Connect with us

Showbiz

How Nigerian Artistes Can Go Viral With Their Songs

Published

on

nigerian artistes

Nkem Ndem

Music is huge in Nigeria and while there are celebrities already dominating the industry, there are quite a number of them still struggling to be heard and seen.

No doubt, for every musician – popular or not, the dream of making every single a major hit is of a recurring nature. But, how do you go viral with your music? This is what every musician wants to know. To this end, Jumia Travel, Africa’s No.1 online hotel booking site highlights key areas every artiste should concentrate on to make viral music:

Ensure the song sounds amazing

You cannot expect a song that is not appealing to the ears or lacking great content to go viral, really. If you want your song to catch on and go viral, the obvious answer is for it to be your best work and nothing less. It has to be catchy and easy to sing along to. Listeners should be able to bob their head and smile as they sing along too. Putting out an amazing song is the perfect way to make people want to spread your music around, ensuring it goes viral much faster.

Put out a video

A great way to reach a large number of people and get your music across on the internet today is through video. Video is considered by Google as a higher form of engagement, therefore you have a better shot at reaching more people if you do a video for your music….but not just any video. It must capture and keep your audienceʼs attention. Also, endeavour to keep your video short and entertaining.

Share your song on all platforms

While social media, especially Twitter and Facebook are undoubtedly the best and most reliable platform for boosting the visibility of your song and making it go viral, you should also consider the old media: Radio and TV. They are not “trendy’ as much anymore, but they are definitely still relevant. Push your songs to the relevant guys on these platforms and see the effects of massive airtime play. Basically, know the right people with the right numbers and influence on all the media – broadcast, print, social media and other social networking sites you opt for, and enlist them to support you.

Get people to do covers of your song

A great way to get your music go viral is to get your fans and community of friends to do a cover of your song and post it on social media. With a number of people making covers and tweeting about it, even tagging others on Facebook, it is bound to get some attention and eventually go viral. To spice things up, you could make it a bit competitive and attach a prize to the fan with the best cover. You however must ensure the entire process is transparent.

Nkem Ndem is a PR Associate at Jumia Travel

Dipo Olowookere is a journalist based in Nigeria that has passion for reporting business news stories. At his leisure time, he watches football and supports 3SC of Ibadan. Mr Olowookere can be reached via [email protected]

Click to comment

Leave a Reply

Your email address will not be published. Required fields are marked *

Showbiz

The Evolution of Home Viewing in Nigeria

Published

on

Home Viewing in Nigeria

There was a time in Nigeria when watching movies at home wasn’t strictly a “home” experience. People rented VHS tapes and later DVDs from local video clubs around the neighbourhood, and in many cases, viewing extended to video centres or where groups gathered to watch films and sports. It was a shared setup shaped by access, availability, and a very communal way of consuming entertainment.

As time went on, analogue television became the main form of home viewing. Families would gather around a single TV set in the living room, with limited channels and fixed programming schedules. Content was not really something you chose; it was something you aligned your day around. Antenna adjustments were part of the routine, and despite the limitations, TV became a central part of everyday household life.

The introduction of satellite and pay-TV services marked a major shift. Viewers suddenly had more control, more variety, and more access. Local and international content expanded significantly, covering movies, sports, news, and entertainment in a way that changed viewing habits from passive scheduling to active choice.

This is where platforms like GOtv became relevant in the Nigerian context. By making premium entertainment more affordable and widely accessible, GOtv helped bridge the gap between content quality and everyday households. It wasn’t just about more channels; it was about making consistent access to entertainment more realistic for a wider audience.

Today, home viewing has become more flexible and audience-driven. People are no longer tied to fixed schedules; viewing is now based on preference, timing, and convenience. At the same time, shared viewing still exists, especially around live sports and major TV moments, where entertainment becomes a collective experience again, just in a more modern form.

From rented tapes and video centres to satellite TV and now more structured, accessible entertainment platforms, the evolution of home viewing in Nigeria has been a steady shift toward more choice and control. Throughout that journey, GOtv has remained part of the ecosystem, supporting how everyday audiences access and experience entertainment at home.

Continue Reading

Showbiz

How Far Would You Go For the People You Love? Stripped Answers This

Published

on

Africa Magic Stripped

Five episodes in, and Africa Magic’s limited series, Stripped, has quietly got people talking. Not because of the stripping, though yes, that is very much part of it, but because of what sits underneath all of it. The guilt. The shame. The quiet, suffocating pressure of being a man in Lagos who is supposed to have it all together but simply does not.

The premise sounds simple. Five friends, all broke, all stuck, all too proud to say it out loud, stumble into a stripping gig at an upscale club called Trabaye after its sharp and seductive owner, Yvonne (Constance Owoyemi) spots them at a birthday party and sees something worth paying for. What follows is anything but simple.

Kelechi “Kel” Okere (Daniel Etim Effiong) is the one carrying the most weight. A former marketing executive now driving Uber to keep his wife and children afloat, Kel is the kind of man who will smile through a crisis so nobody worries. His wife, Ada (Future Lolo Lamai), thinks he is still closing big deals. His children need school fees. The rent is overdue. And every night he comes home, the lie gets a little heavier.

Bolaji (Mofe Duncan), who is loud, charming and energetic, watches his cafe dream bleed out quietly. Suppliers want cash; customers want credit, and charm, it turns out, cannot patch a leaking roof.

Damina (Efa Iwara) is the cool bachelor whose carefully constructed life collapses the moment his pregnant ex walks back through the door. Mensah (Ian Wordi) is a Ghanaian-Nigerian architect and youth pastor caught in a relationship that is slowly erasing him. And Voke (Kunle Remi) is running out of time to free his imprisoned father, one clever scheme at a time.

Their first night at Trabaye is overwhelming. The music, lights, money, and the strange, intoxicating feeling of being wanted. They laugh in the car afterwards and call themselves “Strip Gawds.” For one night, the bills don’t exist. But nothing in Lagos stays clean for long.

Bolaji’s wandering eye pulls the group into dangerous territory. Voke’s schemes start bleeding into the club’s shadier edges. Kel finds himself dangerously close to a line he cannot cross, pulled back only by the sound of his wife’s voice on the phone. And Mensah quietly wonders how many layers of himself he can strip away before there is nothing left worth keeping.

The show’s most devastating moment comes in Episode 4, when Kel has a panic attack. There is no dramatic score, just a man cracking under the weight of everything he has been holding alone. Viewers have not stopped talking about it since. It is the kind of scene that does not just tell you about a character; it shows you something true about the world.

Etim Effiong, who also serves as executive producer, said it plainly. “Men need to catch a break. It’s a really tough world for men, and we deserve some credit.” Episode 5 offers a brief exhale before the walls begin closing in again. The money is good. But the shadows are getting closer.

Stripped is no longer just a show about five men taking their clothes off for money. It is about what men carry in silence, what friendship costs when survival is on the line, and whether the things you do to save your life can also be the things that cost you your soul.

If you have not started watching, you should start now. Catch up on all five episodes now on DStv Stream, and tune in for the final episode this Sunday at 8 PM on Africa Magic Showcase, DStv Channel 151, and GOtv Channel 8.

Continue Reading

Showbiz

Nigerian Singer Niniola Loses Husband to Death

Published

on

Niniola Michael Ndika

By Modupe Gbadeyanka

Popular Nigerian singer, Niniola Apata, professionally known as Niniola, has lost her husband to the cold hands of death.

Niniola confirmed the demise of her heartthrob, Mr Michael Ndika, in a series of posts, including God took my husband, and My husband died, among others.

However, the circumstances behind the death of Mr Ndika were not revealed by the Nigerian afro-house songster.

In the Instagram story on Wednesday morning, the 39-year-old Grammy-nominated entertainer indicated that she had been in a relationship with her late husband for over a decade.

The posts attracted reactions as she was consoled by her teeming fans, who expressed condolences to her for the loss.

Before his death, Mr Ndika was the chief executive of a multimedia platform focused on afro-house and contemporary African music known as NaijaReview.

Niniola is the older sibling of another famous entertainer, Teni.

Continue Reading

Trending