves, including Malaysia, Thailand, Vietnam, and Indonesia. Both synergies further cement LiveIn’s position as a leading flexible housing provider in Southeast Asia.
Hashtag: #LiveIn #AffordableHousing


The issuer is solely responsible for the content of this announcement.

LiveIn

LiveIn is dedicated to converting surplus properties into affordable, modern homes for young people across Southeast Asia. Driven by a mission to shift the fundamental way young people live and empower them to dream boldly, LiveIn operates close to 10,500 rooms in four countries, fostering vibrant communities for urban youth. Visit for more details.

JinJoo Home

JinJoo Home, a leading co-living provider in Ho Chi Minh City under Pearlcoin Group, offers premium long-term rental apartments. We create vibrant co-living communities with affordable, cozy design spaces, as well as maintenance, customer service, and more, providing young people with flexible living solutions. Visit for more details.

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