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Helen Eyo’s Elen Homes to Change Face of Shortlets Market

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Helen Eyo Elen Homes

By Adedapo Adesanya

For Helen Eyo, hospitality has been entrenched in her from a young age. For the last child in a family of six, taking care of others came naturally just as her acumen for business.

It was this that laid a foundation for her to establish Elen Homes, a shortlets company in Lagos with a vision to provide affordable housing to meet the surging demand.

Raised by hardworking parents with her father, a logistic consultant and a mother who is a fashion designer, Helen was taught to never limit herself to what existed in the periphery and she should always aim for better.

She was drawn to the shortlets business after proper research and intuition, the double trigger a smart business-oriented person needs. It was in her search for knowledge she realised that there was a dearth in the details in catering to customers in the hospitality business.

“I saw a need to paint my views on what hospitality should be like in Nigeria, many at times the hotels get in the wrong and the few persons into shortlets business as at when I got into the business were not making strides I was hoping for. I decided to take the leap of faith, turn a desire for change into a means of revenue,” the entrepreneur said.

And the results have always motivated her, she said, “the smiles and thank you I get from every one of my clients when they have to say goodbye from any of my apartments.”

“It gladdens my heart knowing I made someone feel special at their stay at any of my apartments by giving them the best of hospitality service,” she added.

However, even as the successes are a thing of delight, the businesswoman has faced a number of hurdles in the business, which she believes have a high risk as well as a high reward.

“So far, every challenge has been a rewarding lesson for me, so I’d like to say just like every other business, there are good days and there are bad days.

“When it is good, I like to make the most of it. When it isn’t good, I remember the good days and improve my strategy to ensure I return to good times,” she quipped.

She also believes that the sky is big enough for many people, especially those with the will to succeed to fly.

“Make a move. You will not know if you’d make it or not if you don’t make that first move.”

While data centres, healthcare developments, and logistic parks are the outliers in terms of driving Africa’s real estate growth in the short to medium term, Elen Homes is seeking to change the narrative around the shortlets sector through collaboration and inclusiveness.

Adedapo Adesanya is a journalist, polymath, and connoisseur of everything art. When he is not writing, he has his nose buried in one of the many books or articles he has bookmarked or simply listening to good music with a bottle of beer or wine. He supports the greatest club in the world, Manchester United F.C.

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Truecaller Lite Expands Caller ID, Scam Protection to Nigerian Android Users

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Truecaller Lite

By Modupe Gbadeyanka

A new app designed specifically for entry-level Android smartphones to verify contacts and block unwanted communication has been made available to millions of Nigerians by Truecaller.

Known as Truecaller Lite, this platform places fraud protection directly on the devices millions of Nigerians already carry, rather than asking them to find space they do not have.

At just 10 MB, Truecaller Lite is a separate, native Android app designed from the ground up for devices with limited resources. It is a new product, not a reduced version of the main Truecaller app.

The app delivers the protections users rely on most, including caller ID, spam and fraud blocking, default dialer, number search, and contacts, while remaining fast, lightweight, and reliable on entry-level smartphones. The protection is the same as the main app, drawing on the same Truecaller database that identified more than 68 billion spam and fraud calls worldwide in 2025.

In Nigeria, where entry-level Android devices are among the most widely owned smartphones, Truecaller Lite is distributed through both the Google Play Store and Partner OEM channels.

Fraud and unwanted communication continue to rise in Nigeria. In 2025, Nigeria was the most spammed country in Africa, with 51 per cent of all unknown calls received by Nigerian users identified as spam or fraud, more than one in every two. Many of the markets most affected by these trends are also those where entry-level Android devices dominate, which makes accessible protection more important than ever. Nigeria remains a priority market for Truecaller.

“Safe communication should not depend on the phone you have. The next billion users live in markets where entry-level devices are often the norm.

“Truecaller Lite is a new product built specifically for them, and it was important for us to provide the same protection from spam and fraud that users expect from Truecaller around the world,” the chief executive of Truecaller, Mr Rishit Jhunjhunwala, stated.

Truecaller Lite is now expanding to Kenya, Ghana, Algeria, Chile, Egypt, Iraq, Indonesia, Bangladesh, Sri Lanka, and Malaysia, with additional launches planned across emerging markets.

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Subscribers to Enjoy Free Upgrades on Select DStv, GOtv Packages

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DStv and GOtv

By Modupe Gbadeyanka

MultiChoice Nigeria has commenced a one-month campaign tagged Open Time, offering new and existing subscribers free package upgrades.

A statement from the company disclosed that the promotion runs from June 1 to 30, 2026, and gives eligible DStv and GOtv customers access to higher subscription packages at no additional cost in the month of June.

However, these upgrades are on select DStv or GOtv packages. Subscribers will automatically be upgraded to a higher package at the price of their current subscription for the duration of the offer.

MultiChoice said the upgrade is intended to give subscribers a broader viewing experience for the month, spanning drama, sport, action and children’s programming available on the higher-tier packages.

Customers who pay for DStv Compact Plus or DStv Compact bouquets will be upgraded to DStv Premium, while DStv Confam customers will be upgraded to DStv Compact. DStv Yanga customers will receive access to DStv Confam.

Similarly, GOtv Supa and GOtv Max subscribers will receive access to the GOtv Supa Plus package, while GOtv Jolli subscribers will be upgraded to GOtv Max.

The upgrades will remain active for as long as the customer’s account is fully paid during the campaign period. At the end of the promotion on June 30, subscriptions will revert to their original packages.

Subscribers can renew or activate their accounts via the DStv and GOtv websites, the MyDStv and MyGOtv apps, USSD, banking channels or at payment points nationwide.

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Fringe Wigs Now Available at Twinkles Beauty

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Twinkles Beauty

Twinkles Beauty has added fringe wigs to its catalogue, bringing one of the most directional styles in contemporary hair fashion to its growing international customer base. The launch positions the brand to meet demand for a look that has moved steadily from editorial runways into everyday wardrobes, earning a permanent place among the styles modern women return to consistently.

The fringe wig delivers something that most other wig styles do not: an instant change to the entire aura of the face. A well-constructed fringe alters the visual proportion of the forehead, draws attention to the eyes, and produces a finish that reads as intentional and precise. Unlike the bone straight wig, which leads with length and sleekness, or the body wave unit, which leads with movement and texture, the fringe wig leads with structure at the very front of the style. It is a design decision that changes everything about how a look is perceived, and it is why the fringe has maintained its relevance across decades of changing fashion without ever feeling dated.

Twinkles Beauty was founded with a clear commercial mandate: make premium human hair accessible to women who have historically been underserved by international pricing structures and inconsistent quality standards. The brand has built its operational foundation across Nigeria & Ghana before extending its delivery network to customers in the United States, Canada, the United Kingdom, and multiple additional international markets.

Every product in the Twinkles Beauty catalogue, from its frontal wigs to its precision-cut bob units and glueless options designed for everyday wear, is held to the same sourcing and construction standard regardless of the length or style category it falls under.

The fringe wig collection enters that catalogue with the same expectation. Units are constructed from premium human hair, with lace options that blend against a range of skin tones and cap architecture built for secure, comfortable wear. The collection covers multiple length options, meaning a customer who prefers the clean, above-the-shoulder finish of a shorter fringe unit and one who wants the same style at a longer, more dramatic length are both accommodated within the same launch. The fringe detail is consistent across lengths, delivering the defining characteristic of the style at every size available.

The addition reflects a pattern that has defined how Twinkles Beauty has grown its catalogue over time. New collections are introduced in direct response to what the brand’s customer base is purchasing and requesting, not simply in response to broad market trends. This intentional design means the store covers the full range of what a woman shopping for premium human hair actually wants. The collection spans from the ultra-sleek finishes that bone straight and HD lace units provide, to the textured, high-volume options that deep wave and curly units deliver, and now to the sharp, face-framing precision that the fringe collection brings.

Fringe Wigs

Shopping on Twinkles Beauty

The full fringe wig collection is available now at Twinkles Beauty. Placing an order is a straightforward process:

  1. Visit twinklesbeauty.co and click the Shop tab in the navigation menu.
  2. Browse the Wigs category and select Fringe Wigs from the available options.
  3. Choose your preferred unit and review the product specifications, including length, density, lace type, and colour.
  4. Add your selected unit to the cart and proceed to checkout.
  5. Complete payment using any of the secure payment methods displayed at the checkout stage. Pricing is finalised on the product page and does not change at checkout.
  6. Receive your order confirmation and use the Track Order feature on the website to monitor your delivery.

Customers with questions before or after purchase can reach the Twinkles Beauty support team directly through the Contact Us page. The brand also maintains an active presence on Instagram, TikTok, and Facebook for customers who want to see products styled before making a selection.

International customers in the US, Canada, and the UK move through the same checkout process and receive the same delivery standards as customers ordering from within West Africa. Transparent pricing, reliable logistics, and consistent product quality apply across every market Twinkles Beauty serves.

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