Media OutReach
UFI Celebrates Centennial at 92nd Global Congress in Hong Kong – Where the Future of Exhibitions is Shaped
Exhibition industry converges to explore how to leverage Hong Kong’s super-connector role between the world & the Greater Bay Area, world-class venues and diverse cultural experiences to achieve more for trade shows and visitors
HONG KONG SAR – Media OutReach Newswire – 24 November 2025 – The Hong Kong Tourism Board (HKTB) has cemented Hong Kong’s position as an exhibition and conference hub in Asia as the host city of the landmark 92nd UFI Global Congress. Staged at AsiaWorld-Expo (AWE) on 19–22 November 2025 under the theme “Shaping the Future”, the Congress in UFI’s centenary brought together hundreds of global industry leaders to reflect, connect and shape the future of the global exhibition industry, capturing Hong Kong’s strengths as the trade fair capital of Asia and the World’s Meeting Place delivering world-class infrastructure, seamless Greater Bay Area (GBA) integration and innovative event solutions.
HKTB Chairman Peter Lam remarked, “We are thrilled that the UFI Global Congress has returned to Hong Kong after 25 years to celebrate UFI’s centenary. This year’s Congress holds special significance; it is both an honour and a testament to our city’s enduring position as the “World’s Meeting Place”. Combined with business-friendly policies, world-class infrastructure, professional services and unique GBA opportunity, Hong Kong continues to attract international business events across the region. Moreover, Hong Kong goes beyond being just a business hub – the city boasts a year-round calendar of world-class mega events, enlivening it with delightful activities, exclusive festive attractions and irresistible experiences. I invite global industry leaders to explore beyond the conference halls and immerse themselves in Hong Kong.”
Hong Kong – A Destination of Choice to Unleash Growth Potential for the Exhibition Sector
As a key economic pillar, the global exhibition industry produced US$95 billion in direct GDP and contributed US$162 billion in direct spending in 2024, according to UFI, the global association of the exhibition industry. In 2024, Hong Kong’s flagship venues – Hong Kong Convention and Exhibition Centre (HKCEC) and AWE – hosted more than 350 exhibitions with 9.17 million participants. This year, the city sees a strong momentum in trade exhibitions, with 10 new exhibitions staged in Hong Kong.
Chris Skeith, Managing Director & CEO of UFI noted, “Coming to Hong Kong this year particularly is important to UFI as it’s our centenary. We’ve been celebrating the past, honouring the present, but the main thing we’re here today for is to help shape our future. Experience and trust are two major trends to watch for the industry, and Hong Kong is the perfect destination for us today. Not only have you got the people, the growth opportunity, the amazing landscapes and seascape, and you have also got the venues and the capability to help deliver the events that we can bring. So as UFI moves into our next centenary, I can see lots of our members bringing events to Hong Kong again to help shape the future of their businesses, their communities, their events, and we will do that together.”
Future-focused Congress Programme Highlights Future-proof Developments & Insights
In this year’s UFI Global Congress in Hong Kong, high-calibre speakers led future-focused dialogue. Silicon Valley strategist Dex Hunter-Torricke, hailing from SpaceX, Facebook and Google, dissected how AI and technological changes were reshaping industries, and how the exhibition sector could play a defining role in reconnecting people and ideas.
Global industry leaders also explored the forces shaping the future of events through the main stage programme. A key highlight was AWE’s Phase II development featuring Hong Kong’s largest purpose-built in-door performance venue with 20,000 seats, to be completed by 2028. This expansion is an integral part of SKYTOPIA, the new tourism landmark in Lantau being developed by the Airport Authority. The project integrating commercial activities, culture and leisure is set to propel the city to become a dream destination for visitors.
Lisa Hannant, Chief Executive Officer of Clarion Events attested to Hong Kong’s appeal. “We have an iconic brand called Global Sources, and we have been established here in Hong Kong for over 50 years. Hong Kong is at the forefront of the evolving industry across the whole of the trade show sector. It’s a meeting place for international markets and a real connector where buyers meet sellers. With a diverse economic background and vibrant culture, it is an extraordinary place to be able to establish new events such as The Hong Kong International Show Jumping Show.” she said.
Richard Ireland, Chief Executive Officer of Clarion Events Asia echoed this viewpoint “It didn’t take us long to realise that Hong Kong is a great destination for such a show. Its location near the Greater Bay Area, its affluent population and ability to host large successful events really made it a very simple decision.”
Hong Kong – the Gateway to Unlock Opportunities in GBA and Beyond
Featured as a speaker in the Session themed “Gateway to Growth: Unleashing Opportunities in the Greater Bay Area”, HKTB’s General Manager, Mega Events, MICE and Cruise Marilyn Tham highlighted Hong Kong as an unmatched gateway for uncovering opportunities in the GBA and Asia, thanks to Hong Kong’s one-hour easy access to the GBA market of 87 million people, and the four-hour flight radius to all Asian markets.
Margaret Ma Connolly, President and CEO of Informa Markets Asia, elaborated, “Hong Kong is really the bridge from Asia to the world. Hong Kong has unique access to the Greater Bay Area, and Chinese Mainland is the second largest exhibition market in the world. At Informa Markets, we have launched a few Asia’s debuts in Hong Kong that are aligned with the government Policy Address’s key strategic pillars, whether it’s in aviation, logistic hub or MICE development. So we have launched the Super Terminal Expo, The Battery Show Asia, the Beauty Ingredients & Formulation Asia (BIFA) and Connect Marketplace Hong Kong and we are also launching LEAP East next. Hong Kong has a lot going for it, with the MICE industry being the hub in APAC. I do believe this is Asia’s century and now the momentum is strong.”
Rich Destination Experiences to Enhance Visitor Enjoyment
UFI Global Congress delegates personally experienced how Hong Kong masterfully blends business and leisure. The Congress Dinner at M+, hosted by the HKTB, presented an elaborate feast of culinary excellence, neon art, cross-genre music, and a dance performance paying tribute to Bruce Lee on the 85th anniversary of his birth.
Four tours of contrasts were also curated by HKTB for delegates – Peak Tram to PMQ that contrasted legendary skyline with creative energy; Palace Museum to Kowloon Walled City that mixed imperial treasures with a urban regeneration gem; Ngong Ping 360 to Tai O that juxtaposed modern engineering with traditional fishing village vibe; and Tai Kwun to Big Bus Tour that showcased colonial heritage alongside cosmopolitan energy.
The HKTB-sponsored destination experiences showcased endless reasons for extending stays to take in more.
Hashtag: #UFI #HongKongTourismBoard
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The Taiwan-born pet mobility brand opens its first SoHo pop-up inside Flying Solo, bringing its Nordic-designed pet stroller collection to the heart of New York City.
NEW YORK, USA – Media OutReach Newswire – 02 April 2026 – FikaGO, the design-led pet mobility brand recognized across Asia and Europe, has opened its first New York City pop-up store inside Flying Solo in SoHo. The opening marks a deliberate move for a pet brand into one of the world’s most competitive retail districts.
Since entering the online American market in 2025, FikaGO has built a growing community of pet parents who see their animals as a central part of everyday life. Positioned as lifestyle essentials rather than conventional pet gear, FikaGO’s range of products is designed for people who want the best for their fur babies.
“We’ve always believed that pet products should not only be functional, but also beautifully integrated into everyday life.” — Eric Guu, Co-founder, FikaGO
SoHo was a considered choice: Flying Solo, with locations in New York and Paris, is known for championing independent design with a distinctly global sensibility.
The pop-up showcases FikaGO’s auto-folding Free To Go 2 in Sandy Beige, the brand’s bestselling product. All FikaGO’s products are manufactured using eco-friendly fabrics made from recycled materials, reflecting a commitment to sustainability. This includes their large-capacity Agile 2 pet strollers to their airline-approved Truffle carriers and the heavy-duty Kross pet wagon.
“Launching in SoHo is a meaningful milestone for us; it allows customers to truly experience the quality, design, and intention behind every FikaGO product.” — Eric Guu, Co-founder, FikaGO
As pet ownership rises globally, particularly among urban millennials and Gen Zs, demand for products that combine functionality, design, and lifestyle integration continues to grow. FikaGO was built for precisely this moment, and SoHo is precisely where that moment lives.
Visit the FikaGO pop-up at Flying Solo, 419 Broome Street, New York, or explore the full collection at https://us.fikago.com/.
Hashtag: #FikaGO #petmobilitybrand #petstroller #petcarrier #petwagon #petkennel #petbiketrailer
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About FikaGO
FikaGO is a pet mobility brand founded in Taiwan, dedicated to crafting products that blend functionality, comfort, and modern aesthetics. With a presence across Asia and growing reach in Europe and the U.S, FikaGO is redefining everyday experiences between pets and their humans.
Media OutReach
Lee Kum Kee Celebrates Culinary Excellence at the Historic Hong Kong Debut of Asia’s 50 Best Restaurants 2026
From 23-25 March, Lee Kum Kee brought together top chefs, diverse cultures and industry communities through a range of thoughtfully curated experiences, bringing authentic Asian flavours to the global stage. As well as reaffirming the brand’s Asian roots and international perspective, its involvement reflected an enduring commitment to preserving culinary heritage and driving gastronomic innovation.
“Asian Flavour Duet“: A Culinary Journey Through Heritage and Innovation
Helping to build momentums for this year’s awards, Lee Kum Kee collaborated with Vicky Cheng, the acclaimed Executive Chef and owner of WING, to co-create the “Asian Flavour Duet”, a Hong Kong-style late-night supper party on 24 March. Hosted at two Hong Kong culinary landmarks, the experience unfolded in two chapters – “Paying Tribute to Heritage” and “Innovative Fusion” – and invited guests to explore the limitless possibilities of Asian flavour.
The evening began at the century-old Lin Heung Lau teahouse, a space filled with nostalgia and memories for generations of Hong Kongers. Chef Vicky reinterpreted classic Hong Kong late-night dishes using signature Lee Kum Kee sauces, while guests were immersed in the warmth of the historic venue.
The celebration then moved to Medora, Chef Vicky’s Western dining space, where an “Innovative Fusion” was revealed. He showcased his modern culinary philosophy by incorporating Lee Kum Kee sauces with contemporary techniques to create bold, unexpected dishes. Guests also enjoyed specially crafted cocktails infused with Lee Kum Kee sauces, alongside a delightful yet refined sauce-inspired gelato, demonstrating a harmonious interweaving of savoury, umami, sweetness and spice.
The multisensory journey seamlessly blended tradition with innovation, exploring the future of cuisine while highlighting Lee Kum Kee’s role as a global gateway to Asian culinary culture.
At the event, Dodie Hung, Executive Vice President – Corporate Affairs at Lee Kum Kee, commented, “Tonight, we are honoured to celebrate Hong Kong’s late‑night food culture with Chef Vicky and the global culinary community. From the legacy of Lin Heung Lau to the forward‑looking spirit of Medora, we are proud to be part of the creative journey and help showcase the depth of Asian flavours on the world stage.”
Celebrating a Gastronomic Brilliance with the Highest Climber Award Sponsored by Lee Kum Kee
During the awards ceremony on 25 March, Lee Kum Kee’s booth showcased a range of the brand’s acclaimed classic sauces and innovative products. Guests sampled specially crafted bites featuring Lee Kum Kee sauces, engaging directly with the flavours and techniques that have made the brand a trusted partner in both home and professional kitchens worldwide.
As part of the evening’s celebration of the region’s most exceptional culinary talents, the Highest Climber Award sponsored by Lee Kum Kee was presented to Lamdre in Beijing by Chef Park from Atomix (No.1 in North America’s 50 Best Restaurants 2025). Lambre was applauded for its pioneering plant-based dining space that promotes healthy, sustainable living while honouring Chinese biodiversity in its menus.
In addition, WING, led by Chef Vicky, achieved an impressive second place in 2026 Asia’s 50 Best Restaurants list. The restaurant had also previously ranked No. 11 on The World’s 50 Best Restaurants list in 2025, underscoring its continued international acclaim.
Building the Future Together: Deepening Global Partnerships
With the success of this prestigious awards ceremony in Hong Kong, China, Lee Kum Kee looks forward to deepening its collaboration with leading talents in the global culinary community. By continuing to champion Asian flavours and foster meaningful dialogue and exchange, the brand will continue to bring the spirit of Asian cuisine to kitchens and dining tables around the world.
Hashtag: #LeeKumKee #LKK
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About Lee Kum Kee
Lee Kum Kee is the global gateway to Asian culinary culture, dedicated to promoting Chinese culinary culture worldwide. Since 1888, it has brought people together over joyful reunions, shared traditions and memorable meals. Beloved by consumers and chefs alike, Lee Kum Kee’s range of more than 300 sauces and condiments sparks creativity in kitchens everywhere, inspiring professional and home chefs to experiment, create and delight. Headquartered in Hong Kong, China and serving over 100 countries and regions, Lee Kum Kee’s rich heritage, unwavering commitment to quality, sustainable practices and “Constant Entrepreneurship” combine to enable superior experiences through Asian cuisine for people worldwide. For more information, please visit www.LKK.com.
About Asia’s 50 Best Restaurants
Launched in 2013, Asia’s 50 Best Restaurants aims to showcase the outstanding achievements and diverse culinary landscape of the region. The list is determined by the Asia’s 50 Best Restaurants Academy, a panel of over 350 culinary experts from across Asia who vote independently based on their specialised knowledge of the local dining scene. The Asia’s 50 Best Restaurants series includes the awards ceremony and list announcement, creating a premier networking platform for restaurateurs, media, seasoned travelers and culinary connoisseurs to celebrate the exceptional service, passion and talent in the dining industry.
- Herbert Vongpusanachai takes on the role of Senior Vice President for Commercial for the region, effective April 1, 2026
SINGAPORE – Media OutReach Newswire – 2 April 2026 – DHL Express, the world’s leading international express service provider, has appointed Herbert Vongpusanachai as Senior Vice President, Commercial for Asia Pacific, effective April 1, 2026. Herbert, who currently serves as Managing Director for DHL Express Thailand & Indochina, will be based in Singapore for his new role.
Herbert brings more than two decades of leadership experience within DHL Express, having successfully helmed multiple key markets across the region. He first joined the company in 2003 as Managing Director for Thailand & Indochina, later taking on leadership of Singapore in 2008, followed by Hong Kong & Macau in 2016. Since returning to lead Thailand & Indochina in 2020, he has driven sustained year‑on‑year profitable growth, transforming the cluster into one of the region’s key engines of expansion.
“Herbert has an exceptional track record of delivering strong business results while nurturing highly engaged teams across diverse markets. His deep understanding of our customers, collaborative leadership style, and ability to unearth opportunities in complex environments make him the ideal leader to drive our commercial agenda for Asia Pacific. I am confident that under his guidance, we will continue to accelerate sustainable growth across the region,” said Ken Lee, CEO for Asia Pacific, DHL Express.
In his new regional role, Herbert will shape and accelerate the commercial strategy for DHL Express across Asia Pacific by working with other functions to assess new sectors, routes and trade lanes with high potential for growth. He will focus on deepening customer engagement and supporting their expansion, while driving sustainable volume growth and advancing the adoption of new technologies to enhance commercial execution across markets. With his extensive country expertise and people‑first leadership style, Herbert is well‑positioned to support both regional and country teams in raising commercial performance to new levels.
“Asia Pacific remains an important anchor in global trade as seen in the latest DHL Global Connectedness Report, and this indicates the unwavering role of logistics to facilitate the flow of goods. With the newly introduced Heavyweight Express solution, which enables customers to ship heavyweight shipments with speed, certainty and reliability, I look forward to working alongside our talented teams to contribute to shaping the next chapter of DHL Express’s commercial success,” said Herbert Vongpusanachai, Senior Vice President – Commercial for Asia Pacific, DHL Express.
The latest DHL Global Connectedness Report shows that the region remains a major anchor of global commerce, with multiple economies rising in global connectedness rankings and Southeast Asia firmly establishing itself as a fast‑growing trade corridor. This also mirrors one of DHL Group’s strategies to better support 20 markets globally to accelerate growth; eight of them rest in Asia Pacific – underscoring the region’s critical role in DHL’s global network. As trade flows diversify and intra‑Asia integration deepens, this leadership appointment further strengthens DHL Express’s position in Asia Pacific.
Hashtag: #DHL
https://group.dhl.com/en.html
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DHL – The logistics company for the world
DHL is the leading global brand in the logistics industry. Our DHL divisions offer an unrivalled portfolio of logistics services ranging from national and international parcel delivery, e-commerce shipping and fulfillment solutions, international express, road, air and ocean transport to industrial supply chain management. With approximately 389,000 employees in more than 220 countries and territories worldwide, DHL connects people and businesses securely and reliably, enabling global sustainable trade flows. With specialized solutions for growth markets and industries including technology, life sciences and healthcare, engineering, manufacturing & energy, auto-mobility and retail, DHL is decisively positioned as “The logistics company for the world”.
DHL is part of DHL Group. The Group generated revenues of approximately 82.9 billion euros in 2025. With sustainable business practices and a commitment to society and the environment, the Group makes a positive contribution to the world. DHL Group aims to achieve net-zero emissions logistics by 2050.
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