Media OutReach
DFI Retail Group Holdings Limited Half-Year Results For The Six Months Ended 30 June 2025 And Announcement Of Special Dividend
- 39% underlying earnings growth
- Increased contributions from associates, Health & Beauty and Food
- Health & Beauty delivered strong like-for-like (LFL) sales growth of 4%
- Portfolio simplification continues with the announced divestment of Singapore Food business and sale of minority stake in Robinsons Retail
- Proceeds from Yonghui and Robinsons Retail divestments strengthen balance sheet to a net cash position of US$442 million
- Raised full-year underlying profit guidance to be between US$250 million and US$270 million
- Declared special dividend of US¢44.30 per share in addition to interim dividend of US¢3.50
HONG KONG SAR – Media OutReach Newswire – 22 July 2025 – “We are pleased to report strong first-half underlying profit growth to US$105 million, supported by improved Health & Beauty and Food profitability, higher contribution from associates, and a stabilising revenue growth trend. Our ongoing portfolio evolution enables us to prioritise capital on high-margin businesses and growth initiatives, while providing strategic flexibility for inorganic opportunities. As a result of our strategic progress, we are pleased to announce a special dividend of US¢44.30 per share – the first in 18 years – returning a total of US$647 million to shareholders, including the regular interim dividend. These decisions underscore our confidence in DFI’s long-term growth strategy and commitment to shareholder returns.”
Scott Price
Group Chief Executive
OVERVIEW
The Group continued to demonstrate strong business resilience by effectively executing its strategic and margin expansion initiatives. Despite the continued shift towards value by consumers, LFL subsidiary sales for the first half of 2025 remained largely stable compared to the same period last year, excluding the impact of a significant cigarette tax increase in Hong Kong and the divestment of Hero Supermarket business in Indonesia in 2024. LFL subsidiary sales have demonstrated a steady recovery with a return to moderate growth in the second quarter of 2025.
Significant progress has been made in the Group’s strategic pivot from a portfolio investor to an operating company centred on five key deliverables:
- Retail excellence: Delivering a best-in-class customer proposition
- Customer access: Strategically expanding store network
- Omnichannel and data ecosystem: Powering e-commerce and retail media with data-driven insights
- Lean and agile operations: Streamlining business for more efficient decision making
- Evolving portfolio: Prioritising capital returns and shareholder value
The Group continues to reinvest in pricing to deliver a stronger customer value proposition while resetting our sourcing strategy to expand gross profit. Reduction in financing costs and higher underlying profit from associates contributed to a 39% increase in underlying profit attributable to shareholders for the first half of 2025.
The Group continues to evolve its portfolio to enhance operational focus and enable more efficient capital allocation, supporting subsidiary business growth both organically and inorganically should shareholder accretive opportunities arise. During the reporting period, the Group completed the divestment of minority stakes in both Yonghui and Robinsons Retail, generating total gross proceeds of approximately US$900 million. Additionally, the Group announced the divestment of its Singapore Food business for approximately US$93 million in cash consideration.
As a result of this strategic progress, the Board has approved a special dividend of US¢44.30 per share, equivalent to US$600 million in total payment. Concurrently, the Group declared an interim dividend of US¢3.50 per share, in line with the prior comparable period. These decisions underscore the Group’s confidence in its long-term growth strategy and its commitment to creating value for its shareholders.
OPERATING PERFORMANCE
Overall
Total revenue from subsidiaries for the first half of 2025 was US$4.4 billion, up 0.3% year-on-year on a LFL basis, excluding the impact of a significant cigarette tax increase in Hong Kong and the divestment of the Hero Supermarket business in Indonesia in 2024. Strong sales growth in the Health & Beauty division was offset by lower contributions from other segments. Total revenue, which includes 100% of associates and joint ventures, was US$8.2 billion. Excluding the impact of the minority stake divestment in Yonghui completed at the end of February 2025, as well as the additional two months of sales contribution from Robinsons Retail following the stake disposal at the end of May 2025, total revenue increased by approximately 1%.
Total underlying profit attributable to shareholders for the first half of 2025 reached US$105 million, representing a year-on-year increase of 39%, primarily driven by improved performance in associates. Underlying profit from subsidiaries was US$75 million, reflecting a 3% year-on-year increase. Strong performance in the Health & Beauty and Food divisions was partially offset by lower profitability in Convenience as a result of the cigarette tax impact, and higher selling, general and administrative expenses[1] primarily due to a one-time reversal of long-term incentive accruals in 2024 related to executive departures. After accounting for the divestment of Yonghui, underlying profit from associates was US$30 million, an improvement from US$3 million from the prior comparable period, supported by higher contributions from both Maxim’s and Robinsons Retail.
Free cash flow for the period was a net inflow of US$89 million, compared with US$61 million in the first half of 2024. As at 30 June 2025, the Group’s net cash was US$442 million, compared to US$468 million net debt at 31 December 2024.
Subsidiaries
Sales for the Health & Beauty division were US$1.3 billion, up 4% year-on-year on a LFL basis, underscoring the strengthening brand equity of Mannings and Guardian as trusted advisors in health and wellness. Mannings Hong Kong delivered strong LFL sales growth of 6%, driven by growing basket size as the team continued to enhance assortment in key wellness categories, including supplements and derma skin care. Solid LFL sales performance of Guardian was supported by basket size increases across key Southeast Asian markets and improved promotional efficiency, particularly in Indonesia. Integrating the Own Brand team across Food and Health & Beauty drove stronger product relevance and cost efficiency, resulting in improved sales and profit productivity per SKU. Overall, divisional profit grew 8% to US$109 million on a LFL basis1.
Total Convenience sales were US$1.1 billion, down 4% year-on-year on a LFL basis, primarily due to reduced volumes of lower-margin cigarette following tax increases in Hong Kong at the end of February 2024. Excluding cigarettes, overall LFL sales were down 1%. Hong Kong performance recovered in the second quarter, following the annualisation of the tax effect and continued growth in higher-margin ready-to-eat (RTE) categories. Excluding cigarettes, LFL sales for the first half were in line with the prior comparable period. 7-Eleven Singapore reported LFL sales below the same period last year. South China reported robust sales growth due to network expansion but lower LFL sales given intensified subsidy initiatives from food delivery platforms. The team remains focused on driving footfall and sales by expanding the RTE offering, including a larger rollout of the Food Bar format to 375 stores by the end of this year. Despite a favourable sales mix shift towards higher-margin RTE products, profit for the division dropped by 18% year-on-year to US$38 million due to tough comparables in the first half of 2024 as a result of a one-off windfall gain from cigarette inventory purchased before tax increase. Excluding which, profit for the division was up 9% year-on-year.
Revenue for the Food division reduced marginally to US$1.5 billion, after excluding the impact of the divestment of the Hero Supermarket business last year. Sales resumed growth in the second quarter, supported by the Group’s focus on enhancing the value of consumers’ food baskets. In Hong Kong, investment in reduced pricing has resulted in a 2.5% increase in footfall in May and 3.4% in June, in addition to a consistent rise in items per basket. To further enhance its fresh and value proposition, the Wellcome team launched a partnership with Dingdong Limited (DDL), a leading Chinese online grocery platform, during the second quarter of 2025. The collaboration offers consumers a wider selection of fresh produce at more competitive prices. The team’s effort to strategically source the core basket will support both price reinvestment and continued net margin expansion in the coming years. Overall Food profit grew 14% year-on-year to US$24 million on a LFL basis1.
Sales performance of the Home Furnishings division remained challenged due to intense competition and shifts in basket mix, mainly in Hong Kong and Indonesia while Taiwan demonstrated relative resilience. Effective cost control measures across markets supported a recovery in underlying profit for the first half of the year. The IKEA Hong Kong business is strengthening its value-driven omnichannel proposition by reinvesting in core product pricing, evolving seasonal food range and leveraging yuu data for more precise customer targeting. In Indonesia, the IKEA team remains focused on driving sales through an expanded digital presence and intensified marketing efforts.
Digital
During the first half of 2025, the Group continued to strengthen its digital presence with the launch of new online channels, including a 7-Eleven app in Singapore. Our expanded digital assets, quick commerce service with third-party platforms and data-driven personalised offerings create a seamless omnichannel shopping experience across physical and digital touchpoints, contributing to a growing e-commerce penetration of approximately 5%. Daily e-commerce order volume surpassed 96,000, reflecting an 85% year-on-year increase and a substantial improvement in profit contribution.
DFIQ, the Group’s retail media business, continues to gain strong momentum, completing over 160 targeted marketing campaigns in the first half of 2025, compared to 12 in the prior comparable period. The DFIQ team has successfully piloted in-store media in select Mannings stores in Hong Kong, as well as Guardian and 7-Eleven outlets in Singapore. This uniquely integrated online-to-offline retail media solution provides suppliers with an expanded reach, driving enhanced customer loyalty and conversion throughout the entire purchase journey.
Associates
The Group’s share of Maxim’s underlying profits was US$14 million for the first half of 2025, up from US$8 million in the same period last year, underpinned by continued cost optimisation and operational efficiency measures. Sales performance was largely stable year-on-year, with strong growth in Southeast Asia offset by weaker restaurant performance in Hong Kong and the Chinese mainland.
Underlying profit contribution from Robinsons Retail was US$18 million, an improvement of approximately US$9 million from the first half of 2024. This includes the impact of two additional months of contribution, amounting to approximately US$5 million, following the completion of the divestment at the end of May 2025.
The divestment of the Group’s stake in Yonghui was completed in February 2025.
RECENT BUSINESS DEVELOPMENTS
On 24 March 2025, the Group announced that it had entered into a definitive agreement with Macrovalue, a leading Southeast Asian retail group, with respect to the divestment of its Singapore Food business, which includes the Cold Storage, CS Fresh, Jason’s Deli and Giant brands, for a total cash consideration of SGD125 million or approximately US$93 million, subject to adjustments. The transaction is subject to closing conditions and is expected to be completed by the end of 2025.
On 30 May 2025, the Group announced and completed the divestment of its 22.2% stake, in Robinsons Retail Holdings, Inc., for a total cash consideration of PHP15.8 billion or approximately US$283 million. Following the completion of the transaction, the Group ceases to hold any interest in Robinsons Retail.
The above transactions reflect the Group’s strategic pivot from a portfolio investor to a focused operating company, enabling the Group to redeploy capital to support the growth of its subsidiary businesses with higher accretive returns.
OUTLOOK
The Group remains confident in its ability to navigate the evolving market landscape, supported by strategic initiatives aimed at driving market share gain and profit growth across all businesses. These initiatives include strengthening the value proposition, optimising assortment through data-driven insights, expanding omnichannel presence and accelerating monetisation of digital assets. With a more focused business portfolio and enhanced operational efficiency, the Group is committed to delivering sustained, profitable growth by balancing ongoing investments in businesses and areas with long-term strategic value, while also increasing returns for shareholders.
The Group restates its full-year organic revenue growth outlook to a range of 0.5% to 1.0% (from approximately 2%), reflecting broader economic uncertainty and a sharper-than-expected decline in cigarette sales. Despite a more cautious revenue outlook, the Group expects to deliver stronger profitability through enhanced operational efficiency and disciplined cost management. The Group, therefore, revises its full-year guidance of underlying profit attributable to shareholders to be between US$250 million and US$270 million (up from previously between US$230 million and US$270 million).
Scott Price
Group Chief Executive
Hashtag: #DFIRetailGroup#Guardian#Mannings#7-Eleven#ColdStorage#Giant#Wellcome#IKEA#yuu#Maxim’s
The issuer is solely responsible for the content of this announcement.
DFI Retail Group
DFI Retail Group (the Group) is a leading Asian retailer, driven by its purpose to ‘Sustainably Serve Asia for Generations with Everyday Moments’.
At 30 June 2025, the Group and its associates operated over 7,500 outlets, of which over 5,500 stores were operated by subsidiaries. The Group, together with its associates, employed over 83,000 people, with over 45,000 employed by subsidiaries. The Group had total annual revenue in 2024 of US$24.9 billion and reported revenue of US$8.9 billion.
DFI is dedicated to delivering quality, value and service to Asian consumers through a compelling retail experience supported by an extensive store network and highly efficient supply chains.
The Group including its associates operates a portfolio of well-known brands across five key divisions: health and beauty, convenience, food, home furnishings and restaurants. The principal brands are:
Health and Beauty
• Mannings on the Chinese mainland, Hong Kong and Macau S.A.R.; Guardian in Brunei, Indonesia, Malaysia, Singapore and Vietnam.
Convenience
• 7-Eleven in Hong Kong and Macau S.A.R., Singapore and Southern China.
Food
• Wellcome and Market Place in Hong Kong S.A.R.; Cold Storage and Giant in Singapore; Lucky in Cambodia.
Home Furnishings
• IKEA in Hong Kong and Macau S.A.R., Indonesia and Taiwan.
Restaurants
• Hong Kong Maxim’s group on the Chinese mainland, Hong Kong and Macau S.A.R., Cambodia, Laos, Malaysia, Singapore, Thailand and Vietnam.
The Group’s parent company, DFI Retail Group Holdings Limited, is incorporated in Bermuda and has a primary listing in the equity shares (transition) category of the London Stock Exchange, with secondary listings in Bermuda and Singapore. The Group’s businesses are managed from Hong Kong. DFI Retail Group is a member of the Jardine Matheson group.
When AI Meets Artistic Intelligence — Cross-City, Cross-Disciplinary Creative Education in Action
HONG KONG SAR – Media OutReach Newswire – 15 May 2026 – As artificial intelligence (AI) sweeps across the globe, how should humanity redefine the core competencies needed to shape the future? Funded by The Hong Kong Jockey Club Charities Trust and organised by AFTEC, Knowledge Exchange 2026—Artistic Intelligence: Shaping Human Achievement opens today for two days at Hong Kong’s newest cultural landmark—the East Kowloon Cultural Centre—marking the venue’s first major international arts education event. As a flagship annual initiative of the AFTEC Jockey Club Creative Futures Project, the forum has attracted nearly 260 educators, artists and stakeholders to explore how creative teaching and learning can inspire learning, spark creativity and nurture talent, laying the foundation for a better future.
Bringing Together Education and Cultural Leaders to Build a Cross-Disciplinary Creative Network
The opening ceremony was officiated by Ms Winnie Yip, Head of Charities (Culture & Sports Cluster; Community Engagement), The Hong Kong Jockey Club.
In her opening speech, Ms Winnie Yip, Head of Charities (Culture & Sports Cluster; Community Engagement), The Hong Kong Jockey Club, said: “The Club has been supporting the AFTEC Jockey Club Creative Futures Project since 2021. The results have been truly encouraging. The programme has strengthened participating students’ understanding of and care for others, while deepening their interest in arts and interdisciplinary learning. With the second phase now underway, we look forward to further supporting the growth and transformation of students and teachers.”
The opening ceremony also featured Prelude in Light, Sound & Video, a multimedia work created by students of the School of Theatre and Entertainment Arts at The Hong Kong Academy for Performing Arts (HKAPA), setting the stage for the forum and showcasing the creative potential of the younger generation.
Ms Lynn Yau, Chief Executive Officer of AFTEC and Project Director of the AFTEC Jockey Club Creative Futures Project, said: “In an era dominated by artificial intelligence, we need to redefine the unique value of humanity more than ever. AFTEC has always been committed to training teachers and creative practitioners, nurturing the ‘5Cs’ core competencies—Creativity, Critical Thinking, Communication, Collaboration, and Contribution—through systematic teaching strategies. By integrating creative learning into school curricula, we nurture a new generation equipped with resilience and problem-solving skills, while actively building a cross-disciplinary learning network. We are deeply grateful for the vision and support of The Hong Kong Jockey Club Charities Trust and the participation of our partners from various sectors, allowing us to collaboratively shape human achievement through Artistic Intelligence and mould the future with creativity.”
Redefining AI — Nurturing Irreplaceable “first-class humans”
The highlight of the forum’s first day was the first cross-city dialogue, a keynote entitled Creative Cities, Creative Mindsets: Bath, Hong Kong, New Delhi. Ms Kate Cross MBE, Director of The Egg at Theatre Royal Bath, United Kingdom; Ms Jigyasa Labroo, CEO and Co-founder of Slam Out Loud, New Delhi, India; Professor Anna CY Chan, Director of The Hong Kong Academy for Performing Arts; and Ms Lynn Yau, Chief Executive Officer of AFTEC, delivered the keynote together. The four creative visionaries highlighted that Artistic Intelligence is an indispensable competency for humanity in the age of AI, and shared how global frameworks can be adapted to local practice across the three cities’ distinctive educational and cultural ecosystems to cultivate young people’s imagination, empathy and meaning-making — core competencies for navigating an ever-changing future.
Ms Kate Cross introduced the School Without Walls programme, a groundbreaking initiative that immerses students in cultural venues for seven weeks, significantly enhancing their writing, emotional expression, and self-directed learning abilities. Ms Jigyasa Labroo shared Slam Out Loud’s work, which, through over 100 hours of arts-based social-emotional learning (SEL) curriculum, has successfully boosted the confidence, curiosity, and emotional regulation of 700,000 children across two Indian states. Professor Anna CY Chan, from the macro perspective of higher education and talent cultivation, emphasised the bridging role of Artistic Intelligence between professional arts training and primary/secondary creative education. Ms Lynn Yau showcased how the AFTEC Jockey Club Creative Futures Project transforms artists into “Teaching Artists,” shifting schools’ vision from “Arts Provisioned” towards being “Arts Empowered,” enabling Hong Kong students to demonstrate stronger vitality in cross-disciplinary learning.
The session also featured internationally acclaimed arts educator Professor Anne Bamford OBE, FCGI, Director of the International Research Agency; Professor Anne Mette Hjort, Director of The Research Centre for Creative Arts and Public Value, The Education University of Hong Kong; Mr Victor Kwok, Deputy Research Director of Our Hong Kong Foundation and Committee Member of the All-China Youth Federation; and Ms Heidi Lee, Executive Director of Hong Kong Ballet, as respondents. They offered diverse perspectives from policy research, cultural promotion and professional development, exploring how the arts and creativity can nurture outstanding talent of the future through structured and sustainable educational approaches in Hong Kong.
Collaborative Workshops—From Theory to Practice
The forum also featured collaborative workshops, where participants experienced first-hand how educational visions can be translated into practical teaching plans in an interactive setting.
In today’s (15 May) sessions, Creative Classroom LIVE!, led by teaching teams from Tin Shui Wai Methodist Primary School and Tuen Mun Government Primary School, brought authentic teaching plans to life in the theatre, allowing participants to experience the transformative power of creativity in local schools’ setting. Professor Anne Bamford OBE, FCGI, Director of the International Research Agency, facilitated the session The How Factor Lab: Designing Arts-rich Learning that Lasts?, discussing how the arts can be incorporated into education through sustainable policy and teaching strategies to establish a long-term and stable creative ecosystem in schools and communities.
Day Two Highlights — The Many Dimensions of Artistic Intelligence
On the second day of the forum (16 May), discussions will build upon the first day’s highlights and continue to delve deeper into the theme of Artistic Intelligence. In the keynote The Real AI: Artistic Intelligence and the Future of Human Potential, Professor Anne Bamford OBE, FCGI, Director of the International Research Agency, will discuss how the integrated development of personal cognitive, creative, social and digital capabilities can unlock human potential and shape a new generation equipped with innovation and adaptability, calling on education systems, cultural institutions and communities to collaborate in ensuring that young people maintain their unique edge in the age of AI.
Two collaborative workshops will also take place. School Without Walls: Changing Sites of Learning, led by Ms Kate Cross MBE, Director of The Egg at Theatre Royal Bath, United Kingdom, will demonstrate how learning spaces can be extended beyond school campuses to curate meaningful and personalised arts education experiences through the School Without Walls programme. What if We All Had a Voice? The Possibilities of the Arts in Social-Emotional Learning, led by Ms Jigyasa Labroo, CEO and Co-founder of Slam Out Loud, New Delhi, India, will share how locally rooted curriculum resources that address social issues can be developed to empower children to use creativity to tackle life and societal challenges and to weave their dreams.
Mutual Growth—Frontline Teachers and Artists Share Their Journeys and Learning
The forum also invited schools and creative practitioners from the AFTEC Jockey Club Creative Futures Project to share their practical experiences. In the panel discussion From Traditional to Creative Teaching, Vice Principal Kiley Tse of Ho Lap Primary School (Sponsored by Sik Sik Yuen), Ms Katherine Ip of Hong Kong and Macau Lutheran Church Primary School, and Ms Jourdan Wong of Cheung Sha Wan Catholic Primary School will share insights and explore the far-reaching impact of creative teaching and learning on teachers’ personal growth, students, the learning environment, and the overall creative learning culture of schools.
Another panel discussion, From Introspective Artists to Communicative Teaching Artists, features creative practitioners Ms Grace Cheng; Mr Reds Cheung of Laichankee; Ms Cally Yip of Passoverdance; and Ms Priscilla Lai, Lead Creative Practitioner of the AFTEC Jockey Club Creative Futures Project. Their sharing proves that the Project’s collaborative model not only benefits schools—teachers’ and creative practitioners’ artistic practices are also nourished through the teaching process, fostering mutual growth and grooming the community of practice of teaching artists in Hong Kong.
Creative Learning Arts Awards — Celebrating Local Education Transformation
To showcase the Project’s impact over the years, the forum will host the Creative Learning Arts Awards ceremony, recognising outstanding schools, teachers and creative practitioners, and celebrating the remarkable progress of the local education community in advancing creative thinking and whole-person development.
For more information, please visit:
AFTEC Jockey Club Creative Futures Project: https://creativefutures.aftec.hk/home-en/
Knowledge Exchange 2026—Artistic Intelligence: Shaping Human Achievement: https://creativefutures.aftec.hk/knowledge-exchange/ke2026/
Hashtag: #AFTEC
The issuer is solely responsible for the content of this announcement.
About AFTEC Jockey Club Creative Futures Project
Funded by The Hong Kong Jockey Club Charities Trust, the AFTEC Jockey Club Creative Futures Project is a multi-level creative learning scheme designed to provide a much-needed system-led approach to creative thinking in educational institutions from tertiary to primary.
Based on a successful pilot (2021 – 2024), the key focus in this expanded version is in training teachers and creative practitioners.
With practical strategies for professionals to teach across the curriculum based on the 5C’s—Creativity, Critical Thinking, Communication, Collaboration, and Contribution— creative practitioners join teachers for in-school classes to co-design and co-create lesson plans for use in classroom throughout the year.
About AFTEC
Advancing creative learning and arts education in Hong Kong
Creativity allows us to recognise potential within ourselves and the world around us. It promotes problem-solving, nurtures relationships, cultivates resilience, and can transform lives in countless ways. At AFTEC, we work with students, educators, and creative practitioners to plant the seeds of creativity in our community.
As a proudly homegrown Hong Kong organisation, we nurture the city’s greatest natural resource — its people. Through co-designed, collaborative, and inclusive bilingual education programmes, we create supportive environments where young minds are free to explore, express, and flourish. We spark imagination, build confidence, and foster a sense of growth and belonging together.
Website: www.aftec.hk
Media OutReach
Come to Beijing Chaoyang for an Adventurous Encounter with Trendy Toys and Intangible Cultural Heritage
This is not a traditional exhibition, but an urban carnival that seamlessly blends popular IPs, intangible cultural heritage (ICH) crafts, immersive performances, and top-tier cultural and creative products from across China. The fair brings together high-quality creative cultural products, time-honored ICH brands, and trendy toy labels. Covering a total area of approximately 66,000 square meters, it features both indoor and outdoor zones. Centered around two main themes — “New Oriental Aesthetics” and “The Rise of Guochao (Chinese trendy culture)” — the event showcases over 10,000 creative products.
In the “Rise of Guochao” zone, leading Chinese trendy toy brands present immersive installations. 52TOYS brings the “Panda Roll Playful Panda Forest,” where dozens of lifelike, giant panda sculptures are scattered among the trees, creating perfect photo opportunities. Pop Mart hosts a special exhibition celebrating the 20th anniversary of its hit IP “MOLLY,” featuring a giant castle inflatable and vending machines for blind boxes. Also making its offline debut as a themed zone, “The Emoji Clinic,” the globally recognized emoji brand launches several exclusive items not yet available in stores.
The ICH section is equally impressive. Ten nationally recognized master artisans showcase their representative works at the “Oriental Showcase,” presenting ten traditional crafts, including filigree inlay, Hepu horn carving, polished lacquerware, Longquan celadon, and Shui ethnic group’s horsetail embroidery. Traditional ICH techniques are creatively combined with trendy toy designs — Peking silk figurines, cloisonné, and Beijing embroidery are integrated into modern doll clothing and accessories, giving birth to a unique Oriental trend aesthetic. Additionally, over 40 other ICH items — such as jade carving, cloisonné, Beijing embroidery, Miao embroidery, and carved lacquer — allow visitors to observe master artisans at work up close and participate in hands-on activities like seal carving, tie-dyeing, and clay sculpting.
Throughout the event, five major venues in Chaoyang Park will host over 100 performances, spanning street dance, traditional Chinese music, symphony, opera, and parades. The Shell Theater will present an ACG symphony concert and a symphony of Hong Kong film golden melodies. At the East Square of Chaoyang Planning Art Museum, the “New Oriental Aesthetics” pop-up stage will feature continuous performances of Jingxi Taiping Drum dance and classical umbrella dance. The East Square of Weibo IN will focus on trendy crossover acts, with breakdance battles and jazz quartets taking turns on stage.
And when night falls, even more intriguing adventures begin. A mecha parade weaves through the crowds — you might brush past Black Myth: Wukong and a troupe of mascots. On the Fangzhou Lake, lantern-lit flower boats set sail, their slow journey accompanied by ancient music and shimmering water, creating a moving Oriental painting. From daytime blind-box surprises to nighttime lantern-lit garden strolls, the park offers unexpected delights at every turn.
No tickets are required — just a sense of curiosity. Bring your camera, gather your friends, come to Beijing Chaoyang Park, become a “power player,” and join this immersive carnival of trendy toys and intangible cultural heritage.
Hashtag: #Chaoyang
The issuer is solely responsible for the content of this announcement.
Media OutReach
Customer Service Excellence Award 2025 Concluded Successfully MTR Crowned Grand Champion Among Over 100 Winners
Held under the theme “High Tech, High Touch – AI Empowers a New Era in Customer Service”, the event attracted more than 450 guests. The Honourable Algernon Yau, JP, Secretary for Commerce and Economic Development, graced the occasion as the Guest of Honour. The award presentation ceremony was also privileged to have The Hon Shiu Ka Fai, BBS, JP, Member of the National Committee of the CPPCC and Member of the Legislative Council; The Hon Perry Yiu, MH, JP, Member of the Legislative Council; together with representatives of professional associations who served as award presenters. Members of the award judging panels and customer service industry leaders also joined the celebration to recognize the outstanding achievements of the award winners.
Hon Algernon Yau: Government Injected HK$200 Million into BUD Fund to Support AI-driven Digital Transformation
In his opening address, The Honourable Algernon Yau, JP, noted that artificial intelligence was driving customer service into a new era, shifting from human-led operations to a model that integrates data analytics and intelligent systems. Mr Yau stressed that as technology advances, human warmth becomes increasingly precious. He emphasized that true excellence in customer service is built on a customer-centric foundation, requiring service professionals to integrate technology with empathy, sincere communication and personalized attention to achieve a balance of efficiency and human warmth.
“2026 marks the start of the planning and layout for the nation’s 15th Five-Year Plan, which prioritizes high-quality development, innovation-driven growth and the deep integration of the digital economy. Hong Kong is proactively aligning itself with the country’s development strategy, contributing its unique strengths to meet national needs. The services sector, in particular, must upgrade and transform. To help, the Hong Kong SAR Government has put HK$200 million into the Dedicated Fund on Branding, Upgrading and Domestic Sales (BUD Fund), offering targeted support for AI adoption and helping businesses transform digitally.” Mr Yau stated.
Derek Choi: 40% Surge in Applications Reflected High Competitiveness and Recognition of the Awards
Mr Derek Choi, Chairman of HKACE, said “the Customer Service Excellence Award 2025 received 220 applications – a significant 40% increase from the previous year – reflecting the industry’s growing emphasis on service quality. A total of 102 awards were presented, making the competition exceptionally fierce.”
“Participants had to be nominated by the member companies and submit a written proposal in the first round to be shortlisted among the five finalists for a panel interview,” Mr Choi explained. “An independent judging panel, composed of industry elites and academics, then determined the gold, silver, bronze, and merit award winners. This rigorous assessment process upheld the award programme’s standing.” Mr Choi also extended his heartfelt gratitude to all judging panel members, noting that their selfless dedication and strong support had contributed significantly to the credibility of the awards programme.
Customer Service Excellence Award 2025 Winners Unveiled: MTR Crowned Grand Champion
The Customer Service Excellence Award 2025 featured three main categories – Individual Awards, Team Awards and Programme Awards – alongside the Grand Award. MTR Corporation scooped a total of 15 awards, standing out among a strong field of competitors to be named Grand Champion. HKT Limited and The Hong Kong Jockey Club also secured the 1st Runner-up and 2nd Runner-up of the Grand Award respectively.
Other gold award winners included AIA International Limited, BMW (Hong Kong) Limited, Bank of China (Hong Kong) Limited, Cathay Pacific Airways, CLP Power Hong Kong Limited, Hong Kong Fire Services Department, Hongkong Post, and Industrial and Commercial Bank of China (Asia) Limited.
Appendix 1: List of Winners of the HKACE Customer Service Excellent Award 2025
| Grand Award | ||
| Champion | MTR Corporation | |
| 1st Runner-up | HKT Limited | |
| 2nd Runner-up | The Hong Kong Jockey Club | |
| Individual Award – Contact Centre Service Award | ||
| Gold | Bank of China (Hong Kong) Limited | Tse Mei Yee, Shirley |
| Silver | HKT Limited | Li Miu Hei, Annie |
| Bronze | AIA International Limited | Luk Kwong Lam |
| Merit | HKT Limited | Yeung Shuk Yi, Joe |
| Merit | The Kowloon Motor Bus Co. (1933) Ltd. | Wan Ka Hing, Tingo |
| Individual Award – Counter Service Award | ||
| Gold | BMW Concessionaires (HK)Ltd | Lai Ka Yui, Brian |
| Silver | CLP Power Hong Kong Limited | Lau Tik Fung, Oscar |
| Bronze | Bank of China (Hong Kong) Limited | Ng Ka Ling, Aimee |
| Merit | China Mobile Hong Kong Company Limited | Yeung Fong Chun, Frank |
| Merit | Sino Group – Citywalk 2 Management Company Limited | |
| Individual Award – Field & Special Service Award | ||
| Gold | Hongkong Post | Hung Tsz Yin |
| Silver | Ngong Ping 360 Limited | Yip Ka Man, Carmen |
| Bronze | Shell Hong Kong Limited | Xia Min |
| Merit | Bank of China (Hong Kong) Limited | Luk Ka Chun, Paul |
| Merit | Cathay | Ardis Yeung |
| Individual Award – Frontline Service Award | ||
| Gold | Industrial and Commercial Bank of China (Asia) Limited | Kwan Shing Yan, Kelvin |
| Silver | Goodwell Property Management Limited | Wong Pui Ching, Rebecca |
| Bronze | MTR Corporation | Law Pak Hin, Hinson |
| Merit | The Hong Kong Jockey Club | Cheung Tsz Ching |
| Merit | Aviation Security Company Limited | Cheng Bing Lam |
| Individual Award – Internal Support Service Award | ||
| Gold | HKT Limited | Zheng Minsui |
| Silver | BOC Group Life Assurance Co. Ltd. | Ma Wing Sze, Sissy |
| Bronze | Cathay | Bianca Tang |
| Merit | AIA International Limited | Lyu Chen Yu |
| Merit | Airport Authority Hong Kong | Agnes Wong |
| Individual Award – Customer Service Training Award | ||
| Gold | HKT Limited | Law Kar Yan, Kannis |
| Silver | The Hong Kong Jockey Club | Brian Leung |
| Bronze | Cathay | Jennifer Lui |
| Merit | MTR Corporation | Chiu Tsz Ho, Ivan |
| Merit | H Properties Management (HK) Co. Ltd. | Yip Ching Ching, Janee |
| Individual Award – Customer Service Supervisor / Team Manager | ||
| Gold | Cathay | Michelle To |
| Silver | The Hong Kong Jockey Club | Miriam Hang |
| Bronze | MTR Corporation | Matthew Cheung |
| Merit | Ocean Park Corporation | Li Chi Kit, Henry |
| Merit | HKT Limited | Wong Lai Man, Ulysses |
| Individual Award – Top 5 Young Stars of the Year | ||
| Cathay | Tedd Wong | |
| The Hong Kong and China Gas Co. Ltd. | Sham Fung Wa | |
| Hong Kong Tourism Board | Michelle Tam | |
| CLP Power Hong Kong Limited | Ng Oi Mei, Amy | |
| Ngong Ping 360 Limited | Yau Cheuk Ting, Anna | |
| Team Award – Contact Centre Service Award | ||
| Gold | Bank of China (Hong Kong) Limited | Digital Hub |
| Silver | China Mobile Hong Kong Company Limited | Customer Contact Centre |
| Bronze | MTR Corporation | High Speed Rail Service Hotline |
| Merit | Cathay | Virtual Relationship Manager |
| Merit | HKT Limited | 1O1O Outbound Contact Centre |
| Team Award – Counter Service Award | ||
| Gold | CLP Power Hong Kong Limited | Smart Energy@Tai Po |
| Silver | Bank of Communications (Hong Kong) Limited | Tai Po Branch |
| Bronze | The Hong Kong Jockey Club | Kowloon Bay, Telford Off-Course Betting Branch |
| Merit | MTR Corporation | ELEMENTS Concierge Service |
| Merit | Airport Authority Hong Kong | Customer Service Team & Terminal Duty Team |
| Team Award – Field & Special Service Award | ||||||||
| Gold | Cathay | HKIA Rescue Team | ||||||
| Silver | The Kowloon Motor Bus Co. (1933) Ltd. | KMB Field Operations Support Team | ||||||
| Bronze | CLP Power Hong Kong Limited | CLP Green Studio Multi-Purpose Vehicle | ||||||
| Merit | Ngong Ping 360 Limited | Attractions & Entertainment Team | ||||||
| Merit | Airport Authority Hong Kong | Service Team of Airport Home Baggage Check-in | ||||||
| Team Award – Frontline Service Award | ||||||||
| Gold | Cathay | Cabin Crew Team | ||||||
| Silver | The Hong Kong Jockey Club | Tuen Mun Town Plaza Off-Course Betting Branch | ||||||
| Bronze | HKT Limited | “Here to Serve” Team | ||||||
| Merit | MTR Corporation | East Rail Line Interfacing Team | ||||||
| Merit | Airport Authority Hong Kong | HKIA VIP Lounge and Government VIP Lounge Team | ||||||
| Team Award – Internal Support Service Award | ||||||||
| Gold | AIA International Limited | Premier Agency Enquiry Team | ||||||
| Silver | MTR Corporation | Operations Data Studio | ||||||
| Bronze | HKT Limited | Operations Transformation Team | ||||||
| Merit | AXA China Region Insurance Company Limited | Customer Strategy and Insights Team | ||||||
| Merit | The Hong Kong Jockey Club | Retail – Racecourse Work Group | ||||||
| Team Award – Customer Service Training Award | ||||||||
| Gold | HKT Limited | Consumer Business Group Training Team | ||||||
| Silver | AIA International Limited | Service Training and Knowledge Team | ||||||
| Bronze | MTR Corporation | MTR Learning & Training | ||||||
| Merit | Hong Kong Tourism Board | Visitor Services and Human Resources | ||||||
| Merit | ABC Pathways School | Training & Development | ||||||
| Programme Award – Customer Retention Award | ||||||||
| Gold | MTR Corporation | Elderly Care Programme | ||||||
| Silver | CLP Power Hong Kong Limited | Power Connect | ||||||
| Bronze | HKT Limited | HKT Commercial SME Customer Retention Programme | ||||||
| Merit | The Hong Kong Jockey Club | Experience Diversity, Connect with CARE | ||||||
| Merit | Cathay | Cathay Million Miles Programme | ||||||
| Programme Award – Digital Transformation Award | ||||||||
| Gold | MTR Corporation | MTR Smart Mobility: Digital Transformation for Travel Concession Schemes | ||||||
| Silver | CLP Power Hong Kong Limited | Digital Transformation for Hong Kong ‘s Largest Residential Peak Demand Management | ||||||
| Bronze | Airport Authority Hong Kong | Smart Passenger Security Screening System at Hong Kong International Airport | ||||||
| Merit | China Mobile Hong Kong Company Limited | AI+Service | ||||||
| Merit | Ngong Ping 360 Limited | “Delight Guests Always” – NP360 AI Assistant | ||||||
| Programme Award – Outstanding Customer Service Award | ||||||||
| Gold | MTR Corporation | Kai Tak and Sung Wong Toi Stations Customer Experience Enhancement | ||||||
| Silver | Hong Kong Fire Services Department | “Old Friends” Home Visit Scheme | ||||||
| Bronze | Ngong Ping 360 Limited | Shining You Customer Service Program- Creating Muslim Friendly Attractions in Hong Kong | ||||||
| Merit | CLP Power Hong Kong Limited | CLP Community Watch & Care Service Pilot Programme | ||||||
| Merit | H Properties Management (HK) Co. Ltd. | Happy DNA: Happier Places, Happier People | ||||||
| Programme Award – People Development Award | |||
| Gold | Hong Kong Fire Services Department | Greater Bay Area Joint Emergency Response and Rescue Exercise “Liancheng – 2025” | |
| Silver | Airport Authority Hong Kong | The Operation Officer
Skill-based Salary Progression Scheme |
|
| Bronze | The Hong Kong Jockey Club | Racing Towards Excellence: Retail Succession Programme | |
| Merit | MTR Corporation | Buddy Scheme for Newly Recruit Station Officer | |
| Merit | Aviation Security Company Limited | Structured Customer Service Development Programme | |
| Programme Award – Service Innovation Award | |||
| Gold | MTR Corporation | MTR Smart Mobility: Intelligent Crowd Diversion System for Kai Tak Sports Park | |
| Silver | H Properties Management (HK) Co. Ltd. | Happy Moment | |
| Bronze | BOC Group Life Assurance Co. Ltd. | 5+1 Senses @ Service Centre | |
| Merit | The Kowloon Motor Bus Co. (1933) Ltd. | Pet Bus Tour | |
| Merit | HKT Limited | Transforming Service Experience – Wise | |
| Programme Award – Employee Engagement Award | |||
| Gold | AIA International Limited | “Inside Out” | |
| Silver | The Hong Kong Jockey Club | “HAPPI-D” Programme | |
| Bronze | Ocean Park Corporation | Village Adventure | |
| Merit | MTR Corporation | Know Our Customer Programme | |
This press release is issued by Passion PR Limited on behalf of the Hong Kong Association for Customer Service Excellence.
Hashtag: #HongKongAssociationForServiceExcellence #HKACE
The issuer is solely responsible for the content of this announcement.
About Hong Kong Association for Customer Service Excellence (HKACE)
Hong Kong Association of Customer Service Excellence (HKACE), a non-profit organisation, was established in February 2000 to represent more than 300,000 customer service practitioners in Hong Kong, the number of member companies has almost 50. The 9 founding member organisations are AIA International Limited, Cathay Pacific Airways Limited, Centaline Property Agency Limited, CLP Power Hong Kong Limited, HKT Limited, Hongkong Post, Shell Hong Kong Limited, Standard Chartered Bank (Hong Kong) Limited and The Hong Kong Jockey Club. They are committed to continuously improve themselves, to promote customer service culture with passion, leveraging on members’ synergy and professional expertise.
The Association initiated a multitude of industry awards and programmes over the years, including the “Customer Service Excellence Award”, “Young Service Stars Programme”, and the “Quality Customer Service Programme”. “Service Appreciation Programme” was first launched in 2013 to foster service appreciation culture. The Association aims to facilitate the sharing of managerial experiences among member organizations, encourage innovation, and elevate the competitiveness of Hong Kong’s service sector by rewarding high levels of customer service.
About Customer Service Excellence Award
In line with the mission to promote customer service excellence among members, the HKACE introduced the Customer Service Excellence Award program in 2001 with an aim of motivating customer service staff, recognizing outstanding performers and promoting a customer service culture with member companies.
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