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Dato’ Seri Paduka TPr Dr. Maimunah Mohd. Sharif, Mayor of Kuala Lumpur Receives PRCA Malaysia Leadership Award 2024 and Dato’ Dr. Hartini Zainudin Receives ‘Making A Difference’ Community Award at MPRA 2024

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  • Bzbee Consult and Sarawak Tourism Board Win Top Honours at Malaysia Public Relations Awards 2024 (MPRA2024).
  • 111 PR Awards, 31 Media Awards presented and 5 students received the “Persuasive Pen Prize.”

KUALA LUMPUR, MALAYSIA – Media OutReach Newswire – 3 December 2024 – The Malaysia Public Relations Awards (MPRA) 2024, held in conjunction with PRCA Malaysia’s 25th Anniversary, celebrated a milestone night, honouring the best in the industry with 111 awards across 35 categories, breaking records with an unprecedented 184 entries.

Prof Mohd Said Bani C.M.Din, President of PRCA Malaysia presented the plaque to YBhg. Dato’ Seri Paduka TPr Dr. Maimunah Mohd Sharif, the recipient of the PRCA Malaysia Leadership Award 2024.
Prof Mohd Said Bani C.M.Din, President of PRCA Malaysia presented the plaque to YBhg. Dato’ Seri Paduka TPr Dr. Maimunah Mohd Sharif, the recipient of the PRCA Malaysia Leadership Award 2024.
Prof Mohd Said Bani C.M.Din, President of PRCA Malaysia presented the plaque to YBhg. Dato’ Dr Hartini Zainudin, the recipient of the PRCA Malaysia ‘Making a Difference’: Community Award 2024.
Prof Mohd Said Bani C.M.Din, President of PRCA Malaysia presented the plaque to YBhg. Dato’ Dr Hartini Zainudin, the recipient of the PRCA Malaysia ‘Making a Difference’: Community Award 2024.



The highlight for the evening was honouring distinguished leaders; with the PRCA Malaysia Leadership Award 2024 presented to Dato’ Seri Paduka TPr Dr. Maimunah Mohd. Sharif, Mayor of Kuala Lumpur, for her visionary leadership, and the PRCA Malaysia ‘Making A Difference’ Community Award bestowed upon Dato’ Dr. Hartini Zainudin, Co-founder of Yayasan Chow Kit, for her relentless advocacy for child welfare.

bzBee Consult and Sarawak Tourism Board were also in the spotlight as they had clinched the coveted Campaign of the Year Awards in the Agency and In-house categories, respectively, solidifying their position as trailblazers in public relations excellence.

Sarawak Tourism Board CEO, Sharzede Datu Hj Salleh Askor and team received the Campaign of The Year for In-House category.
Sarawak Tourism Board CEO, Sharzede Datu Hj Salleh Askor and team received the Campaign of The Year for In-House category.
Prof Said Bani, Managing Director of bzBee Consult Sdn Bhd and team received the Campaign of The Year for the category of Agency.
Prof Said Bani, Managing Director of bzBee Consult Sdn Bhd and team received the Campaign of The Year for the category of Agency.



The media industry was also celebrated with 31 Media Awards recognising outstanding journalism, while the future of PR was highlighted with the Persuasive Pen Prize, awarded to five exceptional students, including Gold winner Muhammad Hafiz Azrai bin A’zmai from University Sultan Zainal Abidin.

PRCA Malaysia President Prof. Said Bani C.M. Din expressed pride in the industry’s growth, stating, “Tonight, we honour not just outstanding achievements but the individuals and organisations driving progress in public relations. This year’s theme, ‘You and AI,’ highlights how artificial intelligence is revolutionising communication, offering opportunities to innovate while reminding us of the importance of ethical practices and human creativity.”

Chief Judge Stefanie Braukmann added, “The record-breaking participation this year reflects the dynamism of the PR industry. AI and technology are transforming campaigns, but ethical and creative storytelling remain at the core of what we do. Congratulations to all winners and participants for their inspiring contributions.”

The introduction of new categories, such as media and student awards, expanded the awards’ reach, underscoring PRCA Malaysia’s commitment to nurturing talent and promoting innovation. MPRA 2024 reaffirmed its role as a benchmark for excellence, inspiring practitioners to harness communication for the betterment of Malaysia and its communities.

This year’s awards were bolstered by the support of esteemed organisations, including the International Association of Business Communicators (IABC), World Communications Forum Association (WCFA), and Public Relations Global Network (PRGN), Public Relations Practitioners Society Malaysia (PRactitioners) highlighting Malaysia’s growing prominence in global public relations.

PRCA Malaysia extends its gratitude to its Supporting Partner, Sarawak Tourism Board, Newswire Partner, Media OutReach Newswire, and sponsors, including Grab Malaysia, Robopreneur, Naza Automotive Group, MK Land, Commerce Dot Com, Agro Bank, Al-Hilmi Agarwood, Taylor’s University, and Malaysia Airports Holdings Berhad.

PRCA Malaysia also thanked the esteemed panel of judges representing diverse fields under the leadership of Chief Judge Stefanie Braukmann. The panel included influential leaders such as Dato’ Seri Wan Suraya Wan Mohd Radzi, Datuk P. Kamalanathan, Datuk Seri Abdul Jalil Hamid, Tammy Toh, Melati Abdul Hai, Shukreen Ma, Terence Fernandez, Ashwad Ismail, Farrah Naz Karim, and Marzura Abdul Malek.

The success of MPRA 2024 cements its reputation as the premier public relations event in Malaysia, setting the stage for continued excellence and innovation in the years to come.
Hashtag: #PRCAMalaysia

The issuer is solely responsible for the content of this announcement.

About PRCA

The Public Relations and Communications Association of Malaysia (PRCA Malaysia) was formed in 1999 as a formal association of consultants from specialist public relations and communications firms as well as in-house professionals in Malaysia. Since its establishment, the industry has witnessed tremendous changes in media usage and consumption, particularly with the rise of digital communications and social media. This has brought about the rapidly evolving role of Public Relations beyond the traditional umbrella of “PR”. In line with the ever-changing marketplace, there is a need for the industry to continually refresh and adapt itself to stay ahead. As such, PRCA Malaysia has changed its name to the Public Relations and Communications Association of Malaysia. The Association encourages its members to meet and freely discuss industry-related issues, such as the development of professional standards, ethics, qualifications, and the conduct of business. On top of that, PRCA Malaysia is committed to implementing various professional upskilling and talent development initiatives for the industry. Accordingly, our key events such as the Malaysia PR Awards and Malaysia PR Summit, are where the industry’s brightest talents aspire to shine. PRCA Malaysia is a registered organisation with the Registrar of Societies, Malaysia.

About MPRA

Malaysia Public Relations Awards (MPRA) are the industry awards organised by PRCA Malaysia, an organisation dedicated to fostering public relations excellence, to recognise successful campaigns of organisations and PR-Consultancies, as well as individuals that define the cutting edge of work in the public relations arena.

Adedapo Adesanya is a journalist, polymath, and connoisseur of everything art. When he is not writing, he has his nose buried in one of the many books or articles he has bookmarked or simply listening to good music with a bottle of beer or wine. He supports the greatest club in the world, Manchester United F.C.

Economy

BNB Price Reflects Changing Dynamics in the Digital Asset Market

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BNB price

Digital asset markets have slowed, though not in a dramatic way. Things are still moving, just not with much urgency. The BNB price reflects that shift, sitting within a tighter range as broader conditions begin to shape behavior more than short bursts of demand.

It can feel uneventful at first. No strong push higher, no sharp drop either. But the movement is still there. It just does not travel far. A rise begins, then fades. A dip forms, then steadies again. It repeats more than you might expect.

That pattern tends to linger. Sometimes longer than people anticipate, especially when there is no clear reason for it to change quickly.

BNB Price Movement Reflects Exchange-Driven Demand

BNB does not behave like assets that rely purely on outside demand. Its connection to the Binance ecosystem changes that.

Usage matters here. Trading activity, transaction volume and general platform engagement all feed into how BNB is used. That connection is not always obvious in the short term, but it sits underneath everything.

Sometimes it shows up clearly. Other times it does not. The relationship is there either way.

When activity holds steady, price often follows that tone. It does not surge, but it does not weaken much either. It stays somewhere in the middle, supported without needing strong momentum. It reflects usage more than speculation in many cases.

Market Conditions Continue to Shape Price Behaviour

There is also the wider market to consider. Binance has pointed out that liquidity remains tight, with capital concentrating in a smaller number of assets.

Bitcoin still holds close to 59% of the market. Ethereum sits much lower, around 11.8%. After that, the drop-off becomes more noticeable. Smaller assets make up far less than they once did. That shift matters. It changes how everything moves.

When capital gathers like this, movement tends to compress. Prices still change, but not as freely. It becomes harder for assets to break away from the general pattern.

BNB is part of that. It does not sit outside these conditions. It moves with them more often than against them.

BNB Utility Remains Central to Its Value

There is also the question of utility, which tends to be discussed but not always fully understood.

BNB is used across the Binance ecosystem in practical ways. Fees, transactions, access to services. These are not abstract use cases. They happen regularly, even when markets feel quiet.

That kind of activity does not always push prices higher. But it does create a base level of demand. Something that holds, rather than drives.

Over time, that can matter more than short bursts of interest. It gives the asset a different kind of stability. Not fixed, but less reactive. That difference tends to show up more clearly over longer periods.

Institutional and Retail Activity Remain Balanced

Participation is mixed. Institutional involvement has increased, but it does not dominate. Retail activity is still there and often more visible in certain phases. Neither side controls the market on its own. That is part of why movement feels less defined.

At times, it can seem like different forces are pulling in slightly different directions. Not enough to create volatility, but enough to prevent a clear trend from forming.

So price moves, then pauses. Moves again, then settles. It continues like that, without fully committing to either direction.

Global Participation Continues to Expand

Outside of price, participation continues to grow. Estimates suggest global cryptocurrency users are now approaching 860 million, reflecting continued expansion across digital asset markets.

That kind of growth does not always appear in charts straight away. It builds slowly. People enter the space, others remain active and usage continues in ways that are not always easy to track day to day.

BNB sits within that broader expansion. As the ecosystem grows, so does the potential for continued use. It is not immediate. It rarely is. But it accumulates over time. That gradual build tends to matter more than short-term spikes.

Local Economic Conditions Add Perspective

Broader economic conditions still play a role. Inflation remains around the mid-teen range, which suggests the environment is stabilizing, though not completely settled.

That kind of backdrop tends to influence behavior. When conditions feel uncertain, decisions become more measured.

It does not directly control how BNB moves. But it helps explain the pace. Why do things feel slower, more contained? Markets do not exist in isolation, even when they seem separate. External factors tend to feed in gradually.

Right now, the market feels balanced more than anything else. The B&B price reflects that. Not pushing higher, not dropping away. Just holding.

There is still activity underneath. Usage continues. Participation grows. Liquidity shifts, even if it is not always visible.

For now, BNB is sitting in that middle space. Not doing too much, but not losing ground either. It might not stand out. But these phases tend to matter more than they first seem. Over time, they often shape what comes next, even if that is not immediately obvious.

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Economy

NASD Unlisted Security Index Crosses 4,000-point Benchmark Again

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NASD Unlisted Security Index

By Adedapo Adesanya

The NASD Over-the-Counter (OTC) Securities Exchange achieved a milestone on Friday, April 24, 2026, after five securities on the platform helped with a 1.85 per cent growth.

Data showed that the NASD Unlisted Security Index (NSI) again crossed the 4,000-point benchmark yesterday.

The index chalked up 73.64 points during the trading day to close at 4,052.59 points compared with the preceding session’s 3,978.95 points, while the market capitalisation added N5.38 billion to finish at N2.424 trillion versus Thursday’s closing value of N2.380 trillion.

The price gainers were led by Okitipupa Plc, which grew by N25.00 to sell at N305.00 per share compared with the previous price of N280.00 per share. Central Securities Clearing System (CSCS) Plc gained N6.92 to close at N76.26 per unit versus N69.34 per unit, Afriland Properties Plc appreciated by N1.00 to N17.00 per share from N18.00 per share, FrieslandCampina Wamco Nigeria Plc improved by 55 Kobo to N99.55 per unit from N99.00 per unit, and Food Concepts Plc increased by 5 Kobo to N2.70 per share from N2.65 per share.

However, there was a price loser, MRS Oil, which dipped by N21.75 to N195.75 per unit from N217.50 per unit.

During the final session of the week, the value of securities jumped 75.2 per cent to N41.3 million from N23.6 million units, and the number of deals expanded by 62.9 per cent to 44 deals from 27 deals, while the volume of securities declined marginally by 0.9 per cent to 447,403 units from 451,522 units.

At the close of trades, Great Nigeria Insurance (GNI) Plc was the most traded stock by volume (year-to-date) with 3.4 billion units worth N8.4 billion, trailed by Resourcery Plc with 1.1 billion units valued at N415.7 million, and Infrastructure Guarantee Credit Plc with 400 million units traded for N1.2 billion.

GNI was also the most active stock by value (year-to-date) with 3.4 billion units sold for N8.4 billion, followed by CSCS Plc with 59.6 million units transacted for N4.0 billion, and Okitipupa Plc with 27.8 million units exchanged for N1.9 billion.

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Economy

Naira Slips to N1,358/$1 as FX Reserves, Policy Uncertainty Concerns

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Naira-Yuan Currency Swap Deal

By Adedapo Adesanya

It was not a good day for the Nigerian Naira in the currency market on Friday, April 24, as its value depreciated against the major foreign currencies at the close of transactions.

In the Nigerian Autonomous Foreign Exchange Market (NAFEX), it lost N4.53 or 0.33 per cent against the United States Dollar yesterday to trade at N1,358.44/$1, in contrast to the N1,353.91/$1 it was exchanged on Thursday.

Equally, the domestic currency slipped against the Pound Sterling in the official market during the session by N8.14 to close at N1,834.02/£1, compared with the previous rate of N1,825.88/£1 and dropped N8.01 against the Euro to sell at N1,590.73/€1 versus N1,582.72/€1.

Also, the Naira depreciated against the US Dollar at the GTBank FX desk on Friday by N4 to quote at N1,370/$1 compared with the previous session’s N1,366/$1, and at the parallel market, it depleted by N5 to settle at N1,380/$1 versus the preceding day’s N1,375/$1.

Data published by the Central Bank of Nigeria (CBN) indicated that NFEM interbank turnover surged to N43.562 million across 68 deals, up from N28.117 million the previous day.

Despite the CBN’s reassurance that the recent drop in external reserves is not worrisome, the market remains unsettled by persistent concerns over liquidity constraints, policy transparency, and weakening confidence in Nigeria’s FX market as gross reserves continue to decline to $48.4 billion.

The outlook for the Dollar appears supported by broader macro risks, including elevated oil prices tied to the tanker traffic disruptions in the Strait of Hormuz and a continued US-Iran standoff over ceasefire negotiations.

A look at the digital currency market showed that investors are sitting on the edge as the US Dollar rebounded amid geopolitical and inflation risks despite continued inflows into US spot bitcoin Exchange Traded Funds (ETFs).

Solana (SOL) rose by 1.2 per cent to sell $86.45, Cardano (ADA) appreciated by 1.1 per cent to $0.2517, Dogecoin (DOGE) grew by 0.9 per cent to $0.0989, Ripple (XRP) improved by 0.3 per cent to $1.43, Ethereum (ETH) soared by 0.2 per cent to $2,316.83, and Binance Coin (BNB) chalked up 0.1 per cent to sell for $637.44.

However, TRON (TRX) depreciated by 1.3 per cent to $0.3235, and Bitcoin (BTC) lost 0.2 per cent to close at $77,562.27, while the US Dollar Tether (USDT) and the US Dollar Coin (USDC) closed flat at $1.00 each.

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