Economy
Grooming Start-ups To Survive Nigerian Ecosystem
By Olukayode Kolawole
Starting a business in Nigeria, like many other countries, usually comes with many road bumps. It is not just enough to have a brilliant idea that can be built into a mega business; more is required than just a good thought process.
More often than not, entrepreneurs would always believe that raising enough capital to run a business is the most important factor.
After all, we all at a time attended that Economics class where we were taught that money is the most important element to drive a business to success.
At Jumia Travel, we believe there are other elements that are as important as capital for a business to grow.
Some of these will include, but not limited to, creating a comfortable environment for start-up owners and investors to relate, providing essential support to ensure that the business survives and caters to the socio-economic environment by creating jobs, providing substantial dose of mentorship, business advisory supports, peer learning network and enriching the development process for these start-ups.
There are a number of platforms created by individuals and some by a group of individuals who are committed to helping others grow their businesses.
These platforms have been created to provide necessary expert support in different areas that are affected by the businesses i.e. marketing, innovation, customer service, branding etc.
To mention but a few, Lagos Start-up, Start-up Friday, IC-Cube Start-up Conference & Exhibition, Nigeria Small Business Summit and Start-up Lagos Conference are some of the platforms that have provided start-ups with the needed intellectual infrastructure supports.
Just last week, the second edition of the Lagos Start-up Week was held at Oriental Hotel Lagos. It was a weeklong of activities – from paper presentation to panel discussions and Q&A sessions.
As a supporter of SMEs, Jumia Travel was among the many sponsors of the event.
As a form of recognition of its leadership position in the ecommerce industry, the company’s Managing Director in Nigeria Kushal Dutta was invited as a panellist to speak on the “The Future of Ecommerce, Retail and Payments in Nigeria”.
During the panel discussion, Kushal made some interesting revelations about digital penetration.
For instance, he made a distinction between internet penetration and e-commerce penetration.
According to Kushal, these two are often misconstrued to be same.
The success of e-commerce largely depends on internet penetration because if people don’t have access to the internet, it becomes impossible for them to transact on any ecommerce platform.
He stressed that because of the high penetration of the internet, it’s profitable to spend money on online promotions as it has the potential to impact ROI measurably through online sales.
A comparative look at the internet users in Nigeria between 2015 and 2016 clearly shows that the country is ripe for ecommerce businesses to thrive, if we were to judge by access to the internet.
As at July 1, 2016, there were about 86,219,965 internet users in Nigeria which is about 46.1% of the entire population.
The percentage is expected to grow by 2.63% by 2017 whereas there were only about 82,094,998 internet users in 2015 which represented 45.1% of the population.
A lot of aspiring entrepreneurs should look at venturing into ecommerce business as it’s evident that internet penetration in the country is growing astronomically.
Kushal also advised the participants against looking for investors when the business idea has not been properly thought through and no scalable model is already in place with a well-defined market.
This, he said, might prevent investors from investing their capital in the business.
He made reference to MTN’s involvement in Jumia’s business as a result of the scalable business plan that the organization has put in place. MTN was able to key into the vision after it saw its profitability circle as a business.
Even though the current climate of the Nigerian economy has been quite unconducive due to a number of reasons but top on the list the recession, aspiring entrepreneurs should be encouraged and groomed into becoming successful business owners.
True, there are platforms cropping up every day to cater to these needs. Yet, more and more collaboration still needs to be done. At least, that’s what we believe at Jumia Travel.
Olukayode Kolawole is the Head of PR & Marketing at Jumia Travel NG.
Related articles across the web
By Adedapo Adesanya
The Minister of Finance and Coordinating Minister of the Economy, Mr Wale Edun, has called on state-owned enterprises to increase standards of transparency, ethics, and performance as Nigeria pushes to build a $1 trillion economy.
Speaking at the MOFI Corporate Governance Forum in Abuja, the Minister described the newly introduced MOFI Scorecard as a vital benchmark for institutional health, designed to position state-owned enterprises for investment, growth, and long-term value creation.
According to Mr Edun, this scorecard is not just a document; it’s a test, adding that strong governance attracts capital, builds trust, and delivers real economic returns.
The two-day forum, themed Ensuring Value Creation in State-Owned Enterprises Through Better Corporate Governance, brought together CEOs, regulators, and development partners to examine how better oversight can unlock Nigeria’s public asset potential.
Referencing entities like NNPC Limited, Mr Edun noted that state-owned enterprises must be investor-ready as the government shifts from debt-heavy budgets to equity-based growth.
He also pointed to positive macro signals and falling food and fuel prices as early signs of a stabilising economy.
On his part, MOFI Chairman, Mr Shamsudeen Usman, confirmed that the scorecard will be enforced through independent assessments, including MOFI itself.
“We are not asking others to do what we haven’t already done,” he said.
Backed by the World Bank, the initiative marks a shift in how Nigeria manages public wealth, with governance now central to growth, resilience, and investor confidence.
The introduction of the governance scorecard is a testament to the Federal Government’s commitment to transforming Nigeria’s economy. As the country moves forward, one thing is clear: transparency, accountability, and growth will be the guiding principles for state-owned enterprises.
By Adedapo Adesanya
The market capitalisation of the NASD Over-the-Counter (OTC) Securities Exchange rose by 1.70 per cent or N32.36 billion on Thursday, April 10, closing at N1.925 trillion, in contrast to the N1.892 trillion quoted at the preceding session.
However, the NASD Unlisted Security Index (NSI) went up by 10.46 points or 0.32 per cent to 3,287.85 points from the 3,277.39 points it ended a day earlier.
The market capitalisation was higher yesterday after admitting additional shares of Infrastructure Credit Guarantee Company Plc (InfraCredit) to the platform after regulatory approval. The firm joined the NASD Exchange on March 6.
The company, backed by the Nigerian sovereign wealth fund, added 11.166 million units to bring its volume to 26.421 million.
At the trading session, FrieslandCampina Wamco Nigeria Plc gained N1.91 to close at N38.50 per unit versus N36.59 per unit, Mixta Real Estate Plc rose by 41 Kobo to N4.55 per share from the previous closing value of N4.14 per share, Lagos Building Infrastructure Company (LBIC) Plc grew by 17 Kobo to N2.63 per unit from N2.80 per unit, and Paintcom Investment Plc improved by 2 Kobo to N10.74 per share from N10.72 per share, while Geo-Fluids Plc declined by 22 Kobo to N2.00 per unit from N2.22 per unit.
The volume of transactions surged by 9,665.9 per cent to 18.1 million units from 185,449 units, the value of transactions soared by 7,174.3 per cent to N192.9 million from N192.9 million, and the number of deals rose by 81.8 per cent to 20 deals from 11 deals.
Impresit Bakolori Plc ended the day as the most active stock by volume (year-to-date) for trading 533.9 million units worth N520.9 million, trailed by Industrial and General Insurance (IGI) Plc with 71.2 million units valued at N24.2 million, and Geo Fluids Plc with 44.6 million units sold for N90.2 million.
FrieslandCampina Wamco Nigeria Plc also remained as the most active stock by value (year-to-date) with 14.5 million units valued at N559.2 million, followed by Impresit Bakolori Plc with 533.9 million units worth N520.9 million, and Afriland Properties Plc with 17.8 million units sold for N365.0 million.
By Adedapo Adesanya
The Naira witnessed a depreciation of 1.05 per cent or N16.97 against the US Dollar at the Nigerian Autonomous Foreign Exchange Market (NAFEX) on Thursday, April 10, exchanging at N1,629.94/$1 compared with the previous day’s rate of N1,612.99/$1.
In the same official market, the Nigerian currency, however, traded flat against the Pound Sterling and the Euro during the session at N2,085.01/£1 and N1,805.64/€1, respectively.
As for the black market, the domestic currency depreciated against the greenback yesterday by N5 to sell for N1,620/$1, in contrast to the N1,615/$1 it was exchanged at midweek.
The Naira had stabilise on Wednesday in the spot market after President Donald Trump of the United States announced a 90-day pause on tariffs for more than 75 nations, including Nigeria, that did not retaliate to his sweeping duties announced a week ago.
However, China, which recently placed steeped retaliatory tariffs on US goods, did not get any relief, as Mr Trump hiked the total levy on Chinese goods to 125 per cent.
Market analysts raise worries about a secondary effect of a trade war between the US and China, and how it can have effected on other nations’ economies.
Even as the Central Bank of Nigeria (CBN) continued to prop up the local currency, in the last week, the Naira has exchanged between the N1,570 and N1,620 mark.
Meanwhile, the cryptocurrency market was mixed on Thursday after exchange-traded funds (ETFs) saw outflows even as prices surged after President Trump announced a 90-day pause in tariffs on most countries, excluding China.
The dwindling demand can be attributed to the macroeconomic uncertainty caused by the US-China trade tensions that has led to macro investors selling every asset, including crypto ETFs, for cash.
Litecoin (LTC) gained 1.9 per cent to trade at $75.88, Cardano (ADA) jumped by 1.4 per cent to $0.6321, Dogecoin (DOGE) appreciated by 0.3 per cent to $0.1575, and Solana (SOL) rose by 0.2 per cent to $116.94.
On the flip side, Ethereum (ETH) dropped 3.6 per cent to settle at $1,533.42, Bitcoin (BTC) shed 1.2 per cent to end at $81,017.23, Ripple (XRP) slumped by 0.2 per cent to $1.99, and Binance Coin (BNB) went south by 0.1 per cent to $579.45, while the US Dollar Tether (USDT) and the US Dollar Coin (USDC) remained unchanged at $1.00 each.
-
Feature/OPED5 years agoDavos was Different this year
-
Travel/Tourism9 years ago
Lagos Seals Western Lodge Hotel In Ikorodu
-
Showbiz2 years agoEstranged Lover Releases Videos of Empress Njamah Bathing
-
Banking7 years agoSort Codes of GTBank Branches in Nigeria
-
Economy2 years agoSubsidy Removal: CNG at N130 Per Litre Cheaper Than Petrol—IPMAN
-
Banking2 years agoFirst Bank Announces Planned Downtime
-
Sports2 years agoHighest Paid Nigerian Footballer – How Much Do Nigerian Footballers Earn
-
Technology4 years agoHow To Link Your MTN, Airtel, Glo, 9mobile Lines to NIN