Brands/Products
SPAR Children’s Day Party Delights Participants Across Nigeria
In her charismatic way of celebrating youngsters, SPAR hosted Nigerian children to a party across various cities in the country during the 2019 Children’s Day celebration. The event took place simultaneously at the various premises of SPAR outlets nationwide.
This memorable event saw children engaged in various games and other exciting competitions during the Kids Fun Day and all participants went home with various freebies courtesy of SPAR. The free event made children experience the hospitality of the brand in a serene and conducive atmosphere.
In his comment on the SPAR Children’s Day Party, the company’s Group Marketing Head, John Goldsmith said “we are delighted to celebrate Nigerian children at this year’s edition of the SPAR Children’s Day Party across the country at our various outlets.”
“As an organization, we have always ensured that no part of the country is left out of our outreach projects. We desire to give every child in Nigeria memorable and unique experiences whenever they come in contact with our brand. It gives us joy to put smiles on the faces of these children every children’s day and always. We are fully in support of noble initiatives and we believe in giving back to the society. The SPAR Children’s Day Party is a way of building the confidence of the Nigerian children and also to develop their innate abilities,” he added.
Other side attractions at the event include cartoon characters, bouncing castle, train ride, face painting, essay writing, balloon giveaway, free product sampling amongst others. There were also family competitions like Dancing competition, SPAR Puzzle game, Pass the Parcel, Pin the Tail on the Donkey, Doughnut Challenge, Popcorn Dump Race, Balloon Pop, Kim’s Game, Musical Statues, Apple game and many more. The winners of all the various competitions went home with lots of goody bags and other consolation prizes courtesy of SPAR Nigeria.
Also, SPAR partnered with Real Time Films Festival to host a Kids Audition Session at SPAR Ilupeju on Children’s Day. 5 children were shortlist after the audition who will be given an option to pursue their acting skills.
According to the Group Marketing Head, SPAR Nigeria, John Goldsmith said “there a lot of ways of developing children and we are glad to be partnering with Real Time International Film Festival to bring forth the potentials of Nigerian children.”
He noted that, “The future of the Nigerian society is in the way in which the children are developed. At SPAR, we are always looking for ways to creatively engage children and hone their skills. The partnership with Real Time Film Festival will help us to bring to fruition the aspiration of various children that are interested in the movie industry.”
Also speaking on the initiative, the Artistic Director of RTF, Stanlee Ohikhuare appreciated SPAR for partnering with his organization in the development of children for the creative industry. He said, “During the auditioning, we were able to discover exceptional children in the areas of Acting, Monologue, Dancing and Singing.”
He said, “Plans are already underway to feature the shortlisted children in a film alongside Nollywood a-list actors and other celebrities. The movie will be premiered at the cinemas and also during the upcoming film festival.”
Recently, SPAR organized the Children’s Easter Carnival across various cities namely Calabar, the Cross Rivers State capital; Enugu, the Enugu State capital and Port Harcourt, the Rivers State Capital respectively.
As renowned of SPAR Nigeria, the hypermarket brand has always translated the shopping experience of Nigerians and every shopper based on their Choice, Quality, Service and Value. SPAR Nigeria is a part of the global retail chain originating from Holland. SPAR international has given the Master Franchise of the SPAR brand to Artee Group for its operations in Nigeria.
Brands/Products
JMG Installs Solar Power Systems at Three NIPCO Fuel Stations
By Aduragbemi Omiyale
Nigeria’s trusted hybrid and integrated electromechanical energy provider, JMG Limited, has completed the installation of solar power systems at three key fuel stations of NIPCO Plc.
The clean energy source was installed at NIPCO’s petrol dispensing outlets in Gwagwalada Abuja, Lekki Lagos, and Mpape Abuja.
This will help the organisation eliminate diesel reliance, and unlock more than N44 million in annual energy cost savings.
The installations feature advanced hybrid systems, combining solar arrays, lithium battery storage, and smart inverters to provide 24/7 energy for fuel pumps, lighting, and office operations. Each site has reported zero use of electricity or generator power since the systems were installed.
The three NIPCO stations now run on an advanced hybrid solar system that combines high‑efficiency PV panels, intelligent lithium‑battery storage and smart inverters.
Since commissioning, the sites have operated with zero grid or generator power, providing silent, clean, uninterrupted electricity for pumps, lighting and administration.
“We are proud to help NIPCO lead the energy transition at the retail level.
“The scalable architecture can be sized to each location and has already delivered significant savings, about 88,535 kWh/year, N44.4 million in annual cost savings and a 43.8‑tonne reduction in CO₂ emissions,” the Head of JMG’s Hybrid Solar Division, Mr Abbass Hussein, stated, adding that, “Collaborating with NIPCO on this initiative demonstrates a practical pathway for other firms to reduce both emissions and energy expenses.”
Also commenting, NIPCO’s Station Manager at Gwagwalada, Mr Idoko Jacob, said, “The stations have not relied on electricity or generator power on bright-weather days since commissioning. The solar systems fully meet our daily energy needs during such periods. On days with poor weather, we supplement the solar system with generator power to ensure uninterrupted operations.”
Business Post gathered that the NIPCO Gwagwalada Station has a solar output of 42,450 kWh/year, annual savings of N15.6 million, and CO₂ reduction of 15,332.76 kg/year, with a system installed consisting of a 20kW Deye LV Hybrid Inverter, 26.8kWp Solar PV, and 51.2kWh Lithium Battery Storage.
The NIPCO Lekki Station has a solar output of 3,635 kWh/year, annual savings of N12 million, and CO₂ reduction of 13,130.1 kg/year, with a system installed consisting of a 25kW Must Hybrid Inverter, 22.95kWp Solar PV, and 76.8kWh Lithium Battery Storage.
As for the NIPCO Mpape Station, it has a solar output of 42,450 kWh/year, annual savings of N16.8 million, and CO₂ reduction of 15,332.76 kg/year, with a system installed consisting of a 20kW Deye LV Hybrid Inverter, 26.8kWp Solar PV, and 61.44kWh Lithium Battery Storage.
Brands/Products
MAGGI Unveils ‘Taste of Christmas’ Campaign
MAGGI, the culinary brand from Nestlé Nigeria, has announced the launch of its festive campaign, Taste of Christmas, designed to celebrate the sights, sounds, and flavours that define the Nigerian Christmas experience.
Central to the campaign is a collaboration with Nigeria’s fast-rising pop star Qing Madi and the renowned Loud Urban Choir, resulting in a new Christmas anthem titled Taste of Christmas.
Now available across all major music streaming platforms, the song blends contemporary sound with cultural warmth, evoking the joy of family, togetherness, and shared meals that characterize the season.
Extending beyond music, the Taste of Christmas campaign will roll out a curated series of festive recipes and culinary inspiration over a 12-day period. The collection features creative twists such as Coco Bongus, alongside beloved Nigerian classics, encouraging families to explore new flavours while enjoying MAGGI’s trusted range of seasonings.
Commenting on the campaign, the Category Manager for Culinary at MAGGI, Ms Funmi Osineye, said, “Christmas is a time when family, culture, and shared experiences come alive. With the Taste of Christmas campaign, we set out to create a platform that resonates strongly with today’s young adults while still celebrating the warmth of home. Partnering with Qing Madi and The Loud Urban Choir allows us to connect music and food in a way that feels authentic, modern, and deeply Nigerian.”
The campaign further reflects MAGGI’s commitment to celebrating home-grown talent, nurturing culinary creativity, and strengthening the role of food as a unifying force in Nigerian homes.
Consumers can access festive recipes, campaign content, and the Taste of Christmas anthem on MAGGI’s digital platforms and social media channels. Conversations around the campaign can be followed using #MAGGIChristmas.
MAGGI is a leading culinary brand from Nestlé Nigeria, committed to inspiring better cooking habits and bringing families together through delicious, nutritious meals.
Brands/Products
FG Suspension of Sachet Alcohol Ban Excites NECA
By Modupe Gbadeyanka
The decision of the federal government to suspend the ban on alcohol produced in sachets has been welcomed by the Nigeria Employers’ Consultative Association (NECA).
The Director-General of the group, Mr Adewale-Smatt Oyerinde, described it as a right step in the right direction because it respects existing National Assembly resolutions and restores regulatory clarity.
Recall that recently, the Office of the Secretary to the Government of the Federation (OSGF) ordered the suspension of the policy due to concerns raised by the House of Representatives Committee on Food and Drugs Administration and Control.
In a statement, the NECA chief said the immediate suspension of all enforcement actions relating to the proposed ban on sachet alcohol and 200ml PET bottle products, pending the conclusion of consultations and the issuance of a final policy directive, was good for the industry and the economy.
According to him, the sachet and PET segment of the alcoholic beverage industry accounts for a significant portion of the estimated N800 billion invested in the sector and supports thousands of direct and indirect jobs in manufacturing, packaging, logistics, wholesale and retail.
He stressed that in an economy already struggling with high unemployment and rising business costs, abrupt policy measures that threaten existing jobs and legitimate investments would be counterproductive.
“We fully acknowledge the need to address public health concerns, especially regarding children and young people, but the solutions must be evidence-based and carefully designed so as not to drive activities into the informal and unregulated economy or encourage illicit products.
“We are looking forward to a deepened consultation to enable the protection of jobs, livelihoods and legitimate investments, etc., while also ensuring that public health objectives are effectively and sustainably achieved,” Mr Oyerinde said.
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