Banking
New Survey: Some Nigerian Bank Adverts Are Misleading—Customers
By Aduragbemi Omiyale
Some aggrieved customers have accused Nigerian banks of lying about a few of their services in adverts in the media and not doing enough to assist when needed, despite using the provided platforms to lodge their complaints.
In a survey conducted recently by a foremost perception consulting firm in the country, CMC Connect LLP, it was observed that some financial services consumers in Nigeria are not satisfied with what they get from their banks.
The perception study carried out by the Strategy & Intelligence Service unit of CMC Connect showed that, “Consumers do not have enough information and understanding about banks products.”
Some of the respondents said bank adverts in Nigeria are misleading, telling their target audience that their banking services look so easy to access when the opposite is the reality.
The report then advised lenders to make deliberate efforts to provide “much-needed information and understanding on their products and services” to address the wrong perception, which could make them lose their customers to neo-banks, which are enjoying favourable patronage because of their better services.
“They must stop making customers feel they are doing them a favour and manage them with utmost respect and empathy. Customers have alternatives!” the report, which was presented at a webinar on Wednesday, December 6, 2023, noted.
Business Post reports that the survey, Customers’ Perception of Banking Products and Services in Nigeria, delved into the thoughts and emotions of Nigerian banking customers, revealing their perspectives, preferences, and expectations as they entrust their financial well-being to the country’s banking institutions.
It was presented by the Team Lead of the Strategy and Intelligence unit of the firm, Ms Vanessa Ezenwafor, who posited that, “In today`s dynamic banking landscape, customer perceptions are vital metrics that shape the industry`s future.”
“This survey underscores the importance of understanding these perceptions and acting upon them. To remain ahead of the competition, banks must embrace digital transformation, elevate the quality of customer service, and foster greater trust through transparency and responsiveness,” she added.
The event, moderated by the Head of Digital PR Strategy Desk, Ms Oiza Balogun, was attended by individuals from the banking sector, members of the Nigerian Institute of Public Relations (NIPR), members of the Association of Corporate Affairs Managers of Banks (ACAMB) and representatives of various media platforms.
In his opening remarks, the Chairman of Odu`a Investment Company Limited, Mr Bimbo Ashiru, emphasized the need for Nigerians to embrace banking culture.
On his part, the president of ACAMB, Mr Rasheed Bolarinwa, stressed the importance of Nigerians adhering to due process when encountering banking issues.
He discouraged the practice of banking customers venting frustrations and expressing discontent on social media, suggesting a more measured approach such as making use of the bank’s customers’ complaints platform created by every bank in Nigeria.
Banking
We’re Well Capitalised Within our Regulatory Category—Providus Bank
By Modupe Gbadeyanka
Providus Bank has dismissed insinuations that it failed to meet the new minimum capital requirements of the Central Bank of Nigeria (CBN).
The banking sector regulators gave financial institutions in the country a deadline of March 31, 2026, to shore up their capital base.
Before the deadline, there were speculations that Providus Bank, which plans a merger with Unity Bank Plc, would miss out because the deal had not concluded.
Unity Bank had to inform the public that it was only waiting for court authorisation to complete the merger, which may happen before March 31.
The Chief Financial Officer of Providus Bank, Mr Deoye Ojuroye, speaking at the opening of a new branch of the company in Ekiti State, reaffirmed the capital strength of the financial institution.
He emphasised that Providus Bank remains on a strong footing, with a disciplined approach to capital and risk management underpinning its growth.
“We are well capitalised within our regulatory category, and that gives us the confidence to continue expanding responsibly while supporting businesses and communities,” he stated at the commissioning of the new branch in Ado-Ekiti, the state capital.
The new branch marked another step in the steady expansion of the organisation across key growth markets in Nigeria.
The next item on the lender’s agenda is expanding its footprint to support local enterprise, deepen financial inclusion, and bring banking services closer to individuals and businesses nationwide over the next 12 months.
“Our approach is deliberate—we are growing in the right places, supporting real economic activity, and building a bank that is both resilient and responsive to the needs of our customers,” Mr Ojuroye stated.
According to him, the bank plans to open additional branches in strategic locations over the coming year, reinforcing its commitment to scale, accessibility, and long-term value creation, and positioning itself as a reliable partner to businesses and individuals, combining financial strength with a clear focus on sustainable growth.
Banking
Zenith Bank Launches Côte d’Ivoire Subsidiary
By Aduragbemi Omiyale
A Côte d’Ivoire subsidiary of Zenith Bank Plc will be launched on Wednesday, April 29, 2026, after obtaining an operating licence in December 2025 from the country’s Ministry of Finance and Budget.
The country’s subsidiary will operate from its headquarters at SCI Wall Street, Avenue Noguès, Plateau, Abidjan.
Zenith Bank is in Côte d’Ivoire to deepen its presence in Francophone West Africa and strengthen financial intermediation within the West African Economic and Monetary Union (WAEMU).
Positioned as a gateway for cross-border trade and investment, Zenith Bank Côte d’Ivoire will focus on corporate banking, trade finance, local and offshore banking services, and structured financial solutions tailored to businesses operating across Africa and internationally.
Expected at the official opening ceremony tomorrow are senior government officials and regulators from Nigeria and Côte d’Ivoire, continental business leaders, and members of the diplomatic community, highlighting the strategic economic ties and investment opportunities between the two markets.
The Côte d’Ivoire launch forms part of Zenith Bank’s broader continental growth strategy. In addition to the Anglophone countries where it currently operates, and in line with the expansion into the Francophone market, the bank has commenced its entry process into the CEMAC (Central African Economic and Monetary Community) region, with Cameroon as the focal point.
It was gathered that the new subsidiary will be headed by Mr Cédric Tano, a seasoned banking executive with over two decades of experience.
“We are proud to establish Zenith Bank’s presence in Côte d’Ivoire at a time of strong economic growth in the country and increasing regional integration.
“Our focus is to showcase the Zenith brand as a customer-centric institution that combines global best practices with deep local insight.
“We are well-positioned to support businesses with innovative financing solutions, facilitate cross-border trade, and contribute meaningfully to the growth of the Ivorian economy and the wider WAEMU region,” Mr Tano commented.
Also speaking, the chief executive of Zenith Bank, Ms Adaora Umeoji, said, “From the very beginning, our founder and chairman, Mr Jim Ovia, set out to build a truly global brand with a strong presence across Africa and key international markets.
“The launch of Zenith Bank Côte d’Ivoire is a bold step in realising that vision; opening a strategic corridor into Francophone West Africa and reinforcing our commitment to facilitating trade, investment, and enterprise growth across the continent.
“As we continue to expand thoughtfully and strategically, we remain focused on delivering world-class banking solutions that connect African businesses to global opportunities.”
Banking
Ecobank, DHL Organise Programme to Unlock Fresh Possibilities for SMEs
By Modupe Gbadeyanka
Some entrepreneurs across diverse sectors recently completed a three‑week intensive capacity‑building programme organised by Ecobank Nigeria, in partnership with DHL.
The event was put together to equip Small and Medium Enterprises (SMEs) with the skills, tools, and insights required to scale beyond local markets and compete globally.
The focus was on critical growth enablers such as cross‑border trade, e‑commerce opportunities, logistics, customs procedures, and international shipping—key pillars for sustainable expansion in today’s increasingly connected global marketplace.
In one of the sessions, titled Trade and Grow Beyond Borders: Welcome to E‑commerce, the Relationship Channel Manager for DHL Customers/Global Express, Mr Charles Eke, underscored logistics as a critical success factor for SMEs, identifying key challenges such as access to finance, markets, and efficient logistics.
He also provided practical guidance on customs processes, international shipping, documentation, and shipment tracking, while emphasising the immense opportunities e‑commerce presents for cross‑border expansion.
According to him, international markets often offer greater growth potential than domestic markets for well‑positioned SMEs.
The Head of SMEs, Partnerships and Collaborations at Ecobank Nigeria, Mrs Omoboye Odu, described the programme as a catalyst for meaningful growth and mindset change.
“Over the past three weeks, something truly powerful has taken place. This programme has gone far beyond knowledge sharing—it has inspired new thinking and unlocked fresh possibilities for our SMEs. The message is clear: no business should be limited by geography,” she said.
Mrs Odu reiterated Ecobank’s deliberate focus on SMEs as key drivers of Africa’s economic development, saying, “Beyond building capacity, we are intentionally opening doors by connecting businesses to new markets and opportunities. With our presence in over 30 African countries, coupled with integrated payment, trade finance, and e‑commerce solutions, Ecobank is uniquely positioned as the Pan‑African bank enabling seamless cross‑border trade.”
One of the participants, Ms Dolapo Fatoki of Debsfray, a Lagos-based fashion brand, described the initiative as impactful, practical, and transformative.
“The sessions were highly informative. I gained a deeper understanding of documentation and pricing, two areas that previously posed major challenges for me. The collaboration between DHL and Ecobank has been exceptional and truly beneficial,” she noted.
Similarly, the Creative Director of FC Accessories, Mr Tosin Olukuade, described the programme as “an eye‑opener,” adding that it reshaped his approach to business growth.
“The insights I gained will help me scale my business exponentially. I am grateful to Ecobank and DHL for creating this opportunity,” he said.
Reflecting on the programme’s digital focus, the chief executive of Needle Point, Mrs Theresa Onwuka, highlighted how the sessions broadened her outlook on growth and innovation.
“The class was so good—it got my mind thinking of possibilities. My main takeaway is clear: digitalisation is the way forward,” she remarked.
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