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Afrimart Plans to Revolutionise Africa’s E-Commerce Sector

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By Dipo Olowookere

Pan-Africa’s pioneer Business to Business (B2B) e-commerce platform for made in Africa products, Afrimart, has officially taken off, offering prospects of catapulting the otherwise less exploited intra-Africa trade to higher heights of growth.

Afrimart is a one-stop-shop for all things African; the first Pan-African B2B-focused marketplace whose central aim is to create an infrastructure that supports rapid growth of seamless trade of goods and services across Africa and the rest of the world.

According to Afrimart’s President and Founder, Mr Fredrick Igbinedion, the decision to form the platform was informed by the availability of vast opportunities for business among African countries, most of which had not yet been fully harnessed.

“Africa is by far one of the lowest in terms of continental or regional trade around the world with intra Africa trade estimated at 11 percent,” said Mr Igbinedion, speaking at the launch event held on the sidelines of this year’s Afreximbank Annual Meeting (African-Export-Import Bank) and its 25th anniversary celebrations in Abuja, Nigeria.

Mr Igbinedion observed that Afrimart takes cue from the ongoing Africa industrialization strategy by African governments and is an essential build up towards the recently launched AfCFTA (Africa Free Trade Agreement) all gearing towards building a prosperous continent with shared wealth.

 “We believe that transforming African economies for the better is a shared role, and Afrimart is offering an access to market solution that is key in fostering trade within Africa which will in turn catalyse the continent’s industrialization drive through existing and emerging business opportunities,” Mr Igbinedion said.

“Suffice is to say”, he added, “intra-Africa trade is fraught with many roadblocks which can be surmounted by the proper will, planning and deployment of appropriate technological infrastructure to support this endeavour.”

He identified the most important factor limiting Africa trade, especially at this critical digital age, as market linkages and the automation required thereof to facilitate the linkages.

“Afrimart.com platform therefore, fills this gap. Through Afrimart, we are deploying a world class highly robust and scalable platform that will become Africa’s global marketplace”, the platform’s President and Founder added.

He explained that Afrimart is designed to create new business opportunities for African SMEs, general merchants and service providers on the quest for growth and expansion by creating visibility and accessibility to African buyers and suppliers.

John Kamara Afrimart’s Director and Co-Founder described Afrimart as, ‘an essential partner for Africa trade built to encompass the challenges facing local traders and e-commerce as a whole, that brings together a network of trusted partners providing relevant services such as logistics, payment solutions and inspection services among others’.

Kamara further stated that “Afrimart is engineered to create a pool of trusted indigenous African suppliers, give them visibility of their products and services, and partner them with merchants across the continent and beyond by facilitating seamless interaction among them, offering best payment platform options, connection to efficient logistic operators, performance and location-based lead generations, guaranteed security and geo region product push among other features”.

According to Kamara, the beneficiaries of the intra-Africa trade catalysed by Afrimart will include general SMEs, African manufacturers, producers, processors and wholesalers of all classes of goods, commodity traders, farmers, artisans, import & export companies, logistics companies, service providers, large African industries among others.

He called upon all business people across Africa to join Afrimart.com and enjoy the services of a go-to African B2B online marketplace that is destined to revolutionize Pan-Africa trade, boost manufacturing and the entire African economy.

Dipo Olowookere is a journalist based in Nigeria that has passion for reporting business news stories. At his leisure time, he watches football and supports 3SC of Ibadan. Mr Olowookere can be reached via [email protected]

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Economy

Shettima Blames CBN’s FX Intervention for Naira Depreciation

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Kashim Shettima

By Adedapo Adesanya

Vice President Kashim Shettima has attributed the Naira’s recent depreciation to the intervention of the Central Bank of Nigeria (CBN) in the foreign exchange (FX) market, stating that the currency could have strengthened to around N1,000 per Dollar within weeks if the apex bank had allowed market forces to prevail.

The local currency has dropped over N8.37 on the Dollar in the last week, as it closed at N1,355.37/$1 on Tuesday at the Nigerian Autonomous Foreign Exchange Market (NAFEM), after it went on a spree late last month and into the early weeks of February.

However, speaking on Tuesday at the Progressive Governors’ Forum (PGF), Renewed Hope Ambassadors Strategic Summit in Abuja, the Nigerian VP said the intervention was to ensure stability.

“In fact, if not for the interventions by the Central Bank of Nigeria yesterday, the 1,000 Naira to a Dollar we are going to attain in weeks, not in months. But for the purpose of market stability, the CBN generously intervened yesterday.

“So, for some of my friends, especially one of our party leaders who takes delight in stockpiling dollars, it is a wake-up call,” the vice president said.

He was alluding to CBN buying US Dollars from the market to slow down the rapid rise of the Naira.

Latest information showed that last week, the apex bank bought about $189.80 million to reduce excess Dollar supply and control how fast the Naira was gaining value.

The move was aimed at preventing foreign portfolio investors from exiting Nigeria’s fixed-income market, as large-scale sell-offs could heighten demand for US Dollars, intensify capital flight, and exert further pressure on the exchange rate.

Amid this, speaking after the 304th meeting of the monetary policy committee (MPC) of the CBN on Tuesday, Governor of the central bank, Mr Yemi Cardoso, said Nigeria’s gross external reserves have risen to $50.45 billion, the highest level in 13 years.

This strengthens the country’s foreign exchange buffers, enhances the apex bank’s capacity to defend the Naira when needed, and boosts investor confidence in the stability of the Nigerian FX market.

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Economy

Dangote Refinery Exports 20 million Litres Surplus of PMS

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dangote pms delivery

By Aduragbemi Omiyale

Up to 20 million litres in surplus of Premium Motor Spirit (PMS), otherwise known as petrol, is being exported daily by the Dangote Petroleum Refinery and Petrochemicals after supplying about 65 million litres to the domestic market.

Nigeria’s average daily petrol consumption stands at between 50 and 60 million litres, indicating that the refinery’s output exceeds current domestic requirements, marking a decisive break from decades of fuel import dependence and recurrent scarcity.

The president of Dangote Group, Mr Aliko Dangote, speaking in Lagos, while confirming a structured offtake agreement with selected marketers to ensure nationwide distribution and eliminate supply instability, said the structured model was designed to eliminate supply bottlenecks and curb speculative practices that have historically triggered disruptions.

“We have agreed an offtake framework to supply up to 65 million litres daily for the domestic market. Any surplus, estimated at between 15 and 20 million litres, will be exported,” he said.

Under a revised distribution framework endorsed by the Nigerian Midstream and Downstream Petroleum Regulatory Authority, the refinery will channel nationwide supply through major marketing companies, including MRS Oil Nigeria Plc, Nigerian National Petroleum Company Limited Retail (NNPC), 11 plc (Mobil Producing Nigeria), TotalEnergies Marketing Nigeria Plc, Rainoil Limited, Northwest Petroleum & Gas Company Limited, Ardova Plc, Bovas & Company Limited, AA Rano Nigeria Limited, AYM Shafa Limited, Conoil and Masters Energy.

With local refining now exceeding national demand, the country stands to conserve billions of dollars annually in foreign exchange previously spent on petrol imports. Analysts say this would ease pressure on the naira, strengthen external reserves, and improve trade balance stability.

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Economy

NECA, CPPE Laud CBN’s 0.50% Interest Rate Cut

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CBN - Yemi Cardoso

By Adedapo Adesanya

The Nigeria Employers’ Consultative Association (NECA) and the Centre for the Promotion of Private Enterprise (CPPE) have separately commended the Central Bank of Nigeria (CBN) for reducing the Monetary Policy Rate (MPR) from 27.0 per cent to 26.5 per cent at its 304th Monetary Policy Committee (MPC) meeting.

In reaction, NECA Director-General, Mr Adewale-Smatt Oyerinde, praised the decision in a statement, noting that the 50 basis-point cut is “a cautious but noteworthy signal” that authorities were responding to sustained pressures on businesses.

He said the marginal reduction might not immediately lower lending rates, but reflected “a gradual shift toward supporting growth without undermining price stability”.

According to him, the overall stance remained tight, with the Cash Reserve Ratio retained at 45 per cent and the liquidity ratio at 30 per cent.

He added that the asymmetric corridor around the MPR was also maintained, reinforcing a cautious monetary approach.

“With a substantial portion of deposits still sterilised, banks’ capacity to expand credit to the real sector may remain constrained in the near term,” he said.

Mr Oyerinde described the move as “a careful balancing act” aimed at moderating inflation without worsening pressures on businesses.

He noted that firms continued to grapple with high operating costs, exchange rate volatility and weakened consumer demand.

“Inflation, particularly in food, energy and transportation, remains a significant challenge to employers and households,” he said.

He stressed that the modest easing must be supported by coordinated fiscal and structural reforms to address supply-side constraints.

Such reforms, he said, should improve infrastructure and enhance productivity across key sectors of the economy.

Mr Oyerinde urged financial institutions to ensure the MPR reduction was gradually reflected in lending conditions for manufacturers and SMEs.

He affirmed that although the MPC had not fully relaxed its tightening stance, the rate cut signalled cautious optimism.

“Sustained improvements in inflation, exchange rate stability and investor confidence will determine scope for further easing that supports growth and employment,” he said.

On its part, the CPPE said the decision reflected improving macroeconomic fundamentals and a cautious shift from aggressive tightening.

The organisation noted that sustained disinflation, stronger external reserves, an improved trade balance and relative exchange-rate stability had created room for monetary easing.

It said the rate cut could boost investor confidence and support private-sector growth, but cautioned that weak monetary transmission might limit its impact on lending rates.

The CPPE identified high cash reserve requirements, elevated lending rates, government borrowing and structural banking costs as major constraints to effective transmission.

The group also stressed the need for fiscal consolidation, citing high public debt, persistent deficits and rising debt-service obligations as risks to macroeconomic stability.

According to the chief executive of CPPE, Mr Muda Yusuf, effective policy coordination and stronger transmission mechanisms were critical to unlocking investment and sustaining growth, lauding the CBN for what he described as a measured and data-driven policy adjustment.

The CPPE boss noted that the easing reflected strengthening macroeconomic performance, declining inflation, growing reserves, improved trade balance and enhanced foreign exchange stability.

Mr Yusuf added that for the benefits of monetary easing to be fully realised, authorities must strengthen transmission to ensure lower lending rates for the real sector and advance credible fiscal consolidation to safeguard stability.

He said that if supported by structural reforms and disciplined fiscal management, the current policy direction could unlock a stronger investment cycle and more durable economic growth.

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